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Company Headquarters

405 South Main Street Suite 1200


Salt Lake City, Utah 84111
ph. 801.257.3400

At Ken Garff, we posted a billboard that offended many in the community. We sincerely
apologize. The billboard had a photo of a traffic officer with the words, He doesn't hear you. We
do. Our concept was actually meant to be pro-police, though we obviously failed in that respect.
The officer pictured who we photographed with permission was meant to represent a traffic
officer who was uncompromising in hearing excuses for speeding.
For some time, weve tried to incorporate humor in our campaigns. The risk with humor is that
can miss the mark, like it did here. We didn't intend this to be disrespectful when we approved
the billboard.
In hindsight, we recognize the negative way it can be, and has been, interpreted. Weve heard
you and have taken the billboards down. We have immense respect for those who serve and
protect us every day. Many of them are our family members, neighbors, customers and friends.
We recognize and honor their service and sacrifice. We sincerely apologize to those we have
offended. We hear your complaints and are acting accordingly.

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