Volume - 1 Issue – 03 April 2010

ERP-II: Planning for a

Focus better Future

Rang-De ‘10
-Holi Celebration @ DOMS

A Thin Line Between Price

& Financial Stability

Union Budget 2010 –

Impact on Various Sectors
 From the Editor’s Desk
Dear Reader,
Welcome to the third edition of "DoMination“. I would like to thank you for
responses & appreciations that were sent to us as they have been instrumental in
moulding our newsletter in a way that best fits our readers' expectations.
In the last edition we presented to you: What Union budget means to an individual,
in one of the feedbacks we received it was suggested that we could include impact
on different sectors also. Catering to this we have come up with an article titled
"Impact of Union Budget 2010 on Different Sectors"
'ERP II' is a buzzword , and we cant afford to exclude it from the platter served to
our readers, do go through "ERP II : Planning for a Better Future“
We promised you that 'While all the entertainment we experience here inside the
campus; we will make sure to reach out to you with true info-tainment on them.'
here it is; 'COGNIZANCE-2010' as always was a rocking 3 day fest. Go ahead to have
your share of it in "Cognizance 2010 - Events @ DOMS".
Not to miss out on our 'Holi' Celebration - "Rang-De' 10" here at DOMS.
Bridging the memorable moments of past & those in the making; DoMS is to
witness yet another phase of transition thereby leaving behind many more
treasured memories. Amidst all this "Regalia" comes back; Regalia – an effort to
bring together all batches to re-live there moments of fun; one of the "Best phases
of life" campus life at IIT-Roorkee.
This year “Regalia” unfolds on 18th April 2010.
As batch of 2011 gets nurtured from the very able mentors of 2010 batch, coupled
with guidance from the faculty and none the less our most valuable Alumni, we
feel extremely privileged to have "Mr. Ray Mehra" an IIT-Roorkee Alumni
(Currently CEO of 'R Squared Group'); with us in "Elite Talks" article titled "The
House on the Hill".
Do look out for winners of first two editions of “Qutopia-1 & 2”. Keep playing,
keep reading, keep enjoying.
Till the time we meet again; "Happy Reading".

Animesh Agrawal
Editor – “DoMination”
(Department of Management Studies, IIT-Roorkee.)

Department of Management Studies, IIT Roorkee

 1
Union Budget 2010 –
Impact on Various Sectors
-Akhil Verma & Rahul Mondkar
DoMS, IIT-Roorkee
4
The House on the Hill
Elite Talks: Mr. Ray Mehra
CEO of R Squared Group

6
Rang-De ‘10
-Holi Celebration @ DOMS
DoMS, IIT-Roorkee

9
ERP-II: Planning for a
better Future
- Mayank Bajaj
DoMS, IIT-Roorkee

Department of Management Studies, IIT Roorkee

12
A Thin Line Between Price
Stability and Financial Stability

- Vamsi Somesh M
DoMS, IIT-Roorkee
14

Events @ DOMS &

16 Others
Qutopia - 3
-J. Arjun & Mayur Gurjar
DoMS, IIT-Roorkee

17
Hocus-Focus
Upcoming Event, you just can’t afford to miss out

-Annual DOMS Alumni-Meet

Department of Management Studies, IIT Roorkee

 1

- Akhil Verma & Rahul Mondkar

The Finance Minister tabled the Union Budget
for the next financial year on 26th February 2010.
The significant proposals in this budget include:
1. Hike in the slabs of individual income tax,
2. Levy of Re 1 per litre as excise duty on petrol
and diesel
3. Hike in the peak excise duty
4. Hike in excise duty for luxury cars
5. Higher allocation for road infrastructure
development
6. Hike in the MAT rate
7. Higher custom duty on crude oil and
reduction in the tax surcharge for domestic
companies.
The service tax net has been widened by
adding some more services in this particular area,
but the limit has been retained at 10 percent
which is a positive sign for sectors like FMCG The
finance minister has reiterated the government's
DoMS, IIT-Roorkee
focus on education and generating skilled
manpower with a higher allocation towards
education.
In general, the market has taken the budget
with positive sentiments, especially the hike in
income tax slabs. A rough calculation shows that
individuals earning more than Rs 8 lakhs per
annum would now be able to save Rs. 50,000
from their tax burden. This means more money in
the hands of consumers and investors, and hence
an overall feel-good in the market. Every new
budget has a positive effect on some sectors and
negative on some of the others. Some of the
important sectors which will be greatly affected
by the budget proposals in the next fiscal year are
as follows:

Auto Sector
As expected, the Finance Minister has proposed a hike in the excise duty for cars. The
positive factor is that the excise duty hike is only for luxury cars and the utility vehicles
segment. The duty has been left unchanged for small cars. Analysts believe this is positive
for the automobile sector as the demand in the luxury segment is not generally that
elastic, and the volume growth in the sector would not be impacted as there is no change
in the duty for small cars. Though the hike in petrol and diesel prices is seen as a minor
negative for the automobile sector, still it would not have any major effect on the sales
volumes of auto companies.
For Investors:
The Excise duty hike is lesser than what market expected. The income tax breather would
mean more disposable incomes, and hence more customers which is turn means
increasing volume of sales for auto companies Investors can hold their current positions
and may accumulate at lower levels Investors can also explore the option of buying more
during market corrections

Department of Management Studies, IIT Roorkee

 2

Contd..

Oil & Refinery

The Finance Minister has proposed a duty roll-back on petroleum prices. A basic duty of
five percent on crude oil, 7.5 percent on diesel and petrol, and 10 percent on other
products is proposed. This means that the overall cost of petroleum products would go
up. On the other hand, oil marketing companies are facing a tough task in passing on the
rising costs to the consumers. The government is trying to moderate the impact of
increasing prices as a steep hike will push the inflation further up, which is already beyond
the comfort level.
For Investors:
The increased duty on crude oil, though moderate, will hike fuel prices. This is a negative
for oil and oil marketing companies Risk-averse investors should avoid exposure in these
uncertain times

Infrastructure
The allocation has been increased by almost 13 percent for road infrastructure
improvement and defense projects. This reiterates the fact that spending on infrastructure
development has been among the top priorities of the government. This is a positive
development for companies in the infrastructure development space. However, the
gestation period for these projects is quite long and therefore investors with a long-term
investment horizon only would look at investing in these stocks.
For Investors:
The market looks good for cement and steel manufacturing companies Investors can aim
for long term gains as the outlook is good for this sector

Hospitality
The Finance Minister has announced some tax benefits for the hotel industry, especially on
investments in the economy segment. This is a positive development as it will give a boost
to the investment-intensive hospitality sector, and indirectly have a positive impact on
tourism. The government is promoting tourism aggressively for the last few years.
For Investors:
Tax holiday for this industry will give impetus to investments in budget segment Front
running hospitality stocks will be good buys in these conditions

Department of Management Studies, IIT Roorkee

 3

Contd..

Power & Energy

The power and energy sector has got a mixed bag in the current budget. The Finance
Minister has announced a cess (clean energy) on domestic and imported coal. This will
have a negative impact on the companies which are operating in this segment. On the
other hand, the Finance Minister has provided a boost to the wind and solar energy-
related companies by cutting duty on wind farm units.
For Investors:
Wind energy companies will benefit. Investors should pick stocks at lower levels Investors
can hold on to their current positions in these sectors.

Information Technology
There is some disappointment for the IT sector. The IT industry was expecting an extension
of the tax holiday (STPI) for another couple of years as it is struggling due to the global
slowdown but were left disappointed when it did not happen.
For Investors:
Investors should hold on to their stocks. Entrants should buy at lower levels Investors
should go for major and well-established IT companies since the market is subject to
currency fluctuations.

Department of Management Studies, IIT Roorkee

 4

-An excerpt from the talks with Mr. Ray Mehra

Elite-Talks
Ray Mehra is the CEO of R Squared Group, a manufacturing business supporting automotive, and
commercial /residential industries with heat transfer systems components. Ray is a serial entrepreneur
and has acquired and sold many ventures over the past fifteen years. He is also an active Real Estate
investor.
Ray led a $100 million manufacturer -Oak Controls acquired by Corning-of gas range components
supplying to General Electric, Maytag, Amana; grew sales 35% and profits 100% during second year;
generated cash flow of over 10 million; produced RONA of 30% along with three successive record years.
He is now focused on acquisition and consolidation of OEM component suppliers to the consumer/
commercial markets.
Prior to R Squared, Ray was the president of Sunbeam Health and comfort products group, a $200 MM
manufacturer of Electronic Scales, Electric Blankets and health monitoring products for consumer and
commercial markets, which \ was part of the larger consumer products company. During his tenure at
Sunbeam, Ray was also responsible for 4 manufacturing operations in Mexico, where he led 1100
employees and all aspects of its operations to improve its contribution margin significantly by reducing
cost, improving quality and making other productivity gains.
Ray is actively involved in the IIT Roorkee Alumni Association. He is a board member of the IIT Roorkee
Heritage Fund. He also currently heads the Midwest chapter of PanIIT. He has held membership on the
board of PanIIT, North America. He has been instrumental in successfully growing the Midwest chapter
through mentoring and networking activities in the Chicago land.
He has a Master degree in Mechanical Engineering from the University of Illinois at Urbana- Champaign
and a Bachelor’s degree from IIT Roorkee. Ray is an avid tennis player and downhill skier and enjoys
travelling and spending time mentoring friends and family. He lives with his wife Joyce in Naperville, a
suburb of Chicago in Illinois.

Mr Ray Mehra visited the Indian Institute of Technology-Roorkee on March 21st. Here are his
views on business and life.

Department of Management Studies, IIT Roorkee

 5

Contd..

-An excerpt from the talks with Mr. Ray Mehra

Secret of Success be done is to clear these clouds of uncertainty from
their minds. Then is the task of aligning the entire
Success is a concoction of just the right things. It
organization along with the newly acquired units
can be indexed in several ways. Success in essence is
towards one goal, which is a long and complex
happiness. When I was young my family used to
process. It usually takes around six months for the
vacation in hill stations across India. I used to love the
same. This is the time to bring the derailed things back
houses there and dreamt of owning a house on a hill
on track. It is these six months that are the most
one day. I preserved the same dream when I joined
crucial for any new owner. Hence this is what
college and even after when I started working. I feel
determines the future of the firm.
that everyone should have a dream and should work
his way to achieve it. I now own a skiing resort and Selling a Business
several real estate properties and all this was is
Market conditions of the product have the decisive
because of my dream of a house on a hill.
say on the selling of a business. When the profit
Importance of Networking margins of the product begin to shrink, I think is the
right time to sell a business unit.
At the same time Networking is what makes you
stand out from the rest of success endeavoring souls. Difference between Indian and Mexican Business
In a bar, we can go and stand beside a bum or we can Environments
choose to be with a prudent student from Harvard
The environment, in which the businesses operate,
and have a sip or two of wisdom as well. Networking
has the power to shape them, nurture them and to
can begin with something as simple as a smile and has
shake them as well. Across the nations environmental
the power to take you places. While in a conference I
differences come out stark and clear. Most of my
happened to meet the CEO of a company. I casually
businesses are based in Mexico and I have had a very
mentioned in our conversation, my plans for a skiing
good experience working there. I’ll say that Mexicans
trip with my family. Since the CEO was from the area
are very hard working. Mexico also benefits from
we were planning to visit, I asked him to recommend
having large oil reserves and of course its association
a good place to stay. To my surprise, he gave me the
with the USA. At the same time India as a huge talent
keys of his house there for us to stay in our vacations.
pool. The level of education is much better than in
We enjoyed the vacations and also found some good
Mexico; both at the school and college level.
real estate opportunities. I bought property over
there, which a few years later fetched me very Learnings from IIT Roorkee
handsome returns. Had I not approached him for the I remember that even when I was studying here in
casual chit chat I really would have lost a big deal. IIT Roorkee, which was then University of Roorkee, it
The challenges after acquisition had a humanities department. Having learnt the
humanities subjects helped me a lot. While technical
After the acquisition of a unit by an enterprise, the
knowledge gives the confidence of doing the things
new management faces numerous challenges. There
right way, human skills help in marketing our products
exists, a natural level of uncertainty in the minds of
better and making them successful.
employees in terms of job security. The first thing to
-Contributed by Affan Alavi
DoMS, IIT-Roorkee
Department of Management Studies, IIT Roorkee
 6

DoMS is well known for proposing, organizing co-ordination, resource utilization, creativity, time
and managing vivid events. RANG DE „10 -a Holi management.
celebration was the latest. DoMSonians are
Musical Chair :
always eager to put all the managerial theory
concepts learnt in class to put to practical use. Third and last task was musical chair which
Whether it is a well composed, creative invitation was hit among girls. Task focused on
letter to the faculty or the style in which they told to concentration. The fittest and the smartest
everyone about this celebration- it all shows their emerge winner in this game.
marketing management. Planning, approval and Overall, „Team Green‟ was declared the Grand
organization of an event overnight is not a Winner of Rang De ‟10.
cakewalk but if your approach is correct,
dedication is brimful, together with „never give up‟ The organizers of the RANG DE ‟10 were Anil
attitude then the outcome will be good. The event Singh and Prabhav Azad, helped by other 1st year
focused on the maximum involvement of the students of DoMS. They said that everything was
crowd. Rang De was not just a Holi celebration planned, proposed and organized by students
event- it was also a crash-course of management! only. They have learnt a lot in this event like
handling and controlling the crowd, Team Building
The event was divided into three tasks, all among colleagues etc. “Motivation is the key factor
tasks were very closely related to colors and Holi in every activity” said Prabhav. “If you are honest
.The tasks had to be performed among three to yourself, your work and your customers then
teams Red, blue & Green. On special request of you can achieve anything.” said Anil Singh.
some close-to-heart members of our class, a
special team- Pink was created. The tasks were- All in all, the whole activity was a great learning
experience.
Matki phod:
Task one was Matki Phod Competition. It
majorly focused on testing their planning, strategy,
resource utilization, time management and team
coordination. As it was the first task of the event it
also focused on the team principles of forming,
norming etc.
Arts Collection : Task two was art competition
which consisted of three subtasks- face painting ,
rangoli and T-shirt painting. Every team was
provided the same amount of raw material like
paints, brushes, dry colors, T shirts etc. For this
whole task they were given only 15 minutes. In
those 15 minutes, they had to distribute work,
allocate right job to the right person and bring out
their thoughts on the varied canvasses- Face, T-
shirt and DoMs floor. This put a test to their team

Department of Management Studies, IIT Roorkee

 7

Department of Management Studies, IIT Roorkee

 8

Department of Management Studies, IIT Roorkee

 9

- Mayank Bajaj
DoMS, IIT-Roorkee
of industry-domain-specific applications that build
customer and shareholder value by enabling and
optimizing enterprise and inter-enterprise,
collaborative-operational and financial processes.
ERP II includes six elements that touch business,
application and technology strategy:

Enterprises are starting to transform themselves

from vertically integrated organizations focused on The role
optimizing internal enterprise functions to more- of ERP II
agile, core-competency-based entities that strive to
Its business
position the enterprise optimally within the supply domain,
chain and the value network. A primary aspect of
this positioning is engaging not just in B2B and B2C The Functions
electronic commerce, but in collaborative- addressed within that
domain,
commerce (c-commerce) processes as well. The kinds of processes
Collaborative commerce, also referred to as c- required by those
commerce, involves the collaborative, electronically functions,
enabled business interactions among an The system architectures that
enterprise’s internal personnel, business partners can support those processes,
and customers throughout a trading community. and
The trading community can be an industry, industry The way in which data is handled
segment, supply chain or supply chain segment. In a within those architectures.
collaborative world, enterprises must compete not
only on the availability, cost and quality of their
products and services, but also on the quality of the ERP
information they can publish for consumption by Financials
collaborating partners. Project Management
The demand on ERP processes and systems to Portal & Website
meet this change caused users to redesign ERP Workflow
processes to include outward-facing elements,
thereby rendering the vast majority of current ERP Document Management
systems obsolete from both architectural and Sales
business relevance perspectives. As a result, the HR
fundamental value proposition for ERP is forced to
Logistics
change, evolving into extended ERP or “ERP II”.
ERP II is defined as a business strategy and a set

Department of Management Studies, IIT Roorkee


ERP-II—Bringing ERP to the Entire Enterprise
ERP-II is the next step in extended ERP. It’s a
solution that includes the traditional materials
planning, distribution, and order-entry functionality
strengthened by capabilities like Customer
Relationship Management (CRM), Human Resources
Management (HRM), Document/Knowledge
Management (KM) and Workflow Management.
Such a system can quickly, accurately and
consistently operate an entire organization. It
delivers information in an instant to the people who
need it. It manages the access to that information
by establishing security roles and ratings that define
Department of Management Studies, IIT Roorkee
10
Contd..
which employees can use certain pieces of
information. It also addresses the issue of multiple
office locations by making the solution web-based,
so employees can access the system no matter
where they may be.
Businesses are utilizing the Internet more and
more. It is no longer just a tool for email, research
and single-transaction commerce. It is quickly
becoming a tool for globalizing a business—a tool
that allows an organization to tie together its
employees, its suppliers and its customers. It
enables the free flow of information, and the next
generation of solutions will be built upon it. In most
organizations, information has traditionally been
isolated within specific departments, whether on an
individual database, in a file cabinet, or on an
employee’s PC. ERP-II enables employees across the
organization to share information across a single,
centralized database. With extended portal
capabilities, an organization can also involve its
suppliers and customers to participate in the
workflow process, allowing ERP to penetrate the
entire value chain, and help the organization
achieve greater operational efficiency.
 11

Contd..

ERP vs ERP II corporate information, used to benefit the entire

organization. That is the true initiative that ERP was
ERP gave businesses a vehicle to manage
based from, and it is an initiative whose time has
information and use it to their advantage.
finally arrived.
It organized customer data in ways that helped
individual departments operate more efficiently,
and it created streamlined processes that helped
manufacturing operations cut costs and move
products along more quickly. But traditional ERP
systems failed to complete the task they ultimately
set out to accomplish: to unify the enterprise and
turn it into one smoothly running machine.
ERP-II promises to bridge this gap. New software
tools are available that link departmental
communications, work processes, customer data
and supplier capabilities into a centrally functioning
system—all focused on driving the enterprise
forward. Challenges remain. Companies will
continue to face obstacles as they revise internal
processes, open up communications to outside
sources and integrate disparate technology
functions. But the move toward the next technology
frontier is under way, and enterprises are already
starting to benefit from extending their ERP
installations to more of their organizations.
ERP was a giant step forward when first
introduced, however, over time it had reached a
plateau in functionality and most products on the
market offered similar functionality. The market
then saw new buzz terms arise such as lean
manufacturing, it did not bring new functionality but
promised greater efficiencies, when in fact all it did
was deliver what ERP was supposed to do in the
manufacturing space.
ERP-II, in contrast, does offer advancements in
functionality. It delivers on the original concept of
ERP being for the entire enterprise, so that the
whole organization can operate more efficiently. No
longer does corporate information sit isolated in
departmental silos, but it is housed with all

Department of Management Studies, IIT Roorkee


In this article I would like to quote some theories
and real time cases at a very basic level to mock the
relation between Price Stability (PS) and Financial
Stability (FS). There is a very sensitive and
interesting relationship between them. The thin line
between the two makes them go hand in hand and
also hamper each other.
To start with, we have the Schwartz Hypothesis.
It says that sustained inflation encourages
speculative investment and borrowing because
there exists an expectation that prices will continue
to rise. When inflation abruptly declines, borrower
incomes may prove insufficient to repay loans that
had been made with the expectation of continued
price increases. The resulting rise in borrower
defaults reduces the equity of lenders, possibly
causing an increase in financial institution failures.
In the absence of inflation and disinflation, real
shocks, such as those affecting commodity markets
in the 1970s and early 1980s, might still cause
significant financial distress. The Schwartz
Hypothesis argues, however, that if the aggregate
price level is stable, or at least if its movements are
fully predictable, then resources will be employed
Department of Management Studies, IIT Roorkee
12
- Vamsi Somesh M
DoMS, IIT-Roorkee
more economically, and financial distress, regardless
of its proximate cause, will be less severe.
That means with this hypothesis it is clear that
Price Stability α Financial Stability
Hence more stable (stable doesn’t mean static; it
means a slow pace increase) the prices, more
predictable the economy which encourages better
investment thereby leading to financial stability.
As we know price stability depends upon the
“monetary policy” of the economy which is in the
hands of the respective central bank.
The years before the crisis saw a powerful
intellectual consensus building around inflation
targeting. A growing number of central banks,
starting with New Zealand in the late 1980s and
currently numbering over 20, geared monetary
policy almost exclusively to stabilizing inflation. Even
where central banks did not target a precise
inflation rate, their policy objectives were informed,
if not dominated, by price stability. This approach
seemed successful. There was an extended period
of price stability accompanied by stable growth and
low unemployment. In the world that existed before
the crisis, central bankers were a triumphant lot.
They had discovered the Holy Grail.
 13

- Vamsi Somesh M
DoMS, IIT-Roorkee

Diplomatic answers like

1. There should be a trade off between restriction
and development
2. Should be dealt by case to case can easily be
given.
But I personally think both the answers keep us
groping in the darkness to find the thin line between
the PS and FS. A clear framework is required to
thicken the line.
And the stage is now left to the policy makers and
economists to come out with the right extinguisher
to address this burning problem. I am ending my
article with a question, because it is yet
The unraveling of the Great Moderation during the unanswered.
crisis has diluted, if not dissolved, the consensus
around the minimalist formula of inflation targeting.
The mainstream view before the crisis was that
price stability and financial stability reinforce each
other. The crisis has proved that wrong. We have
seen that price stability does not necessarily ensure
financial stability. Indeed there is an even stronger
assertion - that there is a trade-off between price
stability and financial stability and that the more
successful a central bank is with price stability, the
more likely it is to imperil financial stability.
So here,
Price Stability α 1/(financial Stability)
All in all, the crisis has given fresh impetus to the
‘new environment hypothesis’ that pure inflation
targeting is inadvisable and that the mandate of
central banks should extend beyond just price
stability.
Hence the Million or the Billion or even more
costlier question here is
“Should central banks persist with pure inflation
targeting? “

Department of Management Studies, IIT Roorkee

 14
Events@DOMS

Mind Your Business

This event was a popular one as it promised to give participants
a chance to build their own business empires. The event took
place in 2 stages where the 1st stage was a general aptitude test
on the basis of which the top 8 teams were shortlisted for the
2nd stage where the objective of the event was to survive till the
end and maximize the teams’ profits through efficient
operations, shrewd investment and immaculate planning.

Magnate
This event entailed the search for the next business tycoon. It
took place in three rounds, the first being a general aptitude test
on the basis of which 30 participants were selected. The 2nd
round was an extempore which eventually led to the top 8
participants whose final task was to handle a press conference
upon being given a guise of a personality surrounded by
controversy. The third round tested a participant’s capability to
both handle the questions as well as ask questions as a reporter.
A student of the Department of Management Studies, IIT Roorkee
emerged as the winner and received a cash prize of Rs. 3000.

Doms Stocks Exchange (DSE)

A wise man once said “Never invest in anything that eats or needs
repainting.” So where will you invest today? This exhilarating event
took participants on an exciting journey of interactive live trading
on a synthesized stock market with live simulation and SMS
trading. The event took place in three rounds. The first round was
the qualifying round comprising of a business quiz where approx
104 teams took part out of which the top 50 teams went on to the
next round. Here, the teams had to trade on a virtual stock
exchange through their assigned broker. Students of the Maths
department, IIT Roorkee emerged as the winners of the event.

-Contributed by Astha & Rama

DoMS, IIT-Roorkee
Department of Management Studies, IIT Roorkee
 16

-J. Arjun & Mayur Gurjar

DoMS, IIT-Roorkee
It’s Exquizite, Kills your Quriosity and adds to your Quizdom. Need we say more?
‘Qutopia’ – A Utopia of the best Biz Quiz Tidbits to wreck your brains! Mail in your
answers to arjunastra@gmail.com. The winner will have their names published in the
next issue. Answers in the next issue of DoMination.

1. Which was the first company formed to manufacture motor

cars?
2. Which vehicle took its name from the fact that it was made
to be used for general purposes?
3. Which car is featured in the film Back to the Future?
4. Excluding India name 2 other countries that use the rupee
as currency.
5. Which company's name is short for Durability, Reliability
and excellence?
Winners of Qutopia 1:
1. Pulkit Trivedi
2. Vamsi Somesh
3. Siddharth Atray
Winner‟s of last edition (Qutopia 2)
1. Supriya Agrawal
2. Amit Goriyan
3. Ritika Mahajan

The Answers of Qutopia-2 5. Singer Sewing Machines

were: 6. All the words are
1. Touch Diamond adjectives referring to
2. Bharti Airtel Inflation
3. Duncan Tea Look for winners in next edition
4. Nestle with its Maggi
Brand

Department of Management Studies, IIT Roorkee

 Hocus-Focus 17

Department of Management Studies, IIT Roorkee

 The Team:
Editor:
Animesh Agrawal
Sub-Editors:
Akanksha Tikku
Himanshu Mishra
Prashant Nath Endley
Rama Pruthi
Siddharth Srivastava
Varun Goel
Sushant Sharma
Design Team:
Animesh Agrawal
Arushi
Contributors:
J.Arjun & Mayur Gurjar
Akhil Verma & Rahul Mondkar
Mayank Bajaj
Vamsi Somesh M
Affan Alavi
Astha & Rama
Comments / Feedback Mail to: domination.doms.iitr@gmail.com
Tel: 01332-285014, 285617, Fax: 01332-285565
Do Visit: http://www.iitr.ac.in/departments/DM/pages/Index.html
Department of Management Studies,
Indian Institute of Technology Roorkee,
Roorkee Uttarakhand-247667

Animesh Agrawal:
ani85pdm@iitr.ernet.in, animeshagr@gmail.com,
Department Mobile: 09368090764
of Management Studies, IIT Roorkee