1 Employees and customers are leading digital lives.

Why would it
be necessary to leverage a digital platform to improve business
effectiveness and interactions with customers?
Exponential growth in smart phones and tablets now provided a huge
platform to capture the digital innovations. Executive team of the HCL
realized that these digital devices provided a greater opportunity for the
LSH/PS verticals to significantly improve business agility and effectiveness in
a relatively short period of time.
Average number of hours that a typical adult spent with digital media-using
the US as an example-had increased from 2.7 hours per day in 2008 to 5.6
hours per day by mid-2015
It is necessary to leverage a digital platform to improve business
effectiveness and interactions with customers because of the following
factors:
Without digital platform
The business was not agile: A single
deal involves so many different
functions/teams
which
could
be
overwhelming and was time consuming
for coordinating with each other. This
impacts HCLs ability to win large deals.

With digital Platform

Implementing
the
digital
platform makes the job simple
as the teams can coordinate with
each other digitally instead of
wasting the time by meeting
each other which also improves
the HCLs ability to win large
deals.

Business
effectiveness
and
efficiency was low: Business leaders
were constantly travelling on business
purposes where they are facing
difficulty in accessing the content on
either a laptop or desktop.

Because of the digital platform

the leaders could access content
on a real time basis.

Sales leaders were not having

seamless
interaction
with
customers,
thus
impacting
business growth: There was no tool
available to access content in real time.

Digital platform is a tool which

can be used to analyze the
content in the real time and
helps in improving the business
growth.

Time
consuming
for
a
new
employee to become productive:
HCL was a large company with
100000+ employees where on an
average it takes 180+days for a new
employees to show some results which
was adding to the cost and company

Digital
Platform
helps
the
employees to show the results
within seconds in the digital
form.

was losing revenues.

No consistency in employee onboarding: Employees often have the
meetings
with the leaders for
presentations where different people
present and information shared with
new hires was always different

On the Digital Platform every

employee can get the same
information if he/she can have
permission
to
access
the
information.

When employees left, business

continuity was affected: When the
employees leave the organisation they
take away their entire knowledge of the
customer where the organisation could
not be able to retain the knowledge
A significant gap between Baby
Boomers,
Generation
X
and
Generation Y: Employees who have
been for a long time knew whom to
connect with if they needed any
information whereas newer employees
would struggle for that information
Unstructured onboarding
Only 4-5 days

Digital Platform provides you the

security for every piece of
information where it can be
accessed by the other employees
even if some of them leave.

Traditional classroom style/face to face

input
Less than 5% of the business covered

New Joinees took 8-12 months to be

productive

This
digital
platform
could
provide a level playing field
between the older and allow
younger employees to take
advantage of their ever-present
mobile devices a mainstay of
their digital lives
Structured onboarding
4weeks/20 days of intensive
training
Content available on the go on
smartphones and tablets
75%+ of the business covered.
Learn best practices from other
parts of the business
New Joinees become productive
in less than 2months.Huge
impact on productivity and
revenue

In addition to the above advantages, if we see Exhibit-8, implementing the digital

platform also helps the
company in the following ways:

Growth in revenues; QoQ growth; YoY growth

New hires can become more productive in a shorter span of time
Ensure business aligned to growth and momentum
Employees able to access the information anytime, anywhere

So, from all the above observations or metrics it is very essential to have digital
platform to improve the business effectiveness and interactions with customers.