ADVANCED TOPICS

Self and identity in Consumer Behavior

Consumer Behavior and Communications

Theories of consumption

Children as consumers

Consumers and Culture

Consumer Research Applications in the public policy domain

Consumers and Ethics

The Low Literate Consume

Cultural differences in consumer socialization

Consumer Behavior and Social Media

Role of subliminal perception in consumer behavior

Role of female dominating decision making-A latest trend

Decision making in high involvement products and low involvement products taking
practical examples