Agreement for Web Site Development and Ecommerce Services

Agreement dated as of September 21st, 2005 between Full Partner, LLC, an Iowa corporation with offices
at 60 South Main Street, Suite 108, Fairfield, Iowa 52556, hereinafter referred to as Full Partner, and
Legends Marketing, hereinafter referred to as Client.
WHEREAS, Full Partner develops and maintains web sites that sell products directly to consumers; and
WHEREAS, Client has developed and/or has secured rights to market a product known as Rockabilly
Legends,
WHEREAS, Client desires to engage Full Partner to assist Client in distribution of Product throughout the
World via the Internet,
NOW THEREFORE, in consideration of the above and of the good and mutual undertakings hereinafter
set forth, and for other good and valuable consideration, the parties agree as follows:
1. Full Partner will, through its staff and subcontractors, design, develop, implement, host and maintain a
professional quality Web site for the marketing of Rockabilly Legends, (Web Site 1) the primary
purpose of which is to sell the Clients Product to the general public throughout the world at the URL
www.rockabillylegends.com, and two additional URL variations (collectively referred to herein as
Web Site URLs), and a second professional quality website, for the marketing of Legends Marketing
( Website 2 ).
2. At Clients option, and at additional costs as mutually agreed to in advance by Full Partner and Client,
Full Partner shall also develop and implement programs and processes that are designed to
efficiently and cost effectively send visitors to the Web Site for the primary purpose of purchasing
Product and the secondary purpose of providing their email address and possibly other personal
information.
3. To fulfill its responsibilities, Full Partner shall provide or arrange for the provision of Web Site
functions including, but not limited to: programming, copy editing, e-commerce interface, hosting,
database software, secure shopping cart, maintenance, search engine registration, various programs
designed to drive traffic to the Web Site, and Web Site traffic reports.
4. To support Full Partner in fulfilling its responsibilities, Client agrees to provide Full Partner with the
following Web Site components: design for both websites, in a PSD format, registration of Web Site
URL addresses; transfer of hosting Clients existing web site, if any, to Full Partner hosting facilities;
Web Site selling copy and sales policies; Product photos and video segments; merchant account
processing; fulfillment and customer service to customers purchasing items through the web site..
5. All services described herein are to be performed by Full Partner or its contractors in accordance with
the most commonly accepted standards and practices of the Web services industry. Full Partner shall
utilize Web service industry standard systems, hardware, software and processes (Systems) that
are designed to sufficiently protect Client and Web Site from fraud, hacker attacks, security breaches,
leaks of confidential information and loss of business due to Web Site downtime (Systems Failures).
(See indemnification clause)

Full Partner, LLC

60 South Main St., Suite 108
Fairfield, Iowa 52556

641-472-3935 - Fax: 641-472-0177

Email: Info@FullPartner.com
www.FullPartner.com

Full Partner

Page 2 of 14

6. Full Partner agrees to use its best efforts to provide Client with two working Web Sites within six (6)
weeks of execution of this Agreement, provided that Client representatives provide Full Partner with
required Web Site materials (Client Materials) in a timely manner and as set forth in Appendix C to
this Agreement. A Web Site development schedule is included as Appendix B to this Agreement.
7. Client agrees to compensate Full Partner as follows:
(a) $2,500.00 upon execution of this Agreement; $2,500.00 upon delivery of the 2 working Web Sites
to Client;
(b) The Clients ongoing Technology Access Fee will be $250.00 per month, beginning on 0ctober
21st, 2005. It includes the following (see Exhibit E for further explanation of these items.)
Access to the Full Partner Web Services System technology
Hosting of Web Services System infrastructure by Full Partner, including:
Performance monitoring
Daily incremental and full weekly backups
Management of web and database server operating systems
Data services, including:
5 GB of data transfer per month. (Additional data transfer is available at $6 per GB per
month.)
50 MB of database storage space. (Additional database storage is available at $6 per
month per 10 MB or fraction thereof.)
250 MB of web server disk space, including Multimedia and Document files. (Additional
web server disk space is available at the rate of $6 per month per 50 MB or fraction
thereof.)
Customer support. The monthly hosting fee includes up to two hours of phone or email
support each month, with a 15 minute minimum for each incident, giving a maximum of 8
incidents per month. This support is specifically limited to assistance and training in the
use of the Full Partner Web System for the Clients employees, and does not include
Custom Programming, Content Management, or assistance or support for customers or
visitors to the Clients web site. Unused hours or incidents of support are not cumulative
from month to month and may not be transferred to any other purpose. Additional support
hours will be available at $65 per hour. Custom Programming support is available at
$125 per hour.
25 POP email accounts, with web mail access facility.
Includes 5,000 email messages per month sent through the email marketing system.
(5,000 additional emails per month are available for $25 per month.)
200 Server Units of web server processing time for page rendering and execution.
Additional hourly charges as needed and as approved by Client for the tasks described in
Section 2 above, such hourly charges to range from $60.00 (for content management) to
$95.00 per hour (for custom consulting and programming), depending on the type of task.
(c) The initial cost of an SSL (Secure Socket Layer) certificate required for secure ecommerce
transactions is included in the Fixed Setup Costs. Client agrees to pay Full Partner $200 per year
starting one year from signing of this agreement for renewal of this SSL certificate.
8. Client agrees to reimburse Full Partner in a timely manner for out-of-pocket expenses that are
reasonable and necessary for the successful operation of the Web Site (Out-Of-Pocket Expenses)
and which have been pre-approved by Client in writing. Out-Of-Pocket Expenses shall be incurred for
items including, but not limited to: web site advertising and promotion costs, search engine
registration fees, and travel expenses incurred for meetings with client, if any.

Full Partner, LLC

60 South Main St., Suite 108
Fairfield, Iowa 52556

641-472-3935 - Fax: 641-472-0177

Email: Info@FullPartner.com
www.FullPartner.com

Full Partner

Page 3 of 14

9. The initial term of this Agreement is one (1) year. Subsequent to the initial term, Client shall have the
right to renew this Agreement for an additional one (1) year term. Client may terminate this
Agreement on thirty (30) days written notice, for cause, provided that Client shall reimburse Full
Partner for Client approved unreimbursed out-of-pocket expenses incurred in connection with the
development of the Web up to the date of termination..
10. In the event that Clients distribution rights for a specific Product prohibit Client from distributing that
Product at any time during the Term of this Agreement, then Clients right to distribute that Product on
the Web Site will cease accordingly. Additionally, Client has the right to advertise Product of its choice
on the Web Site. Full Partner agrees to add or remove Product from Web Site within fifteen days of
receipt of written notice from Client to act accordingly.
11. Client shall be responsible for costs and activities related to merchant account processing, fulfillment
and customer service for all Web Site Product sales.
12. Client acknowledges that it is in no way to hold Full Partner financially responsible for degree of
success resulting from the Web Site. Full Partner provides no warranty, express or otherwise, as to
the potential degree of success to result from the Web Site.
13. The Client represents to Full Partner and unconditionally guarantees that any elements of text,
graphics, photos, designs, trademarks, or other artwork furnished to Full Partner for inclusion in Web
pages are owned by the Client, or that the Client has permission from the rightful owner to use each
of these elements. Full Partner represents to Client and unconditionally guarantees that any elements
of text, graphics, photos, designs, trademarks, or other artwork furnished by Full Partner for inclusion
in Web pages are owned by Full Partner, or that Full Partner has permission from the rightful owner to
use each of these elements. Copyright to the assembled work of Web Site produced by Full Partner is
owned by Client. Client grants Full Partner a perpetual license to make revisions to the Web Site
provided that Client has agreed to such revisions.
14. The Client warrants and represents that the Web Site content shall be truthful and that all Product
advertised or otherwise promoted in the Web Site have received any necessary government or other
approvals, and are legal to be advertised and sold to consumers Worldwide.
15. Full Partner agrees to exercise reasonable care to protect Clients intellectual property that has been
provided to Full Partner, and during the term and successive terms of this Agreement Full Partner
agrees to refrain from distributing a competing Product through the internet, unless agreed to, in
writing, by Client.
16. Client shall indemnify and hold Full Partner and any of its affiliates, executives and employees free
and harmless from all suits, claims, demands and other liabilities and expenses (including, but not
limited to, actual damages, punitive damages, fines and legal fees) arising out of use of the Product
sold as a consequence of the Web Site, whether instituted by any governmental body, federal, state,
or local, any prosecutorial or law enforcement agency, or any other person or organization, including,
but not limited to, any FTC, FDA, or Dept. of Agriculture proceeding or investigation, and any suit for
product liability. Client shall obtain product liability insurance in the amount of at least $1 million
naming Full Partner as an additional insured, and shall provide a Certificate of Insurance from the
carrier to Full Partner prior to delivery of the final tape of the Commercial. Full Partner shall give
Client prompt written notice of all suits and claims for infringements and an opportunity to defend the
same, at its own expense, through counsel of Client, and to control such defense.

Full Partner, LLC

60 South Main St., Suite 108
Fairfield, Iowa 52556

641-472-3935 - Fax: 641-472-0177

Email: Info@FullPartner.com
www.FullPartner.com

Full Partner

Page 4 of 14

17. The Client agrees to hold Full Partner totally harmless in the event any emails sent by the client
become the topic of violation of the Can SPAM Act of 2003. Furthermore, Client agrees to reimburse
Full Partner for all costs, including but not limited to Attorney Fees, Fines, and research and
investigation costs associated with abuse complaints, regardless of whether such complaints are
found to be the legal responsibility of the Client. In addition, Client agrees to pay Full Partner a fee of
$25 for each and every formal abuse complaint that is received by Full Partner resulting from emails
sent out by the Client. (It is Full Partners experience that emails broadcast to legitimate opt-in email
lists never generate complaints of this type, while emails sent as spam to non-opt-in lists may
generate complaints.)
18. Full Partner represents and warrants that it is not aware of any actual or potential violation,
infringement, or misappropriation of any third partys rights by performance of the services or
provision of the equipment, supplies, and materials hereunder (hereinafter referred to as
Deliverables) (or any claim or potential claim thereof). Full Partner will defend, indemnify and hold
harmless Client against all claims, liabilities, and legal costs (including reasonable attorney fees)
arising out of or in connection with an assertion that any Deliverable (or the use thereof) infringes any
patent, copyright, trade secret or other intellectual property right of any third party, provided that (1)
Full Partner is notified promptly in writing of such claim or suit; (2) Full Partner is permitted to defend,
compromise or settle the claim, and (3) Client provides, on a reasonable basis, information to enable
Full Partner to do so. However, Full Partner is in no way authorized to agree to any such settlement,
compromise or the like which would require that Client make any payment, or bear other obligations
without Clients written consent, which shall not be withheld unreasonably. Full Partner agrees to
reimburse Clients reasonable expenses and attorneys fees on an as-incurred basis for such activity.
Client may participate at its own expense in the defense of any such action. The foregoing
represents Full Partners entire liability to Client in connection with claims alleging intellectual property
infringement.
Full Partner shall have no obligation if and to the extent that such claim arises from (1) Deliverables
furnished pursuant to a design furnished by Client; (2) any modification of the Deliverable by the
Client and the claim would not have arisen but for such modification; or (3) combination of the
Deliverable with products other than those supplied by Full Partner, and the claim would not have
arisen but for such combination
In the case of such a claim, Full Partner may, at its option, (1) procure for Client the right to continue
using the Deliverable and the right to continued rights under this Contract; (2) replace or modify the
Deliverables so that they become non-infringing, but equivalent in functionality and performance.
In the event that Clients use of the Deliverables is halted on account of a claim or suit referred to
above, Full Partner shall use diligent efforts to procure on reasonable terms for Client, the right to
continue using the Deliverable or to replace or modify the Deliverable so that they are outside the
scope of the injunction, but equivalent in functionality and performance. If, nevertheless, neither of
those actions is reasonably feasible, Full Partner shall refund to Client the relevant payment made by
Client for the Deliverables.
19. A party shall be in default hereunder in the event that it fails to make a payment when due for a period
of fifteen (15) business days after written notice of default is given to the party and, in the case of
defaults other than the payment of money, in the event a party fails to fulfill his obligations after fifteen
(15) days written notice of default is given; provided, however, that if the nature of the default is such
that it cannot reasonably be cured within such fifteen (15) day period, a party shall not be deemed to
be in default provided that it commences to cure the default immediately and works thereafter
diligently completes the cure. In the event of a default, a party shall have all remedies available to it
at law or in equity, including the option to terminate this Agreement.
20. The provisions of Paragraphs 13, 14, 16 and 17 herein shall survive termination of this Agreement.

Full Partner, LLC

60 South Main St., Suite 108
Fairfield, Iowa 52556

641-472-3935 - Fax: 641-472-0177

Email: Info@FullPartner.com
www.FullPartner.com

Full Partner

Page 5 of 14

21. Full Partner shall not without prior written consent of Client, subcontract for any portion of the supplies
or services to be provided hereunder. Full Partner shall include in any such subcontract all terms and
conditions of this Contract that must be or are required to be included in such subcontract.
22. Full Partner hereby acknowledges that during the performance of this contract, the Full Partner may
receive confidential Client information, including information, products, software programs, design
documentation and data, third party confidential information or regarding administrative, financial,
management, marketing or manufacturing activities, relating to Client's past, present and proposed
business plans, research, products, processes, and methods, all hereinafter "Confidential
Information". Full Partner hereby agrees that all such Confidential Information will be kept in
confidence by Full Partner and its Personnel for the exclusive benefit of Client. Full Partner will
exercise all reasonable precautions to prevent the disclosure of such Confidential Information to
others and will not copy, disassemble or de-compile such Confidential Information. Full Partner shall
protect the unauthorized disclosure of such Confidential Information. Full Partner shall not use any
such Confidential Information except for the benefit of Client as specifically authorized and instructed
by authorized Client personnel. At any time upon Client's request, and upon any termination of this
Contract, Full Partner shall surrender promptly to Client all documents, including without limitation
drawings, records, diskettes, electronic materials, notebooks which Full Partner may receive from
Client or which Full Partner may make in connection with any Work Product, which contain
Confidential Information or material from such Client documents. Full Partner will not knowingly
incorporate information covered by patents, trade secrets or copyrights of others into the Work
Product without prior notification and approval of Client. The obligation of confidentiality set forth
under this clause shall not apply to any Confidential Information which is or becomes in the public
domain or publicly known through no wrongful act of Full Partner; or was previously known to Interim;
or is furnished to a third party by Client without restrictions against disclosure or use; or is received by
Full Partner from a third party who had a lawful right to disclose it to Full Partner
The obligations of the parties under this provision shall terminate five years from the expiration or
termination date of this Contract.
Except as required in the performance of this Contract, neither this Contract nor the furnishing of any
information hereunder by Client shall grant Full Partner, by implication or otherwise, any license under
any invention, patent, trademark or copyright.
23. All Client data and information provided to Full Partner and any data and information obtained by Full
Partner through the provision of the Web site services shall be considered confidential and the sole
property of Client. Full Service may use such data and information only for the purpose of fulfilling its
requirements to Client under this Agreement. All such data and information shall be returned to Client
upon request.
24. Full Partner shall not advertise or promote using the name or description of the Client or issue any
news or informational releases, including photographs and films, public announcements or
confirmation of same, on any part of the subject matter of this Contract or any phase of any program
hereunder without the prior written consent of an authorized representative of Client.
25. In the event of any dispute under this Agreement, both parties agree, within sixty (60) days of receipt
of written notice by one party to the other, to have such dispute resolved in arbitration proceedings
conducted in Chicago, Illinois, under the then current rules of the American Arbitration Association,
and any award rendered therein in favor of a party in such proceeding may be enforced in any court
of competent jurisdiction. In the event of arbitration, the prevailing party shall be entitled to
reasonable attorneys fees and costs from the other party.

Full Partner, LLC

60 South Main St., Suite 108
Fairfield, Iowa 52556

641-472-3935 - Fax: 641-472-0177

Email: Info@FullPartner.com
www.FullPartner.com

Full Partner

Page 6 of 14

26. This Agreement contains the entire agreement and understanding between the parties regarding the
subject of this Agreement, and no modification or amendment of this Agreement shall be effective
unless contained in a written instrument signed by both parties.
27. This Agreement shall be governed by the laws of the State of Iowa without regard to the conflict of law
provisions thereof.
FULL PARTNER, LLC
BY:
Date:
TITLE:

Legends Marketing
BY:
Date:
TITLE:

Full Partner, LLC

60 South Main St., Suite 108
Fairfield, Iowa 52556

641-472-3935 - Fax: 641-472-0177

Email: Info@FullPartner.com
www.FullPartner.com

Full Partner

Page 7 of 14
Appendix A
Overview of Web Development Process

This section outlines the overall steps that may be involved in the web development process. The
detailed agreement above outlines a specific subset of these items. Additional items may be contracted
later at the clients discretion.
1. Enter into Written Agreement
2. Register Necessary Domain Names
Include variations to minimize pirates
3. Create Site Map and Navigation Flow
4. Lay Out Site With Copy and Graphics Placement
Client approval of copy and layout
5. Design Web Site That Maximizes Sales Conversion Rate
Solid design elementscustom title bar, background, typestyle, layout, borders, logo
Special TV offer on first page
Secure shopping cart
Order now buttons throughout site
Privacy policy statement
Email registration form
Auto response email for promotion registration, receipt of inquiry, order receipt
Shipping confirmation emails
Order tracking capability for customers if shipped via UPS
Strong headlines and keyword rich copy adapted from commercial copy supplied by Hawthorne
Direct
Provides useful information
Highlight terms of guarantee
Testimonials
Contact information at bottom of every page
Infomercial TV schedule
Streaming video of commercial
Upsell(s)
Liberal return policy
Navigation bars at bottom
Mouse-over buttons feature
Fast load with 28.8 modems
Works on browsers that are 2 generations behind cutting edge (Microsoft Internet Explorer 5.0
and newer, Netscape 6.0 and newer, Opera 6.0 or newer, and Safari 1.0 or newer) This set of
browsers is in use by at least 96% of the surfing population as of today.
Does not require plug ins beyond those normally installed with the generations of browsers listed
above.
Looks good with 15# monitors with 256 colors
Go deep with two clicks
Navigation bar works with graphics turned off
Navigation bar with no more than nine links
Easy ordering process
Full Partner, LLC
60 South Main St., Suite 108
Fairfield, Iowa 52556

641-472-3935 - Fax: 641-472-0177

Email: Info@FullPartner.com
www.FullPartner.com

Full Partner

Page 8 of 14

Links are easily seen and easily understood

Readable text
No frames

6. Set Up Web Hosting

Web traffic statistics to measure response and viewing patterns
Secure, flexible shopping cart
Sufficient bandwidth for increased traffic
Scalable e-commerce
99.9% server uptime
Phone support
6. Test Site Off-Line and Make Necessary Adjustments
7. Launch Site
8. Measure Results
9. Search Engine Maximization to Increase Traffic
Define several additional keyword strings and place in proper meta tag format on site
Register 2 to 3 keyword strings with 3 to 4 key search engines
Perform free registrations
10. Determine, Design and Implement Phase 2 Enhancements
Exciting promotion
Paid search engine registration and pay-per-click search engine buying
Offer additional products
Newsletter
12. Email Campaigns to Increase Traffic
Determine which email lists match your customer profile
Develop copy and offer for email letter
Rent test quantity of list
Set up special URL pages for each campaign
Implement test
Measure response
13. Newsletter Ad Campaigns to Increase Traffic
Determine which newsletters reach target your customer
Develop copy and offer for newsletter ad
Run several test ads
Set up special URL pages for each newsletter
Implement test
Measure response
14. Continually Monitor Site Performance

Full Partner, LLC

60 South Main St., Suite 108
Fairfield, Iowa 52556

641-472-3935 - Fax: 641-472-0177

Email: Info@FullPartner.com
www.FullPartner.com

Full Partner

Page 9 of 14
Appendix B
Project Time Line

The Time Frame listed here is relative to the date of signing of the Agreement.
Activity

Time Frame

Sign Agreement
Register Domain Names
Think Tank, Client Survey
Site Map
Copy Development, Site Layout
Site Design
Site Launch
Search Engine Registration
Site Maintenance
Promotions

Week 1
Week 1
Week 2
Week 2
Weeks 3
Weeks
Week 4
Week 5
Weeks 5 and onward
Weeks 7 and onward

Full Partner, LLC

60 South Main St., Suite 108
Fairfield, Iowa 52556

641-472-3935 - Fax: 641-472-0177

Email: Info@FullPartner.com
www.FullPartner.com

Full Partner

Page 10 of 14
Appendix C
Web Site Client Deliverables

Phase I - for November 1st launch

All Due to Full Partner By: September 15th, 2005

Product description, price, photos

Product logo
Shipping pricing
Sales tax policy
Product return and refund policy copy approved by Clients legal department
Products guarantee copy approved by Clients legal department.
Contact information
Product FAQs and answers copy
Approval of product testimonials
Product testimonials
Selling copy

Full Partner, LLC

60 South Main St., Suite 108
Fairfield, Iowa 52556

641-472-3935 - Fax: 641-472-0177

Email: Info@FullPartner.com
www.FullPartner.com

Full Partner

Page 11 of 14
Appendix D
Web Site Availability Service Level Agreement for
Full Partner Web Site System Account Services

1.

Coverage; Definitions
This Web Site Availability Service Level Agreement (SLA) applies to you ("customer") if you have ordered a
Full Partner Web Site System account service from Full Partner (the "Services") and your account is current
(i.e., not past due) with Full Partner. As used herein, the term "Web Site Availability" means the percentage
of a particular month (based on 24-hour days for the number of days in the subject month) that the content
of customer's Web site is available for access by third parties via HTTP and HTTPS, as measured by Full
Partner.

2.

Service Level
a. Goal:
Full Partners goal is to achieve 100% Web Site Availability for all customers.
b.

Remedy:
Subject to Sections 3 and 4 below, if the Web Site Availability of customer's Web site is less than
100%, Full Partner will issue a credit to customer in accordance with the following schedule, with
the credit being calculated on the basis of the monthly service charge for the affected Services:
Web Site Availability Credit Percentage

3.

99.7 to 100%

0%

98% to 99.6%

10%

95% to 97.9%

25%

90% to 94.9%

50%

89.9% or below

100%

Exceptions
Customer shall not receive any credits under this SLA in connection with any failure or deficiency of Web
Site Availability caused by or associated with:
a.

b.
c.
d.
e.
f.
g.

circumstances beyond Full Partner's reasonable control, including, without limitation, acts of any
governmental body, war, insurrection, sabotage, armed conflict, embargo, fire, flood, strike or other
labor disturbance, interruption of or delay in transportation, unavailability of or interruption or delay
in telecommunications or third party services, virus attacks or hackers, failure of third party software
(including, without limitation, ecommerce software, payment gateways, chat, statistics or free
scripts) or inability to obtain raw materials, supplies, or power used in or equipment needed for
provision of this SLA;
failure of access circuits to the Full Partner Network, unless such failure is caused solely by Full
Partner;
scheduled maintenance and emergency maintenance and upgrades;
DNS issues outside the direct control of Full Partner;
issues with FTP, POP, or SMTP customer access;
false SLA breaches reported as a result of outages or errors of any Full Partner measurement
system;
customer's acts or omissions (or acts or omissions of others engaged or authorized by customer),
including, without limitation, custom scripting or coding (e.g., CGI, Perl, HTML, ASP, etc), any

Full Partner, LLC

60 South Main St., Suite 108
Fairfield, Iowa 52556

641-472-3935 - Fax: 641-472-0177

Email: Info@FullPartner.com
www.FullPartner.com

Full Partner

Page 12 of 14

h.
i.
j.

4.

negligence, willful misconduct, or use of the Services in breach of Full Partner's Terms and
Conditions and Acceptable Use Policy;
e-mail or webmail delivery and transmission;
DNS (Domain Name Server) Propagation.
outages elsewhere on the Internet that hinder access to your account. Full Partner is not
responsible for browser or DNS caching that may make your site appear inaccessible when others
can still access it. Full Partner will guarantee only those areas considered under the control of Full
Partner: Full Partner server links to the Internet, Full Partner's routers, and Full Partner's servers.

Credit Request and Payment Procedures

In order to receive a credit, customer must make a request therefore by sending an email message to
creditrequest@FullPartner.com. Each request in connection with this SLA must include customer's account
number (per Full Partner's invoice) and the dates and times of the unavailability of customer's Web site and
must be received by Full Partner within ten (10) business days after customer's Web Site was not available.
If the unavailability is confirmed by Full Partner, credits will be applied within two billing cycles after Full
Partner's receipt of customer's credit request.
Notwithstanding anything to the contrary herein, the total amount credited to customer in a particular month
under this SLA shall not exceed the total hosting fee paid by customer for such month for the affected
Services. Credits are exclusive of any applicable taxes charged to customer or collected by Full Partner and
are customer's sole and exclusive remedy with respect to any failure or deficiency in the Web Site
Availability of customer's Web site.

Full Partner, LLC

60 South Main St., Suite 108
Fairfield, Iowa 52556

641-472-3935 - Fax: 641-472-0177

Email: Info@FullPartner.com
www.FullPartner.com

Full Partner

Page 13 of 14
Appendix E
Full Partner Web System On-Going Pricing Schedule

Full Partner offers a variety of services to our clients after the initial set up of their web site. These ongoing services are calculated and billed in these separate categories:
Server Processor Usage - the actual time required to "execute" pages, preparing them to be sent
to the user.
Bandwidth - the total bandwidth in gigabytes (GB) required to serve all pages and related media
files.
Web Server Disk Storage - the amount of files stored on the web server hard drive(s).
Emails - the volume of emails broadcast through our system.
Technology Rental - a base fee for access to part or all of the facilities of the Full Partner Web
System, which provides an integrated, server-based suite of tools for web site construction,
management and tracking.
Technical Support - answering technical questions on site issues and how to use the Full Partner
Web System.
Customer Services - providing the customer with content management and webmaster services,
either as an assist to their efforts or as the customer's complete web site services team.
Custom Programming - unique features within the Full Partner Web System developed
specifically for individual clients.
Server Processor Usage
The Full Partner Web System has the ability to precisely measure the amount of time in milliseconds
(thousandths of a second) required for our web servers to execute each page, preparing it to be returned
to the user's browser. This time is recorded and a total execution time for all pages can be see for any
given period of time.
An average web site page requires 1,500 milliseconds (1.5 seconds) to execute. We bill customers by
"Server Units", which is the total server time required to execute 100 of these average web site pages. If
your web site pages are smaller and faster to execute, then the processor time in a Server Unit may
provide more than 100 pages. If your web site pages are larger and slower to execute, a Server Unit may
provide less. The range would be roughly between 75 and 125 pages per Server Unit.
Assuming that your pages are right at the average of 1,500 ms to execute, our prices are as follows:
Up to This Many Server
Units Per Month
100 (included in base)
101 to 500
501 to 1,000
1,001 to 2,500
2,501 to 5,000
5,001 to 12,000
12,001 to 20,000
20,001 to 40,000
40,001 to 80,000
81,000 to 160,000

Pages Per
Server Unit
100
100
100
100
100
100
100
100
100
100

Full Partner, LLC

60 South Main St., Suite 108
Fairfield, Iowa 52556

Up to This Many
Pages Per Month
10,000
50,000
100,000
250,000
500,000
1,200,000
2,000,000
4,000,000
8,000,000
16,000,000

Price Per
Server Unit
$
$
$
$
$
$
$
$
$
$

0.20
0.35
0.31
0.28
0.25
0.23
0.20
0.19
0.18
0.17

Total Server Unit

Monthly Price
$
$
$
$
$
$
$
$
$
$

20.00
175.00
310.00
687.50
1,250.00
2,700.00
4,000.00
7,600.00
14,400.00
27,200.00

641-472-3935 - Fax: 641-472-0177

Email: Info@FullPartner.com
www.FullPartner.com

Full Partner

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Bandwidth
The Full Partner Web System also has the ability to monitor the total bandwidth used for all the pages
served. We charge a fixed rate of $2.00 per GB of bandwidth served above the amount included in your
base monthly fee.
Web Server Disk Space
Our basic account with all clients includes 250MB of web server disk space. Additional space is available
at the rate of $6.00 per 50GB.
Database Server Disk Space
Our basic account with all clients includes 50MB of database server disk space. Additional space is
available at the rate of $6.00 per 10GB.
Emails
Our basic account includes 5,000 emails broadcast per month. Additional emails are billed at $.005 (1/2
cent) per email
Technical Support
Our basic account includes two hours of Technical Support per month (depending on the main features
provided). Additional hours are billed at $65.00 per hour.
Customer Services
Full Partner's staff can assist you with content management work and web master services. These are
billed at $65 an hour.
Custom Programming
Many parts of the Full Partner Web System can be customized for a client's particular needs. Entirely
new features can also be added. Custom programming for this work is billed at $125 an hour.
Search Engine Optimization
Full Partner offers consulting and management services for optimizing your web site for optimum
placement in worldwide search engine results. These are billed at $65 an hour.

Full Partner, LLC

60 South Main St., Suite 108
Fairfield, Iowa 52556

641-472-3935 - Fax: 641-472-0177

Email: Info@FullPartner.com
www.FullPartner.com