Business Proposal - Online Recharge

Business
A business proposal for Online Recharge Business. In order to take license for online
recharge and bill payments business, you need to present your business plan to
some Mobile Service Providers like Airtel, Vodafone etc. This presentation can be
used as a template for that purpose.
Need - State Partner, Master distributor, Distributor,
Mobile Recharge| All DTH Recharge | All Data card Recharge | Utility Services Travel
Services
all postpaid bill pay

Mobile Recharge Software

Mobile Recharge API
Recharge White Label
B2C Ready Recharge Website
Bulk SMS API
Mobile Long Code API
Mobile Multi-recharge Distribution System

1.Mobile, DTH & Data Card -- Supports All Operators & Circles
2.Utility Bill Payments -- Electricity, GAS, Insurance Payments
3.Offline SMS Based Recharge Mode -- Set your Local Numbers for SMS Based
Recharge
4.J2ME Mobile Application -- Supports GPRS & SMS Based Recharge
5.Recharge Desktop Software (Windows,Linux & Mac) -- White labelled Software
6.Robust Recharge API's -- Powerful & Reliable Recharge API's
7.Automatic Reconciliation -- Fully automatic refund for disputed transactions
8.Your own Brand Name -- 100% White Labeled Solution
9.Instant Recharges -- Process within 5 Seconds
10.Centralized Dispute Handling -- No Worry we handle & settle all disputes
11.Directly Connected with Operator Servers -- No SIM/LAPU Based Recharges

Hot Offer
Start your Own Mobile Recharge Company.
Now Start your Own Mobile, DTH, Data Card etc Recharge Company, Only @
Rs:15,000

Pamphlets, Broachers, Banner, Full Marketing Support, **bulk SMS marketing, Print
media Marketing

www.rittikacommunication.in
www.rittikacommunicationdomain.com
CALL-+91 9615835961
Agartala Abhoynagar Tripura(INDIA)-799005

1. ABC Solutions India Pvt. Ltd. Business Proposal: Online Recharge Business
2. Company Profile: ABC Solutions India Private Limited is Indias leading full service
provider company, we provide broad category of various product solutions. The main aim of the
company is to provide quality services to our customer at a very reasonable price. We always aim
to safe guard the interest of small /medium travel entrepreneurs and help them to earn a good
living. We value the business of our respected customer and ensure consistency in delivery of the
commitments made to them.
3. Core Business: Currently company is doing business in these sectors:

Tours & Travel

Education courses
Online shopping portal
Discount portal
Ads portal
Online Recharge Portal

Size of company 20-25 Employees (Small Business)

4. Prepaid Recharge Business Model and Technical Aspects
5. Classification of customers
New User - customer who is purchasing other product and services provided by the
company apart from recharge.
New Customer- customer who registers on our recharge portal only and do not
purchase other product and services provided by the company.
Existing Customer- customer who have already purchased other product and services
provided by the company apart from recharge.
6. Some Focus Areas

 Recharge process will have minimum steps for easy and fast recharge
Recharge site will have two interface
Desktop version
Mobile version
For hassle free and fast service
Mobile App will be launched only after a certain no. of customer target and recharge amount
target achieved.
A link for recharge portal will also be given on our other business sites home page.
7. Backend Information Processing:

Collect data from all the Mobile Service Providers regarding recharge denominations,
Top Up vouchers, SMS packs, Data Packs, STD and Local Packs, Roaming Packs and
ISD packs. This data will be updated on daily basis.
Information will be updated through automated system in our website.
Information provided to customers only after creating an account on our recharge portal
and at point of sale/while recharging their prepaid mobiles.

8. Recharge Process for New Customers:

New Customers:- Create an online account on our website. Fills Details and registers his mobile
no. (This mobile no. will be used for login, though multiple mobile no. can be registered with
one account). A customer ID will also be provided to the customer after registration.
o Login to account (using Mobile no./Customer ID/user name/email ID and
Password).
o Select the recharge or bill payment option (Prepaid/Postpaid/DTH/Bill Pay etc.).
o Select the career and Recharge Denomination (Information regarding various
recharge options will be provided by the company, this info will be fetched from
carrier website on daily basis).
o Select an offer (In terms of coupons, discounts, products or services: change
according to company policy). No extra amount will be charged for these offers.
o Recharge his account and pay through Net Banking/Debit Card/Credit Card/Other
Payment options.
o An email and SMS will be sent to customer, containing recharge information and
offer details/coupon code etc.
Target: will be achieving at least 7 recharges per customer in a year to convert them to loyal
customers. Notes:

9. Notes for previous slide Notes:

a. Once the mobile no. and email id is registered, customer will get marketing emails and SMS
containing coupon codes for discounts and offers. Target will be achieving at least 7 recharges
per customer in a year to convert them to loyal customers.
b. Email frequency will be once a week
c. SMS frequency will be once in 3 days
d. Email will also contain a link for Referral Programme. Customer will get extra points for each
new customer referred. These point can be redeemed for payment of recharge amount.
10. Recharge Process for existing customers:
Existing Customers: Already have a user account on our website (Mobile and Email already
registered). They already have customer ID.

Login using Mobile no. /Customer ID/user name /email ID and Password.
Select the recharge or bill payment option (Prepaid/ Postpaid/ DTH/ Bill Pay etc.)
Select the career and Recharge Denomination (Information regarding various recharge
options will be provided by the company, This info will be fetched from carrier website
on daily basis)
Select an offer (In terms of coupons, discounts, products or services: change according to
company policy). No extra amount will be charged for these offers.
Enters coupon code (if any)
Recharge his account and Pay through Our Wallet account/ Reimbursement coupons/Net
banking/Debit Card/ Credit Card/Other Payment Options (existing customers will have
more payment options)
An email and SMS will be sent to customer, containing recharge information and offer
details/coupon code etc.

Target: fulfilling all their recharge needs so that they dont need to move to some other recharge
provider and making at least 10 recharges per customer in a year
11.Notes for previous slide Notes: Existing Customers are the customers who are already
associated with the company and using other products and services provided by the company
apart from Recharge Portal. Note: If a customer registers on our Recharge Portal only, and not
using other products and services provided by the company, he/she will not be regarded as the
EXISTING CUSTOMER of the company.
12. Marketing Modes:
For existing customers (using other services of company)

Email Marketing
SMS Marketing
Reimbursement Coupons
Special Offers

For New customers (visiting website for the first time)

Email Marketing
SMS Marketing
Reimbursement Coupons
Discount Coupons
Special Offers
Online Ads
Money back for first time customers

Target:
1. Increasing recharge frequency
2. Increasing the recharge amount per recharge
3. Shorten recharge period
4. Sustaining loyal customers, and focusing on New Customers to convert them into loyal
customers
13. Notes for previous slide Notes:
a. Data like recharge type, recharge amount, and frequency of recharge will be collected
for marketing purposes.
b. Reimbursement coupons will be provided only to Existing Customers who purchased
other Product and Services of the company. These reimbursement coupons will have a
certain expiry date and can be used against payment for recharge amount.
c. Money Back for New Customers will be in terms of credit points for Recharge in their
online account, and not in terms of actual money.
14. Value Proposition To achieve our target of increasing user base and sales numbers in other
areas, we are going to add more offers to our recharge portal. That will make the portal cheap for
customers Fast Providing Easy, quick and Hassle free recharge portal to customers Separate
interface to recharge with mobile to keep the process simple and fast Cheap Other Benefits:

Addition of existing 10k loyal customer base initially. Expected addition of 20-25k more
customers in a years time. Results: Increased frequency and amount of recharge. Increased
recharge sales. Increased number of loyal customers. Good Providing multiple interface
(Desktop and Mobile), multiple payment options. Existing customer base will add more traffic
to the portal.

15. Portal Snapshot Portal Link: http://www.abcsolution.in

16. Thank You Email : info@abcsolutions.in Contact No. : +91-9222222222 +918111111111 ABC Solutions India Pvt. Ltd. Laxmi Chamber No. 218, 11nd Floor, Opp.
Laxmi Nagar Metro Station Gate No. 5, New Delhi 110092