Professional Documents
Culture Documents
Market reforms like trade liberalization reduce barriers to competition. They are
expected to sharpen competitive pressure and lead to welfare gains, particularly
when monopolies and cartels characterize the structure of the market. In the
context of the new trade theory, gains from trade are derived not only from
specialization and comparative advantage, but also from the reduction of 13
deadweight losses created by firms that have market power. Trade liberalization
leads to lower price cost margins and causes more efficient firms to expand and less
efficient firms to either contract or exit, thus, inducing additional efficiency gains.
This increases productivity and innovation and enhances long-run economic growth.
Despite the substantial economic reforms carried out over a period of twenty years,
average GDP growth rate from the 1980s till the 1990s remained low (see Table 1)
especially when compared with our Southeast Asian neighbors who were able to
attain respectable growth rates during the same period. As the economy tried to
recover and catch up with our neighbors, modest increases were registered as our
growth rate rose from 1.7% in the 1980s to 2.8% in the 1990s. From 2000 to 2007,
an average growth rate of 5.14% was posted, the highest in the last three decades.
59%. Globe has a market share of 36% while newcomer Sun has 5%. Salazars HHI
calculations showed 53 that in the fixed line market, HHI declined from 4300 in
2000 to 4000 in 2005. In the cellular market, it went up from 3660 in 1980 to 4760
in 1985. Due to its ownership of the backbone network and its dominant position in
the sector as it accounts for the largest share in the total number of fixed lines and
mobile phone subscribers, PLDT has retained its market power. As Abrenica (2000)
noted, the biggest challenge for NTC is how to prevent PLDT, which owns and
controls the bottleneck facility (the local loop), from discriminating in favor of itself.
The combination of a weak regulatory authority, vague interconnection or access
rules and pricing, and a large, dominant carrier capable of exercising monopoly
power over access to its network has prevented true competition from taking place.
As PLDT has the most extensive network, it was able to influence not only the speed
and the terms and conditions for interconnection but the terms and conditions for
revenue-sharing arrangements as well. This resulted in the slow progress of
interconnection, difficulties of new entrants in getting interconnection and problems
in drawing up satisfactory revenue sharing arrangements with PLDT. Aside from the
interconnection problem, another issue was the reconcentration that took place in
the industry. The government-backed PLDT-First Pacific merger has bolstered PLDTs
control of the industry. Note that First Pacifics cellular phone company Smart is the
leader in the cellular phone market. With the merger of the dominant firms in the
fixed and mobile markets, the dangers of the return to monopoly abuse and
reduction in competition have been raised. While the existing legislation has defined
the provisions on anti-competitive behavior, its implementing rules and regulations
is mute on mergers and vertical integration. Though NTC has been criticized as
weak and lacking independence and capacity, its decision to allow Sun Cellular to
continue its 24/7 promo and its ruling in 2005 on VOIP as a value-added service
showed that the regulator can act to protect public interest and the competition
process. After the VOIP ruling, telephone companies responded by bringing down
the cost of IDD calls as a pre-emptive move against VOIP providers. After the NTC
ruling in favor of Sun, Smart and Globe also offered the same service (see Salazar,
2007). The NTC is presently working on an interconnection template to hasten the
interconnection process.