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Dwyer, Evelyn E.
Attitude Scale Construction: A Review of the
Literature.
[93]
48p.
ABSTRACT
The literature was examined to find studies
specifically concerned with the development of instruments designed
to measure attitudes. Close attention was paid to procedures used to
determine reliability and validity in the development and subsequent
use of such instruments. An effort was made to select the most
relevant literature from the vast number of studies undertaken to
determine attitudes. The review is organized into the following
categories: (1) definitions and components of attitudes; (2) the
measurement of attitude; (3) techniques for attitude scale
construction; (4) test construction statistics; and (5) mathematics
related attitude scales. Attitude is often considered to have
cognitive, affective, and behavioral components. Information about
attitudes is usually gathered through observation and through
selfreport measures. Advantages and problems of each approach are
discussed. An overview is presented of four basic techniques of
attitude scale construction: Thurstone scales, Likert scales, Guttman
scales, and semantic differential scales. Methods for estimating
reliability and validity are reviewed. Attitude scales related to
mathematics include those for mathematics anxiety, attitudes toward
mathematics, and teacher attitudes. Contains 132 references. (SLD)
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EvELYA)
'N y&A
C\1
A REVIEW OF LITERATURE
By Evelyn E. Dwyer, Ph.D.
FT4
Morristown, Tennessee
37813-6899
A REVIEW OF LITERATURE
select the most relevant literature from among the vast number
of studies undertaken to determine attitudes toward a great
many objects.
categories:
be defined as an enduring
motivational, emotional,
cognitive processes with
aspects of the individual's
world.
Components
Triandis
Likewise, Chein
Further, these
Observational Methods
Using observational methods for obtaining information
about attitude is based on the assumption that it is possible
to infer attitude from the observation of overt behavior or
physiological reactions (Fox, 1969; Anderson, 1981).
Three
2.
3.
The
Responses are
total score.
acquiescent manner.
(Guttman, 1944);
Guttman scales
Thurstone Technique
Thurstone & Chave (1929), developed the method of equalappearing intervals to measure attitudes.
According to
(2)
Edwards (1957)
The
The
The
10
Scale
Value
9.9
Item
.23
.33
A
1
B
2
K
J
10 11
.52 1.00
The Q
11
10
Q = (C75 - C25)/2.
The statements
Likert Scales
Likert scales are an extremely popular method for
measuring attitude (Oppenheim, 1966; Crano & Brewer, 1973; and
Anderson, 1981).
11
The summated
12
object.
Likert originally
1. strongly disagree, 2.
13
weight.
As mentioned
In the
was reversed.
1J
14
Any
The researchers
Guttman Scales
Guttman (1944) and Guttman and Suchman (1947) developed
what Edwards (1957) suggested is more a procedure for
evaluating a set of statements about an attitudinal object
rather than an actual attitude scale.
1G
Nevertheless, the
15
2.
3.
However, if the
The
17
16
subjects.
most
Through analysis
Figure 2
Acceptable
Pattern
A
Statement Numbers
1
D
A
A
A
A
B
C
D
2
D
D
A
A
A
3
D
D
D
A
A
D
D
D
D
D
D
D
D
D
A percentage of error
The CR is then
For
17
* 5 = 125.
Guttman (1944)
suggested that the error rate should be no larger than 10% for
the set of statements to be considered an acceptable scale.
A more
13
Examples might
18
SD
Potency
Evaluation
good/bad,
Lists of
the name
Then, five to ten emotion laden adjective pairs are chosen and
a response sheet is constructed.
Dishonest
Weak
Fast
Bad
Honest
Stong
Slow
20
19
Subjects are
Further,
20
In part
Reliability
The reliability of a test indicates the trustworthiness
of scores obtained.
The reliability
Researchers also
'-4.
21
Many
characteristics.
denoted by r, follows:
XY)
r =
n511.
(n-1) sxsy
2 ,.
22
1981).
test is divided into two parts and the scores are correlated.
The result is a correlation between scores on tests having
half as many items as the original instrument.
For example,
One form of
1 + (n-l)ril
The
Kuder-Richardson.
The
23
The basic
020
rtt =
(k -1)
(0-20)
It is reasonable to
assume that all test items have approximately the same level
of difficulty; therefore, the term pq in the KR-20 formula can
be replaced by kpq in the alternative Kuder-Richardson
formula, where k is the number of test items.
According to
25
24
Validity
Other
Types of Validity
Although there are many procedures for determining
validity, all aspects of validity are interrelated.
Types of
Some
The
2C
25
Content Validity
The following definition of content validity was offered
by the American Psychological Association (1966, p. 12):
The test user wishes to determine how an
individual performs at present in a universe
of situations that the test situation is
claimed to represent.
If test items are to have content validity, items should
be representative of the characteristic being measured.
For
Validation of
For example,
26
whether it does other than to wait and see how the subjects
perform in college.
Concurrent validity, sometimes termed "immediate
predictive validity," correlates a test in the process of
Construct Validity
In defining construct validity, the American
Psychological Association (1966, pg. 12) stated:
The test user wishes to infer the degree to which
the individual possesses some hypothetical trait
or quality (construct) presumed to be reflected in
the test performance.
2 c'
27
Face Validity
This type of validity merely answers the question, "Does
the test appear to measure what it purports to measure"?
For
Curricular Validity
Cronbach (1960) introduced the term "curricular
validity."
Differential Validity
Anastasi (1986) defined differential validity as the
difference between two correlation coefficients when one
This
2"
28
class.
.11 = .81.
Computational Procedures
In the preceding section entitled "Reliability," several
Correlations
When statistical
Statistical procedures
30
29
Innovations
This
30
On the other
Therefore, the
Mathematics Anxiety
The Fennema-Sherman Mathematics Attitude Scales (1976)
consist of a group of five instruments: (1) Mathematics
(5) Confidence in
Item
31
An internal-consistency
measure yielded a coefficient alpha of .97, while a testretest procedure yielded a reliability coefficient of .85.
additional studies, a numerical ability measure was compared
33
In
32
There are 20
In the
34
33
In 1954, the
test was administered to 289 education majors yielding a testretest reliability coefficient of .94.
With a
No reliability
34
alpha, for the instrument was found to be .95 for the E Scale
and .85 for the V Scale.
Teacher Attitudes
Bowling (1977) developed an instrument containing three
subscales designed to measure attitudes of prospective
teachers toward mathematics.
3C
35
Bowling randomly
with the scores obtained from administration of the AikenDreger Math Attitude Scale and a correlation coefficient of
.90 was found
(5) course
37
36
Students appeared to
37
REFERENCES
38
Chein, I.
4()
39
41
40
42
41
4 r)
42
43
44
Osgood, C.E. & Suci, G.J. (1955). In J.G. Snider & C.E.
Osgood (Eds.) (1969), Semantic Differential Technique
(pp. 42-55). Chicago: Aldine Publishing Company.
Osgood, C.E., Suci, G.J., & Tannenbaum, P.H. (1957).
The measurement of meaning. Urbana, IL: University
of Illinois Press.
46
45
47
46