Professional Documents
Culture Documents
VISUAL IDENTITY
GUIDELINES:
ROTARYS PROGRAMS
FOR YOUNG LEADERS
18 March 2015
Logos
Interact
Interact Signature
Interact Wordmark
Rotary Wheel
Full Color
One Color
.eps
spot or cmyk
Embroidery
.eps
spot or cmyk
Silkscreen
.eps
spot or cmyk
.png
rgb
PowerPoint
.png
rgb
Digital:
Web/Email
Tablet/Mobile
.png
rgb
Sky Blue
Sky Blue
100% black
18 March 2015
Signature System
Interact
18 March 2015
INTERACT CLUBS
Preferred
Acceptable alternates
0.5" / 13mm
0.5" / 13mm
[Location]
Rotary Sponsored Club
0.22" / 5.6mm
0.25" / 6.4mm
Club
Copy above and below:
Frutiger LT STD 45 Light,12pt,
Rotary Royal Blue
right aligned to Rotary wordmark
Examples
[Name]
0.25" / 6.4mm
0.16" / 4.0mm
0.20" / 5.0mm
Logos
Rotaract
Rotaract Signature
Rotaract Wordmark
Rotary Wheel
Full Color
One Color
.eps
spot or cmyk
Embroidery
.eps
spot or cmyk
Silkscreen
.eps
spot or cmyk
.png
rgb
PowerPoint
.png
rgb
Digital:
Web/Email
Tablet/Mobile
.png
rgb
Cranberry
Cranberry
100% black
18 March 2015
Signature System
Rotaract
18 March 2015
ROTARACT CLUBS
Preferred
Acceptable alternates
0.5" / 13mm
0.5" / 13mm
Rotary
0.22" / 5.6mm
Club Partner
Club
[Name]
Westminster
[Location]
0.25" / 6.4mm
0.25" / 6.4mm
0.16" / 4.0mm
0.20" / 5.0mm
Examples
Club of
Chicago
Logos
Clear Space
and Minimum
Sizes for Print
LOGO
18 March 2015
Interact signature
Minimum size is
13 mm / 0.5"
13mm
0.5"
No restriction
on maximum height
Rotaract signature
Minimum size is
13 mm / 0.5"
13mm
0.5"
No restriction
on maximum height
CLEAR SPACE
.eps
spot or cmyk
Embroidery
.eps
spot or cmyk
Silkscreen
.eps
spot or cmyk
.png
rgb
PowerPoint
.png
rgb
Digital:
Web/Email
Tablet/Mobile
.png
rgb
Logos
Clear Space
and Minimum
Sizes for Digital
LOGO
18 March 2015
Interact signature
Minimum size is
60px
60px
80px
60px
80px
30px
40px
30px
No restriction
on maximum height
Rotaract signature
Minimum size is
60px
No restriction
on maximum height
Simplified signature
40px
Minimum size is
30px for desktop/laptop
40px for mobile/tablet
CLEAR SPACE
Signature System
Rotary Youth
Exchange
18 March 2015
variable
rotary
youth
exchange
rotary
youth
exchange
x min
1.5x max
Divider rule:
0.5pt, 50% black
height equal to first logo.
Divider rule:
0.5pt, 100% white
height equal to first logo.
Program name
Examples
rotary
youth
exchange
Rotary district signature
Frutiger font
rotary
youth
exchange
rotary
youth
exchange
Sentinel font
Georgia font
x min
1.5x max
Signature System
Rotary Youth
Exchange
18 March 2015
Example
District or Club
10
Signature System
Rotary Youth
Leadership Awards
(RYLA)
Lockups may be used in smaller
applications, such as digital,
confined spaces, or embroidery,
to show a relationship between
Rotary and RYLA. This consists
of the district or club signature
in conjunction with the program
text, which can be styled in any of
our official fonts.
18 March 2015
11
variable
rotary youth
leadership
awards
rotary youth
leadership
awards
x min
1.5x max
Divider rule:
0.5pt, 50% black
height equal to first logo.
Divider rule:
0.5pt, 100% white
height equal to first logo.
Program name
Examples
rotary youth
leadership
awards
Rotary district signature
Frutiger font
rotary youth
leadership
awards
Rotary district signature
Sentinel font
rotary youth
leadership
awards
Rotary district signature
Georgia font
RYLA
Frutiger font
Sentinel font
x min
1.5x max
Signature System
Rotary Youth
Leadership Awards
(RYLA)
You can create a unique look for
your club or district RYLA program.
This consists of the club or district
signature along with a graphic or text
treatment as seen in the examples to
the right. Both the full name of the
program (Rotary Youth Leadership
Awards) and the acronym (RYLA) are
acceptable for use in graphics and
text treatments.
18 March 2015
Graphic treatment
Example
District or Club
12
18 March 2015
13
CONTACT
INFORMATION
Inquiries
For general questions or questions about purchasing/downloading PantoneTM
color swatches or recommended typefaces:
graphics@rotary.org
Licensing inquiries
For manufacturers/distributors interested in selling or distributing Rotary emblem merchandise
and Rotary clubs wishing to sell Rotary emblem merchandise for fundraising purposes:
rilicensingservices@rotary.org
547H-EN(315)