. CHEVROLET PPT.

PRESENTATION INFO:INTRODUCTION:Type
Division of GM
Industry
Automotive
Founded
November 3, 1911
Founder(s)
Louis Chevrolet, William C. Durant
Headquarters
Detroit, Michigan, U.S.
Products
Automobiles
Parent General Motors Company
Website
Chevrolet.com
COMPANY'S OBJECTIVES:Chevrolet aims to produce a wide variety of cars and other automobiles with a b
est in class warrenty and maximum maintainance cost for 3 years.
Chevrolet's World Class Commitment:Now owning a chevrolet is easier on your pocket than ever
Chevrolet Promises
One of the lowest maintenance cost across carlines
BOARD OF DIRECTORS:Daniel F. Akerson, Chairman and CEO , General Motors
David Bonderman, Co-Founding Partner and Managing General Partner
Karl Slym, President and Managing Director, Chevrolet Sales India Private Limite
d
SHORT HISTORY:hevrolet (play /??vr?'le?/), also known as Chevy (/'??vi/), is a brand of vehicl
e produced by General Motors Company (GM). Founded by Louis Chevrolet and ousted
GM founder William C. Durant on November 3, 1911,[1] General Motors acquired Ch
evrolet in 1918. Chevrolet was positioned by Alfred Sloan to sell a lineup of ma
instream vehicles to directly compete against Henry Ford's Model T in the 1920s,
with "Chevrolet" or "Chevy" being at times synonymous with GM. In North America
, Chevrolet sells and produces a wide variety of automobiles, from subcompact ca
rs to medium-duty commercial trucks.
let came to India in 1928. An office was set up in Bombay with an assembly plant
constructed in Sewree. General Motors was the first automobile company to open
an assembly plant in India. Vehicle Production started in 1928 with the National
Series AB Touring. In 1952-53 the socialist Indian Government forced General Moto
rs India to shut shop, along with other foreign car companies.[1] However in 200
3 Chevrolet Sales India Private Limited was established and the Chevrolet brand
was re-launched in India. It replaced Opel as the only brand offering by General
Motors India Private Limited.
AWARDS AND RECOGNITION:Engaged in manufacturing cars for almost a century, we have put consolidated eff
orts to maintain our quality and customer satisfaction standards. It is this att
itude that has helped us surge ahead in the race.
What gives us an even greater impetus to keep up the good work are the recogniti
ons from various bodies of authority that have kept trickling in from time to ti
me.
MEDIA COVERAGE:Top 5 News in media:1. General Motors India's July 2011 sales grow by 34% at 9508 units.

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5.

GM India launches Chevrolet Beat Disel

GM India strenghtens its network in Tamil Nadu
GM India showcases the Chevrolet Beat battery electric vehicle in demo progra
GM India conducted Chevrolet U First Camps in Kolkata and Andhra Pradesh.

JOBS PROVISION:Chevrolet is one of the leading car manufacturers in India and we provide some v
ery exciting career opportunities for self motivated and ambitious individuals w
ho have a passion for learning and research. While on one hand we offer one of t
he most congenial work environments we also guarantee a thorough growth of caree
r path for our entire school of professionals.
So come and join our pledge which is called
ife!

Chevrolet

A special journey called l

administrations
communications
engineering
finance
human resources
sales , service and marketing
ourchasing and supply chain
PRODUCTS:-

FUTURESCOPE
The Chevrolet division is currently recovering from the economic downturn of 200
7 2010. After sales of GM vehicles plummeted and when the U.S Government bailed ou
t the company, GM began developing more fuel efficient cars and trucks in order
compete with foreign automakers such as Toyota and Honda. Since, the sales of th
e Chevrolet brand have been healthy. Sales were up due to new cars such as the C
ruze, Volt, and a redesigned Equinox and Malibu. In late 2010 General Motors beg
an a small production of the plug-in electric Volt, which later was announced as
the 2012 North American Car of the Year and World Green Car of the Year, and pr
oduction numbers are expected around 60,000 in the 2012 fiscal year. At Auto Chi
na in 2010 General Motors showed the Volt MPV5 concept, an MPV based on the elec
tric Volt sedan but, the MPV hasn't been official on or if production will exist
. Chevrolet has also shown the new version of the Aveo, renamed Sonic at the 201
1 North American Auto Show in Detroit. The Sonic will feature a four-door sedan,
hatchback, as well as a sport version. The Chevrolet Malibu, which the model of
the 8th gen. were considered to have been one of General Motors' turnaround car
s through the tough economic crisis of 2008 10 was announced that a 9th generation
would succeed over the previous model in the first quarter of 2012 was revealed
in the April 2011 on the company's Facebook page as well as in New York.
New for 2011 2013 model years:
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Spark
Sonic
Cruze (In production)
8th Gen. Malibu

geographical coverage

top three news in the media related to the company

any award