Lovely Professional University, Punjab

Course Code

Course Title

Course Planner

Lectures

MGN253

BUSINESS ETHICS

18764::Dr. Neetu Choudhary

Course Orientation

1 :DISCIPLINE KNOWLEDGE

Tutorials Practicals Credits

3.0

1.0

TextBooks
Sr No

Title

Author

Edition

Year

Publisher Name

T-1

Business Ethics: Principles and

Practices

Daniel Albuquerque

7th

2013

OXFORD UNIVERSITY PRESS

Reference Books
Sr No

Title

Author

Edition

Year

Publisher Name

R-1

BUSINESS ETHICS AN INDIAN

PERSPECTIVE

A.C FERNANDO

2nd

2014

PEARSON

R-2

Business Ethics - Text & Cases

C.S.V. Murthy

2nd

2014

HIMALAYA PUBLISHING HOUSE PVT. LTD

Other Reading
Sr No

Journals articles as Compulsary reading (specific articles, complete reference)

OR-1

http://geert-hofstede.com/national-culture.html ,

OR-2

Case Study: Direct-to-Consumer Drug Advertising, Chapter 15, Business Ethics by Richard T. DeGeorge ,

OR-3

Case Study: The HR intervention at Rourkela Steel Plant : involving people in quality-driven improvement culture ,

OR-4

http://www.forbes.com/sites/lisaquast/2011/12/19/how-to-prevent-poor-ethical-decision-making/ ,

OR-5

http://www.nolo.com/legal-encyclopedia/workplace-cameras-surveillance-employer-rules-35730.html ,

Relevant Websites
Sr No

Web address (only if relevant to the course)

Salient Features

RW-1

http://www.humanrightsinitiative.org/programs/ai/rti/news/whistleblowing_law.htm

Whistleblowing

RW-2

http://www.mindtools.com/pages/article/newCDV_82.htm

Workplace manners

RW-3

http://businessethicsblog.com/

Ethics and morals

RW-4

http://www.evolutionaryethics.com/

Evolution of ethics.

RW-5

http://www.brighthub.com/office/entrepreneurs/articles/115557.aspx

Examples of bad business ethics.

RW-6

http://smallbusiness.chron.com/ethical-obligations-employee-12859.html

Ethical obligation to employees

0.0

4.0

Audio Visual Aids

Sr No

AV aids (only if relevant to the course)

Salient Features

AV-1

https://www.youtube.com/watch?v=rWlHtvZHbZ8

Video of google workplace

AV-2

https://www.youtube.com/watch?v=lJ3XV_6hJac

Discrimination

LTP week distribution: (LTP Weeks)

Weeks before MTE

Weeks After MTE

Spill Over

Detailed Plan For Lectures

Week
Lecture
Number Number

Broad Topic(Sub Topic)

Chapters/Sections of Other Readings,

Text/reference
Relevant Websites,
books
Audio Visual Aids,
software and Virtual
Labs

Lecture Description

Learning Outcomes Pedagogical Tool Live Examples

Demonstration/
Case Study /
Images /
animation / ppt
etc. Planned

Week 1

Lecture 1

Business Ethics:(Ethics and

morals)

T-1:1
R-1:1
R-2:1

RW-3

L1: Discussion on
concept and
importance and Role of
ethics and morals in
business.
Illustrate the concept
with various examples

Students will
understand how
ethics and morals are
correlated and play
important role in
business

Discussion on
management
mantra given at the
last of chapter one
at page 24

Inspiration:
Parental lessons,
Chapter 1,
Book: Business
ethics by Daniel
Albuquerque,
page no 10

Lecture 2

Business Ethics:(Evolution
and classification of ethics)

T-1:1

RW-4

L2: Discussion on how

ethics evaluated over
time
L2: Various
Classification of ethics

Student will
differentiate between
normative applied
and meta ethics and
evolution of ethics

Discussion on live
example of ethical
organizations like
microsoft

case study on
evolution of
ethics should be
discussed

Lecture 3

Business Ethics:(Evolution
and classification of ethics)

T-1:1

RW-4

L2: Discussion on how

ethics evaluated over
time
L2: Various
Classification of ethics

Student will
differentiate between
normative applied
and meta ethics and
evolution of ethics

Discussion on live
example of ethical
organizations like
microsoft

case study on
evolution of
ethics should be
discussed

Week 2

Week 3

Lecture 4

Business Ethics:(ethics as
Moral values)

T-1:1

Lecture 5

Business Ethics:(Law versus

ethics)

T-1:1

Lecture 6

Eastern and Western Ethical

Thought and Business
Practices:(Universal norms
and geographically different
cultures)

T-1:2

Lecture 7

Eastern and Western Ethical

Thought and Business
Practices:(Universal norms
and geographically different
cultures)

T-1:2

Lecture 8

Eastern and Western Ethical

Thought and Business
Practices:(Suitability of
eastern values to western
business)

Lecture 9

Eastern and Western Ethical

Thought and Business
Practices:(Suitability of
eastern values to western
business)

RW-5

L4: Discussion how

moral values form the
base of ethics

Student will learn the Discussion on live

concept of value free example, video
ethics, human
relation and
correlation between
ethics and morals and

Case study on
Successful
ethics implies
successful
business,
Chapter 1,
Book: Business
ethics by Daniel
Albuquerque,
page no 13

L5: Discussion on
difference between the
law and ethics

Student will
Discussion on
differentiate between short case given in
ethics and law and
live example
ethics as principal
cause of law

case study on
Ineffectuality of
Ethics, Chapter
1, Book:
Business ethics
by Daniel
Albuquerque,
page no 16

OR-1

L6: Discussion on the

different culture around
the globe
L7: Discussion on
values developed due to
different culture
globally

Students will
apprehend the
concept of universal
culture, values and
one humanity and
many values

Brief discussion on
Hofsted cultural
dimensions,
followed by case
study given in live
examples

Case study on
Wisdom of
socrates,
Chapter 2,
Book: Business
ethics by Daniel
Albuquerque,
page no 29

OR-1

L6: Discussion on the

different culture around
the globe
L7: Discussion on
values developed due to
different culture
globally

Students will
apprehend the
concept of universal
culture, values and
one humanity and
many values

Brief discussion on
Hofsted cultural
dimensions,
followed by case
study given in live
examples

Case study on
Wisdom of
socrates,
Chapter 2,
Book: Business
ethics by Daniel
Albuquerque,
page no 29

T-1:2

L8: Discussion on
Various Eastren values
L9: Discussion on
Suitability of Eastren
values to Westren
business

Student will learn

Discussion on
about Western
short case
models, Eastern
values and social
dilemma arises due to
integrated business

Case "how to
Learn by doing",
chapter 2 page
no 31 of text
book

T-1:2

L8: Discussion on
Various Eastren values
L9: Discussion on
Suitability of Eastren
values to Westren
business

Student will learn

Discussion on
about Western
short case
models, Eastern
values and social
dilemma arises due to
integrated business

Case "how to
Learn by doing",
chapter 2 page
no 31 of text
book

Week 4

Week 5

Lecture 10 Eastern and Western Ethical

Thought and Business
Practices:(Values hinder
Business)

T-1:2

L10: Discussion on
concept of Indian values
morals in business.
Illustrate the concept
with various examples

Students will
apprehend the
concept of caste
system, different
cultures their clashes
in India and nature of
Indian values,
concept of dharma

Lecture will start

with management
mantra "Danda or
Dharma" discusson

Case study on
Tipping point of
ethics on
Glacier, Chapter
2, Book:
Business ethics
by Daniel
Albuquerque,
page no 38

Lecture 11 Doctrines, Dogmas and

Business Management:
(Pragmatism and ethics)

T-1:3

L11: Discussion on the

meaning and concept of
doctrines, dogmas L12:
Discussion on how
ethics is related to
Pragmatism

Students will
understand the
concept of
pragmatism and
related theory and
capitalism

Case discussion

Case "Lost but

not found",
chapter 3 page
no 50 of text
book

Lecture 12 Doctrines, Dogmas and

Business Management:
(Pragmatism and ethics)

T-1:3

L11: Discussion on the

meaning and concept of
doctrines, dogmas L12:
Discussion on how
ethics is related to
Pragmatism

Students will
understand the
concept of
pragmatism and
related theory and
capitalism

Case discussion

Case "Lost but

not found",
chapter 3 page
no 50 of text
book

Lecture 13 Doctrines, Dogmas and

Business Management:
(Philosophy of Business not
Business Philosophy)

T-1:3

L13: Discussion on
concept and different
philosophy of
Businesses L14;
Discussion on the
concept and application
philosophy of business
not business philosophy

Students will
Case study
apprehend the left
discussion
and right philosophy
of business and the
concept of
philosophy of
business not business
philosophy

Case study on
system for
running business
by peter drucker
and steel
tycoons business
philosophy,
chapter 3, page
60 and 62,
Book: Business
ethics by Daniel
Albuquerque

Lecture 14 Doctrines, Dogmas and

Business Management:
(Philosophy of Business not
Business Philosophy)

T-1:3

L13: Discussion on
concept and different
philosophy of
Businesses L14;
Discussion on the
concept and application
philosophy of business
not business philosophy

Students will
Case study
apprehend the left
discussion
and right philosophy
of business and the
concept of
philosophy of
business not business
philosophy

Case study on
system for
running business
by peter drucker
and steel
tycoons business
philosophy,
chapter 3, page
60 and 62,
Book: Business
ethics by Daniel
Albuquerque

Lecture 15

Assignment,Case
Study,Test1

Week 6

Week 7

Lecture 16 Doctrines, Dogmas and

Business Management:
(Criticism of Socialism)

T-1:3

L16: Discussion on the students will

Case study
concept of socialism, its comprehend the
discussion
critics
concept of Indian
socialism and lessons
from it, social market
economy

Case study on
SEZ-China,
Page no 65,
Book: Business
ethics by Daniel
Albuquerque

Lecture 17 Decision making moral

reasoning and its application
(Essence of decision
making)

T-1:4

L17: Discussion on
decision making, its
moral reasoning and
application

Students will
understand the
concept of decision
making in daily
life,professional life
and essence of
decision making

Case study and

discussion on
management
mantra at page 97

Class discussion
on personal
decision making
on the basis of
personal values
and anatomy of
an individual
decision making
at page 76

Lecture 18 Decision making moral

reasoning and its application
(Decision making
classification and process)

T-1:4

L18: Discussion on
various classification of
decision making
L19: Discusion on
process of decision
making

Students will
understand decision
making process and
different decision
making models

Case discussion

Case on
Kholberg's
research case at
page 93. Book:
Business ethics
by Daniel
Albuquerque,

Lecture 19 Decision making moral

reasoning and its application
(Decision making
classification and process)

T-1:4

L18: Discussion on
various classification of
decision making
L19: Discusion on
process of decision
making

Students will
understand decision
making process and
different decision
making models

Case discussion

Case on
Kholberg's
research case at
page 93. Book:
Business ethics
by Daniel
Albuquerque,

lecture should start

with management
mantra on workers
on world unite

Give live
examples of best
place to work
and case study
"Penchant for
over
qualification" at
page 233, Book:
Business ethics
by Daniel
Albuquerque

OR-4

SPILL OVER
Week 7

Lecture 20

Spill Over

Lecture 21

Spill Over

MID-TERM
Week 8

Lecture 22 Application of Ethical

Standards to Human
Resource:(Rights and duties
of employees)

T-1:9

RW-6

L22: Discussion on
Students will get to
workplace and ethics of know the rights and
workforce at workplace duties of employees
and various personnel
policies and
procedures at the
workplace

Week 8

Lecture 22 Application of Ethical

Standards to Human
Resource:(Personnel policies
and procedures)

T-1:9

Discussion on
workplace and ethics

Students will get to

know the rights and
duties of employees
and various personnel
policies and
procedures at the
workplace

lecture should start

with management
mantra on workers
on world unite

Lecture 23 Application of Ethical

Standards to Human
Resource:(conflict of
interest)

T-1:13

L23: Discussion on
contemporary workers,
conflict of interest
between employee and
employer and
employees act of whistle
blowing

Students will get

knowledge about
kinds, avoidance and
management of
conflict of interest
between workplace
employees and
whistle blowing

Discussion on
management
mantra at page 305
and case discussion

Discussion on
contemporary workers,
conflict of interest and
whisle blowing

Students will get

knowledge about
kinds, avoidance and
management of
conflict of interest
between workplace
employees and
whistle blowing

Discussion on
management
mantra at page 305
and case discussion

Students will
Case study
apprehend the issues discussion and live
and kinds of abuse of examples
various official
positions and concept
of bribery, bribery
and law

Application of Ethical
Standards to Human
Resource:(whistle blowing)

T-1:13

Lecture 24 Application of Ethical

Standards to Human
Resource:(Abuse of Official
position)

T-1:11

L:24 Discussion of how

various officals make
abuse of various official
positions and bribe

T-1:11

Discussion of abuse of Students will

Case study
various official positions apprehend the issues discussion and live
and bribe
and kinds of abuse of examples
various official
positions and concept
of bribery, bribery
and law

Application of Ethical
Standards to Human
Resource:(Bribe)

Week 9

Lecture 25 On the Job Ethical

Problems:(Discrimination on
job)

T-1:12
R-1:17

RW-1

AV-2

L25: Discussion on on
the job problems like
discrimination among
employees on the basis
of gender, caste etc and
reservation

Students will
differentiate between
various
discrimination and
job reservation

Case study
discussion on
given live example
and, Video

Give live
examples of best
place to work
and case study
"Penchant for
over
qualification" at
page 233, Book:
Business ethics
by Daniel
Albuquerque,

Case study
discussion on
given live
example and,
Video

Week 9

Lecture 25 On the Job Ethical

Problems:(Job reservation)

T-1:12

Lecture 26 On the Job Ethical

Problems:(Sexual
harassment)

T-1:12

On the Job Ethical

Problems:(workplace
manners)

OR-3

RW-2

Lecture 27

Discussion on on the job

problems like
discrimination and
reservation

Students will
differentiate between
various
discrimination and
job reservation

Case study
discussion on
given live example
and, Video

L26:Discussion on the
concept of workplace
sexual harassment of
females by boss or
coleagues and
employees workplace
manners

Students will get

aware about
workplace
harassment issues
and workplace
manners

Discussion on
management
mantra given at
page 332 of text
book and role play

Discussion on
Students will get
workplace sexual
aware about
harassment and manners workplace
harassment issues
and workplace
manners

Discussion on
management
mantra given at
page 332 of text
book and role play

Assignment,Case
Study,Test2

Week 10 Lecture 28 On the Job Ethical

Problems:(workplace
surveillance versus privacy)

T-1:10

Lecture 29 Application of Ethical

Standards to Finance:
(History of financial scams)

T-1:8

OR-5
AV-1

L28: Discussion on
workplace surveillance
and its different types or
modes of surveillance
and employees' privacy
issues and thier
resolution

students will get

knowledge about
employee privacy
with Indian context
and its safeguards

discussion on
management
mantra at page no
281 of text book

L29: Discussion on
history of financial scam
across India L30:
Discussion on history of
financial scam across
world

Students will learn

about various
financial scams and
concept of financial
accounting

Discussion on
various financial
scams

Application of Ethical
Standards to Finance:
(financial accounting)

Discussion on history of Students will learn

financial scam across
about various
India and world
financial scams and
concept of financial
accounting

PPT and discussion

on various
financial scams

Lecture 30 Application of Ethical

Standards to Finance:
(financial accounting)

Discussion on history of Students will learn

financial scam across
about various
India and world
financial scams and
concept of financial
accounting

PPT and discussion

on various
financial scams

L29: Discussion on
history of financial scam
across India L30:
Discussion on history of
financial scam across
world

Discussion on
various financial
scams

Application of Ethical
Standards to Finance:
(History of financial scams)

T-1:8

Students will learn

about various
financial scams and
concept of financial
accounting

discussion on
management
mantra at page
no 281 of text
book

Week 11 Lecture 31 Application of Ethical

Standards to Finance:
(financial standards)

T-1:10
R-1:15
R-2:13

L31: Discussion on
various accounting and
financial standards

students will learn

about various
national and
international financial
standards

Discussion on
management
mantra Life equals
money at page 219
and comparison
between Indian and
international FS at
page 200 of text
book

Lecture 32 Regulatory Bodies:

(Responsibility of financial
institutions)

T-1:10

L32: Discussion on
responsibilities of
financial institutes like
RBI and stuructiure and
role of capital market

Students will learn

about various
regulatory financial
institutions and
capital market
structure and its role

Case study on
financial scam and
role of regulatory
body in them

Regulatory Bodies:(Capital
market and its regulations)

T-1:10

Discussion on
responsibilities of
financial institutes and
capital market

Students will learn

about various
regulatory financial
institutions and
capital market
structure and its role

Case study on
financial scam and
role of regulatory
body in them

T-1:5

L33: Discussion on
duties of product and
services manufacturer
like information
providing etc and
consumer rights and
privacy

Students will know

about various
manufacturer duties
like innovation,
product development
and consumer rights
and privacy

lecture should start

with management
mantra given at
page 136 of text
book followed by
case study

Discussion on duties of
manufacturer and
consumer rights and
privacy

Students will know

about various
manufacturer duties
like innovation,
product development
and consumer rights
and privacy

lecture should start

with management
mantra given at
page 136 of text
book followed by
case study

L34: Discussion on
ethics in packaging,
types of material used
while packaging
labeling and related
information,
L35: Discussion on
launching of product in
market its steps and
pricing concepts and its
types

Students will
understand the
concept of packaging
labeling, launching
and pricing and
ethical issues related
to each aspect

Lecture will start

with management
mantra on know
your opportunity
given at page 168
followed by case
study

Lecture 33 Application of Ethical

Standards to Marketing:
(Duties of the manufacturer)

Application of Ethical
Standards to Marketing:
(Consumer rights and
privacy)

Week 12 Lecture 34 Application of Ethical

Standards to Marketing:
(labeling)

T-1:6

Week 12 Lecture 34 Application of Ethical

Standards to Marketing:
(launching and pricing)

T-1:6

Discussion on ethics in
packaging labeling,
launching and pricing

Students will
understand the
concept of packaging
labeling, launching
and pricing and
ethical issues related
to each aspect

Lecture will start

with management
mantra on know
your opportunity
given at page 168
followed by case
study

Lecture 35 Application of Ethical

Standards to Marketing:
(launching and pricing)

T-1:6

Discussion on ethics in
packaging labeling,
launching and pricing

Students will
understand the
concept of packaging
labeling, launching
and pricing and
ethical issues related
to each aspect

Lecture will start

with management
mantra on know
your opportunity
given at page 168
followed by case
study

Application of Ethical
Standards to Marketing:
(labeling)

T-1:6

L34: Discussion on
ethics in packaging,
types of material used
while packaging
labeling and related
information,
L35: Discussion on
launching of product in
market its steps and
pricing concepts and its
types

Students will
understand the
concept of packaging
labeling, launching
and pricing and
ethical issues related
to each aspect

Lecture will start

with management
mantra on know
your opportunity
given at page 168
followed by case
study

L37: Discussion on
various types
advertisement, chosing
and how to make a
communication decision

Students will
apprehend the
concept of
advertisements and
their role as
communication
medium

case study
discussion, videos

L38: Discussion on
advertisement and its
exploitative nature of
adv and L39: Discussion
on how different culture
affect advertisement in
market

Students will learn

case study
about exploitative
discussion
nature of
advertisement and
cultural consequences
of advertisement

Discussion on
exploitative nature of
adv and how culture
affect advertisement

Students will learn

case study
about exploitative
discussion
nature of
advertisement and
cultural consequences
of advertisement

Lecture 36

Assignment,Case
Study,Test3

Week 13 Lecture 37 On the Billboard in

marketplace:(Advertisement
and Communication
decision)

Lecture 38 On the Billboard in

marketplace:(exploitative
nature of advertising)

On the Billboard in
marketplace:(Culture and
ad-culture)

OR-2

T-1:7

Week 13 Lecture 39 On the Billboard in

marketplace:(Culture and
ad-culture)

Discussion on
exploitative nature of
adv and how culture
affect advertisement

Students will learn

case study
about exploitative
discussion
nature of
advertisement and
cultural consequences
of advertisement

On the Billboard in
marketplace:(exploitative
nature of advertising)

T-1:7

L38: Discussion on
advertisement and its
exploitative nature of
adv and L39: Discussion
on how different culture
affect advertisement in
market

Students will learn

case study
about exploitative
discussion
nature of
advertisement and
cultural consequences
of advertisement

Week 14 Lecture 40 On the Billboard in

marketplace:(problems in
advertisement)

T-1:7
R-1:13

L40: Discussion on
problems related to
concept and messages
and issues related to
advertisement

Students will
understand various
problems and their
reasons

SPILL OVER
Week 14 Lecture 41

Spill Over

Lecture 42

Spill Over

Week 15 Lecture 43

Spill Over

Lecture 44

Spill Over

Lecture 45

Spill Over

Scheme for CA:

Component
Assignment,Case Study,Test

Frequency

Out Of
2

3
Total :-

Details of Academic Task(s)

Each Marks Total Marks

10

20

10

20

Discussion on
management
mantra at page no
191 of text book

AT No.

Objective

Topic of the Academic Task

Nature of Academic Task

(group/individuals/field
work

Evaluation Mode

Allottment /
submission Week

Assignment1

To enhance the
analytical skills of
students

Students have to find an advertisement that is or has been in the Individual

news during the past years (work-related learning) and identify an
unethical issue faced by that advertisement. Apply at least two
theoretical concepts from managerial ethics to examine this
unethical issue. And how managers may ensure organisational
decisions are made ethically while advertisement.

2 marks for
selecting/finding the
unethical
advertisement, 8
marks for Applying
two theoretical
concept, 10 marks
for examining and
critically evaluating
the situation, 5
marks for
suggestion

6/9

Test1

To test the
understanding of
studnets

Written Test

Individual

Section A will
comprise of Section
A will consist of 5
Questions of 2
marks each. Section
B will consist of 4
Questions of 5
marks each. Total
30 marks

12 / 12

Case Study1

Case Based Writing Students will be given a case study in groups. They are required
and Viva
to analyze the case in detail. It will be followed by a class
prsentation of a written report

Group

Write up of case-20
Marks, Viva-10
Marks

2/5

Plan for Tutorial: (Please do not use these time slots for syllabus coverage)
Tutorial No.

Lecture Topic

Type of pedagogical tool(s) planned

(case analysis,problem solving test,role play,business game etc)

Tutorial1

Experiential learning exercise on ethical issue,

Problem Solving

Tutorial2

How to analyze and present case studies? Presentation given by

faculty

Discussion

Tutorial3

Debate on ethical contemporary issue like euthanasia, bribery,

corruption

Brain storming and group discussion

Tutorial4

Evaluative Case study presentation by students

Case Analysis

Tutorial5

Evaluative Case study presentation by students

Case Analysis

Tutorial6

Evaluative Case study presentation by students

Case Analysis

Tutorial7

Evaluative Case study presentation by students

Case Analysis

MTE Question paper discussion

Discussion

After Mid-Term
Tutorial8

Tutorial9

Brain storming on contemporary ethical issues

Discussion within the students groups

Tutorial10

Role play on workplace manners

Role Playing

Tutorial11

Role play on ethical decision making of any ethical issue related to Role Playing,Discussion
workplace

Tutorial12

Doubt clearing session for CA3

Test

Tutorial13

Revision

Discussion and doubt clearing

Tutorial14

Revision

Discussion and doubt clearing