Professional Documents
Culture Documents
A FEASIBILITY STUDY
Presented to
The Research Committee
North Central Mindanao College
Maranding, Lala, Lanao del Norte
In Partial Fulfillment
of the Requirements for the Course
Marketing Elective 4- Feasibility Study
Leading to
Bachelor of Science in Hotel Restaurant Management
S.Y 2014-2015
APPROVAL SHEET
Restaurant
Management
has
been
examined
and
its
JANET UY DE LEON
Adviser
Date:_________________
Approved by the committee on oral examination held on
___________ at NCMC with a grade of ______________.
EDGAR C. ARNNOCO
FERDIE P. MENDOZA
Panel Member
Panel Member
Dedication
The Researchers
Acknowledgement
The Researchers
Abstract
The Researchers
Table of Contents
Page
Title Page
Approval Sheet
ii
Dedication
iii
Acknowledgment
iv
Abstract
Table of Contents
vi-viii
List of Tables
ix
List
of
Figures
x
List
of
Schedules
xi
List
of
Charts
xii
Chapter
INTRODUCTION
1
Chapter
II
EXECUTIVE
SUMMARY
2
A. Name of the Business
2
B. Location Analysis
2
6
5
a. Market Feasibility
5
b. Technical Feasibility
5
c. Financial Feasibility
d. Management Feasibility
6
e. Socio-economic Feasibility
7
Chapter III MARKET STUDY
8
A. Demand
B. Supply
8
C. Competitive Position/Price Strategy
9
D. Marketing Program
9
Chapter
IV
TECHNICAL
STUDY
12
A. Service
12
B. Service Process
12
C. Building and Land
D. Direct Materials
E. Utilities
F.
G.
H.
I.
14
Fixed Assets
Waste Disposal
Plant Location Map
Building Floor Lay-out
J.
17
Labor Requirement
13
13
14
16
16
19
21
21
22
22
23
a. Financial Assumptions
23
b. Sample of Total Revenue/Occupancy for Five Years.
23
c. Projected Cash Flow
26
d. Projected Balance Sheet
D. Financial Analysis
a. Liquidity Ratio
27
28
28
b. Investment Decision Analysis
29
i. Return of Investment
29
ii. Payback Period
E. Schedules
30
31
REFERENCES
CURRICULUM VITAE
List of Tables
14
15
Labor
19
Total
23
Revenue/Occupancy
Table 5. Total Daily Revenue and Total Yearly Revenue of
the Proposed Project
24
Plan..
Table 6. Income
25
Statement
Table 7. Projected Cash Flow of the Proposed Morales
Lodge.
Table 8. Projected Balance Sheet of the Proposed Morales
26
27
28
Lodge
Table 10. Return on Investment of the Proposed Morales
29
Lodge..
Table 11. Payback Period of the Proposed Morales
30
Lodge
List of Figures
Figure 1. Service Process of the Proposed Morales
12
Lodge
Figure 2. Projected Time Table of the Proposed Project
21
Plan.
10
List of Schedules
Tools,
1.2
Machinery
Furniture
11
22
and
31
and
31
Fixture
Schedule
1.3.
32
Building
Schedule
2.
Permits
and
32
Business
32
Tax
33
Individual
33
Accumulated
33
Licenses..
Schedule
2.1
Permits.
Schedule
3.
Income
Due..
Schedule
3.1
BIR
Policies
Taxpayers
Schedule
4.
for
Depreciation
List of Charts
9
12
Profile
Chart 2. Guest Matrix of the Proposed Morales
10
Lodge..
Chart 3. Morales Lodge
11
Program
Chart 4. Organizational
20
Chart
13