OrchestratedFuel

SAP Software for Petroleum Distributors & Suppliers

Orchestra LLC - Presentation

Presented by: Brad Windecker, President
Created for: Public
Date: May 1st, 2010
Agenda

1. Who is Orchestra LLC

2. OrchestratedFuel Solution Overview
3. SAP Inc. & SAP Business One background
4. Product Demo
5. Project Management Overview
6. Project Timeline Estimate
7. Contact Us
 Orchestra LLC
Orchestra LLC is a business technology firm that serves the oil & gas industry with
accounting software, systems integration, and professional services. We bring enterprise
level technology down to small and midsize companies in the petroleum industry.

Industry Background
Orchestra’s founder Brad Windecker comes from a family business in the petroleum
distribution industry with years of experience
Orchestra combines a deep understanding of the petroleum distribution business
with a strong knowledge of the SAP software our solution is built on

Locations
Sacramento, CA | Portland, OR | Seattle, WA

Brief Overview of our Capabilities

Software Services Support

- OrchestratedFuel - Implementation - Process Design - Fixed Fee Support Contracts

- DTN Real Time Pricing - Training - Industry Consulting - 24/7 Emergency Support
- Remote Tank Monitoring - Data Transfer - On-Site Go Live - Online Support Ticket System
 OrchestratedFuel - Benefits
OrchestratedFuel is the most feature and benefit rich business software for petroleum
distributors and marketers. Powered by SAP Business One, OrchestratedFuel is “best of
breed” business management software for the petroleum distribution industry.

Uniform Data Across All Areas of Business

A single complete solution built to run an entire petroleum distribution business
No modules or separate applications to integrate
Eliminate data entry duplicates, redundancies, and errors

Make Better, More Informed Decisions

Real time information with NO batches to process
Alerts & Approvals to “manage by exception”
Improved margins with dynamic pricing based on cost (OPIS)

Strengthen Customer Relationships

360 view of customers
Automated reporting, statements, finance charges
OrchestratedFuel - Features
OrchestratedFuel
Core Business Oil & Gas Specific Oil & Gas Specific
Management Functionality Functionality Pre-Configuration

General Ledger & Accounting Dynamic Rack Plus Pricing (cost + margin) Liquid UoM

Sales - A/R Cost Import from Web (OpisNet/DTN) Drum Returns

Purchasing - A/P Cardlock (CFN) Fuel Blending

Customer Relationship
EFT Management Repackaging
Management

Inventory Management Finance Charges Excise Taxes

Pricing Automated Customer Statements Tax Reporting

Banking & Cash Management Recurring Transactions Government & Military Ready

Light Manufacturing & MRP Automated Document Generation Fuel Contract Management

Reporting BOL Processing Auto Fax/Email Price Sheets

SAP, Inc.
SAP is the world’s largest business software company, providing software for
thousands of the world’s best run companies. SAP provides a global platform of
users, technology, and know-how to business software.

Why work with SAP?

World’s largest business software company

30+ years experience in enterprise software The world’s

More than 80% of Fortune 500 run SAP
best run
70% customers are SMEs
companies
SAP Ecosystem supported by thousands of
users worldwide run SAP.
Roadmaps for solutions through 2015
Powered by SAP Business One
SAP Business One is a business management and accounting solution for small
and midsize companies. With over 27,000+ customers in 6 years, it is the fastest
growing business software solution of its kind.

SAP Business One Customers Worldwide

B1 Quick Facts
27,000+ Customers 27,000
2,000+ Customer References
22,700
500+ Industry Solutions
40 Country Versions 17,800

13,000
B1 Target Market 9,100

$1M - $250M Revenue 5,300

2 - 200 Users 2,200

2003 2004 2005 2006 2007 2008 2009

SAP Presence in Oil & Gas
SAP is the world’s largest business software company, serving thousands of businesses
of all sizes worldwide.

Industry Sub-Segment Customers

Integrated Majors

Upstream Exploration &

Productions

Oil Field Services - Drilling

Oil Field Services - Offshore

Supply, Construction,
Equipment

Midstream

Downstream - Refineries

Downstream - Marketers,
Wholesalers, Jobbers, OrchestratedFuel
Distributors
 Solution Demo Criteria
Your Company Requirements (example)
Minimized
Petroleum Industry
Business Platform Infrastructure Scalable Support
Specialization
Costs

Fully hosted
Fuel pricing 1 location -> many Backed by
“The world’s best Disaster Recovery
companies run Cardlock 1 user > 250+ Orchestra & SAP
SAP” Redundancy
Volatile inventory Multi-company US based support
Open Platform SLA / Uptime
Tax & Exemptions Thousands of docs Remote support
Roadmap to 2015 No Hardware
EFT built in Upgrade path Online tracking

Orchestra’s FOCUS
Providing business VALUE for our clients
Software Support that is PRO-ACTIVE, RELIABLE and FRIENDLY
Reliance upon a TEAM of great minds, not single experts
We want to become your TRUSTED PARTNER for your business technology needs
OrchestratedFuel Demo

Your Company’s Needs

Single integrated system for entire business

Dynamic Pricing: OPIS Plus, Rack Plus, etc.
CFN Integration
Excise Tax Reporting
Real-time inventory management
EFT Integration & statements
Project Management
Orchestra utilizes a proven methodology for software implementations that has been
developed and refined over time. This process ensures the greatest chance of success
in completing an implementation on time, on budget, and with high satisfaction.

OrchestratedFuel Implementation Plan

Phase 1: Core Configuration Installation, setup, and configuration of core settings within the system

Phase 2: Data Transfer Migration of data from existing system to OrchestratedFuel

Phase 3: Process Discovery Discovery sessions to identify client specific business processes

Phase 4: Process Design Configuration of processes within the system to fit client’s processes

Phase 5: Testing System testing in a “live testing” environment

Phase 6: End User Training End user training for key members of staff

Phase 7: Go Live On-site transition from existing system to OrchestratedFuel

Phase 8: Stabilization Stabilization of the system for first 30 days

Phase 9: Extended Support Orchestra supports your business and software system long term
Project Timeline
Orchestra’s typical implementation requires roughly 10-15 weeks, from the time software
is purchased to the system being stabilized and used in day-to-day operations

Example Project Timeline

Jan - Feb March 1-15 March 16-28 April Apr - Long Term

Testing Signoff
Sales Process IT Setup Process Discovery
Go Live
Project Proposal System Installation Process Design Extended Support
Open Balances
Software Purchase Core Configuration System Testing Next phases
Live Transactions
Project Kickoff Data Transfer End User Training
Stabilization

Sales Cycle Implementation Go Live Support

Orchestra Proactive Support

Orchestra believes in preventing problems before they arise, so we proactively monitor all
our clients systems. We then make it easy for you to call us and get help when you need
it. Orchestra makes supporting your software as easy as possible on your company.
Contact Info

Contact Orchestra today: 877-683-2648

Email us: fuel@orchestrateam.com

Orchestra LLC
US Bank Plaza
980 Ninth St
16th Floor
Sacramento, CA 95814
P: 877-683-2648

Web: www.OrchestraTeam.com