Group 1

Britannia
Industries
NutriChoice
Marketing Management

1501068
Phadnis

Aniket

1501074

Aroop Sanyal

1501100
Sahu

Sabyasachi

1501103
Bose

Saurabh

1501104
Shah

Nishant

1501108
Ghosh

Sumitro

Table of Contents
Britannia Industries An Overview.................................................................................................................. 3
Timeline of Britannia Industries Limited:......................................................................................................................................3
Product Portfolio...........................................................................................................................................................................4
Major Players................................................................................................................................................................................4
Awards and Recognitions:............................................................................................................................................................4
Current Trends and Prospects in the Biscuit Industry:..................................................................................................................4
BCG Analysis:................................................................................................................................................. 5
The Dog: Tiger Glucose...........................................................................................................................................................5
The Cash Cow: Good Day / Marie............................................................................................................................................5
The Question Mark: Cream Biscuits Pure Magic / Bourbon...................................................................................................5
The Star: Health Biscuits Nutrichoice...................................................................................................................................6
Digestive Biscuits Industry Overview.............................................................................................................6
Players in the Market....................................................................................................................................................................6
Size of the Market.........................................................................................................................................................................6
Drivers..........................................................................................................................................................................................6
Porters Five Forces....................................................................................................................................... 7
Bargaining power of supplier...................................................................................................................................................7
Bargaining power of Buyers....................................................................................................................................................7
Threat of New entrants............................................................................................................................................................7
Rivalry among Established rivals............................................................................................................................................7
Threat of substitutes...............................................................................................................................................................7
SWOT Analysis............................................................................................................................................... 8
Segmentation................................................................................................................................................ 8
Targeting:...................................................................................................................................................... 9
Geographic..............................................................................................................................................................................9
Demographic...........................................................................................................................................................................9
Psychographic.......................................................................................................................................................................10
Behavioral.............................................................................................................................................................................10
Positioning.................................................................................................................................................. 10
Product Life Cycle........................................................................................................................................ 11
Marketing Mix of Nutrichoice........................................................................................................................ 11
The Product................................................................................................................................................................................11
The Price.....................................................................................................................................................................................12
Distribution and Place................................................................................................................................................................12
Promotion...................................................................................................................................................................................13
Indias first health social networking site nutrichoiceiHealthU:............................................................................................13
Two sided message in advertising campaign........................................................................................................................13
Britannias Nutrijig campaign:...............................................................................................................................................13
Recommendations:....................................................................................................................................... 14
Increase Global Presence......................................................................................................................................................14
Place......................................................................................................................................................................................14
Quality and Product...............................................................................................................................................................14
Appendix..................................................................................................................................................... 16
Summary of Responses..............................................................................................................................................................16
BCG Analysis..............................................................................................................................................................................18

2 | Page

Britannia
Britannia Industries An Overview
123 years ago, in a small house in central Calcutta (now Kolkata) an intrepid baker
made a batch of delicious, golden brown biscuits. These were meant for officers of the
British Raj and their families, people used to the exacting standards of English tea-time
snacking. From the paeans of ecstasy for that first batch of aromatic, flavour-some
biscuits was born a long tradition of delectable baking - and its Indian custodian,
Britannia
BRITANNIA , EAT HEALTHY, T HINK BETTER .
Britannia Industries Limited (A Wadia Enterprise) is an Indian food products corporation
based in Kolkata1. Over the last century, Britannia has been serving the Indian consumer
with a range of fresh, nutritious and flavour rich products. Their core value is to deliver a
sensory experience in every product every time.
Since its inception in 1892, with an initial capital of Rs. 275/- Britannia has become one of
Indias leading food companies and a leader in the Bakery and Dairy segments. Their
revenues are around Rs. 6000 cr annually and currently has 38.5 % market share of the
Rs. 250002cr biscuit industry in India.In the biscuit industry where the organized and
unorganized sector is divided roughly in 55:45, its distribution spans over 35 lakh retail
outlets and its reach over 40% of Indian homes3. Moreover more than half (55%) of
Britannias revenues comes from the rural sector

Timeline of Britannia Industries Limited:

1892: Genesis of Britannia Biscuits
1921: Britannia mechanized its operations
1955: Britannia launched Bourbon biscuits
1975: Britannia Biscuits took over the distribution of biscuits from Parrys
1978: Initial public offering. Indian shareholding up to 60%
1979: Britannia biscuits christened as Britannia Industries Limited
1983: Revenue crossed INR100 crore mark.
1986: The popular brand Good Day was launched
1997: Incorporates the Eat Healthy, Think Better corporate identity and started the
Nutrichoice product line
1999: Started the promotion campaign Britannia Khao, World Cup Jao
2004: Was accorded the Superbrand status

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Product Portfolio
Britannia is Indias favourite food brand and a storehouse of power brands like Good Day,
Tiger, NutriChoice, MarieGold etc. which are household names in India.
Its product portfolio comprises of biscuits, bread, cakes, rusks, and a host of dairy
products like cheese, beverages, dairy whitener. Out of its 13 biscuit brands, there are 5
power brands that Britannia has identified viz. Good Day, Tiger, 50:50, Marie Gold and
NutriChoice.

Major Players
The major competitors of Britannia in the biscuit industry are Parle and ITC which have
market shares of 29.5% and 14.8% respectively. However, new entrants like Cadbury
India Ltd. which sells Oreo, McVitties and GlaxoSmithKline have made the market
competitive.

Awards and Recognitions:

Britannia was awarded the Global Performance Excellence Award By Asia Pacific
Quality Organization in 2012
Britannia was voted in top 300 small companies by Forbes global
Britannia Industries was awarded the Brand Equity Most Trusted Brands according
to consumer surveys in 2002
Britannia Industries was conferred with the prestigious Golden Peacock National
Quality Award.

Current Trends and Prospects in the Biscuit Industry:

Biscuits is expected to grow by a value CAGR of 6%5

With rising input costs and the MSPs of commodities (wheat, sugar, milk) rising, profit
margins of biscuit manufacturers are getting thinner and hence there is a demand by
biscuit manufacturers for increase in the exemption in excise duty
The decrease in crude oil prices have acted as a cushion for increase in R&D
expenditure by 67% to 16.70 cr
There has been a marked rise in the perception of biscuits as a healthy snacking
option. Hence, consumers are shifting to healthier versions for regular consumption.
Britannia is looking at expanding production through contract manufacturers and
increase distribution to reach more outlets. In this regard, it intends to increase its
rural distributors to 7000
Britannia Industries Ltd is planning to significantly increase international sales by
improving manufacturing capacity in the Middle East, boosting exports and making
acquisitions or entering joint ventures.
Britannia reported 66.86% jump in consolidated net profit for Q1 ended June 30,
2015; Net sales was up by close to 13% because of operational efficiencies.

Hence, looking at the progress of Britannia since its inception in 1892, it can be said that
Britannia has built its footprint in the overall industry- biscuit by biscuit.

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BCG Analysis:

The BCG analysis gives us a better picture of the biscuit industry and how the various
products of Britannia are faring vis--vis the competitors in the market. The market
shares and the growth rates are as indicated in the matrix and in the Appendix
Lets start from the bottom:

The Dog: Tiger Glucose

The glucose market has taken a major hit due to the various new entries in the biscuit
segment. A wide range of cookies, health biscuits, and cream biscuits have pushed
glucose biscuits out of the running. Although a lot of the lower middle class and lower
class prefer glucose biscuits due to the low costs, the higher income society is moving
away from it. Parle G has a dominant hold in the glucose market commanding a massive
70% of the market share. ITC holds a market share of around 8-9 a little less than
Britannia.

The Cash Cow: Good Day / Marie

Britannias cookie brand good day dominates the market share and so does the
ubiquitous Marie. However, both these markets are largely saturated and the growth
potential is low. Britannia has been putting a lot of effort on the cookie segment with the
launch of new products, and we might see the growth pick up again courtesy these
factors. Marie is another segment where Britannia holds a high market share, but due to
the lack of growth is feature as a Cash Cow

The Question Mark: Cream Biscuits Pure Magic / Bourbon

Cream biscuits has always been popular with a large variety of audience, from small kids
to even adults looking for a quick snack. With all the top biscuit makers, Britannia, ITC
and Parle coming up with a lot of new products in the cream biscuits segment, it is bound
to be a fiercely competitive segment. Britannias Bourbon ( earlier Parle G) and Pure
Magic is picking up on market share steadily but is still to catch up to ITC which leads the
way with its Sunfeast brand of cream biscuits. Parle G lags behind in this segment.

5 | Page

The Star: Health Biscuits Nutrichoice

NutriChoice, which was launched in the nineties, is leading the Briatannia's efforts to
create a new position of health in the biscuit market. The brand is now worth more than
Rs. 280 crore. The health and nutrition based biscuit segment in the Indian market is now
worth around Rs. 500-600 crore and growing at a faster rate (Business Standard). The
Nutrichoice brand has been riding on this growth since its relaunch in 2006, which
coincided with the market steady moving towards a healthier lifestyle. Nutrichoice today
commands a massive market share of 55% with its closest rival being McVitties from
United Biscuits. The health biscuit segment has also witnessed a growth rate of 40%
which is expected to continue.
The Health Biscuit market is a relatively new one in India and is also growing very rapidly.
Britannia Nutrichoice has a large chuck of the market share but it is imperative that they
capitalize this growth to not lose out on the market to the large number of competitors
entering this space with Parles Simply good and ITCs Farmlite

Digestive Biscuits Industry Overview

Players in the Market
The biscuit segment in India has been historically dominated by 3 players: Parle,
Britannia and ITC.
United Biscuits which invented this category has been a late entrant into the Indian
market but has emerged as a substantial player.
While Britannia holds a market share of 55% with its health brand of Nutrichoice, United
Biscuits comes a far second with a market share of just 20% while the other players
barely make it into double digits

Size of the Market

The health and nutrition based biscuit segment in the Indian market is now worth around
Rs 500-600 crore and growing at a faster rate.
All three of them have forayed into the digestive biscuit sub category of the health
biscuit segment when the market opened up in 2011 to a plethora of opportunities in this
category with even a late entrant such as McVitties crossing sales of Rs 100 crores in the
first 3 and half years.

Drivers
2011 emerged as the year of low cost nutrition. Consumers began to accept new
products much faster than before. Leading players amped up their production and the
subsequent positioning statements and advertising made consumers realise that biscuits
that are inherently low-cost can be nutritious as well.
Sales of biscuits have risen over the 1990s and the biscuits segment is one that already
has mass market acceptance. Biscuits are a segment that has a unique perception here
in the country they are considered as a healthy snacking option by default
High margins have incentivised the manufacturer to introduce different kinds of biscuits
that are targeted to specific segments. The evolution of modern organized retail and an
increasing affluence amongst consumers has also encouraged manufacturers to develop
and produce on a mass scale.

6 | Page

Focus is primarily on building consumer preference with a strong drive built by

aggressive advertising.

Porters Five Forces

The five forces affecting the industry
Bargaining power of supplier
The agro commodities (flour, fats & oil, sugar) constitute roughly 45% of all the raw
materials procured by a company in this industry. Since the number of suppliers is high
and fragmented and the buyers are less comparatively, the market favors the buyers
when it comes to supply demand economics. This gives procurers a high bargaining
power over suppliers

Bargaining power of Buyers

Biscuits are a low-involvement commodity, which fall under the convenience goods
category. Hence, it is very easy for consumers to switch from one brand to another
without affecting their lifestyle. These goods are used for daily consumption and do not
involve intensive decision-making. There are many alternatives available in the biscuit
market for a health segment by companies like ITC, Britannia, and UB etc.

Threat of New entrants

The health biscuits industry is supposed to fill the wide gap left in per capita consumption
of biscuits by providing a healthier alternative. There has been a shift in the consumption
trend from economy and mid-range segment to healthy biscuits that remains to be
tapped. This industry, which is currently valued at 200 cr in the 15000 cr biscuit market,
has a very high potential to grow. Hence, many companies are in the stage of launching
new health conscious biscuits that can compete with the major players to obtain their
share in this growing market. Healthy biscuits are slowly emerging as a new subcategory in the Indian biscuit market, with most of the major homegrown companies
launching such products.

Rivalry among Established rivals

The Health & Wellness sector is estimated at Rs 7,000 to 8,000 crore annually for
products targeted at grown-ups and another Rs 10,000 crore approximately for products
targeted at children. The health snack segment is yet to be established but many
companies have already re-launched their products with healthier version. Parle-G
launched Simply Good, Britannia re-launched Nutrichoice in 2006 and positioned it only
as BFY (Better for you) and functional segment category. The low cost of switching and
constrained profits make it an immensely competitive market.

Threat of substitutes
Biscuits or healthy biscuits is a breakfast snack and has many alternatives that offer the
same value-addition in terms of micronutrients like iron and folic acid.
Organized sector - Kelloggs cornflakes, Quaker oats etc.
Unorganized sector local products or regional products that are usually the preferred
choice of breakfast in India.
To counter the threat of substitutes companies are trying offer better value through wider
product accessibility. They are vying for the limited shelf space by investing heavily in
differentiated packaging.

7 | Page

SWOT Analysis

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Segmentation
Segment
Demographic

Pros
Age

Cons
Age
Age group of 25+ are more
It is still not the first choice
health conscious.
of school children and
college students.

Income
Income
Medium to high income
Majority population is
groups are willing to spend
below middle class level
money
on
healthier
and do not buy biscuits as
alternatives.
snacks.
Education
Education
With a rising educated middle
Difficult to market such
class, the market acceptance
product in low literacy
8 | Page

of such products increases.

Psychographi
c

populations

Lifestyle
Lifestyle
The product is tailor made for
The survivors might never
the achiever segment of the
find it useful or valuable
population.
and they constitute a huge
part of the population.
Social Class
Social Class
The majority consumer base
Lower middle class and
varies from middle class to
working class view health
upper class.
snacks as a luxury.

Behavioral

Occasions
Occasions
Health biscuit can be made
It does not suit the taste
into a habit for the customers
buds of Indian customers
as a mid meal snacks.
immediately and would take
time to make it a regular
habit.
Benefits
Benefits
It is perceived as a high cost
The USP of the product is its
product.
perception as a health
substitute in terms of richness
in fibre at an affordable cost.
Loyalty status
Loyalty status
As a first mover into the
industry accompanied with a
huge brand name, consumers
tend to be loyal to the brand.

9 | Page

Many big brands are

entering
this
segment
because of the huge
potential.

Targeting:
Geographic
City: Our target of the health product will be tier 1 and tier 2 cities, due to greater
market size and urban life style of the population.

Demographic
Age: The primary age group that is must be targeted is from 25 to 55 years. This age
group segment constitutes more than 40% of the population. This age group is more
health conscious and would invest in healthier substitutes over snacks.
Income: The middle and higher income group is targeted owing to their affordability of
the product. Nutrichoice has come out with a product NutriChoice Heavens for the
higher income group making it the premium product. On the other hand NutriChoice
Digestive is aimed at the middle income group.
Education: Since the health biscuit is making people aware of its benefits, it is highly
popular among educated mass and with the growing literacy, the product can target a
greater volume.

Psychographic
Lifestyle: All the health biscuits under NutriChoiceis targeting Achievers and Strivers.
The Achievers are those people who have worked their way to success. The Strivers on
the other hand are people who have a strong will power and welcome challenges. The
health products like NutriChoice appeals to them more than common snacks.
Social Class: The upper class and upper middle class have a high amount of spending
habits in buying health oriented products; hence the health biscuits will be ideal to be
targeted on them.

Behavioral
Occasions: We are looking to substitute the daily Indian snacks with health biscuits.
Benefits: With the stress on being a health oriented product, its main benefits like high
fiber, zero cholestrol, zero trans fat can be projected as a healthier alternative over
traditional snacks.
User Status & Rates: The product is targeted for the regular and potential user like
those who are prone or diagnosed with disease such as diabetes, high cholesterol and
obesity.

10 | P a g e

Loyalty Status: Since NutriChoice is one of the first products to be launched under
Health snack, we are aiming to hold customers based on the early movers and brand
name of Britannia.
Summary: We look to target the 25-55 age group people lying in the middle and higher
income group living in tier 1 and tier 2 cities having a high educated population. Further
NutriChoice is targeted to be accepted as a substitute for traditional Indian snacks
specially for people having an attitude of those of strivers and achievers looking for
health benefits and for those taking precautions of their health.

Positioning
The current positioning statement of the brand describes it as a Helathy Snacking
Option without Compromising on the Taste & the Health
The recall for the brand was amongst one of the highest when related to a digestive
biscuit the figures substantiated by its market share and its aggressive promotion
campaigns designed to pull customers not only towards the product but a healthy
lifestyle overall.
The direct competitor is McVitties which has been rated slightly higher on a taste level as
compared to Nutrichoice and hence Nutrichoice needs to make a conscious effort to
enhance the product in this regard.

Current (L) & Future (R)

Perception Map

11 | P a g e

Product Life Cycle

Product Life Cycle
Introduction

Growth

Maturity

Decline

Sales

Stage

The health biscuit industry is a growing industry, where the consumers have started
giving preference to health oriented products. The market size comprises only of the
upper and upper middle class. With the growing income of people, greater health
awareness, increasing population and variety of NutriChoice products, the brand is in the
Growth stage

Marketing Mix of Nutrichoice

The Product
Core Product: At the core of the value proposition is the aim of providing a healthy
snacking option without compromising on either taste or health.
Actual Product: The entire range is spread across different categories and is divided
into Digestive, 5 Grain, Diabetic Friendly Oats and Ragi, Heavens and the Lite Cracker.
Ingredients and tastes are modified keeping the target market in mind. For example, the
simple Digestive offers a simple glucose like taste for a snacking option while the
Heavens range offers flavours such as cranberries & bananas for those that prefer exotic
flavours
Augmented Product: Nutrichoice under its brand nae runs a health programme that is
called iHealth U Program. interesting healthy recipes, food facts and tips, topics related
to yoga and exercise (and other health related activities) and much more are shared by
through idea sharing or through expert opinions. The website shares health related topics
to motivate and to keep continuing the journey of good health.

12 | P a g e

The Price
Nutrichoice chooses different price mixes for each of its products ranging from INR 10 to
INR 50 per 75gms. A high variation in size is also provided so as to match a particular
price point, given the fickle nature of the Indian FMCG Customer
The pricing of each product variant is unilaterally determined by the absolute price point
because that determines affordability for a large section of consumers. In the recent
years, there has been a spike in the prices of raw ingredients coupled with a sharp
decline during the same period. Britannia chooses to pass on whatever benefit they get
with this pricing to the customer. But given that the demand and substitutability of a
product in the FMCG sector has to largely remain free of any variation, the company
chooses to pass on this benefit by increasing the quantity offered at that price point.

Distribution and Place

Britannia follows intensive distribution strategy, as biscuits need to reach the consumers
at their nearest locations. This type of distribution helps consumer look for location
convenience.

Custom
ers

Convenience
stores

Kirana
Stores

Distributi
Allocatio
n

CFA

Factory

Sorting

Britannia follows the FMCG channel of distribution. The factory products are first shelled
out to the CFAs (Carrying & Forwarding) agents. These are then sorted and passed on to
the distributors across India and then allocated to retailers, which include minor local
kirana stores. The company handles the distribution to modern trade channels like the
Big Bazaar, Reliance Fresh itself. The other channel of sales or distribution is also the
institutional channel/trade like Hotels, Airlines, and IRCTC.
The company is focusing to improve on its distribution footprint to reach a wider
consumer base. It is investing heavily on infrastructure to reach out more outlets.
Currently the reach of Britannia is 3.6 million outlets, which is higher than Parle (3.3
million). It plans to take manufacturing to consumption centers especially in weak
regions like north and west.
On an all-India, the urban-rural split of business is 60:40.There is room for improvement
as far as rural penetration goes.

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% sale of biscuits by distribution format (2015)

10.52
8.58

Small grocery
stores
other grocery
retailers
Hypermarkets/Sup
ermarkets

80.9

Apart from the normal convenience and retails stores, Britannia is planning to procure
shelf spaces in pharmacies in consistency of their products functionality to provide health
benefits.

Promotion
Britannia NutriChoice has positioned itself as a tasty and healthy biscuit, available at an
affordable price and as a result offers better value for money. Over time, it was
perceived as highly instrumental in representing the growing trend of Indians adopting
the healthy lifestyle. Britannia conveyed this message and consolidated the brand of
Nutrichoice through advertising and many other social media activities including
billboards, magazines, television ads and point of sales advertising. However, with
Britannia being consolidated in the market, it follows a pull strategy rather than a push
strategy.

Indias first health social networking site nutrichoice iHealthU:

Britannia pioneered Indias first social networking site with its primary focus on health.
The website connects thousands of health enthusiasts across India and takes them on a
journey to good health. The website also features blogs and activities about diet control
and nutritional recipes, besides providing advice on leading a healthy, stress-free and
diabetes-free life. Besides, it has also partnered with many agencies in conducting
events which have promoted healthy lifestyle.

Two sided message in advertising campaign

Britannia NutriChoice has come up with a two-sided argument in its new advertisement
where it is positioned midway between the health benefits of a salad and the taste of a
chocolate-covered doughnut. The advertisement then ends with a honest conversation
where Britannia says We have come halfway and now the consumers need to come
the other half. This promotional strategy was used to bring NutriChoices Tasty Health
Biscuits proposition alive.

Britannias Nutrijig campaign:

Britannia introduced the Nutrijig campaign in association with the IPL (Indian Premier
League) team RCB (Royal Challengers Bangalore). The campaign signified the concept of
consumers experiencing the fun way to get healthy. The promotional strategy behind
this was through branded content strategy by leveraging RCBs players to create buzz
about Nutrichoice, increase engagement with consumers and celebrate brand fans.

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Recommendations:
Increase Global Presence
Britannia Industries as of today has very limited global presence. Though, It is in joint
venture with biscuit manufacturing companies in the Middle East (Saudi Arabia and
Oman), it has no presence in the western countries. With the per capita consumption in
the South East countries hovering around 5.5% and that in the US being around 9-10%,
Britannia Nutrichoice should foray into the global market to consolidate its brand equity.
Besides, to capture the attention of the western market Nutrichoice should also align its
market offerings with the tastes of the western markets by incorporating new flavours.

Place
The biscuit industry as of now is divided into organized and unorganized sector in the
ratio 55:45. Moreover, with the market in Tier II and Tier III cities still being relatively
untapped, Nutrichoice can penetrate into these cities by leveraging the existing
distribution channels of Britannia. Moreover, with the increasing trend of diabetic and
obese people, Nutrichoice, can look at procuring shelf space in pharmacy stores

Quality and Product

Nutrichoice has the highest amount of calories per 100 gms of biscuit in comparison with
its competitors. Moreover, Nutrichoice does not provide chocolate coated digestive
biscuits as a part of its product offerings, which many competitors offer to its consumers.
Hence, Nutrichoice to catch the attention of the consumers, has to offer less calories and
incorporate chocolate flavour in its market offerings.

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References
http://www.moneycontrol.com/news/cnbc-tv18-comments/pepsi-britannia-eat-into-snackmarket-target-health-fans_667118.html

http://pitchonnet.com/blog/2014/02/11/constant-innovation-helps-britannias-nutrichoiceremain-relevant/

http://marketingpractice.blogspot.in/2014/01/britannia-nutrichoice-tasty-health.html

http://www.afaqs.com/news/story/37081_McVities-Digestive-Wholesome-challenge

http://www.businesstoday.in/magazine/features/biscuit-market-global-firms-want-anindian-share/story/13884.html

http://www.ihealthu.com/nutrichoice

http://articles.economictimes.indiatimes.com/2013-11-04/news/43658657_1_unitedbiscuits-mcvitie-revenue-growth

http://www.indiamart.com/britanniaindustries/products.html

http://www.telegraphindia.com/1110530/jsp/business/story_14046653.jsp

http://www.foodnavigator-asia.com/Markets/Biggest-biscuit-consumer-set-for-fast-growthand-premium-charge

http://marketingpractice.blogspot.in/2014/01/britannia-nutrichoice-tasty-health.html

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http://www.business-standard.com/article/management/the-biscuit-battles114120800961_1.html

Nutrichoice Heavens: http://food.ndtv.com/reviews/battle-of-biscuits-the-best-digestivesin-india-772976

Four Ps (Reference): http://www.marketing91.com/marketing-mix-britannia/

http://www.indiainfoline.com/article/news-business/britannia-launches-nutrichoicediabetic-friendly-essentials-113101603308_1.html

http://www.biscuitfederation.com/indus_profile.htm

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Appendix
Appendix
Summary of Responses

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19 | P a g e

BCG Analysis
Segment

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Specifications

Britannia biscuits market

share = 35%
Products

Relative Market
Share amongst

Gro
14
Hig
sh

Star
Question
Mark
Cash Cow
Dog

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High MS, High

Growth
Low MS, High
Growth
High MS, Low
growth
Low MS, Low growth

competitors

Co

Health Biscuits - Nutrichoice

55

Mc

Cream Biscuits - Pure

Magic/Bourbon
Cookie/ Marie - Good
Day/Marie
Glucose - Tiger Biscuits

20

Su

30

Par

11.6

Par