Professional Documents
Culture Documents
Leadership Summit
Luisa Carrasco
Leadership Summit.…………………………………
Treasurer
Student Summary..………………………………….
Isaac Gastelum-Munoz
Director of How to Become a Member…………………………
Communications
Armida Lopez
Co-Director of Events
Tony Lopez
Director of Community
Outreach
Leonel Burrola
Director of Membership
Patty In
Director of Student
Affairs
We would like to welcome our members, sponsors, and
audience to our first Quarterly Newsletter in 2010. This
newsletter is an extension of our ALPFA mission and
value statements and our Chapter’s main communication
channel to expose the ALPFA organization to the San
Diego community at large.
The San Diego Chapter has renewed its Board and fo-
cused its efforts to take the organization to the next level.
As a member of the San Diego ALPFA Chapter, we
would like you to know that our commitment and passion
towards making ALPFA an elite organization has never
been higher. We understand and embrace our responsibil-
ity towards our members, sponsors, and community and
hold ourselves accountable to reach our goals as an or-
ganization.
“I can
remember
MY ALPFA STORY thinking to
myself; this is
was encouraged to submit my ALPFA and NHBA, we are
the most
candidacy for an open board excited our outreach will now
position. In fact, much to my include students and profes- impressive
surprise, the local board of sionals of other financial and group of
directors agreed to change the business disciplines.
Hispanic
chapter by-laws to allow my
I was first introduced to non-CPA candidacy. individuals I
My encouragement to any
ALPFA (then the Association have ever
finance, accounting, or busi-
of Hispanic Certified Public witnessed. “
That same year, I attended the ness student and professional
Accountants) in the late
1998 AAHCPA National would be to get actively in-
1990’s. After 16 years in
Convention. Coincidentally, volved in a local chapter. My
banking, I decided to enter
this was the same year that involvement in the San Diego
the financial services industry
AAHCPA introduced its new Chapter has had a tremendous
and moved my family and
name, ALPFA, and expanded impact on the success of my
practice back to the San
its mission to include finance practice. I have learned a
Diego area. My goal was to
students and professionals. In great deal from the other pro-
establish a successful practice
addition to having the oppor- fessionals I have met and look
focusing on the personal and
tunity of conducting a break- forward to my continued in-
business financial planning
out session, I had the privi- volvement in such a success- “My
needs within the Hispanic
lege of meeting and network- ful organization. encouragement
community. With this goal in
mind, I chose to focus my ing with members of other
to any finance,
marketing and networking chapters. The quality, com-
Michael J. Zepeda, Jr. Vice accounting, or
efforts in the professional mitment, and professionalism
of the attendees were amaz- President, San Diego ALPFA
Hispanic community. business
ing. I can remember thinking student and
to myself; this is the most
Through my networking ef- impressive group of Hispanic professional
forts, I was introduced to the individuals I have ever wit- would be to get
local ALPFA chapter by Bob nessed. I would highly en- actively
Rosario, CPA, who was him- courage both student and pro-
involved in a
self seeking to establish a fessionals to attend the Na-
West Coast presence in the tional ALPFA Convention. local chapter.”
San Diego area. Bob, the The events, networking, and
owner of Rosario & Co., continuing education opportu-
served on the National Board nities are of the highest qual-
of AAHCPA and was founder ity.
and past president of the New
York Tri-State Chapter of
AAHCPA. After several years of inactiv-
ity, I recently chose to again
get involved in the local San
Bob encouraged me to get Diego chapter. I saw in the
involved and introduced me local leadership a desire to
to several individuals who become one of the top His-
later became great friends and panic organizations in the
business associates. I at- area. I am convinced that we
tended the monthly mixers have the right people in place
and educational meetings. As to make a difference in the
an active chapter member, I community. With merger of
Page 7
On February 11, 2010 San Diego ALPFA successfully launched its first Leadership summit at the Mis-
sion Valley Resort. The theme for this inaugural event, “Professionals Helping Build the Leaders of To-
morrow” set the tone for the evening where over 75 professionals and students were present. A diverse
group of distinguished business leaders served as panelists answering questions that were relevant for
both students and professionals. The panelists included:
Membership Information
MEMBERSHIP RATES:
Become a paid member and take advantage of the many benefits that Professional Membership
ALPFA has to offer. As ALPFA continues to grow, so do the benefits
$120/ year or $300 for 3 years
and opportunities. Membership benefits and development opportunities
include: Requirements:
Any person who shares our values, mission, and
Membership Benefits principles; and,
One-year subscription to Hispanic Business Magazine holds a minimum of a baccalaureate degree, or its
Professional & Student Career Fair & Expo international equivalent in accounting or finance
Major discounts on the ALPFA 2008 National Convention related majors; or,
in Orlando!
holds an equivalent professional certification in an
Subscription to our National Newsletter, La Cuenta
accounting or a finance related field
Local Chapter Networking Events, Receptions and
Programs
Serve on Local/Regional/National Boards and Committees
Recruitment Opportunities for Employers
Access to Job Postings
Continuing Professional Education Courses (CPE)
Scholarship, Mentorship, and Internship
Opportunities
Access to Assistance Programs for Higher
Education
Personal Development
Leadership Skills
Presentations and Public Speaking Opportunities
Team Building
Community Service
Professional Development
Management Skills
Diversity Awareness and Training
Business Development
Business Mixers
Marketing and Networking Channels
Resource Portal
Page 11
UPCOMING EVENTS
ALPFA is the proud successor of the American Association of Hispanic Certified Public Account-
ants (AAHCPA), the first national Latino professional association in the United States. Established in 1972, this As-
sociation continues to build upon our proud legacy of shared values and guiding principles.
Upon this bedrock of shared values, the Association's visionary founders launched an ambitious mission that they
pursued over the course of thirty years. Committed to its shared values and to its mission, the Association flour-
ished, expanding its base of operations to fifteen chapters nation-wide with several more in formation
As heir to this rich legacy, ALPFA's current Board of Directors, with the support of the Corporate Advisory Board,
is innovatively addressing the challenges that lie ahead by promoting the highest standards of excellence for itself
and for its members. ALPFA advances into the 21st century as an experienced professional association dedicated to
enhancing opportunities for Latinos in the accounting, finance and related professions.