Portfolio

J Leonard

Contacts
J Leonard:

545 S 2nd East #405

Rexburg, ID 83440
5099511601
jleonarddetroit@gmail.com

Table of
Contents
Business Card
Letterhead
Montage
Logos
Brochure
Photodesign
Web Page
Flier
Event Ad

Business Card
Professor: Benjamin Pingel
Course: Comm 130
Date: June 11, 2016

St. Helens
Insurance

Programs: Adobe Illustrator and Indesign

Description: Business cards that I personally created using Illustrator and Indesign.
Objectives: Learn to display information in small spaces.

Learn to design a logo small and memorable.
Process (Programs, Tools, Skills): Using Illustrator, I took an image of Mt St. Helens
and used the pen tool to trace many different patches of dirt, rock, snow, and smoke
until it made a visible smoking volcano. I used the color dropper tool to match the
color of each section with the color of the rock or snow that it was traced on top of. I
then saved the image on Illustrator and opened it on Indesign. I made two rectangles
for the front and back of my cards and made a copy of the mountain for each one.
I picked the font Cracked for St Helens to resemble the destruction that it caused
when it erupted, and put it at size 24. The other font is Franklin Gothic Medium,
with the title at size 24, my name at 18, the Prepared question at 12, and the
information at 8.

J LEONARD
Are you prepared for everything?

509.233.8473
Jleo@sthelens.com
4645 Danger St
Seattle, WA 48209

Letterhead
Professor: Ben Pingel
Class: Comm 130
Date: June 11, 2016
Programs: Adobe Illustrator and Indesign
Description: A letterhead that I personally created using Illustrator and Indesign.
Objectives: Make a professional and legible letterhead to be used as stationary.
Process: Using Illustrator, I took an image of Mt St. Helens and used the pen tool to
trace many different patches of dirt, rock, snow, and smoke until it made a visible
smoking volcano. I used the color dropper tool to match the color of each section
with the color of the rock or snow that it was traced on top of. I then saved the image
on Illustrator and opened it on Indesign. I made two rectangles for the front and
back of my cards and made a copy of the mountain for each one. I picked the font
Cracked for St Helens to resemble the destruction that it caused when it erupted,
and put it at size 24. The other font is Franklin Gothic Medium, with the title at size
24, my name at 18, the Prepared question at 12, and the information at 8. On the
full page for stationary, I placed a copy of the logo on the top left and my information
on the top right. I also placed a large image of the mountain on the bottom and gave
it a 5% opacity.

ST Helens Insurance

J 509.233.8473
LEONARD
Jleo@sthelen.com
4645 Danger St
Seattle, WA 48209

Montage
Professor: Ben Pingel
Class: Comm 130
Date: May 29th, 2016
Programs: Adobe Photoshop
Description: An inspirational montage made by blending 5 images from the
internet
Objectives: Blending several images into one to make an inspirational montage.
Process: 1) I found 4 images that fit my topic. I originally put the Image of Joseph
Smith receiving the priesthood as the background. 2) I used the lasso tool on the 3
smaller images with a 100 px feather and then cropped them out of their original
image, then I dragged each small image onto the restoration image and held the
shift key while making them smaller. 3) Using the brush tool and layers, I faded
the edges of the small images starting with 30% and then going down to 10%
level for the fade. 4) I then thought the montage needed a more heavenly feel, so
I found an image of clouds and placed it on the very back. I then used the brush
tool and faded the image of the forest. 5) Finally, I created two text boxes and gave
them both shadows to help the text stand out more fully. I used Adobe Photoshop.

Logos
Professor: Ben Pingel
Class: Comm 130
Date: June 5th, 2016
Programs: Adobe Illustrator
Description: Logo for the Uncharted Video game series made by Naughty Dog
Objectives: Learn how to make logos in three different color schemes.
Process: I was sitting down playing one of my favorite games when I looked at the
case for the game and noticed that it didnt have any kind of icon on it, just a title.
The series has over four games, and it still doesnt have a real logo. So I started
thinking about some of the key elements that each game had, and came to the
conclusion that each game uses a map of some sort (these games are like Indiana
Jones, but in modern times). I used the pen tool to make an extremely rugged map
that had been made centuries ago, which explains the torn edges and dark stains
on it. I again used the pen to make some dashes to show a path and then put an
x to mark the spot. Using the blob paintbrush, I put on some stains at a brick
color and lowered the opacity to about 20%, made a large stain, and then raised
the opacity by 20% more each time I wanted to thicken the stain. The font I used is
called BASE 02, which is the font that the game title already used.

Brochure
His Passing

Professor: Ben Pingel

Warrior Memorial is a non-profit organization

dedicated to recognizing and honoring the brave
veterans of World War II. If you know a veteran
and would like to have them honored, contact us
on www.warriormemorial.org.

Class: Comm 130

Date: July 9th, 2016
Programs: Adobe Photoshop, Illustrator, and Indesign
Description: A brochure that tells some of the life of Max Cottrell, my grandfater who
served in the Navy in World War II

On June 13th, 2010, Max passed away in his home

in Basin City, WA. He left behind 7 children, 41
grandchildren, and well over 100 great grandchildren
who have spread out across the world.
His legacy is one of hard work, patriotism, and family
love. To his family, he was the physical embodiment
of everything that is great about the United States of
America.

Objective: Design a full bleed, double sided brochure meant to fold in three places
Process (Programs, Tools, Skills): I started by getting images from my mother and
one of my aunts. Each of these images are of my grandfather, in various stages of his
life. Several years ago I saved several images of World War II on my computer, and
I still had them so I pulled an image of the American flag to put on the inside and
then I pulled an image of the Iwo Jima flag planting on the outside. I then made the
logo on Illustrator by taking the pen tool and making an precise W by writing down
the measurements. I then copied the W and flipped it down to be an M and then
wrote down the words for the logo. Using PhotoShop, I refined some of the images of
grandpa by cropping the edges and sharpening the images. Using InDesign, I placed
the Iwo Jima image on the outside and then the American flag on the inside. I placed
the images of grandpa on the inside and then added in my text boxes, with each box
being the width of the image above it. I designed this to fold in a Z shape.

For this month, we want to honor Max

Lerroy Cottrell. He sailed in the Navy in
the Pacific Theater in World War II.

After the War

His service

Growing up

Max was born on August 5th, 1921

in Plymell, Kansas. In 1933 he and his
family moved to Idaho by train. Max
was twelve years old at the time, and
his job was to ride on the same train
car as the family cattle to protect them.
Max had to deny a few hitchikers a ride
by shoving them as they tried to climb
on! In Idaho he helped his family with
their new farm.

During World War II, Max enlisted

in the Navy and served in the South
China Sea on a small boat. Max
did not experience much combat,
but he did have great stories.
One time he and his ship mates were
swimming off of their ship to relax, and a
young soldier on the deck was standing
with his rifle as the guard. The young
soldier spotted a shark and shouted for
Max and the others to climb back on ship.
Mac climbed up and grabbed the rifle
from the young man and then shot the
shark. The crew enjoyed some smoked
shark that night thanks to Max.

After the war, Max returned to Idaho. He

met and married a widow named Teddy
Coffey and took care of her four children
like they were his own. They moved to
Basin City Washington where they started a
farm and had three more children.

Photodesign
Professor: Ben Pingel
Class: Comm 130
Date: May 5th, 2016
Programs: Adobe Photoshop
Description: A poster that promotes a very popular videogame series; The Legend of
Zelda
Objectives: Learn to upload photos and tweak them using photoshop.
Process: While pondering which color scheme to use, I happened upon the Tetradic
scheme. I looked at the color wheel and saw that purple, yellow, red, and green
would make such a scheme. Instantly it flashed into my mind two items that were
in my room: my green and yellow Zelda shirt, and the sword that my roommate
has hanging on our wall. Not only were these items part of the same fictional story,
but they also matched the color scheme I had desired to use. I lay the shirt on the
floor and rested the blade upon it and took several photos using a simple Fuji-film
camera, but found this photograph to be my favorite. Using Photoshop, I was able
to make some necessary adjustments, such as adjusting how well the purple on the
sword stood out, so I raised the level of purple to its maximum. The colors on the
ovals were pulled directly from the image using the color dropper. The same goes
for the text and underlines. I used the clone stamp tool and pulled the shimmering
yellow off of the emblem to the color to the rectangle that the ovals rest upon. The
text is a quote pulled directly from the first Zelda video game that came out in the
80s where an old man in a cave says this to the protagonist. The this is a sword
for the hero to use.

Web Page
Professor: Ben Pingel
Class: Comm 130
Date: June 25th, 2016
Programs: Textwrangler and Indesign
Description: A website that I built with css and html documents which promotes the
UNCHARTED videogames
Objectives: Learn how to adjust code for a website to display certain images and text
Process: Using html and css on the program TextWrangler, I was able to design this
website. I started by adding in the code for my background image and my logo so that
they would appear on the webpage. I then centered the logo and chose the fonts that
I wanted for the text. I then placed my logo and my image in InDesign and used the
color selector tool to find the color code for both the background on the logo and also
some of the sand on the image. I then placed the logo color on the caption at the top
and made the remainder of the text box the color of the sand.

Flier
Professor: Ben Pingel
Class: Comm 130
Date: May 7th, 2016
Programs: Adobe Indesign
Description: A flier to promote students to attend a conference
Objectives: Learn the basics of Indesign, such as placing images and adjusting text
Process: I was given my materials and started with some simple sketches. I decided
to use the sketch that flowed the best, putting the most important information on the
top-left and then leading to the right and down from there, much like how we read
books. I put the title and subtitle in a black box to make them pop out from the rest of
the page. Then I put the date, time, and place right next to the title; this kept the most
important information on top and easy to find. I chose this photo because the man
looked professional and busy, like he was answering a company call. I made the logo
fairly large so that the company will have its emblems noticeable and memorable.

Event Ad
Professor: Ben Pingel
Class: Comm 130
Date: May 15th, 2016
Programs: Microsoft Word
Description: A flier designed in Microsoft Word that advertises an event for a car
smash which will raise money for a local school.
Objectives: Learn how to design a flier using the most simple of programs; Microsoft
Word
Process: I took this photo of my car shortly after I had an accident. Then I printed out
the photo and scanned it onto a computer. Then using Microsoft Word, I turned the
image into a flyer. First I needed to crop out all of the background from the image.
Then I simply added in a few text boxes to present the message. I chose to make the
background one of the colors of the hood of the car, and then the text would have
the complimentary color of the hood. I chose the title font because it looks rough
and destructive, and I chose the body font because it was clear and legible. There is
one small issue: I know that I made the bottom text where it says where the money
is going the same font as the information I put on the hood, but for some reason it
saved as a default font. Frustrating.