Case 2

(10 Marks)
In case you are appointed as logistic consultant to solve the
problems, you are required to put forwardyour suggestions for:
Question.(a) Proper transportation policy to ensure minimum
transportation loss of vegetables and poultry products and reduction
in the packaging costs.
Answer:ABCL Ltd. is leading/ Fast Food Processing Company operating
from Thane. It is involved in the fast food business since last 10 years and
has tie up with a foreign firm operating in the same field. It handles both
Vegetable as well NonVegetable products for which it arranges the
vegetables and chickens from the local vegetable vendors and poultry
farms as well as from far off places like Nasik, Pune and Aurangabad.
It has very good market in Mumbai, Pune and surrounding cities. The
products are sold in the brand name of Nasta which is very popular brand
amongst the

Question.(b) Demand Forecasting techniques to take care of the

seasonality, reduction in inventory and shortageand other related
problems.
Answer:ABCL Ltd is a leading Fast Food Processing Company operating
from Thane. It is involved in the fast food business since last 10 years and
has a tie up with a foreign firm operating in the same field. It handles both
vegetable as well as non-vegetable products for which it arranges the
required vegetables and chickens from local vegetable vendors and
poultry farms as well as from far off places like Nasik, Pune and
Aurangabad. It has very good markets in Mumbai, Pune and the
surrounding cities. The products are sold in the brand name of Nasta
which is very popular brand among the young collegians and office goers.
It has its most modern kitchen at New Mumbai to cater to the needs for

fresh Nasta. Vegetables and chicken items are transported from the
procurement centres of Nasik, Pune, Aurangabad

Question.(c) Suggestion for improved Purchase and Distribution

policy.
Answer:The team of senior executives has recommended your name as a
Logistics Consultant. You are required to put forward your suggestions for
the following:
a) Proper transportation policy to ensure minimum transportation loss of
vegetables of vegetables and poultry products and reduction in the
packaging costs. Advice on the company owning its own fleet of transport.
b) Demand forecasting techniques to take care of

Question. (d) Is it advisable to have company owned dedicated

transport fleet?
Answer:Although many companies use dedicated truck fleets to transport
their goods, few give adequate thought to which type of configuration they
choose for those fleets. But they should consider the options carefully,
because this decision can have a significant impact on cost and service.
The term "dedicated fleet," also known as "dedicated contract carriage,"
refers to tractors, trailers, drivers, and other resources exclusively devoted
to serving a set of facilities or lanes in a transportation network. They
usually are owned or