Professional Documents
Culture Documents
ON
RECRUITMENT PROCESS
ADITYA BIRLA GROUP.
SUBMITTED TO:
SUBMITTED BY :
PREETI
NAUTIYAL
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CERTIFICATE
This is to certify that PREETI NAUTIYAL student of BBA
Final year Batch 2007-2010 of the institute has successfully
completed her Summer training on the Topic Recruitment
Process in association with ADITYA BIRLA GROUP,
PUNE as per the ordinances of H.N.B. Garhwal University,
Srinagar from 11th July to 11th August 2009 under my
guidance and supervision. While appraising her efforts and
conduct, I wish her all the best in her future endeavors.
Date
Place
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ACKNOWLEDGEMENT
It is not possible to prepare a project report without the assistance and
encouragement of other people. This one is certainly no exception.
On the every outset of this report, I would like to extend my sincere and
heartfelt obligation towards all the personages. Without their active
guidance, help, corporation and encouragement. I would not have made
headway in the project.
I would like to express my sincere thanks to Major P.K. Das (GM-HR,
Grasim Industries) who gave me the opportunity to work with such an
esteemed organization.
I owe profound sense of regards and gratitude towards Mr. SUjit Kumar
(Manager HR) who has continuously guided me and supported in all
the tasks by giving me valuable insight into issues like the meaning of
HR practices, its uses, objectives and tools as well as steps to be
considered in the developing and studying an organizational structure.
I take this opportunity to thank all the respondents for giving their
precious time and relevant information and experience, I require without
which this project would have been a different story.
I owe my regard and sincere gratitude to MRS. SAMIKSHA UNIYAL
FACULTY GEIT, DEHRADUN for granting me permission to prepare a
report on the topic.
In addition, I am thankful to all the faculty of the institute for their fullhearted co-operation & guidance. This project study is the result of their
right direction, motivation and support.
I would like to express my special gratitude to my Parents and my
friends, who are always a source of inspiration for me.
PREETI NAUTIYAL
BBA VTH SEM.
G.E.I.T.
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CONTENTS
ACKNOWLEDGEMENT
PREFACE
EXECUTIVE SUMMARY
CERTIFICATION OF DECLARATION
TITLE PAGE
INTRODUCTION OF COMPANY
NEED OF STUDY
OBJECTIVE OF STUDY
SIGNIFICANCE OF STUDY
RESEARCH METHODOLOGY
LITERATURE REVIEW
DATA ANALYSIS & INTERPRETATION
CONCLUSION
RECOMMENDATION
BIBLIOGRAPHY
ANNEXURE
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PREFACE
The conceptual knowledge acquired by management students is best
manifested in the projects and training they undergo.
As a part of
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EXECUTIVE SUMMARY
The summer internship project done by me involved a study on Analysis of
RECRUITMENT PROCESS.
The first step towards accomplishment of objectives of the project was an in depth
study of the recruitment process taking place in the company. Understanding the
process of HR planning, deciding on external or internal modes of sourcing, to obtain
a large pool of qualified candidates , short listing of candidates, telecom interview, if
satisfied call for
HR department
The second step was to do an internal analysis of the Recruitment process of A.B.G.,
PUNE. It was done by collecting views of New joins (less than 1 year old in the
company) in the company about the recruitment process they have gone through by
the company.
The last step of my project was to analyze the data and give few recommendations.
There are few areas where HR really needs to make changes as making the job role
and responsibilities clear to the selected candidate before he joins the company,
Regular and timely feedback from the new joins about their well being in the new
environment and their performance, increase carrier growth by internal job posting for
permanent employee, introducing psychological testing as a part of process prevalent
in the company, etc.
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PART: 1
Corporate Profle
Of
ADITYA BIRLA
GROUP
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INTRODUCTION
The Aditya Birla Group is a multinational conglomerate based in Mumbai,
India with operations in 25 countries including Thailand, Dubai, Singapore,
Myanmar, Laos, Indonesia, Philippines, Egypt, Canada, Australia, China,
USA, UK, Germany, Hungary, Brazil, Italy, France, Luxembourg,
Switzerland, Bangladesh, Malaysia, Vietnam and Korea.
The Aditya Birla group is US$ 29 billion conglomerate which gets most of
its revenues from outside India.[3] The group is a major player in all the
industry sectors it operates in. The Aditya Birla Group has been adjudged
the best employer in India and among the top 20 in Asia by the HewittEconomic Times and Wall Street Journal Study 2007[1]. The origins of the
group lie in the conglomerate once held by one of India's foremost
industrialists Mr. Ghanshyam Das Birla.
A US $29.2 billion corporation, the Aditya Birla Group is in the league of
Fortune 500. It is anchored by an extraordinary force of 130,000
employees, belonging to 25 different nationalities. In India, the Group has
been adjudged "The Best Employer in India and among the top 20 in Asia"
by the Hewitt-Economic Times and Wall Street Journal Study 2007.
Over 50 per cent of the Group's revenues flow from its overseas
operations. The Group operates in 25 countries: India, UK, Germany,
Hungary, Brazil, Italy, France, Luxembourg, Switzerland, Australia, USA,
Canada, Egypt, China, Thailand, Laos, Indonesia, Philippines, Dubai,
Singapore, Myanmar, Bangladesh, Vietnam, Malaysia and Korea.
Globally, the Aditya Birla Group is:
A metals powerhouse, among the world's most cost-efficient aluminium
and copper producers. Hindalco-Novelis is the largest aluminium rolling
company. It is one of the three biggest producers of primary aluminium
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experimenting.
care,
education,
sustainable
livelihood,
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INDUSTRY PROFILE:
Aditya Birla is organized into various subsidiaries that operate across
different sectors. Among these are viscose staple fibre, non-ferrous metals,
cement, viscose filament yarn, branded apparel, carbon black, chemicals,
Retail (under the 'More' brand of supermarkets), fertilizers, chemicals,
insulators, financial services, telecom, BPO and IT services. The Group
consists of four main companies, which operate in various industry sectors
through subsidiaries, joint ventures, etc. These are Hindalco, Grasim,
Aditya Birla Nuvo, and UltraTech Cement.
Companies operating under the Aditya Birla Group are as follows -
Grasim
UltraTech Cement Ltd
Shree Digvijay Cement
Hindalco aluminium, copper
Indian Aluminium Company Ltd
Bihar Caustic and Chemicals Ltd
Aditya Birla Nuvo
Idea Cellular Ltd
Birla Sun Life Insurance Co Ltd
Birla Sun Life Asset Management Company Ltd
Birla Sun Life Distribution Company Ltd
PSI Data Systems
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GRASIM BUSINESSES
VISCOSE STAPLE FIBRE
Grasim is India's pioneer in viscose staple fibre (VSF), a man-made,
biodegradable fibre with characteristics akin to cotton. An extremely
versatile and easily blendable fibre, VSF is widely used in apparels,
home textiles, dress material, knitted wear and non-woven
applications.
Grasim's VSF plants are located at Nagda in Madhya Pradesh,
Kharach in Gujarat and Harihar in Karnataka, with an aggregate
capacity of 333,975.
Cement
Grasim ventured into cement production in the mid 1980s, setting up
its first cement plant at Jawad in Madhya Pradesh and since then it
has grown to become a leading cement player in India.
Grasims cement operations today span the length and breadth of
India, with 11 composite plants, 11split grinding units, four bulk
terminals and 64 ready-mix concrete plants as on 30 June 2009. All
the plants are located close to sizeable limestone mines and are fully
automated to ensure consistent quality. All units use state-of-the-art
equipment and technology and are certified with ISO 9001 for quality
systems and ISO 14001 for environment management systems.
Chemicals
Rayon grade caustic soda is an important raw material in VSF
production. To achieve reliable and economical supply of this
chemical, Grasim set up a rayon grade caustic soda unit at Nagda in
1972 with an initial capacity of 33,000 tpa. This has since grown to
258,000 tpa, making it the countrys second largest caustic soda unit.
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Textiles
Grasim has a strong presence in fabrics and synthetic yarns, through
its subsidiary, Grasim Bhiwani Textiles Limited, and is well known for
its branded suitings, Grasim and Graviera, mainly in the polyester
cellulosic branded menswear. Its textile plants are located at Bhiwani
(Haryana) and Malanpur (Madhya Pradesh).
Grasim Industries Limited, a flagship company of the Aditya Birla
Group, ranks among India's largest private sector companies, with
consolidated net turnover of Rs.184 billion and a consolidated net
profit of Rs.22 billion (FY2009).
Starting as a textiles manufacturer in 1948, today Grasim's
businesses comprise viscose staple fibre (VSF), cement, chemicals
and textiles. Its core businesses are VSF and cement, which
contribute to over 90 per cent of its revenues and operating profits.
The Aditya Birla Group is the worlds largest producer of VSF,
commanding a 23 per cent global market share. Grasim, with an
aggregate capacity of 333,975 tpa has a global market share of 12
per cent. It is also the second largest producer of caustic soda
(which is used in the production of VSF) in India.
In cement, Grasim along with its subsidiary UltraTech Cement Ltd.
has a capacity of 45.7 million tpa as on 30 June 2009 and is a
leading cement player in India. In July 2004, Grasim acquired a
majority stake and management control in UltraTech Cement
Limited. One of the largest of its kind in the cement sector, this
acquisition catapulted the Aditya Birla Group to the top of the league
in India.
Viscose staple fibre
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Textiles
Grasim has strong nation-wide retail network and also caters to
international fashion houses in USA and UK.
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CAPACITIES
Division
Viscose Staple Fibre (VSF)
Joint venture
Birla Jingwei Fibres Company
Limited
Cement
Grey cement (Including UltraTech
Cement Ltd's capacity)
Ready-mix concrete (Including
UltraTech Cement Ltd's capacity)
White cement
Chemicals
Textiles
35,000 tpa
Yarn
8832 spindles
Subsidiaries
Grasim Bhiwani Textiles Ltd.
Fabric
Yarn
148 looms
35,808 spindles
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OBJECTIVE
The objective of the project was to understand the process of
recruitment.
To know the effective tools and procedures followed by corporate while
hiring an employee
To decide as to whether an employee is suitable for the organization.
Being a consultant agency, our organization emphasizes on placing right
person at the right job, so I learnt how to get the correct match.
EXPERIENCE & KNOWLEDGE OF THE STAFFING INDUSTRY
For over five and a half decades, has been highly regarded for they
expertise and innovation in the staffing industry. Today, is one of the most
respected and technologically advanced companies in the world today ranks
among the Top 5 staffing companies in the world. As marketplaces turn
increasingly global, so do the human restheyces challenges. It has been they
mission to keep up with these challenges, define and solve specific staffing
needs, whereby allowing they Clients like (Client), the time and freedom to
do what they do best - focus on their core business.
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Literature
Review
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RECRUITMENT
Recruitment is regarded as the most important function of the personnel
administration, because unless the right types of people are hired, the
company wont be able to achieve its goals. Recruitment is the first stage in
the process which continuous with the and ceases with the placement of the
candidate. It refers to the process of finding possible candidates for a job or
function, undertaken by recruiters.
Recruitment is the process of discovering potential candidate for actual or
anticipated organizational vacancy, or from other perspective, it is a linking
activity that brings together those with job to fill and those seeking job.
Accordingly the purpose of recruitment is to locate sources of manpower to
meet job requirement and job specification.
METHODS OF RECRUITMENT
INTERNAL STHEYCES
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JOB POSTING
It is another way of hiring people from within the organization. In this
method the organization publicizes job openings on bulletin boards,
electronic media & similar outlets. This method is more advantageous as
it offers a chance to highly qualified applicants working within the
organization to look for growth opportunities within the company without
looking for greener postures outside.
EXTERNAL SOURCES
CAMPUS RECRUITMENT
The term campus recruitment refers to the system where various
organizations come to the college campus to recruit bright youngsters to
work for them. Students, who are keen to begin their professional career
as soon as they finish studies, have opportunities for them to get a good
start. They can thus get training and acquire skills immediately after
college. This is the best opportunity for them to get into job market.
Campus recruitment provides a platform for the organizations to meet
the aspirants and pick up intelligent, committed students who have the
requisite enthusiasms and zeal to prove themselves. Organizations seek to
pick up the cream from different colleges.
ADVERTISEMENTS
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UNSOLICITED APPLICANTS
Companies generally receive unsolicited applicants from job seekers at
various points of time. The number of such applicants depends on
economic conditions, image of the company. Such applicants are kept in a
data bank & whenever a suitable vacancy arises, the company would
intimate the candidate to apply through a formal channel.
GATE HIRING
The concept of gate hiring is to select people who approach on their own
for employment in the organization. This happens mostly in the case of
unskilled and semi-skilled workers. Gate hiring is quite useful and
convenient method at the initial stage of the organization when large
number of such people may be required by the organization. It can be
made effective by prompt disposal of applications, by providing
information about the organizations policy and procedures regarding
such hiring and providing facilities to such gate callers.
LABOR UNIONS.
In many organizations, labour unions are used as source of manpower
supply, though at the lower levels. Many such union leaders whose styles
are cooperative and constructive can be promoted to supervisory level. In
many organizations, unions are asked to make recommendations for
employment of people as a matter of goodwill and cooperation.
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WALK-INS
The most common and least expensive approach for candidate is direct
application, in which job seeker submits unsolicited application letter or
resume.
4. PURPOSES AND IMPORTANCE OF RECRUITMENT
The general purpose of recruitment is to provide a pool of potentially
qualified job candidates. Specifically the purposes are to:
Determine the present and future requirements of the
organization in conjunction with its personnel planning and job
analysis activities.
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PROCESS
Process of differentiating between applicants in order to identify those with a
greater likelihood of success in a job. It is the process of picking individuals,
out of the pool of job applicants, with requisite qualification and competence
to fill job in the organization.
4.2 RECRUITMENT PROCESS
i. Man Power Planning - identifying the needs of the manpower
required for the company based on the variable factors. viz.
project, business etc.
ii. Identifying the methods of sources viz. consultants, references,
job fairs, paper advertisement which is clearly based on the
principles of the organizational recruitment policy.
iii. Short listing the candidates based on the skills and experience
required for the company.
iv. Method of i.e. written test, psychometric test, Group Discussion,
interview,
v. Selecting the candidate and issuing the offer of appointment.
vi. Appointing the candidate and giving the induction training &
orientation.
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process of the
company. The following flow chart explains the process I learned and
worked during my internship-
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Stheycing Resumes
(References, Direct
Contacts, Job Sites)
TELECON the
Candidates
Third Round
HR
Salary / Personality
Traits, etc
Pre Employment
Medical Check up
If Satisfactory
Offer to be made
If UnSatisfactory
Reject
Joining Kit
Do Handholding of
the employee
Induction
Issue of
Appointment Letter
Sourcing Resumes
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RECRUITMENT PROCESS
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INTERNAL SOURCES
EXTERNAL SOURCES
Transfers
Job Portals
Data Bank
Relocation
Employee referrals
Promotion
Unsolicited applications
Media advertisement
Campus Recruitments
Recruitment Drives
INTERNAL RECRUITMENT
As a conscious focus of the organization to nurture high potential talents by
providing them suitable career growth opportunities within the organization,
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efforts would always be made to fill in specific vacancies from its existing
human resource pool. The entire process is done through Internal Job Posting
(IJP) and communication including the job profile, candidate profile,
eligibility (who can apply), application deadline etc. is made available by
HR.
1. INTERNAL TRANSFERS
Internal transfers are executed considering the qualification, experience,
skills of the employee. This is a method of filling vacancies from within
through transfers and promotions.
A transfer is a lateral movement within the same grade, from one job to
another. It may lead to changes in duties and responsibilities, working
conditions, etc., but not necessarily salary.
2.
3.
PROMOTION
Promotion, involves movement of employee from a lower level
position to a higher-level position accompanied by (usually) changes
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3. Recruitment Drives
Being a regular participant in recruitment drives on campuses and at
companies that have conducted redundancy exercises, is able to reach
a pool of candidates who want to find employment and be employed.
4. Flyer Distribution
Flyer distribution at venues with high candidate traffic such as
shopping malls, supermarkets, train stations, schools etc is an effective
manner of reaching targeted candidates. This method is especially
effective for assignments that are specific to a location.
5. Career Fairs, Seminars & Workshops
Career-related fairs and seminars are good channels for candidate
recruitment since participants attend the events with the intent of
finding jobs. Even if
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Unsolicited Applicants
Many job seekers visit the office of well-known companies on their
own. Such callers are considered nuisance to the daily work routine of
the enterprise. But can help in creating the talent pool or the database
of the probable candidates for the organization.
SCREENING APPLICANTS
When advertised position and have started getting some response,
reviewing of resumes are done keeping in mind the requirements of
personnel to be hired. The HR reviewed the CVs keeping in mind the
following guidelines.
Check dates for discrepancies
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QUANTITATIVE
The rating is done on the five point scale on the following dimensions.
JOB KNOWLEDGE
The level of self confidence & maturity with which candidate has ability to
put forth his views & opinions.
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COMMUNICATION
PERSONALITY SKILLS
Appearance, attitude, poise, rapport, business like approach,
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REFERENCE CHECK
Reference checks are critical to the recruitment process since this is
the last opportunity for the HR to assess and validate the candidate's
job-related qualifications, performance, and shortcomings, as well as
the information noted on the application, resume, or disclosed in an
interview. At A.B.G. LTD., Reference checks on preferred candidates
are to be based on prepared questions designed to address the criteria
and clarify any areas of concern identified in the process, including
psychometric testing. Only when reference checks are acceptable, HR
Manager will consult with recruiting manager on the hiring before
making any offer to the candidate. If unsure about the feedback from
the reference check, further consultation is made with Managing
Director for final decision.
DECISION MAKING
The decision making process requires the
process, i.e.
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Joining Report
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Medi-claim Form
Passport-size photographs
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Career development;
Safety and security precautions;
Department and agency norms (work schedule, dress code, office
layout, etc.)
Benefits and other personnel policies
DIFFERENCE BETWEEN RECRUITMENT & SELECTION
S.NO
1.
BASIS
Meaning
RECRUITMENT
It is the process of
searching candidates for
vacant jobs & making them
apply for the same.
It is a positive process.
Its aim is to attract more &
more candidates for vacant
jobs.
2.
3.
Nature
4.
Procedure
5.
Contact of service
No contractual relation is
created. Recruitment
implies communication of
vacancies only.
Aim
PROBATION / CONFIRMATION
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SELECTION
It is the process of of right
types of candidates &
offering them jobs.
It is a negative process.
Its aim is to reject
unsuitable candidates &
Pick up the most suitable
people for the vacant jobs.
The firm asks the
candidates to pass through a
number of stages such as
filling of form, employment
tests, interview, medical
exam, etc.
follows recruitment & it
leads to a contract of
service between the
employer & the employee.
Probation is a trial period that gives the Employee a bona fide opportunity to
demonstrate their suitability for continued employment. The probation
period is a trial period.
The employer has an opportunity to assess the full potential, competencies
and capabilities of the employee and a responsibility to assess whether or not
the employee possesses satisfactory qualifications and suitability for regular
employment. The assessment includes the factors of: work performance,
work habits, productivity, attitude and compatibility, attendance and
punctuality, and any other matter that is linked to the performance of the job
and expectations.
All employees up to the level of Deputy General Manager are on a four
months probation period.
After completion of months, the CHR / Location HR send a Confirmatory
Appraisal Form to the concerned Functional Head. Confirmation may be
recommended or extended, depending on the appraisal of the probationers
performance. A confirmation letter is issued to the employee upon
confirmation, a copy of which is maintained in his Personal File.
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CHAPTER :3
RESEARCH
METHODOLOG
Y
RESEARCH METHODOLOGY
RESEARCH PROBLEM
The research part of the project involves following steps .
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The organization need to be the fittest in todays scenario. There is a need to have
a fittest workforce A.B.G. is spending a considerable amount of money in
recruitment to upgrade skills of their employees. It has been observed sometimes
that PSUs go for rigorous recruitment but results on investments are very low.
Thus a need was felt to evaluate the effectiveness of recruitment in ABG
PROBLEM FORMULATION
The research to be conducted can be formulated as :
Recruitment & at A.B.G.
RESEARCH OBJECTIVES
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procedure at A.B.G. is
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In order to ascertain the correctness of the information given by the employees some
counter check questions were given in the questionnaire & they were also personally
interviewed.RESEARCH DESIGN
Descriptive Research Design, It is concern with describing the characteristics of a
particular individual of a group.
SAMPLING DESIGN
SAMPLING TECHNIQUE : The sampling method has been followed for the study is
RANDOM SAMPLING.
SAMPLE SIZE: - 50.
SAMPLE UNIT: - WORKERS, MANAGEMENT, PERSONNEL & SUPERVISORS.
SAMPLE AREA: - PUNE
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Q.1
Yes
No
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20%
Yes
No
80%
Interpretation : from the above analysis we can conclude that majority of person
rates importance of recruitment procedure in the organization.
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Q.2
How far do you think does the productivity of the employees get hampered
due to his / her marital status ?
To a large extent
Somewhat affects
Does not affect at all
Cant say
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10
0
10
10
To a Large Extent
Somewhat affects
10
30
Can't say
Interpretation : From above analysis we can conclued that marital status does
effect the productivity of an organisaiton.
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Q.3.
News Paper
Advertising
Employment
Exchange
College Campus
Others
10
News Paper
20
Advertising
Employment
Exchange
College Campus
15
Others
5
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Q.4
YES
NO
YES
NO
Interpretation : From the above analysis we conclude that 40% of the employee
does maintain and manage candidate files including maintenance of data base to
ensure comprehensive data collection of candidates in an organization however
5% of the employees does not agree to the above analysis.
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Q.5
YES
NO
Yes
No
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Q.6 From which source you have come to know about a vacancy in the
organization?
Extern
al
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Intern
al
YES
NO
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Q.7
Yes
No
Yes
No
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Q.8.
YES
NO
YES
NO
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conclusion
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CONCLUSION
From the analysis made we can conclude that in the organization there is a
well defined recruitment process and candidates are well defined recruitment
system and the organization system and the organization is getting or
candidates from external sources. College Campus placement, employment
exchange and through advertisement.
Majority of persons are being selected through external source and the
number of internal candidates are less.
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recommendatio
n
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RECOMMENDATION
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The corporation has projects outside India, so the corporation can also
recruit capable candidates of respective countries.
It has been seen that sometimes cast & regional biases prevail in
procedure; which should be avoided at all to make the right .
Its should also stress on internal candidates for promotion at higher
executive levels.
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bibliography
BIBLIOGRAPHY
Books :
http://www.coolavenues.com/know/hr/hiring_main.php3
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http://www.citeHR.com
www.A.B.G. services.com
www.A.B.G. services.co.in
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annexure
Q.2
How far do you think does the productivity of the employees get hampered
due to his / her marital status ?
(a) To a large extent
(b) Somewhat affects
(c) Does not affect at all
(d) Cant Say.
Q.3
Q.4
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Q.5
Q.6
From which source you have come to know about a vacancy in the
organization?
(a)Internal
(b)External
Q.7
Q.8
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