RESUME

Ashutosh Choudhary
H.No :904, Sec-78,
Mohali,

E-mail: a.choudhary12@gmail.com

Chandigarh.

Phone: 09501365223

Career Summary:

Total 8years and 4 Months Experience

More than 4 years of work experience in marketing
Experienced in planning marketing strategies and products promotion activities
Experienced in forging and maintaining relationship with online, print and
television media.
Complete knowledge of all kind websites like normal websites, E-commerce
website, social website.
Complete knowledge of B2B, B2C & C2B online business.
Experienced in dealing with Ad Agencies.
Good analytical and communication skills.
Experienced in handling national exhibitions and organizing events.
Good experience of Search Engine Optimization.
Market research and Analysis
Knowledge of Software Development Lifecycles (SDLC).
Experienced in SQL and Data base Handling,
Representative and productive in challenging and pressure situation, good
experiences of team handling
Proficient in conduct trainee sessions and seminars.

Working with India Softect Pvt. Ltd.

Working from 27 Nov 2014 Still working

Designation : Sr. Marketing and Sales Manager

Role
: Generating revenue though Retail and Corporate
Company Profile : Its is an IT company which deal in software, specially make
Websites, Tied up with Pay U.
In this company we develop websites and also configure financial gateway
If client needed its third party services.

Brief about my Role and responsibilities:

Making Incentive structure and design the target for complete sales Team
according to their designation and work profile.

Assign the Area to sales team.

Making marketing strategies.

Meeting Media person for promotional activity.

Meeting the clients when team needed for sale purpose.

Give training to new jonnie about online business websites, financial gateway,
B2B,B2C,C2b e.t.c. from sales point of view.

Well versed with any new product launching.

Budgeting for the event for the revenue and branding.

Plan activities and strategies for the Branding of company.

Experience in La Mode International

From 1st Feb 2010 to 25 Nov 2014

Website: www.lamodeintl.com
Worked as Senior Marketing Manager:
Responsibility and achievements:

Determining marketing objectives and preparing annual budgets.

Planning marketing activities in conjunction with companys growth plan and
working out strategies to execute the plan.
Media Planning as per the budget.
Developing marketing reports to be presented at the meeting of top management.
Lead the marketing programs for branding and lead generation.
Getting marketing collaterals, advertisements developed to help the co. meet its
target.
Dealing with print, online and television media.
Overall responsibility of running various marketing campaigns like getting
newsletters, e-mail blasts sent to the customers.
Ensuring successful participation in national tradeshows, exhibitions &
organizing other events like conferences, seminars etc.
Developing systems and procedures to ensure that the leads generated are
optimally utilized.
Managing the team of marketing executives.
Meeting the client and prospective customer to understand the
requirement properly.
Developing training programs for the people in marketing team.

Experience in ICICIPRUDENTIAL:

12th May 2008 to Jan 2010. ICICI PRUDENSIAL (ICICI Prudential), Mumbai.
Company Name: ICICI prudential (icicipru), Mumbai
Designation
: IT Specialist .
Project Title
: Life Asia System (Smart/400, COBOL/400 based)
Technology working : Smart/400 , COBOL/400 .
Role
:
Analysis of Technical specification received from the client.
Coding changes, maintenance, Creating screens.
Solving tech issues related to application.
The testing was done with the help of test cases and test date.
Solving Tickets (issues) assigned
Solve production issue (helpdesk), based on priority.
Team Size
: 6 members and 10 Vender (from CSC).
Description : Existing 'ICICI Prudential' functionality in the client system is being enhanced
to
deal with new customer Requirement, market conditions of a specific area and new method are being
implemented to reduce the size if transmitted msg.

Experience in Aliens:

Jan 2006-Till 1st April 2008. Alien Softnet Technologies Pvt. Ltd
Software Engineer.
Company Name: Alien Softnet Software Development (India) Pvt Ltd.
Project : V. Medicaid Management Info. Sys.

Technical Skills:

Programming
Languages

COBOL, , COBOL/400

Database Management

DB2/400.SQL.MS pro.MS word, MS Excel.

Operating Systems

OS/400(V5R2). DOS, Windows-2000/XP

Certification:IBM Mainframe Certified From IBM MAINTEC INSTITUDTE

Academic profile:

Bachelor of Engineering in Electronics and Communication (B.Tech) in with 62% 2005.

12th in 2000 with 63%
10th in 1998 with 60%
Pursuing MBA. in marketing and finance.

Declaration:

I am confident of my ability to work in a team as well as an individual.

I hereby declare that the information furnished above is true to best of my knowledge.
Date:
Place: Chandigarh

Ashutosh Choudhary