Marketing Manager

Executive Education Centre at Oxford Sad Business School

The Sad Business School is one of Europes fastest-growing and most prestigious
management schools. It offers undergraduate and postgraduate courses and a highly
regarded Masters in Business Administration (MBA), Executive Masters in Business
Administration (EMBA), and a new Masters in Financial Economics (MFE) programme. The
School houses several prestigious research centres such as the Clifford Chance Centre for
the Management of Professional Service Firms, the James Martin Institute for Science and
Civilization and the Skoll Centre for Social Entrepreneurship.
The Sad Business School incorporates the Executive Education activities of Oxford
University previously provided by Templeton College for over 40 years. The School is now
seeking to build on this experience by growing these activities in line with its ambitions to
become a leading global business school.
Two types of executive management programmes are offered, open programmes available
to individuals irrespective of organisation and custom programmes commissioned by
individual organisations Current clients include the Government of Abu Dhabi, BAE, BMW,
Deloitte, Ernst & Young, Clifford Chance, Standard Chartered Bank and Zurich, among
others.
The Role

Programme Marketing
Marketing Operations
Brand Marketing
Communications
Team Management

Programme Marketing
Support Programme Development Managers to grow application, participant and client
numbers and revenue through the development and delivery of effective marketing
communications and campaigns. To also assist in the launch of new programmes by
provision of marketing support.
Programme marketing tasks will cover:

Development of on and off-line advertising schedules, research marketing routes

and advise on marketing planning

Delivery of agreed on and off-line marketing and advertising campaigns including

web, search engines, print advertising, e-mail marketing, database marketing,
reciprocal marketing
Development of marketing collateral and communications to include brochures,
website, adverts, html e-mails, banner adverts, newsletters etc.
Develop web marketing capabilities and manage design and functionality;
oversee content of Programme websites
Undertake programme market research where appropriate.

Marketing Operations
Build expertise, processes and support for Executive Education at Sad Business School
to conduct timely, up-to-date and technologically appropriate communications with
prospects, participants and alumni.
Marketing operations will cover:

Development of e-mail and online two-way communications capabilities

Management of online reporting systems
Management of postal and e-mail mailing databases and creation and
implementation of communications schedules
Creation of alumni micro-sites and community tools for individual programmes
Work, in partnership with OBA, to develop a strong network of stakeholders, past
and future participants who have an ongoing relationship and two-way
communication with Executive Education at Oxford.

Brand Marketing
Build and develop the profile and reputation of Executive Education at Sad Business
School within Oxford University, businesses, government and leaders in the UK and
world-wide.
This will involve:

Working internally with faculty and managers to develop language and content
that provides a unique position for Executive Education
Build and implement an ongoing corporate marketing campaign which raises the
profile of Executive Education as a whole via internal, external, on and off-line
channels
Development of marketing collateral and communications to include brochures,
website, adverts, html e-mails, banner adverts, newsletters etc.
Act as brand champion and always seek to promote and raise the levels of
recognition of Executive Education
Undertake internal communications to promote the messages about Executive
Education to all employees and associates
Undertake market research where appropriate.

Communications
Build and maintain important relationships with current and future stakeholders within
SBS and Oxford University, and outside the university. Work with Clare Fisher to support
her external PR activities and with the OBA team to support and deliver alumni activities.
Deliver internal communications which promote greater understanding of the aim and
developments of Executive Education at Sad Business School.
Tasks and projects may include:

Regular newsletter to be distributed to contacts within SBS and Oxford University

Development of contacts list of important stakeholders within Oxford University
for instance speakers and lecturers from other faculties who have been used for
Executive Education, Alumni Managers within Colleges etc.
Build relationships with, and ensure promotion within, other organisations within
Oxford such as OBA, the Oxford Society etc.
Support Clare Fishers PR efforts by providing content, editorial input when asked
Work with OBA, the events team, development and the central marketing team at
Sad Business School, to ensure that Executive Education is as high on the
communications agenda as possible.

Team Management
As appropriate, manage workload and development of marketing team to include:

Publications and Publications Officer

Requirements for the post

Essential

Good educational background to degree level or equivalent.

Have proven administrative, organisational and decision making skills at
management level.
In depth knowledge of marketing and communication channels, including the use
of web and CRM
Demonstrate excellent interpersonal and communicational skills to advise,
collaborate and influence in a small but complex organisation.
Be a good team worker, with project management and leadership abilities.
Be experienced and proficient with IT systems and applications (e.g. Excel, Word
and Outlook) plus an interest and enthusiasm to keep these skills up to date.
Be well presented and articulate.
Be committed to good customer care.
Have a flexible approach to work and the duties to be carried out.

Terms and Conditions

Employer:

Oxford Sad Business School Ltd which is a wholly owned subsidiary

company of Oxford Sad Business School. The Policies, Terms and
Conditions which apply to this post are those of the company and these
do differ from the Policies, Terms and Conditions of the University of
Oxford.

Location:

It is anticipated that the post holder will initially be based at the Egrove
Park site but they will be required to work at and travel to other
University sites.

Duration

Permanent position available immediately. The position is subject to a

six month probationary period

Hours:

The working hours for full-time staff are 37.5 hours per week, normally
7.5 hours per day Monday to Friday. But this post does require some
weekend and evening work.
Flexibility on hours to be worked will be required to meet the needs of
the business which may include working outside of normal hours,
weekends or bank holidays for which reasonable notice will usually be
given.

Salary

Within the range 34,793 - 41,545 with further discretionary range to

45,397. Appointment salary will be dependent on qualifications and
experience.

Holiday

Entitlement to full time staff is 38 days per annum (including 8 English

public holidays and 3 days closure at Christmas). Additional long
service holidays apply after 5 years.

Sickness
Benefit

Related to the length of service, rising to 6 months full pay and 6

months half pay after 5 years of service.

Pension
Scheme:

Subject to the rules of the scheme, the post holder is entitled to

membership of the Oxford Staff Pension Scheme. (The rules do not
permit members to join the scheme after the age of 60.)
A Stake Holder Pension Scheme is also offered.

Subsidised lunches and free tea and coffee are provided when the kitchens are open and
there is free access to car parking, sports and other social facilities.
Some sections of the buildings are designated non-smoking areas and staff are not
allowed to smoke while on duty.
The policy and practice of Oxford Sad Business School Ltd requires that all staff are
afforded equal opportunities within employment and that entry into employment with
Oxford Sad Business School Ltd and progression within employment will be determined

only by personal merit and the application of criteria which are related to the duties of
each particular post and the relevant salary structure. In all cases, ability to perform the
job will be the primary consideration. Subject to statutory provisions, no applicant or
member of staff will be treated less favourably than another because of his or her sex,
marital status, sexual orientation, racial group, disability or age.
Applicants who would need a work visa if appointed to the post are asked to note that
under the UKs new points-based migration system they will need to demonstrate that
they have sufficient points, and in particular that:
(i) they have sufficient English language skills (evidenced by having passed a test in
basic English, or coming from a majority English-speaking country, or having taken a
degree taught in English)
and
(ii) that they have sufficient funds to maintain themselves and any dependents until they
receive their first salary payment.
Further information is available at:
http://www.ukba.homeoffice.gov.uk/workingintheuk/tier2/generalarrangements/eligibility/
Applications
Please submit:
* A detailed curriculum vitae together with covering letter, quoting Job Reference
Number BM-07-017
* The names and contact details of two referees. We will assume that we are
free to approach referees at any stage of the application process unless the
applicants application stipulates otherwise. Please state such requirements
explicitly alongside the details of the relevant referee(s);
* To assist with arranging interviews it would be helpful if applicants could
provide a daytime telephone number on which they may be contacted;
* A completed Equal Opportunities monitoring form for which a separate prepaid
envelope is enclosed. This will be dealt with separately so that it forms no part
of the selection process.
Applications should be sent to the:
HR Department
Oxford Sad Business School Ltd
Egrove Park
Kennington
Oxford
OX1 5NY
E-mail: vacancies@sbs.ox.ac.uk

The closing date for applications is Friday 20 June 2008 at 12 noon.

Applicants details will be stored on our database for a period relevant for
processing of your application and legal purposes. This does not normally
exceeding 6 months and in any event will be no longer than a year.

The Environment
The following may be helpful to those with mobility or sensory difficulties.
The centre is a listed building set in sloping parkland and some of the listed design
features could prove problematic for those with mobility or sensory difficulties. There are
a number of wooded parking areas leading up a sloped drive to a stepped main entrance.
A ramped entrance is also available. Routes to the building include a mix of gravel and
hard surface comprising steps and ramp.
Due to listed design features, the entrance steps to the Reception areas are long and
wide and may prove difficult for people with mobility and visual difficulties, but Reception
and building management staff are available to assist. Inside the centre is on three
levels with half and full level changes, normally linked by staircases, some of which have
platform lifts available.
We welcome enquiries concerning the facilities and assistance which may be available.