Professional Documents
Culture Documents
Course MBA-Semester-3
Research
Subject
Methodology
Subject Code MB0034-Set-1
1.What do you mean by research? Explain its significance in social
and business sciences?
Characteristics of Research
• It is a systematic and critical investigation into a phenomenon.
Significance of Research
According to a famous Hudson Maxim, “All progress in born of inquiry Doubt
is often better than over confidence, for it leads to inquiry, and inquiry leads
to invention”. It brings out the significance of research, increased amounts
of which makes progress possible. Research encourages scientific and
inductive thinking , besides promoting the development of logical habits of
thinking and organization.
• Diagnoses of events the are taking place and the analysis of the
forces underlying them, and
The selection of a problem is the first step in research. The term problem
means a question or issue to be examined. The selection of problem for
research is not an easy task; it self is a problem. It is least amenable to
formal methodological treatment. Vision, an imaginative insight, plays an
important role in this process. One with a critical, curious and imaginative
mind and is sensitive to practical problems could easily identify problems for
study.
The sources from which one may be able to identify research problem or
develop problems awareness are:
• Review of literature
• Academic experience
• Daily experience
• Consultations
• Brain storming
• Research
• Intuition
5. Objectivity: That is free being from all biases and vested interests. It
means observation is unaffected by the observer’s values, beliefs and
preferences to the extent possible and he is able to see and accept facts as
they are, not as he might wish them to be.
4.Write an essay on the need for research design and explain the
principles of experimental designs:
Hypothesis-testing research studies (generally known as experimental
studies) are those where the researcher tests the hypothesis of causal
relationships between variables. Such studies require procedures that will not
only reduce bias and increase reliability, but will permit drawing inferences
about causality. Usually, experiments meet these requirements. Hence, when
we talk of research design in such studies, we often mean the design of
experiments.
Qualities of Interviews
The requirements or conditions necessary for a successful interview are:
Role perception: the respondent should understand his role and know what is
required of him. He should know what is a relevant and how complete it
should be he can learn much of this from the interviewer’s introduction,
explanations and questioning procedure.
The interviewer should also know his role: he should establish a permissive
atmosphere and encourage frank and free conversation, he should not affect
the interview situation through subjective attitude and argumentation.
Course MBA-Semester-3
Research
Subject
Methodology
Subject Code MB0034-Set-2
1.Write short notes on the following”
a. Null hypothesis
b. What is explanatory research?
c. What is random sampling?
d. Rank order co-relation
For instance, one might want to test the claim that a certain drug reduces
the chance of having a heart attack. One would choose the null hypothesis
"this drug does not reduce the chances of having a heart attack" (or perhaps
"this drug has no effect on the chances of having a heart attack"). One
should then collect data by observing people both taking the drug and not
taking the drug in some sort of controlled experiment. If the data is very
unlikely under the null hypothesis one would reject the null hypothesis, and
conclude that its negation is true. That is, one would conclude that the drug
does reduce the chances of having a heart attack. Here "unlikely data" would
mean data where the percentage of people taking the drug who had heart
attack was much less then the percentage of people not taking the drug who
had heart attacks. Of course one should use a known statistical test to decide
how unlikely the data was and hence whether or not to reject the null
hypothesis.
Researchers rarely survey the entire population for two reasons (Adèr,
Mellenbergh, & Hand, 2008): the cost is too high, and the population is
dynamic in that the individuals making up the population may change over
time. The three main advantages of sampling are that the cost is lower, data
collection is faster, and since the data set is smaller is possible to ensure
homogeneity and to improve the accuracy and quality of the data.
One has to assign the same rank to each of the equal values. It is an average
of their positions in the ascending order of the values.
3. Reference Material
• Bibliography
• Appendix
• Copies of data collection instruments
• Technical details on sampling plan
• Complex tables
• Glossary of new terms used.
Mechanics of Writing:
Let us discuss the criteria for evaluating the adequacy of the case
history or life history which is of central importance for case study.
John Dollard has proposed seven criteria for evaluating such adequacy as
follows:
i) The subject must be viewed as a specimen in a cultural series. That is, the
case drawn out from its total context for the purposes of study must be
considered a member of the particular cultural group or community. The
scrutiny of the life histories of persons must be done with a view to identify
the community values, standards and their shared way of life.
ii) The organic motto of action must be socially relevant. That is, the action
of the individual cases must be viewed as a series of reactions to social
stimuli or situation. In other words, the social meaning of behaviour must be
taken into consideration.
iii) The strategic role of the family group in transmitting the culture must be
recognized. That is, in case of an individual being the member of a family,
the role of family in shaping his behaviour must never be overlooked.
iv) The specific method of elaboration of organic material onto social
behaviour must be clearly shown. That is case histories that portray in detail
how basically a biological organism, the man, gradually blossoms forth into a
social person, are especially fruitful.
v) The continuous related character of experience for childhood through
adulthood must be stressed. In other words, the life history must be a
configuration depicting the inter-relationships between thee person’s various
experiences.
vi) Social situation must be carefully and continuously specified as a factor.
One of the important criteria for the life history is that a person’s life must be
shown as unfolding itself in the context of and partly owing to specific social
situations.
vii) The life history material itself must be organised according to some
conceptual framework.
A frequency distribution is said to be skewed when its mean and median are
different. The kurtosis of a frequency distribution is the concentration of
scores at the mean, or how peaked the distribution appears if depicted
graphically—for example, in a histogram. If the distribution is more peaked
than the normal distribution it is said to be leptokurtic; if less peaked it is
said to be platykurtic.
In musical set theory, an interval class (often abbreviated: ic), also known
as unordered pitch-class interval, interval distance, undirected
interval, or (completely incorrectly) interval mod 6 (Rahn 1980, 29;
Whittall 2008, 273–74), is the shortest distance in pitch class space between
two unordered pitch classes. For example, the interval class between pitch
classes 4 and 9 is 5 because 9 − 4 = 5 is less than 4 − 9 = −5 ≡ 7 (mod 12).
See modular arithmetic for more on modulo 12. The largest interval class is 6
since any greater interval n may be reduced to 12 − n.
The concept of interval class was created to account for octave, enharmonic,
and inversion equivalency
In statistics, the terms type I error (also, α error, false alarm rate (FAR)
or false positive) and type II error (β error, miss rate or a false
negative) are used to describe possible errors made in a statistical decision
process. In 1928, Jerzy Neyman (1894-1981) and Egon Pearson (1895-
1980), both eminent statisticians, discussed the problems associated with
"deciding whether or not a particular sample may be judged as likely to have
been randomly drawn from a certain population" (1928/1967, p. 1), and
identified "two sources of error", namely:
Type I (α): reject the null hypothesis when the null hypothesis is true,
and
Type II (β): fail to reject the null hypothesis when the null hypothesis
is false
TWO-TAILED t-TESTS
A two-tailed t-test divides a in half, placing half in the each tail. The null
hypothesis in this case is a particular value, and there are two alternative
hypotheses, one positive and one negative. The critical value of t, tcrit, is
written with both a plus and minus sign (± ). For example, the critical value
of t when there are ten degrees of freedom (df=10) and a is set to .05, is
tcrit= ± 2.228. The sampling distribution model used in a two-tailed t-test is
illustrated below:
ONE-TAILED t-TESTS
There are really two different one-tailed t-tests, one for each tail. In a one-
tailed t-test, all the area associated with a is placed in either one tail or the
other. Selection of the tail depends upon which direction tobs would be (+ or
-) if the results of the experiment came out as expected. The selection of the
tail must be made before the experiment is conducted and analyzed.
A one-tailed t-test in the positive direction is illustrated below:
The value tcrit would be positive. For example when a is set to .05 with ten
degrees of freedom (df=10), tcrit would be equal to +1.812.
The value tcrit would be negative. For example, when a is set to .05 with ten
degrees of freedom (df=10), tcrit would be equal to -1.812.
1. If tOBS = 3.37, then significance would be found in the two-tailed and the
positive one-tailed t-tests. The one-tailed t-test in the negative direction
would not be significant, because was placed in the wrong tail. This is the
danger of a one-tailed t-test.
2. If tOBS = -1.92, then significance would only be found in the negative one-
tailed t-test. If the correct direction is selected, it can be seen that one is
more likely to reject the null hypothesis. The significance test is said to have
greater power in this case.
X(Ht)-cm 174 175 176 177 178 182 183 186 189 193
Y (Wt)-Kg 61 65 67 68 72 74 80 87 92 95
where
are the standard score, sample mean, and sample standard deviation.