SUMMER TRAINING PROJECT REPORT

On
THE TOURISM IN INDIA
UNDERAKEN AT

INDIAN RAILWAY CATERING & TOURISM CORPORATION

(IRCTC)

SUBMITTED IN THE PARTIAL FULFILLMENT OF THE REQUIRMENT FOR THE

AWARD OF 2 YEAR DEGREE OF
MASTER OF BUSINESS ADMINISTRATION
(MBA)

CENTRAL UNIVERSITY OF JAMMU

PERIOD OF TRAINING: 01st June 2016 31st July 2016
Under the Guidance of:
External Guide

Internal Guide:

Submitted by:
Name: Alok Singh
Enroll. No: 0300615
Batch: 2015-2017

CENTRAL UNIVERSITY OF JAMMU

(2015-2017)
SUMMER TRAINING PROJECT REPORT
On
THE TOURISM IN INDIA
UNDERAKEN AT
INDIAN RAILWAY CATERING & TOURISM CORPORATION
(IRCTC)
SUBMITTED IN THE PARTIAL FULFILLMENT OF THE REQUIRMENT FOR THE
AWARD OF 2 YEAR DEGREE
OF
MASTER OF BUSINESS ADMINISTRATION
(MBA)

CENTRAL UNIVERSITY OF JAMMU

UNDER THE GUIDANCE OF:

UNDER THE SUPERVISION OF:

Submitted By:
Alok Singh
MBA (CUJ) 3rdsem

CENTRAL UNIVERSITY OF JAMMU

(2015-2017)

To Whom It May Concern

I, Alok Singh Enrolment No. 0300615 from MBA-III Semester of the Central University
Of Jammu. Hereby declare that the Summer Training Report entitled The Tourism in
India at Indian Railway catering & Tourism Corporation Ltd. is an original work and the
same has not been submitted to any other Institute for the award of any other degree. The
suggestions as approved by the faculty were duly incorporated.

Date:

Signature of the Student

Certified that the Summer Training Report submitted in partial fulfillment of Master of
Business Administration (MBA) to be awarded by CUJ University, Jammu by ALOK
SINGH, and Enrolment No. 03000615 has been completed under my guidance and is
Satisfactory.

Date:

Signature of the Guide:

Name of the Guide:
Designation: Assistant Professor
(i)

My
intership
certificart
e

(ii)

Summer Training Appraisal Form

Students Name: ALOK SINGH
Program: MBA
You are requested to provide your opinion on the following parameters.
Outstanding
A

Good
B

Satisfactory
C

Unsatisfactory
D

1. Technical knowledge gathered about the industry and the job he/she was involved.

()

2. Ability to take initiative

()

3. Ability to develop a healthy long term relationship with client

()

4. Ability to relate theoretical learning to the practical training

()

5. Creativity and ability to innovate with respect to work methods & procedures

()

6. Communication Skills: Oral / Written / Listening skills

()

7. Ability to work in a team

()

8. Ability to grasp new ideas and knowledge

()

9. Presentations skills

()

10. Documentation skills

()

11. Sense of Responsibility

()

12. Acceptability (patience, pleasing manners, the ability to instill trust, etc.)

()

13. His/her ability and willingness to put in hard work

()

14. Punctuality

()

15. Any other comments:

Assessors overall rating- B

Name of the Guide:

Designation: Manager Operation
E-mail:

(iii)

ACKNOWLEDGMENT
I owe a great many thanks to a great many people who helped and supported me during the
making of this project report. However, I wish to make special mention of the following.

First, my deep sense of gratitude to Mr.______________ (Manager Operation), IRCTC

where the project is undertaken with support and guidance. I would like to extend my
thanks and appreciation to the helpful Staff of the Travel Mate India.
I would thank to my Head of the Department ____________, Director of Central
University Of Jammu for extending his support.
I am thankful of project guide Mrs. ________ under whose guidance I am able to
complete my project. I am whole heartedly thankful to him for giving me his valuable
time & attention for providing me a systematic way for completing my project in time.
Last not the least, I extend my heartfelt thanks to my Family.

Thanking you,
Alok Singh

(iv)

Executive Summary
Tourism is the act of travel for the purpose of recreation and business, and the
provision of services for this act. Tourists are people who are "traveling to and staying in
places outside their usual environment for not more than one consecutive year for leisure,
business and other purposes not related to the exercise of an activity remunerated from
within the place visited" (official UNWTO definition). The distance between these two
places is of no significance.
A more comprehensive definition would be that tourism is a service industry,
comprising a number of tangible and intangible components. The tangible elements
include transport systems - air, rail, road, water and now, space; hospitality services accommodation, foods and beverages, tours, souvenirs; and related services such as
banking, insurance and safety and security. The intangible elements include: rest and
relaxation, culture, escape, adventure, new and different experiences.
Many countries depend heavily upon travel expenditures by foreigners as a source
of taxation and as a source of income for the enterprises that sell (export) services to
these travelers. Consequently the development of tourism is often a strategy employed
either by a Non-governmental organization (NGO) or a governmental agency to promote
a particular region for the purpose of increasing commerce through exporting goods and
services to non-locals.
Sometimes Tourism and Travel are used interchangeably. In this context travel has
a similar definition to tourism, but implies a more purposeful journey.
In 2011, there were over 983 million international tourist arrivals worldwide, representing
a growth of 4.6% when compared to 940 million in 2010. International tourism receipts
(the travel item of the balance of payments) grew to US$1.03 trillion (740 billion) in
2011, corresponding to an increase in real terms of 3.8% from 2010. In 2011,
international travel demand continued to recover from the losses resulting from the late2000s recession, where tourism suffered a strong slowdown from the second half of 2008
through the end of 2009.

(v)
After a 5% increase in the first half of 2008, growth in international tourist arrivals
moved into negative territory in the second half of 2008, and ended up only 2% for the
year, compared to a 7% increase in 2007.The negative trend intensified during 2009,
exacerbated in some countries due to the outbreak of the H1N1 influenza virus, resulting
in a worldwide decline of 4.2% in 2009 to 880 million international tourists arrivals, and
a 5.7% decline in international tourism receipts.
Tourism is important, and in some cases, vital for many countries. It was recognized in
the Manila Declaration on World Tourism of 1980 as "an activity essential to the life of
nations because of its direct effects on the social, cultural, educational and economic
sectors of national societies and on their international relations."Tourism brings in large
amounts of income in payment for goods and services available, accounting for 30% of
the world's exports of services, and 6% of overall exports of goods and services. It also
creates opportunities for employment in the service sector of the economy, associated
with tourism. These service industries include transportation services, such as airlines,
cruise ships and taxicabs; hospitality services, such as accommodations, including hotels
and resorts; and entertainment venues, such as amusement parks, casinos, shopping malls,
music venues and theatres.

INDIA AS A POTENTIAL TOURIST DESTINATION

Indias bounteous heritage includes not just breathtakingly beautiful architecture, rich
traditions and diverse cultures but also mesmerizing and scenic landscapes. From the
Challenging snow-clad peaks of the Himalayas and the cool hill stations of the north, to
the alluring beaches on the western and eastern coasts and the ornate temples of the
south, India has the variety to satiate the interests of all those travelling through the
country.
In fact so popular is the country as a global tourist hot spot that the Conde Nast
Traveler, one of the ace travel magazines, profiled India as the most preferred tourist
destination in recent times. It is true then, that tourism is an important and flourishing
industry in the country.
(vi)

It accounts for one-third of the foreign exchange earnings of India and also gainfully
employs the easily the highest number of people compared to other sectors. According to
the World Tourism Organization, by the year 2020, it is expected that India will become
the leader in the tourism industry in South Asia, with about 8.9 million arrivals.
Of late the Indian tourism economy has been deemed as the second-most rapidly
increasing(8.8 %) tourism economy in the world, by World Travel and Tourism.
The reason why India has been doing well in all types of tourism in India
India has always been known for its hospitality, uniqueness, and charm attributes that
have been attracting foreign travelers to India in hordes. Indian history can be roughly
divided into the 6 periods of Ancient India Heritage Tourism, Ecotourism, Adventure
Tourism, Wildlife Tourism, Pilgrimage Tourism & Medical tourism
In India we have many policies, the very famous policy of the 7-S Mantra
The policy is built around the 7-S Mantra

Swaagat (welcome),

Soochanaa (information),

Suvidhaa (facilitation),

Surakshaa (security),

Sahyog (cooperation),

Sanrachnaa (infrastructure)

Safaai (cleanliness).

Main summery in this project is Indian tourism growing day by day I came to know with
the help of my seniors and secondary data that India has everything landscapes, beaches,
valley, forest mountain everything is here in India, thats why India is one of the famous
tourist place in this world.

(vii)

TABLE OF CONTENTS
Serial

Topic

No.
1.

Certificates

2.

Summer Training Appraisal Form

3.
4.

Acknowledgements
Executive Summary
Chapter I: Introduction
Chapter II: Review of Literature
Chapter III: Research Methodology
Chapter IV: Data Reduction, Presentation
& Analysis
Chapter V: Summary & Conclusions

5.
6.

References/ Bibliography
Appendices
- List of Tables
- List of Figures

Chapter I: Introduction

Page
No.
i- ii
iii
iv
v-vii
1
20
60
65
79

80
81

Tourism we see is the origin from the Sanskrit literature.

It has given us three terms derived from the root word ATANA means Going out.
The three terms are :
Trirthatana
Paryatana
Deshatana
ATANA
(Going out)

TRIRTHATANA
(Going out and
Visiting Places of
different

PARYATANA
(Going out and
Visiting Places for
Pleasure and
knowledge)

DESHATANA
(Going out of
the country for
Economic gain)

Figure 1. THREE TERMS DERIVED FROM ATANA

TRIRTHATANA: Going out for the religious tripFor example: char

dham(Gangotri, Yamunotri, Kedarnath andBadrinath ), amaranth yatra in India
etc.

Gangotri

Yamunotri

Kedarnath

Badrinath

PARYATANA: Going out and Visiting Places for Pleasure and knowledge

For example: Ajanta and Ellora, Elephanta caves in Maharashtra, India.

Kailasha temple (cave 16), one of the

Ajanta caves

Hindu temples of the Ellora Caves.

Deshatana: Going out of the country for economic and intellectual gain.
For example: For job, studies etc.

In simple words Tourism is act of travel for the three purposes Leisure, Pleasure and
Business. According to the World tourism m organization:

Tourism comprises the activities of the person traveling and staying in the
places outside their usual environment for not more than one consecutive year
for leisure, business and other purpose.
The Usual environment is intended to exclude trip with in the place of residence,
work or education and daily shopping and other day to day activities.

REGIONAL AND
LOCAL
TOURISM
ORGANISATIONS

TOURISM
INDUSTRY

NATIONAL
TOURISM
ORGANIZATIONS

COMPONENTS

Lodging
H
ot
el
s
Mote
ls
Reso
rts

Transportation
Rail
Air
Road
Sea/water

Recreation and
entertainments

Public/private
services
organisations

Health
Insurance
Banking
Finance
Training and
development
Tourism and
hotels

Figure 2. SIMPLE STRUCTURE OF TOURISM INDUSTRY

Travel trade
organisation
Travel
Agency
Tour
operators

World tourism statistics and rankings:

In 2011, there were 983 million international tourist arrivals, with a growth of 4.6% as
compared to 2010.
The World Tourism Organization reports the following ten countries as the most visited in
terms of the number of international travellers. In 2011, Turkey overtook the United
Kingdom to become the sixth most visited country.

Ran
k

Country

Internation

Internation

Chang

UNWT

al

al

tourist

tourist

2010

Region

arrivals

arrivals

to

(2011)

(2010)

2011

France

Europe

United

North

States

America

79.5 million

77.1 million

+3.0%

62.3 million

59.8 million

+4.2%

China

Asia

57.6 million

55.7 million

+3.4%

Spain

Europe

56.7 million

52.7 million

+7.6%

Italy

Europe

46.1 million

43.6 million

+5.7%

Turkey

Europe

29.3 million

27.0 million

+8.7%

Europe

29.2 million

28.3 million

+3.2%

United
Kingdom

Ran
k

Country

Internation

Internation

Chang

UNWT

al

al

tourist

tourist

2010

Region

arrivals

arrivals

to

(2011)

(2010)

2011

Germany

Europe

28.4 million

26.9 million

+5.5%

Malaysia

Asia

24.7 million

24.6 million

+0.6%

10

Mexico

23.4 million

23.3 million

+0.5%

North
America

International tourism receipts

International tourism receipts grew to US$1.03 trillion (740 billion) in 2011,

corresponding to an increase in real terms of 3.8% from 2010. The World Tourism
Organization reports the following countries as the top ten tourism earners for the year
2011, with the United States by far the top earner.

International
Rank

Country

UNWTO

tourism

Region

receipts
(2011)

United States

North America

$116.3 billion

International
Rank

Country

UNWTO

tourism

Region

receipts
(2011)

Spain

Europe

$59.9 billion

France

Europe

$53.8 billion

China

Asia

$48.5 billion

Italy

Europe

$43.0 billion

Germany

Europe

$38.8 billion

United Kingdom

Europe

$35.9 billion

Australia

Oceania

$31.4 billion

India

Asia

$27.8 billion

10

Hong Kong (China)

Asia

$27.2 billion

International tourism expenditure

The World Tourism Organization reports the following countries as the top ten biggest
spenders on international tourism for the year 2011.

International
Rank

Country

UNWTO

tourism

Region

expenditure
(2011)[3]

Germany

Europe

$84.3 billion

United States

North America

$79.1 billion

China

Asia

$72.6 billion

United Kingdom

Europe

$50.6 billion

France

Europe

$41.7 billion

Canada

North America

$33.0 billion

Russia

Europe

$32.5 billion

Italy

Europe

$28.7 billion

Japan

Asia

$27.2 billion

10

Australia

Oceania

$26.9 billion

 Most-visited cities by international tourist arrivals

Top 10 most visited cities by estimated number of international visitors

International
Rank

City

Country

visitors

Year

Notes

(millions)

Paris

London

Antalya

New York
City

Singapore

Kuala
Lumpur

Hong Kong

Dubai

France

Extrapolation, excluding outer

15.6

2011

15.2

2011

Turkey

10.5

2011 May include same-day visitors

United States

10.3

2011

Singapore

9.2

2010

Malaysia

9.0

2011 Only hotel guests

8.7

2011

8.1

2011 Only hotel and hotel apartment

United
Kingdom

Hong
Kong(China)

United Arab

suburbs visitors

Projection, may include sameday visitors

Excluding Malaysian citizens

arriving by land

Excluding Mainland Chinese

visitors

Emirates

guests

Istanbul

Turkey

8.1

2011 May include same-day visitors

10

Bangkok

Thailand

7.2

2010

INDIAN TOURISM

Figure 3. TOURISM MAP

Tourism emerged as the largest global industry of the 21st century. In the new millennium
global economy will be governed by Technology, Telecommunication and Tourism.
Tourism has a potential to create the maximum number of jobs. According to an

assessment, in India alone, 100 million additional jobs will be created by the Tourism
industry in the next 25 years. It helps to earn valuable foreign exchange.
Tourism in India is the largest service industry, with a contribution of 6.23% to the
national GDP and 8.78% of the total employment in India. In 2010, total Foreign Tourist
Arrivals (FTA) in India were 5.78 million and India generated about 200 billion US
dollars in 2008 and that is expected to increase to US$375.5 billion by 2018 at a 9.4%
annual growth rate. The majority of foreign tourists come from USA and UK. Kerala,
Tamil Nadu, Delhi, Uttar Pradesh and Rajasthan are the top five states to receive inbound
tourists. Domestic tourism in the same year was 740 million. Andhra Pradesh, Uttar
Pradesh, Tamil Nadu and Maharashtra received the big share of these visitors. Ministry of
Tourism is the nodal agency to formulate national policies and programmes for the
development and promotion of tourism. In the process, the Ministry consults and
collaborates with other stakeholders in the sector including various Central
Ministries/agencies, the state governments and union territories and the representatives of
the private sector. Concerted efforts are being made to promote new forms of tourism
such as rural, cruise, medical and eco-tourism. The Ministry of Tourism also maintains
the Incredible India campaign.
In 2011, total Foreign Tourist Arrivals (FTA) in India were 6.18 million and Foreign
Exchange Earnings stood at US$ 16.691 billion (Global rank-17) up 17.6% from previous
year figure of US$ 14.193 billion (5.58 million FTAs in 2010). India's Foreign Exchange
earnings grew by an astonishing 14.1% (CAGR) during 2001-10 out-pacing global
average 7.7%. Owing to steady decade-long growth India's share in world Foreign
exchange earnings has gone up from 0.64% in 2002 to about 1.72% in 2011.
According to World Travel and Tourism Council, India will be a tourism hot-spot from
2009 to 2018, having the highest 10-year growth potential. The Travel & Tourism
Competitiveness Report 2007 ranked tourism in India sixth in terms of price
competitiveness and 39th in terms of safety and security. Despite short- and medium-term
setbacks, such as shortage of hotel rooms, tourism revenues are expected to surge by 42%
from 2007 to 2017. India's rich history and its cultural and geographical diversity make
its international tourism appeal large and diverse. It presents heritage and cultural tourism
along with medical, business and sports tourism. India has one of the largest and fastest
growing medical tourism sectors.

The tourism industry comprises of the following main and distinctive sectors:
Transportation

Tourism industry is heavily dependent on the transportation industry which comprises of

airlines, cruise and ferry lines, passenger railways, coach and bus travel, car hire. Thanks
to the increase in tourist traffic, over the years, the range of airline services has
considerably, not only in terms of frequency of flights and number of destinations, but
also in terms of different services, and differing levels of service to meet different
passenger needs. This shows the important role marketing plays as competition and
demand intensifies.
Passenger rail services have also changed, and their role in tourism is as wide as with, for
example, Euro rail tickets allowing extensive international travel at basic(service)
standard for students and budget tourists, to the luxury of Palace on Wheels where the
train voyage is the holiday.
Cruise lines are operating different services tailored to consumers budgets, and
other shipping lines involved in the tourist industry, especially the ferry operators, are
broadening and upgrading their range of services and facilities to meet consumer
expectations, and to remain competitive.Coach and bus companies have acted in a similar
fashion and so have the car rental companies.
Accommodation

Accommodation includes hotels, ranging from the biggest international chains

recognizable worldwide such as Hilton and Holiday Inn to small independent
establishments. In order to gain recognition in an increasingly competitive marketplace,
many smaller independent hotels have grouped together, adopting a consortium approach.
Under a central brand name, they can offer central reservations services, for e.g. and
present a recognizable identity to consumers which enables them to compete against the
larger, more established chains. Other types of accommodations are also well established
in tourist markets, notably self-catering apartments and club type complexes.

With the innumerable dream destinations India offers the best of the accommodation
facilities to the travelers to the land. There are plenty of hotels and resorts in India that
cater to the needs of tourists of all kinds. The hotels and resorts in India provide high
standards of quality of accommodation, facilities and comforts to satisfy the clients at the
most reasonable rates. The variety of hotels and resorts in India ranging from Luxury
Hotels, Standard Hotels, Budget Hotels to the Heritage Hotels In India. Then there are
several Indian & International Hotel Chains in India. The services and the facilities are
such that the hospitability of India gets revealed always. Throughout the length and the
breadth of the country that is dotted with tourist destinations the hotels and resorts are
available to make your experience of India unique.
The incomparable and incredible land of India offers plenty of accommodation options
such that the visit to the wonderland suits all pockets. The country where tradition and
trends fuse to give you the best the range of possible accommodations is vast. There are
the exclusive hotels and hotel chains that boast of luxurious amenities and world-class
dcor.
Hotels in India have been categorized on different parameters all of them taking into
account the factors such as service provided, infrastructure, location, heritage value, and
types of guests accommodated. Like many other countries worldwide, these
categorizations help the common travelers zero down on the accommodation option he
can afford or wanted to stay at during his/her visit.
Tour operators

Tour operators are the firms which specialize in providing the whole holiday package,
incorporating travel and accommodation needs for the consumer. They range from highly
specialized operations such as Indianvisit.com, who customize every kind of trip that you
can dream of, to large operators offering services at all different levels to cater for budget,
family, or singles holidays to near or faraway destinations.
Thomas Cook and Cox and king are the best known of such operators; they also
offer travel agency and financial services to their consumers. An independent local coach
firm may also be a tour operator and many transportation companies also offer holiday
packages.

 Tourism Destination Operators/ Destination Management

This is new category in many senses, as it is an area of the tourism industry which has
seen a massive growth in the development of theme parks and other types of artificial
tourist destinations in the recent years. However Disneyland and Disneyworld in America
were the forerunners of this development in tourism marketing, and they have been well
established for decades.
It is due to the recent growth, and the continuing trends, which make it area which should
be considered separately as a tourism industry. The new Euro Disney theme park in
France is an example of a tourism destination operation. On a smaller scale, heritage
parks which being developed from Britains industrial wasteland such as Wigan Pier,
which attracted over half a million tourists in 1991, and similar attractions now represent
a significant amount of tourism activity.
CHARACTERISTICS OF TOURISM INDUSTRY
INFLEXIBILITY

The tourism industry is highly inflexible in terms of capacity. The number of beds
in a hotel or seats on a flight is fixed so it is not possible to meet sudden upsurges in
demand similarly restaurants tables, hotels beds and flights seats remain empty and
unused in periods of low demand.
PERISHABILITY

An unused hotel bed or empty flight seat represents an immediate loss of that
service as a means of earning profit. Tourism product is used as a time of availability. It
cannot be preserved. Incase, the tourist cannot visit the place the opportunity is lost.
Hence, this becomes one of its important characteristics.
FIXED LOCATION

Tourism destinations are fixed locations so effort must be taken in communicating

the facility to the potential consumer. Relatively large financial investment; every modern

tourist establishment and facility requires large investment frequently over a long time
scale.
RELATIVELY LARGE FINANCIAL INVESTMENT

Every modern tourist establishment and facility requires large investment,

frequently over a long time scale. This means that the level of risk and the rate of return
are critically important to tourism management.
PEOPLE ORIENTED

Tourism Services are high contact services, as people interact with people at virtually
EVERY stage of the way. Tourism services are very people-oriented services, and the
service people are plenty and have high contact with the consumers. The consumer
interacts with a myriad of service people starting from when he books his ticket and
throughout the course of his holiday.
BENEFITS TO CUSTOMERS

Since the economy opened up in 1991, several foreign chains have entered the
Indian market, including Hyatt, Four Seasons, Hilton, Regent, Radisson and Holiday Inn.
The result is that the quality of service has improved. The overseas players have brought
in efficient systems and service standards from Europe and the US. Competition has
forced Indian hotel groups to improve their standards. The customer has benefited in
many ways. The influx of foreign players has led to major price wars in the industry. In
an attempt to woo customers, Indian hotels have reduced their tariffs significantly.
According to one hotelier, "India has become a normal market - like others in the West
or in Southeast Asia with demand and supply determining the price".
CLASSIFICATION
Tourism may be classified into the following types:

1. INBOUND INTERNATIONAL TOURISM: It means visiting to a country by nonresident of that country.

2. OUTBOUND INTERNATIONAL TOURISM: It means visiting by the residents of
a country to another country.
3. INTERNAL TOURISM: It means visiting by residents of a country to their own
country.
4. DOMESTIC TOURISM: It consists of inbound international tourism plus internal
tourism.
5. NATIONAL TOURISM: It consists of internal tourists plus outbound international
tourism.

1.2 Objective of the study

1. To highlight the potential of the Indian Tourism Industry.
2. Learned about the destinations of the India.
3. To know the present scenario of the tourism industry.
4. The future prospective of Indian tourism.

1.3 Company profile

About our Company:
Travel agent in Delhi is not just a name, but it is a commitment. We are a reputed and

professionally managed company which has been in the business of Tour and Travel since
2000, based in New Delhi, India.
TRAVELMATE INDIA is one stop travel house, exploring the world can be one of the
most rewarding experiences in life. However, planning a trip can be extremely frustrating
especially when one doesnt know where to start. We understand travel needs of all and
deliver the best through meticulous planning.
Traveling with TRAVELMATE is all about escaping the ordinary to truly appreciate the
extraordinary. It's about bringing people together or taking them away, about discovering
the world or getting lost in it.
TRAVELMATE brings together a highly trained team of individuals with over two
decades of experience in the travel industry. A team which has the confidence and the
expertise to handle the most complex and challenging tasks they are faced with.
Travel Mate is a travel agency of repute established in the year 1990, with a professional
outlook in the competitive world of today.
We have numerous certificates of accreditation awarded by all the major airline carriers
such as Swissair, British Airways, Cathay Pacific and Air India. We are recognized by the
Department of Tourism,Government of India and are members of:
-International Air Transport Association (IATA)
-Pacific Asia Travel Association (PATA)
-American Society of Travel Agents (ASTA)
-Indian Association of Tour Operators (IATO)
-Travel Agents Association of India (TAAI)

Our Services Include:

1.Domestic and International Air Travel:

We operate Group Tours in all our divisions i.e. Outbound, Inbound and Domestic. Each
tour is different in the number of days and destinations. All the tours are pre-planned i.e.
the dates of departures and arrivals are fixed in advance for all the tours.
Inbound Group Tours are operated by us ,we organize for accommodation, air travel,
coach, car, guides and excursions for foreign tourists travelling in groups from the size of
15 to 45 persons on a pre-booked itinerary.We cater to these varied demand s arising from
our clients outside India. Some of these tours handled by us are theme led tours like
gardens of the world, natural history, art treasures, etc.
Under FITs we provide customized holidays which have flexibility and are designed to
suit the customer needs unlike group tours which are standard in nature. We believe this
product though complex has good demand and requires better planning and execution to
meet individual needs. We have experience in handling complex requests associated with
FITs and have a unique internet program that allows and facilitates complex itinerary
planning and booking capability.
2.Incentive Travel Conferences & Seminars(MICE-Meeting,Incentives,Confrenses
& exhibition):
Leisure travel is increasingly being used as an incentive tool by many organizations to
convey appreciation for recognizing achievers. It has dual benefits, one by providing a
holiday that enables an executive to unwind and recharge and the other serving as a
reward for excellence that inspires the team. Our incentive division works closely with
the client to tailor-make a program best suited to his needs and budgets.
The incentive division amongst other services assists in selection of a destination,
providing a choice of airlines using the most economical route and complete logistic
support on ground. Such programs are organized within India for foreign clients or
domestic clients or overseas for a domestic client.
We cater to all aspects of conference organizing, business meetings, event management,
seminars, exhibitions, product launches and incentives. Every event is designed to meet
specific requirements right from the pre-event preparations, during the event itself and
through to post-event settlements. Our expertise in this segment with extensive planning
and considerable research ensures our customers have the most comprehensive travel
experience.

3. Corporate / Business Travel

The Corporate or Business Travel has witnessed a change from the traditional travel
agency mode to total travel management mode. In this mode the objective is to minimize
the total travel budget for the corporate while maintaining the service standards. The need
has arisen from the increasing complexities, quality and time effectiveness of business
travels of current times. The Corporate Travel market is a highly competitive market with
presence of both domestic and international travel companies. We have systems and
processes in place to make urgent and quick bookings for domestic and international
flights, hotels, visas, foreign exchange, travel insurance, car rentals, etc. We also provide
various services related to conference organizing, meetings, exhibitions, trade fairs for
corporate travellers. This is mainly a fee-based business and involves low marketing cost.
It provides scale to the operations and hence the buying power and a sense of
predictability to the business.
4. Passport & Visa Facilitation:
Visa services are provided in the categories of Tourist visa, Transit visa, Business visa,
Student visa, Conference visa and Entry and Employment visa. Passport services include
issuance and cancellation of passport, editions in details, extension of validity, etc. We are
involved in all visa and passport related processes from lodgment of application to
delivery of the passport. All administrative, logistical and technical tasks related to the
processing function, except the decision making, are undertaken by us.
Thus, allowing diplomatic missions to focus towards the core task of judging an
applicants eligibility as granting of visa remains the prerogative of the diplomatic
mission, we support them for all the rest of the activities.
5.Car Rentals
6.Money Exchange
Our Clients: We look after the travel arrangement of Govt. Departments, Public Sector
Units, Multinationals Companies, National Corporate, & Forei

Chapter-II: Review of Literature

Positive Starts To 2012 For Tourist Arrivals Data released by the Indian Ministry of
Tourism in April 2012 showed that tourist arrivals grew strongly in the first quarter of

2012, building on positive growth registered in 2011. Between January and March, visitor
arrivals grew by 9.5% year-on-year (y-o-y) to 1.9mn. Growth was particularly strong in
March, when arrivals grew by 13.2% y-o-y. Foreign exchange earnings grew by an
impressive 42% y-o-y in rupee terms in March, as compared to 6.8% growth over the
quarter as a whole.
Such high levels of growth bode well for performance throughout the rest of the year and
are particularly positive in the context of mounting global economic uncertainty. With
India having therefore performed well during its traditional high season in the early
months of the year, we maintain our forecast for tourist arrivals of 6.8mn in 2012,
building on 2011s positive performance.
India Expands Visa On Arrival System Local media reports in early 2012 suggest that the
Indian government is considering extending the Visa On Arrival (VOA) system to more
countries, in order to bolster the tourism industry. The VOA system was first introduced
in January 2010 and then applied only to Finland, Japan, Luxembourg, New Zealand and
Singapore. In January 2011 it was extended to Cambodia, Indonesia, Vietnam, Laos,
Myanmar and the Philippines. Now, it may be extended to countries such as Thailand,
Spain, Germany, Brunei, Malaysia, Brazil, South Africa, Russia, France and Sweden. The
current visa application system can be unwieldy and time-consuming, so the Indian
government may be seeking to attract more tourists by streamlining procedures.
Ministry Of Tourism Launches 2012-2017 Development Plan In early 2012, Indian
President Pratibha Patel launched the countrys 12th five-year tourism development plan,
focusing on the 2012-2017 period. During this timeframe, India is targeting average
annual tourist arrivals growth of 12%, aiming to create an extra 5mn jobs. A large part of
this plan focused on upgrading Indias transport infrastructure. In particular, the
government assesses that 30 airports will need to be built or upgraded during the next five
years. Between 2012 and 2017, the government has set an investment target of
US$13.1bn, with approximately 60% to be sourced from the private sector. Since Q108,
we have described numerically the banking business environment for each of the
countries surveyed by BMI. We do this through our Commercial Banking Business
Environment Rating (CBBER), a measure that ensures we capture the latest quantitative
information available. It also ensures consistency across all countries and between the
inputs to the CBBER and the Insurance Business Environment Rating, which is likewise
now a feature of our insurance reports. Like the Business Environment Ratings calculated
by BMI for all the other industries on which it reports, the CBBER takes into account the
limits of potential returns and the risks to the realisation of those returns. It is weighted
70% to the former and 30% to the latter.
The evaluation of the Limits of potential returns includes market elements that are
specific to the banking industry of the country in question and elements that relate to that
country in general. Within the 70% of the CBBER that takes into account the Limits of
potential returns, the market elements have a 60% weighting and the country elements
have a 40% weighting. The evaluation of the Risks to realisation of returns also includes
banking elements and country elements (specifically, BMIs assessment of long-term
country risk). However, within the 30% of the CBBER that take into account the risks,
these elements are weighted 40% and 60%, respectively. Further details on how we
calculate the CBBER are provided at the end of this report.

In general, though, three aspects need to be borne in mind in interpreting the CBBERs.
The first is that the market elements of the Limits of potential returns are by far the most
heavily weighted of the four elements. They account for 60% of 70% (or 42%) of the
overall CBBER. Second, if the market elements are significantly higher than the country
elements of the Limits of potential returns, it usually implies that the banking sector is
(very) large and/or developed relative to the general wealth, stability and financial
infrastructure in the country. Conversely, if the market elements are significantly lower
than the country elements, it usually means that the banking sector is small and/or
underdeveloped relative to the general wealth, stability and financial infrastructure in the
country. Third, within the Risks to the realisation of returns category, the market
elements (ie: how regulations affect the development of the sector, how regulations affect
competition within it, and Moodys Investor Services ratings for local currency deposits)
can be markedly different from BMIs long-term risk rating.

TYPES OF TOURS IN INDIA

1. Medico Treatment (Indias Growing Medico Tour)

2. Natural Heal ink (Ayurveda, Yoga)
3. Art & Culture Tour (Taj Mahal Tour)
4. Festive Tour (Diwali, Dasshera)
5. Exploration Tour (Wild Life & Heritage)
6. Study Tour (Specialized Courses)
7. Beach Tour (Beach Holiday Destinations In India)
8. Excursion Tour (Mountaineering, River Rafting)
9. Golden Triangle (Cities Of Golden Triangle)
10. Indian Traditional Tour
MEDICO TOUR IN INDIA

India is hoping to expand its tourist industry to include visitors with heart
conditions and cataracts. Indeed, medical tourism, where foreigners travel abroad in
search of low cost, world-class medical treatment, is gaining popularity in countries like
India. The field has such lucrative potential that Indian finance minister Jaswant Singh
called for India to become a global health destination. And, with prices at a fraction of
those in the US or Britain, the concept will likely have broad consumer appeal if people
can overcome their prejudices about health care in developing countries. Though the
quality of health care for the poor in countries like India is undeniably low, private
facilities offer advanced technology and procedures on par with hospitals in developed
nations.

NATURAL HEALING
Ayurveda is a perfect ancient science of life, the word AYUR literally means life and
VEDA the science or knowledge. Ayurveda briefly explains the knowledge of the do's
and don't one has to follow, which favours the well being of each individual to lead a
healthy, happy, comfortable and advantageous life both physically, mentally & Socially.
Ayurveda also emphasises that prevention is better than cure.
According to Ayurveda every living and nonliving being in this universe is a combination
of five basic eternal elements, called Pancha Maha Bhoothas. Human Body is also
constituted by these five eternal elements in various compositions. Hence it can be
conceived that every cell of body is possessed with all the properties of life. The only
difference of Human Body from the external World is the expression of CHAITHANYA
or consciousness of life spark or spirit or soul. The five basic eternal elements are
1. Earth
2. Water