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Brochure
Ross Mpye
InDesign. The key word to this beautiful piece of work. Putting together
this Flier
was both fun and challenging.
+1.208.419.6918
+27.78.500.8237
The Inspiration
behind it is the all black backdrop that brings out the contrast to
its ultimate potential.
Rmpye9@gmail.com
RossMpye@WordPress.Com
I carefully
aligned my text to ensure a flow and unification of the Image. I
WWW.CrystalConcierge.com
choseInfo@CrystalConcierge.com
the two gentleman image who have a long appeal\feel; to emphasise the structure of my long style text aligned next to the image.
Linked In : Ross Mpye
I carefully
picked Ross
the font
to organise my message and drew attention to
FaceBook:
Mpye
the main
point MsRossSA
of this flier.
Tweeter:
Instagram: Xinah
I considered my audience and ensured that the flier appealed to them;
and that it would make them want to not only get the idea of what it was
about, but to also take note of the details embedded in it, such as websites, dates and venues etc.
It was fun, and I cant wait to start a colourful flier.
Description: Black and White promotional flier to promote a graduate
leadership conference.
Message: Reaching out to recent graduates who want to tap into the
leadership program.
Audience : 23 higher
Greatest Learning: The ability to make nothing to be something breathtaking with the use of two colours only.
The name of the title font is: They Perished, it was a fun font that I found on the
internet and felt that it embed well in the black and white scheme of things.
Table of Contents
Brochure
Business Cards
Stationary
Photodesign
Flier
Event Ad
Montage
Logos
Web Page
Brochure
I set up the gateway fold in Adobe InDesign. I split my layout into four
sections with the concept that the two outer sections would be the flaps
of the brochure and the two middle sections would be the body of the
brochure.
I used a repeating pattern that I cut out of the original front picture from
the full front picture throughout the brochure to create repetition and
flow.
I then placed the Old Couple picture into InDesign where I used the
text wrap option to wrap my text around the alpha channel of the image.
I created the logo in Illustrator using the pen tool and then I placed it
into InDesign. I placed the left half on the right flap and the right half on
the left flap so that when the brochure is folded the logo would come
together nicely. Programs/Tools Used:Adobe InDesign/Adobe Illustrator/
Adobe Photoshop
Message: Inform my audience about the Wedding Vows Renewal. I am
showing them through the brochure the life of the couple and basically
telling their story.
Audience: Friends and families of the couple.
Top Things I Learned: I learned how to wrap text around an image in
InDesign.
Color scheme and color names: Analgus: violet, Indigo and Blue
Title Font Name & Category: Flemish Script
Copy Font Name & Category: Century Serif
25
September
2023
@Rexburg Idaho
Temple
RSVP: 208 219 2199
Ross@crystalconcierge.com
Crystal Concierge
Weddings
Stil his
.com
Mrs
Wedding Vows
Stil her
Mr
Business Cards
Matching letterhead and business card designed using a personally
created logo for my Company. Crystal Concierge is my Own PR company
that I have been managing for over 5 years now.
I created the logo using simple shapes in Adobe Illustrator. Once the
logo was created, I opened a new two-page InDesign document and
placed my logo AI file into a document.
I decided to make a letterhead. I positioned the placed logo in the top
right corner of my letterhead. I then typed my contact information into
a text box and positioned it onto the bottom of the letterhead. I watermarked to give repetition and a unification to the document
On my second page I used the rectangle tool to create the front and
back outline of my business card. I then placed the logo on this page. I
kept the logo and contact information about the same size as the information on the letterhead. I placed a smaller logo and a slightly larger one
to also bring a unification to the companies image.
Programs/Tools Used: Adobe Illustrator & InDesign
Message: The company is a lifestyle management company. It is an errand running company that deals with small scale to large scale businesses and they handle their product campaigns, celebrity tours etc.
Audience: PR agencies and potential clients.
Top things learned: How to brand a company using a unified letterhead
and business card design.
Color scheme: Tetrad and color names: Green, Yellow, Red and Purple.
Title Font Name & Category: Minion Pro Slab Serif
Copy Font Name & Category: Phosphate Decorative \ Sans Serif
Stationary
Crystal Concierge
Address 291 Surrey Place Surrey street Randburg 2000 Johannesburg South Africa
MD Ross Mpye Phone 078.500.8237 www.CrystalCocierge.co.za Ross@crystalconcierge.co.za
Crystal Concierge
Photodesign
Flier
InDesign is the key word to this beautiful piece of work. Putting together
this Flier was both fun and challenging.
The Inspiration behind it is the all black backdrop that brings out the
contrast to its ultimate potential.
I carefully aligned my text to ensure a flow and unification of the Image.
I chose the two gentleman image who have a long a feel; to emphasise
the structure of my long style text aligned next to the image.
I carefully picked the font to organise my message and drew attention to
the main point of this flier.
I considered my audience and ensured that the flier appealed to them;
and that it would make them want to not only get the idea of what it was
about, but to also take note of the details embedded in it, such as websites, dates and venues etc.
It was fun, and I cant wait to start a colourful flier.
Description: Black and White promotional flier to promote a graduate
leadership conference.
Message: Reaching out to recent graduates who want to tap into the
leadership program.
Audience : 23 years old - higher
Greatest Learning: The ability to make nothing to be something breathtaking with the use of two colours only.
The title font is: They Perished, it was a fun font that I found on the
internet and felt that it embed well in the black and white scheme of
things.
Event Ad
I used the word design programme. I scanned an image from a book and
used the background as my overall look and feel.
Message:
The Invitation to a charity event in Yellow stone while enjoying natures
marvels is clearly defined and articulated well.
Audience:
Education Stakeholders are my audience . This includes board members,
industry decision maker, school teachers and parents.
Ages vary from 25 years old and higher
Color scheme and color names:
I used a monochromatic colour scheme. I used a colour picker to allocate
color to my heading Giving using the watercolors that match with the
mountains and the overall look and feel of the Poster.
Top Thing I Learned:
The scanning process and the ability to maneuver around resources and
find a great image was a refreshing outlook for me.
Title Font Name & Category:
I used a sanserif to remake the logo, my heading is Herculanum, and the
body copy is Avenir.
My Logo is edited with Cambria.
AND BE
Giving
Montage
Logos
InDesign. The key word to this beautiful piece of work. Putting together
this Flier was both fun and challenging.
The Inspiration behind it is the all black backdrop that brings out the
contrast to its ultimate potential.
I carefully aligned my text to ensure a flow and unification of the Image.
I chose the two gentleman image who have a long appeal\feel; to
emphasise the structure of my long style text aligned next to the image.
I carefully picked the font to organise my message and drew attention to
the main point of this flier.
I considered my audience and ensured that the flier appealed to them;
and that it would make them want to not only get the idea of what it
was about, but to also take note of the details embedded in it, such as
websites, dates and venues etc.
It was fun, and I cant wait to start a colourful flier.
Description: Black and White promotional flier to promote a graduate
leadership conference.
Message: Reaching out to recent graduates who want to tap into the
leadership program.
Audience : 23 higher
Greatest Learning: The ability to make nothing to be something
breathtaking with the use of two colours only.
The name of the title font is: They Perished; it was a fun font that I felt
that it embed well in the black and white scheme of things.
Web Page
A web page designed to showcase a personally crafted logo.
Process: I created this web page using TextWrangler and Firefox. The
http://www.W3.org HTML validator helped reconfirm my page and
ensure that I dint break anything in the process of finalizing the page.
After I marked up all my content and inserted my image, I attached a premade CSS document to my HTML. I maintained the colors from my logo
to retain the color scheme. I found these colors by opening Photoshop
and using the eyedropper tool. I declared some backup fonts just in case
the viewers browser didnt have these fonts. I also used padding around
the logo and text so that they would not be too close to the edge of the
web page. This was the most challenging parts of working with CSS.
Programs/Tools Used: TextWrangler & Photoshop
Message: Appeal to the young up and coming professionals and established executives, to trust in Crystal Concierge with their day to day
errand needs and Lifestyle management.
Audience: Young professionals and executives.
Top Thing Learned: How to change fonts and colors using CSS as well as
embedding the logo in to the website.
Color scheme and color hex: Tedtradic - Yellow, Purple, a lighter purple,
red and green
Title Font Families & Category: Helvetica, Avenir, San Serif
Changes made to the CSS: I made adjustments to the background to
give it a bigger broader unification of branding.I changed the font families, and I also changed the colors to match my logo.