Professional Documents
Culture Documents
The History
This is the full history of Gibson Guitars.
1900s - In demand for Orville Gibson's instruments, Orville enters into an agreement
with five Kalamazoo financiers to form the Gibson Mandolin-Guitar Manufacturing
Company. Gibson receives shares of stock and a lump sum of $2,500 for his patent and
the right to use his name. He remains at the company as a consultant until 1904, and
receives a monthly pension until his death in 1918.
Gibson Mandolins were a big success in the golden age for mandolin orchestra, Gibson
made more changes to the mandolin so that they can sell more and newer mandolins,
for example, they made changes such as smaller size, rounded back and elevated
pickguard, after doing all of this along with good marketing, this made Gibson the
leading mandolin makers in the early 1900s.
Gibson thought it was a good idea to encourage Music Agents (Music Teachers), they
encouraged them to teach people to play the mandolin so they can be in more
orchestras, this meant they can make more money selling mandolins as it would be
more in demand. They then used the Music Agents for advertising for their products.
1920s In 1921, Two of the most significant, new methods of making in Guitar history,
these were developed by Ted McHugh, for example, the adjustable truss rod and the
height-adjustable bridge. Still today this is used on most Gibson instruments. You will
commonly see them on Traditional Jazz guitars, they continue to feature the bridge that
was designed by Ted McHugh. The truss rod balanced the tension of the strings on the
neck while keeping the neck in perfect alignment. The 1920s also saw Gibson Develop
theyre own Banjos.
1922 - Gibson sound engineer Lloyd Loar designed the legendary F-5 mandolin. This
company had a high demand in Acoustic guitars at the time what they resolved by
creating new types of acoustic guitars. The most favorited Guitar at the time was the L-5,
this was also designed by Loar and was known to be the modern acoustic of the era. By
the end of the decade, Gibson produced multiple flattop models and an economy series
known as the Kalamazoo line.
1924 - Loar had a prototype of an electric bass with a strong design on the pickup and
the strings. Anticipating a sound and market by almost 30 years, Loar's radical design was
not accepted by Gibson management or the public and he resigned in 1924. It was the
first example of Gibson engineers being far ahead of their time. During the Depression,
Gibson entered the toy market and expanded its stringed instrument production to
include instructions of the violin family, an ironic return to the designs which had inspired
Orville in the first place. Innovation continued in all areas, and the company even
introduced an inexpensive Kalamazoo line of acoustic guitars.
1930s Gibson Guitar created theyre first Electric Guitar, This was a Hawaiian style
instrument called the EH-150. The ES-150 quickly follows in 1936. Jazz great Charlie
Christian adopts the ES-150 as his primary instrument, forever enshrining it unofficially
as the iconic Charlie Christian model. To this day, many jazz players regard the ES-150s
Charlie Christian pickups as the finest jazz pickup ever produced.
1937-1945 - Ray Whitley orders a super-large acoustic guitar from Gibson, this paved the
way for the J-200. Two cutaway models, the Super 400 Premier and the L-5 Premier, are
subsequently introduced, as is the legendary J-45 and Southern Jumbo. In 1944, as World
War II nears conclusion, the Chicago Musical Instrument Company purchases Gibson and
prepares to meet the pent-up postwar demand for guitars. Gibson Guitars had a problem
with theyre sales because of WWII, at the beginning of the war, more people went to
war which meant less people was buying Gibson Guitars. This meant they didnt have the
money to keep mass producing the guitars.
1940s After the war, Gibson guitars were low on money, this is because They lost a lot
of money from the war due to less people being able to buy the guitars, however, the
postwar at Gibson had a great innovation in the company. Led by Ted McCarty, the
company perfects the P-90 single coil pickup and introduces such classic arch tops as the
ES-5, this was the first triple pickup guitar.
1950s - Gibson enlists Les Paulthe most popular recording artist of the erain the
launch of the companys first solid body electric. Dubbed, appropriately, the Les Paul
Model, the instrument becomes the most successful signature guitar in history. The
Les Paul quickly grows into a family of four modelsthe Junior, the Special, the Standard
and the Custom. In 1954, McCarty himself invents the tune-o-matic bridge, featuring
individually adjustable saddles.
1950/60s In 1957, Gibson Engineer Seth Lover perfects the humbucker, this is the
double-coiled designed pickup that quickly became an industry perfection. The next year,
Gibson created the first is the ES-335, a semi-hollow-body electric that ushers in one of
the most successful concepts in electric guitar history. This was the year where Gibson
introduced some of the most evolutionary guitar bodies that are still used today, such as
the flying V, the explorer and the moderne. Gibson pushes into the 60s with two more
classic solid body designsthe double-cutaway SG models of 1961, and the reverse-body
Firebirds of 1963.
1960s McCarty died in the Mid 60s, this put Gibson into a dark stage, McCarty had
done a lot for Gibson, when he died, it was hard for them to carry on as they were.
Parent company CMI merges with FCL, an Ecuadoran brewery, in 1969. These Merged
companies from Norlin, A music division mainly made up from Gibson Guitars and Moog
Synthesizers, organs and pianos.
1970s In 1974, Gibsons Nashville plant opens up, this meant that creations and
operations are split between The new Nashville Plant and the old Kalamazoo Plant. Even
though Gibson had a decrease in sales, Gibson were still determined to carry on creating
and trying to sell theyre guitars. Gibson then introduced its new reissues like the F-SL in
1978, the Les Paul Heritage 80 in 1980, and the Heritage Korinas in 1982. New
instrument innovations include the first B.B. King models in 1980, and the first Chet
Atkins solid body acoustics in 1982.
1980s - In 1983, Norlin is bought by Rooney Pace and piezo electric products, then the
new owners had put up the Gibson Division for sale, at the same time the Kalamazoo
plant starts to close down and the Nashville plant became Gibsons new headquarters.
Henry Juszkiewicz and David berrymen bought the company in January 1986, they then
started to set up the Gibsons financial problems, this gave them the reputation as the
manufcturers of Gibson Guitars.
1990s/2000s Traditional and innovated characteristics were blended together as
Gibson moved towards the new century. People were starting to want more vintage
guitars like the 59 and the 60 flametop les Paul. In 2002, Gibson celebrates the 50th
anniversary of the Les Paul Model by introducing the worlds first digital Guitar. The year
after this new guitar was introduced to us, everyone claimed that this guitar was he
coolest invention of 2000-2003.
By 2003 Gibson had opened up a plant in china, this was good for Gibson because china
was advanced with theyre technology so they were able to create more advanced
guitars, for example, The China plant invented the worlds first guitar that used robotic
technology
2014+ -In 2014, it was the 120th anniversary, so Gibson brought out brand new Guitars
and Bass guitars for this anniversary. This was good because because Gibson were
bringing out brand new innovations while also Keeping to the tradition of the old school
styled Guitar. Gibson made a lot of features for theyre new guitars, like auto-tuning and
the new pick-ups etc
Gibson wanted to make sure that theyre 120th anniversary guitar/guitars were
something special, so they put a innley on the 12th threat stating that the guitar is one of
the 120th annoversary guitars.
Even by 2014 Gibsons classic, vintage look is still really wanted and still loved by many
guitarists, this is because even though gibson guitar have been soing for around 120
years, the sound the guitars give off is clean and a natural guitar sound.
To get all of my Information I looked at a few websites, these websites both gave
me the correct information so that I can get the complete history of Gibsons
History.
http://www.gibson.com/News-Lifestyle/Features/en-us/120-Years-of-InnovationA-Gibson-Timeline.aspx
http://www.fox-guitars.com/Gibson_Guitar_History_WPGJ.html
http://www.gibson.com/Gibson/History.aspx
I started to work on this part of the PowerPoint in Early December, this took me a
lot of the month to complete because there was a lot of information to collect and
put into my own words, after that I started to find some Gibson Guitars sold.
The Guitars
This is a small list of some of the guitars that Gibson sell picked out at
random.
I got all my information on these guitars from different online music shops that I
knew sold Gibson Guitars, and I compared the prices to find an average price for
each of these guitars.
http://www.gibson.com
http://www.dawsons.co.uk/guitars/brand-gibson
http://www.gear4music.com/Electric_Guitars/Gibson_Electric.html
http://www.wunjoguitars.com/guitars-bass/electric-guitars/19
I started this part of the PowerPoint near the end of December, this took me through
a lot of January as well as I checked a different websites to see which website sold
the Gibson Guitars the average price for the Guitars.
Musicians
The next few slides are all based on some of the most famous guitarists
who have used Gibson guitars in the past or are known for specifically
using Gibson Guitars.
Eric Clapton
Eric Clapton used to experiment with a lot of
different guitars, this is because he didnt really
like the feel with a lot of guitars, this was all
through-out his four decade long career.
While with some other musicians such as John
Mayall & The BluesBreakers, all of these people
were known for using the Gibson Les Pauls.
Eric Clapton liked playing Acoustic Guitars more
than electric guitars as he liked more of a natural
sound when he played the guitar for his songs
rather then the sound being projected through
amplifiers.
Bob Marley
The Great Bob Marley is unquestionably the
most recognizable Reggae musician of all
time, he was also really well known for
Playing a Gibson Les Paul.
A lot of Great Guitarist who use Gibsons
use a lot of effects on the guitar to bring
out the rocky, beast of a sound with the
guitar, however, Bob Marley used the clean
natural sound of the Les Paul, Marley
proved that Les Pauls can also be a simple
and isnt a really heavy sounding Guitar as a
lot of guitars make it sound like.
Jimi Hendrix
Jimi Hendrix played a lot of guitars through his
whole career, and throughout all of the guitars he
played, Gibson guitars were a big handful of all
them guitars. Jimi Hendrix was known for playing
an all white Gibson SG, and near the end of his
career, Jimi had a custom made Left handed flying
V.
Jimi Hendrix apparently loved playing Gibson Les
Pauls and SGs for his more Bluesy, swing type
songs as them type guitars were known for them
type songs at the time. Jimi loved Playing Gibsons
because they were always easy to play and not a
lot of complications with theyre Guitars.
Johnny Cash
Johnny Cash has written a lot of songs in his
career, Johnny Cash played martin Guitars,
however, in Johnny cashs early years, he
used a Gibson Acoustic Guitar, Johnny Cash
liked to play Acoustic guitars because he
thinks that Acoustic Guitars have more of a
natural sound than an Electric guitar.
Mr Cash is used for using the 1958 Gibson
J200, this was a vintage Gibson Acoustic
guitar. Johnny Cash only really played
Acoustic guitars because when he was Big
in the music career, acoustic guitars were
the best kind of guitars to have.
Chuck Berry
One of the biggest Rock n Roll musicians
was very well known for using a Gibson
Guitar. Chuck Berry liked using hollow body
guitars such as ES-350T, this was until the
ES-335 came out in 1958.
Chuck Berrys Gibson guitar is one of the
things that defines him as a musician, like in
the song Johnny b Goode you can easily
see that Chuck Berry is using a Gibson
Guitar. This iconic song is also used in films,
for example, Back to the future 1, Michael J
Fox re-enacts the song Johnny b Goode
using a Gibson Guitar.
Jeff Buckley
Jeff Buckley was a rock sensation. In his
career he wrote and made a lot of really big
songs and albums, he also played a lot of
different instruments, he played all
different guitars from Fender to Gibson,
Acoustic to Electric. Jeff Buckley was known
for singing song such as Grace and
Hallelujah with a great vocal range and soft
yet rock styled voice until his early death in
1997.
Jeff Buckley played a few Gibson guitars
during his career, such as a 1976 all black
Gibson Les Paul Custom and a Gibson L-1
Acoustic Guitar.
Slash
The Former Guns n Roses Lead Guitarist
Slash Loves using Gibson Guitars when he
performs live. Slash is most known for using
a sunburst Gibson Les Paul. He has used a
Gibson Les Paul for performing some
famous Guns n Roses songs, such as
welcome to the Jungle, Sweet Child O
Mine
Slash owns a lot of different Guitars, a lot of
which are Gibson guitars, Les Pauls to be
specific. Slash has played guitar for a lot of
different artists other than Guns n Roses,
almost every person hes performed for he
has played a Gibson Les Paul.
Brian May
Brian May is one of the best Guitarists in
Rock history. Brian May was the Lead
guitarist for the band Queen. Brian May is
one of the most known Guitarist in Rock
history, this is because of the Band Queen
who are one of the best bands in rock
history.
Brian May is known for his outstanding
guitar solos and his High pitched vocals
singing along side Freddie Mercury. Brian
May played the Gibson Les Paul a lot of
Queens concerts. Brian May Dominated the
Stage with a Gibson Les Paul, this is because
Brain May loved Gibson guitars and knew
they were very trusted.
Jimmy Page
Led Zepplins Lead Guitarist jimmy Page is a
fan of using Gibson Guitars. Page Has
played and performed a lot of world
famous riffs for Led Zepplin, Gibson have a
big part to play in this.
Page used a Gibson Guitar for most of his
performances, this is because Gibson
Guitars are trusted guitars and just have an
overall good look and feel to them.
Jimmy Page used both single head and
double headed guitars, this is because he
liked the variety of different sounds he
could get from both type Guitars.
David Grohl
You dont usually see Hollow guitars in hard
rock bands, however, David Grohl made a
different idea on Hard rock music. His
Signature Guitar was like a Gibson Trini
Lopez.
David Grohls Guitar may have been custom
but he still made sure it looed like the
classic ES-335. It is a ferocious rock machine
tricked up with Gibson Burstbucker pickups
to provide a just the right blend of snarling
and clean tones a killer six-string.
Angus Young
One of the biggest Hard Rock guitarist of all
time is Angus Young, he was known for his
Gibson Guitars and his Guitar Solos. Angus
uses a Gibson SG in a lot of theyre songs
and live performances.
Angus Young had designed his guitar, this is
because Angus Young wanted to have his
guitar different to other world famous
Guitarists.
This world famous guitarist was well known
for his guitar solos and his crazy actions on
stage while playing a guitar, this is what
made Angus Young more loved and famous
in rock culture.
Zakk Wylde
Zakk was the Lead guitarist for Ozzy
Osbourne. Zakks influence in music was a
Guitarist randy Rhoads, this is why Zakk
continued what Randy started.
Zakk Wylde took off on his own creating the
band the Black Label Society, this is where
he was mostly known for being the father
of modern metal Guitar Playing. Zakk Wylde
used the famous Gibson Les Paul.
To get my information I used Google along with some musicians on what famous
musicians played/play Gibson Guitars. I did not use a lot of websites as the websites I
did use gave me all the information I needed along with random Google searches on
Musicians that the websites didnt name.
http://www.gibson.com/news-lifestyle/features/en-us/15-iconic-les-paulplayers.aspx
http://www.gibson.com/news-lifestyle/features/en-us/15-iconic-sg-players304.aspx
Some people from the other music course.
My knowledge on some of these musicians.
Putting all my research that I collected for this part of the PowerPoint took from the
end of January till the beginning few days in February, before the Project was Due.
Personally I think Gibson Guitars are one of the worlds best guitars, the reason I think this is
because they are mostly simple shapes with really good and eye catching colour designs, and
Gibson like to stick to theyre traditional designs on theyre guitar, although some Gibson guitars
dont catch my eye like most of theyre explorers and theyre Firebirds because the shape of these
guitars are odd and they arent pleasing for me, however the Gibson ESs, SGs and Les Pauls are all
guitars I really like because they stick to the jazz era designs and they have a good clean sound to
them when played.
Personally I think Gibsons are better than other companies such as Fender because Gibson Guitars
have more of a vintage, Rock n Roll feel to them, and fenders have more of just a classic rock look to
them, however, some Fender guitars still have the Vintage look to them, such as most of Fenders
Stratocasters, they have a vintage feel to them and have a clean sound as well, but a lot of fender
guitars would be seen in rock/folk bands because of theyre partially basic looks to them and the
sound they give off.
Proposal Question
Where do I think Gibson Guitars or just Guitars will be in 10 Years time?
In 10 years time I see the Guitar industry slowly going out of business, this is because music now a
days is getting more and more electronic and basic, if you listen to a song recently, the whole song
consists of synthesizers and drum beats, this shows that no one has time to play guitars anymore
and just records a simple Drum beat to sing to.
Personally I would like to see Gibson still making guitars, I would still want them making theyre
vintage look to theyre guitars because that is what makes Gibson guitars loved so much, Gibson
Guitars are very good for all type of music, they can also be used for recordings and Live stage
productions, however everyone now uses pre recorded instrumentals which means singers have no
reason to have a full band behind them playing to the music.
I still think however that people in Bands would want to buy Gibson Guitars because they are very
trusted guitars and even now still have a very classic look to them, guitarist from old bands who play
today tend to use Gibson or Fender guitars because they still believe in Live instrument sounds and
that nothing can possibly beat the sound of a live instrument which is true.
For this last bit of information, I asked people some questions on Gibson guitars, this is so I then have
some other peoples opinion on these guitars other than mine, I didnt have to use any websites for
my opinions because it was all what I thought about Gibson Guitars.
This was one of the hardest part on this Project because I had no information to help me complete
this part, I had to do this all from my point of view, this meant that I had to make sure everything
made sense and stayed on topic.
This final part of the Project I was doing throughout all the other parts, then I got a new bit of
information for this part of the PowerPoint I would add it into the PowerPoint, the thing I left till the
end was my view on Gibson guitars, this was because after getting all my research, it gave me a
clearer picture on my opinions and helped me think about the future for this Iconic Guitar company.
I started this PowerPoint at the beginning of November, I wanted to make sure that I stuck to my
timeline in the proposal, this was because I then had a clear goal each month of what I should be
doing and what I should have completed.
After completing this part of the PowerPoint I read through this completely so that it all made sense
and was all in order so it didnt look like it was poorly researched and laid out, once I had done that I
uploaded the PowerPoint to Tumblr.