Professional Documents
Culture Documents
PROJECT REPORT
ON
A STUDY OF CUSTOMER SATISFACTION WITH
REFERENCE TO JEET HOMES PVT. LTD
SUBMITED BY:
ABHISHEK RANJAN
UNDER GUIDANCE OF
PROF. ABHIJEET CHAVAN
SUBMITED TO:
SAVITRIBAI PHULE PUNE UNIVERSITY
IN PARTIAL FULFILLMENT
OF
BACHELOR OF BUSINESS ADMINISTRATION
COMPANY CERTIFICATE
ACKNOWLEDGEMENT
This project not have been successful without the precious guidance of our Head of
Department Prof. Prashant kalsheti & my project guide Mr. Abhijeet Chavan, with their
support and. I express my sincere gratitude to them and all those who have helped me directly
and indirectly.
ABHISHEK RANJAN
BBA
DECLARATION
I Abhishek Ranjan declare that the project report entitled STUDY OF CUSTOMER
SATISFACTION OF JEET HOMES PVT.LTD. Submitted to INDIRA COLLEGE OF
COMMERCE AND SCIENCE Is a record of original piece of work done by me under the
guidance and supervision of MR. ABHIJEET CHAVAN. The project has been submitted in
partial fulfillment of the Requirement of bachelor of business administration affiliated to
The UNIVERSITY OF PUNE. The result embodied in this report have not been submitted
to Any other university or institute for the award of any degree or Diploma.
ABHISHEK RANJAN
BBA
INDEX
Sr. No.
1.
2.
3.
4.
5.
6.
7.
8.
9.
CONTENTS
Introduction
Industry Profile
Company Profile
Objective & Scope
Research & Methodology
Data analysis & Interpretation
Observation & Findings
Conclusion
Recommendation
Page No.
1
7
12
16
19
28
42
45
47
LIST OF TABLES
Sr. No.
1.
Table No.
Table 6.1
TITLE OF TABLE
Page No.
29
2.
Table 6.2
30
3.
Table 6.3
31
4.
Table 6.4
32
5.
Table 6.5
33
6.
Table 6.6
34
7.
Table 6.7
35
8.
Table 6.8
36
9.
Table 6.9
37
10.
Table 6.10
38
11.
Table 6.11
39
12.
Table 6.12
40
13.
Table 6.13
41
LIST OF GRAPHS
Sr. No.
Fig No.
1.
Graph 6.1
29
2.
Graph 6.2
30
3.
Graph 6.3
31
4.
Graph 6.4
32
5.
Graph 6.5
33
6.
Graph 6.6
34
7.
Graph 6.7
35
8.
Graph 6.8
36
9.
Graph 6.9
37
10.
11.
Graph 6.10
38
Graph 6.11
39
Graph 6.12
40
Graph 6.13
41
12.
13.
TITLE OF FIGURE
Page No.
CHAPTER-I
INTRODUCTION
1.1 INTRODUCTION
Customer satisfaction is a term frequently used in marketing. While it's often abbreviated as
CSAT, it is more correct to abbreviate it as CSat. It is a measure of how products and services
supplied by a company meet or surpass customer expectation. Customer satisfaction is defined
as "the number of customers, or percentage of total customers, whose reported experience
with a firm, its products, or its services (ratings) exceeds specified satisfaction goals."[1] In a
survey of nearly 200 senior marketing managers, 71 percent responded that they found a
customer satisfaction metric very useful in managing and monitoring their businesses.[1]
It is seen as a key performance indicator within business and is often part of a Balanced
Scorecard. In a competitive marketplace where businesses compete for customers, customer
satisfaction is seen as a key differentiator and increasingly has become a key element of
business strategy.[2]
"Within organizations, customer satisfaction ratings can have powerful effects. They focus
employees on the importance of fulfilling customers' expectations. Furthermore, when these
ratings dip, they warn of problems that can affect sales and profitability.... These metrics
quantify an important dynamic. When a brand has loyal customers, it gains positive word-ofmouth marketing, which is both free and highly effective."[1]
Therefore, it is essential for businesses to effectively manage customer satisfaction. To be able
do this, firms need reliable and representative measures of satisfaction.
"In researching satisfaction, firms generally ask customers whether their product or service
has met or exceeded expectations. Thus, expectations are a key factor behind satisfaction.
When customers have high expectations and the reality falls short, they will be disappointed
and will likely rate their experience as less than satisfying. For this reason, a luxury resort, for
example, might receive a lower satisfaction rating than a budget moteleven though its
facilities and service would be deemed superior in 'absolute' terms."[1]
The importance of customer satisfaction diminishes when a firm has increased bargaining
power. For example, cell phone plan providers, such as AT&T and Verizon, participate in an
industry that is an oligopoly, where only a few suppliers of a certain product or service exist.
As such, many cell phone plan contracts have a lot of fine print with provisions that they
would never get away if there were, say, 100 cell phone plan providers, because customer
satisfaction would be far too low, and customers would easily have the option of leaving for a
better contract offer.
2
Purpose
Theoretical Ground
"In literature antecedents of satisfaction are studied from different aspects. The considerations
extend from psychological to physical and from normative to positive aspects. However, in
most of the cases the consideration is focused on two basic constructs as customers
expectations prior to purchase or use of a product and his relative perception of the
performance of that product after using it.
Expectations of a customer on a product tell us his anticipated performance for that product.
As it is suggested in the literature, consumers may have various "types" of expectations when
forming opinions about a product's anticipated performance. For example, four types of
expectations are identified by Miller (1977): ideal, expected, minimum tolerable, and
desirable. While, Day (1977) indicated among expectations, the ones that are about the costs,
the product nature, the efforts in obtaining benefits and lastly expectations of social values.
Perceived product performance is considered as an important construct due to its ability to
allow making comparisons with the expectations.
It is considered that customers judge products on a limited set of norms and attributes.
Olshavsky and Miller (1972) and Olson and Dover (1976) designed their researches as to
manipulate actual product performance, and their aim was to find out how perceived
performance ratings were influenced by expectations. These studies took out the discussions
about explaining the differences between expectations and perceived performance."
Methodologies
American Customer Satisfaction Index (ACSI) is a scientific standard of customer satisfaction. Academic
research has shown that the national ACSI score is a strong predictor ofGross Domestic Product (GDP)
growth, and an even stronger predictor of Personal Consumption Expenditure (PCE) growth.[17] On
the microeconomic level, academic studies have shown that ACSI data is related to a firm's financial
performance in terms of return on investment (ROI), sales, long-term firm value (Tobin's q), cash flow, cash
flow volatility,human capital performance, portfolio returns, debt financing, risk, and consumer spending.[18]
[19]
Increasing ACSI scores has been shown to predict loyalty, word-of-mouth recommendations, and
purchase behavior. The ACSI measures customer satisfaction annually for more than 200 companies in 43
industries and 10 economic sectors. In addition to quarterly reports, the ACSI methodology can be applied
to private sector companies and government agencies in order to improve loyalty and purchase intent.
ASCI scores have also been calculated by independent researchers, for example, for the mobile phones
[20]
SERVQUAL or RATER is a service-quality framework that has been incorporated into customersatisfaction surveys (e.g., the revised Norwegian Customer Satisfaction Barometer [24]) to indicate the gap
between customer expectations and experience.
J.D. Power and Associates provides another measure of customer satisfaction, known for its top-box
approach and automotive industry rankings. J.D. Power and Associates' marketing research consists
primarily of consumer surveys and is publicly known for the value of its product awards.
Other research and consulting firms have customer satisfaction solutions as well. These include A.T.
Kearney's Customer Satisfaction Audit process,[25] which incorporates the Stages of Excellence framework
and which helps define a companys status against eight critically identified dimensions.
For B2B customer satisfaction surveys, where there is a small customer base, a high response rate to the
survey is desirable.[26] The American Customer Satisfaction Index(2012) found that response rates for paperbased surveys were around 10% and the response rates for e-surveys (web, wap and e-mail) were averaging
between 5% and 15% - which can only provide a straw poll of the customers' opinions.
In the European Union member states, many methods for measuring impact and satisfaction of egovernment services are in use, which the eGovMoNet project sought to compare and harmonize.[2
5
CHAPTER-II
INDUSTRY PROFILE
The growth of this sector is well complemented by the growth of the corporate environment
and the demand for office space as well as urban and semi-urban accommodations.
The construction industry ranks third among the 14 major sectors in terms of direct, indirect
and induced effects in all sectors of the economy.
It is also expected that this sector will incur more non-resident Indian (NRI) investments in
both the short term and the long term. Bengaluru is expected to be the most favoured property
investment destination for NRIs, followed by Ahmedabad, Pune, Chennai, Goa, Delhi and
Dehradun.
Companies in this industry buy, rent, or lease real
estate, manage residential,
commercial, and industrial properties, and provide other real estate related services,
including appraisals. Major companies include CBRE Group, Host Hotels & Resorts,
Realogy, and Simon Property Group (all based in the US), as well as Finatis (France),
Mitsui Fudosan (Japan), Savills (UK), and Westfield Holdings (Australia).
Worldwide, real estate markets have improved around the world in recent years as
many economies recover from the global financial crisis. Indeed, commercial real
estate prices in 2015 approached record levels in cities around the world. The
valuations of office buildings sold in London, Hong Kong, Osaka, and Chicago hit
record highs in 2015, on a price-per-square foot basis, and reached post-2009 highs in
New York, Los Angeles, Berlin, and Sydney, according to industry tracker Real
Capital Analytics.
The US real estate industry includes about 295,000 companies with combined annual revenue
of about $345 billion. The real estate sector is one of the most globally recognised sectors. In
India, real estate is the second largest employer after agriculture and is slated to grow at 30 per
cent over the next decade.
8
The Indian real estate market has become one of the most preferred destinations in the Asia
Pacific1 as overseas funds accounted for more than 50 per cent of all investment activity in
India in 2014, compared with just 26 per cent in 2013.
The real estate sector comprises four sub sectors - housing, retail, hospitality, and commercial.
The growth of this sector is well complemented by the growth of the corporate environment
and the demand for office space as well as urban and semi-urban accommodations.
The construction industry ranks third among the 14 major sectors in terms of direct, indirect
and induced effects in all sectors of the economy.
It is also expected that this sector will incur more non-resident Indian (NRI) investments in
both the short term and the long term. Bengaluru is expected to be the most favoured property
investment destination for NRIs, followed by Ahmedabad, Pune, Chennai, Goa, Delhi and
Dehradun.
Needs Holistic development with emphasis on construction & real estate sector.
9
The real estate sector will be the one that writes the Indian growth story
Stand Point
Real estate sector is the 2nd highest in the employment generation
Contributes almost 5% to Indian GDP which is expected to be 6% in coming years
Increase in residential & commercial real estate, hotel accommodation & SEZ
demand.
IT/ITES sector & rising outsourcing trends have driven up demand for premium
offices.
Rapid growth in retail, hospitality, infrastructure makes it most lucrative investment
area for next 5 to 10 years.
It contributes to countrys infrastructure by buildings, roads, flyovers, highways etc.
Overall it can be concluded that a unit increase in real estate sector can generate a
fivefold increase in national income.
In addition to changing the tax tariffs, it has also setup some regulatory bodies.
Some of the key policy decisions taken by govt. of India are
Indirect tax- World Contract Tax (VAT)
Activities like Construction commercial & residential complexes & renting
immovable land are brought under this tax.
Stamp Duty
Sale of flats attract Stamp Duty up to 10% of the sale consideration.
Major Players
DLF LTD.
JP INFRATECH LTD.
OBEROI REALITY
ANSAL PROPERTIES & INFRASTRUCTURE LTD.
UNITECH
MERLIN GROUP
GODREZ PROPERTIES
ROYAL CITY
11
CHAPTER-III
COMPANY PROFILE
3.1COMPANY PROFILE
gives you enough space to enjoy life to the fullest and to share happiness
with near and dear ones.
13
Established
Oct. 10, 2010, as a PVT. LTD. Company
Team/Manpower:
Mr. L.P Sinha - M.D
Mr. JITENDRA KUMAR Director
Mrs. Sanjulika Sinha Chairman
VISION:
Jeet Home Solutions Pvt. Ltd. is a great visionary that has envisioned excellence in all its
projects. The group is committed to take India to the world by creating completely different and
environmentally sustainable project to ensure a delightful , beautiful and wholesome lifestyle to its
valued customer. JEET Home ISO 9001:2000 standard company to emerge as leading serves
globally.
MISSION:
To provide the finest real estate services in the region based on the highest standard of ethics,
values and client care. In so doing, we will earn the loyalty and trust of the buyers who will
become our life long clients and friends. Our success will always be measured by the happiness
and the loyalty of our clients. To develop quality residential & Commercial properties with high
standards at affordable prices and achieve customer satisfaction.
15
CHAPTER-IV
OBJECTIVES & SCOPE
4.1 OBJECTIVES
To know the consumer views about the services provided by JEET HOME
SOLUTION PVT.LTD.
To satisfy customer needs, to improve our services.
To study, whether the customers are satisfied with their services.
To know whether real estate companies are providing services as needed by the
customer.
To get feedbacks from customer about product & services of JEET HOME
SOLUTIONS PVT.LTD.
To know the degree of importance of various factors which people consider while
purchasing a house.
To know price impact on product purchase.
17
The main scope of this study is to ascertain the various methods to increase the sales
and distribution activities of the concern.
Through this study, organization can know its position in the market and take
necessary steps to increase the market of the with respect to its main competitor.
The methods include regular information to the buyers creating a brand position; one
of the important aspects of this study is to increase the market segment for the product.
The study report can be used by competitor of this field to make improvements &
incorporate changes to grow & diversify in the sector.
18
CHAPTER-V
RESEARCH METHODOLOGY
Types of research:
Descriptive research:
This research refers to research that provide an accurate portrayal of characteristics of a
particular individual, situation or groups.
Applied research:
used to find This research refers to scientific study and research that seeks to solve practical
problems. It is solutions to everyday problems, cure illness and develop innovative
technologies, rather than to acquire knowledge for knowledges sake.
Experimental research:
It is an objective, systematic, controlled investigation for the purpose of predicting and
controlling phenomena and examining probability and causality among selected variables.
Historical research:
It is research involving analysis of events that occurred in the remote or recent past.
Qualitative research:
It is research dealing with phenomena that are difficult or impossible to quantify
mathematically, such as beliefs, meanings, attributes and symbols.
20
Quantitative research:
It refers to systematic empirical investigation of any phenomena via statistical mathematical or
computational techniques. The objective of this research is to develop and employ
mathematical models, theories and hypothesis pertaining to phenomena.
21
5.2 Sampling
Sample Size: 30
(i) Type of universe: The first step in developing any sample design is to clearly define
the set of objects, technically called the Universe, to be studied. The universe can be finite or
infinite. In finite universe the number of items is certain, but in case of an infinite universe the
number of items is infinite, i.e., we cannot have any idea about the total number of items. The
population of a city, the number of workers in a factory and the like are examples of finite
universes, whereas the number of stars in the sky, listeners of a specific radio programme,
throwing of a dice etc. are examples of infinite universes.
(ii) Sampling unit: A decision has to be taken concerning a sampling unit before selecting
sample. Sampling unit may be a geographical one such as state, district, village, etc., or a
construction unit such as house, flat, etc., or it may be a social unit such as family, club,
school, etc., or it may be an individual. The researcher will have to decide one or more of such
units that he has to select for his study.
(iii) Source list: It is also known as sampling frame from which sample is to be drawn. It
contains the names of all items of a universe (in case of finite universe only). If source list is
not available, researcher has to prepare it. Such a list should be comprehensive, correct,
reliable and appropriate. It is extremely important for the source list to be as representative of
the population as possible.
(iv) Size of sample: This refers to the number of items to be selected from the universe to
constitute a sample. This a major problem before a researcher. The size of sample should
neither be excessively large, nor too small. It should be optimum. An optimum sample is one
which fulfills the requirements of efficiency, representativeness, reliability and flexibility.
22
Types of sampling
There are two types of sampling.
Sampling procedure is categorized into two broad categories.
a
b
Probability sampling
Non-probability sampling
A Probability sampling:
This procedure provide buyers free method of selecting sample unit as it depends on chance
rather than judgment.
This procedure is based on mathematical decision which leaves no discretion to researcher.
Stratified sampling:
In this sampling procedure the population under study is divided into certain groups
known as strata. Then from each stratum an appropriate sample is drawn randomly.
Number of strata depends on degree of heterogen city in the population under study.
The higher the degree of heterogen city, the number of strata will be high.
23
Systematic sampling:
In this procedure a specified system or pattern is followed to draw a sample.
Cluster sampling:
It is also known as block sampling. In the sample methods discussed above the
elements of sample are selected individually.
Area sampling:
It is also a form of specified stratified sampling procedure. Area sampling is actually
the sample of areas.
Judgmental sampling:
A purposive or judgmental sample is one that is selected on the basis of knowledge of
population and the purpose of study.
24
Quota sampling:
In this method items or units are selected into a sample on the basis of pre-specified
characteristics so that the total sample has the same distribution of characteristics
assumed to exist in the population.
For this research Non-probability sampling method is used.
25
Primary research:
Primary data can be collected by using experiments, surveys, questionnaires, interviews,
and observations.
In this research questionnaire is prepared then the questionnaires are filled by 30 related
respondents.
Secondary research:
Secondary data comes from resources that have already been published.
Secondary data, is data collected by someone other than the user. Secondary data is collected by
referring the other research which are already done by others. And the information is collected
through such research and magazines, newspapers, internet, books, encyclopedia etc. in this
research secondary data is collected through internet and by referring the magazines.
26
5.4 LIMITATIONS
It was difficult to get the details from the institutes for the survey.
I faced trust issues from the institutes because they didnt wanted to give their private
27
CHAPTER -VI
DATA ANALYSIS & INTERPRETATION
Very satisfied
Not satisfied
Satisfied
OUT OF 30
category
Very satisfied
Satisfied
Not satisfied
12
13
05
Table 6.1:
Graph 6.1:
very satisfied
satisfied
not satisfied
Interpretation: Out of 30 customers we surveyed 13 are satisfies, 12 are very satisfied & 05 are
not satisfied.
29
QUES-03 Would you recommend us to others?
Yes
No
recommendation
No. of
responde
nt
24
06
yes
no
Table 6.2:
yes
no
Graph 6.2:
Interpretation: Among 30 we surveyed that 24 recommend us to others & 6
are not.
30
Ques-05 What was your overall real estate experience?
Excellent
Fair
Good
Negative
category
Out of 30
11
9
6
4
Excellent
Good
Fair
Negative
Table 6.3:
excellent
fair
good
negative
Graph 6.3:
Interpretation: Out of 30 customer we surveyed that number of excellent giving customer are
More & negative giving customer are only 4.
31
Ques-06 Was your agent courteous & professional?
Yes
No
No. of
respondents
27
03
yes
no
Table 6.4:
90%
Graph 6.4:
Interpretation: Among 30 customers we surveyed that 90% agent of our company are
courteous & professional & 10% are not.
32
Ques-07 What did you like about agent?
Way of talking
Friendly nature
feature
Way of talking
Offers given by agent
Friendly nature
Mobile friendly
Out of 30
07
09
05
09
Table 6.5:
friendly nature
way of talking
0
10
Graph 6.5:
Interpretation: Out of 30 customers we surveyed that way of talking & mobile friendly
Nature of the agent of the company got more points than the other two
feature.
33
Ques-08 If you visited our website, what did you like about it?
(a) Free trail
category
Free trail
Price for recommended option
Customer support
Quality of site
Mobile friendliness
Email marketing
TOTAL
Out of 30
07
05
06
05
03
04
30
Table 6.6:
Chart Title
10
8
6
4
2
0
Graph 6.6:
Interpretation: Among all the 30 customers we surveyed that free trail feature was more liked
by the customers & email marketing less liked on the website of our company.
34
Ques-09 Age of respondent (in year)
(a) 20-30
(b) 31-36
(c) 37-45
(d) 46-54
(e) 55 >
Age of respondent
20-30
31-36
37-45
46-54
55 >
NO. OF respondent
04
10
07
04
05
Table 6.7:
age of respondent?
10
7
4
20-30
31-36
37-45
46-54
55 >
Graph 6.7:
Interpretation: Out of 30 respondents we surveyed that maximum respondents are of
Age 31-36.
35
Ques-10 Occupation of respondent(a) Service
(b) Household
(c) Other
Occupation of respondents
service
household
doctor
business
other
TOTAL
(d) business
(e) doctor
No. of respondents
06
04
03
12
05
30
Table 6.8:
Occupation14
12
10
8
6
4
2
0
service
Graph 6.8:
household
doctor
business
other
36
Ques-11 Have you already purchased apartment?
Yes
No
No. of
respondents
25
05
yes
no
Table 6.9:
83%
Graph 6.9:
Interpretation: Out of 30 respondents we surveyed that 83% respondents already have
its own apartment & 13% have not.
37
Ques-12 What investor never want from builder side?
A. Late possession
B. Low quality
C. Rate revised
D. A & B Both
Table 6.10:
Graph 6.10:
Interpretation :-
Low quality and late possession is the biggest problem faced by the investor from builder side
and the never want these two things most.
38
(d) newspaper
(e) other
category
online
Shop window
Salesperson recommended property
newspaper
other
TOTAL
Table 6.11:
No. of respondents
11
02
08
05
04
30
10
12
Graph 6.11:
Interpretation: Among all the 30 respondents we surveyed that maximum no. of respondents
find out about the company through online.
39
Ques-14 Problem faced in payment?
A. Late demand letter
C. High interest rate
Table 6.12:
Graph 6.11:
Interpretation :High interest rate on the late payment is the biggest problem in the payment made by the
investor.
40
Ques-15 Rank following real estate players on basis of their online presence on scale of 1-5,
Where 1= top & 5= bottom rank.
Rank
Real estate company
RUDRA
JEET HOMES
ROHAN
KUMAR
VINAYAK
Table 6.13
10
14
9
11
8
8
6
12
8
10
9
3
3
7
7
2
3
3
2
3
1
4
3
2
2
Chart Title
16
Rank following features of real estate players on basis of their online
14
presence on scale of 1-5, where 1=top rank & 5= bottom rank.
12
10
8
6
4
2
0
rudra
jeet homes
rohan
kumar
vinayak
Graph 6.13:
Interpretation: Among all the 30 respondents we surveyed that most of the respondent have
gave rank 1 & 5 both to JEET HOMES. JEET HOMES is best real estate
company for 14 respondents & for 4 respondent JEET HOMES is not best
real estate company for them.
41
CHAPTER-VII
OBSERVATIONS & FINDINGS
7.1OBSERVATION
S
Basing on the data gathered from the customers, which was analyzed, the
following observations are made.
JEET is providing quality products to the customers.
43
7.2 FINDINGS
Most of the people are dissatisfied from the real estate marketing
information provided by the real estate companies, but very few people
are strongly satisfied.
89% people are checking legal status of construction while buying/
searching a house.
Some of the people check delayed delivery penalty clause while buying
a property.
70.7% people want to check details of booking before buying or
searching house.
Most of the people have chosen PRINT MEDIA & BROKERS as a
source of information while buying or searching for a property.
People who have chosen internet, print media, brokers, and personal
reference as a source of information for searching house or property are
more satisfied compare to the other sources of information.
There is great demand of 2, 3 BHK house in near future in Pune and KP
side, bander, katraj region.
Most of the people chose information related to the property documents
as their first preference compared to the marketing details of the project,
past record of builder and new policies of govt. related to real estate
sector.
Most of the people wanted the government to make policies in terms of
legal, technical and financial aspects which could create transparency in
real estate sector.
Most of the people know only the names of few property documents
and they check only these documents while searching a property.
A number of builders do not want to show the property documents to
the customers.
44
CHAPTER-VIII
CONCLUSION
8.1 CONCLUSION
Now a days people who go for buying a house have become more aware about
what they should look for and the information they should seek, and are more
concerned about the selection of the right type of house for them. But majority
of the people are still unaware of the documents which they should look for
before going to buying a house. Here I have collected the perception and
analysed the expectations of the general public as a whole. The conclusion thus
is that people need to be more aware of all the documents, the total legalities,
and collect as much as information from the builders, and then only they can do
their investment with a free mind.
Thus because of the above reasons there is a need to create awareness among
the customers as well as project developers to give the customers the complete
information and the role of TRUSTED PROPERTY to educate people is
appreciated in this regard.
46
CHAPTER-IX
RECOMMENDATION
9.1 RECOMMENDATION
SUGGESTIONS:
Recommendation to customer
Customers should check all the legal and technical documents and not
only the marketing details of the builders/project, before buying or
searching house.
Customers should go through all the terms and conditions of the project
developed.
Customer should be aware of the governments policy related to Real
Estate
Recommendation to Project Developer (Builder)
Builders should show their legal and technical documents to the
customers, to make them satisfied because most of the customers want
to check it and this also helps in creating a unique identity of the
developers.
48
LIMITATIONS:
possible but still there were instances where the desired people were
either unavailable or unwilling to meet.
Since the data is not evenly collected from the PUNE region hence there is a
chance of business.
49
BIBLIOGRAPHY
BOOKS
AUTHORS
MARKETING MANAGEMENT
PRINCIPAL OF MARKETING
RESEARCH METHODOLOGY
RC KOTHARI
CONSUMER BEHAVIOUR
WEBLIOGRAPHY
http://www.99acres.com
http://www.allcheckdeals.com
http://www.jaypeegreens.com
PRINT MEDIA:
THE PROPERTY TIMES DELHI THE TIMES OF INDIA HINDUSTAN
TIMES.
Annexure
Topic: Customer Satisfaction company with reference to JEET HOME Solutions Pvt Ltd.
No
No
(a) excellent
(b) good
(c) fair
(d) negative
Q8: If you visited our website, what did you like about it?
(a) free trial
]
(b) customer support
[
]
(c) mobile friendliness
]
Q9: Age of respondent (in year)(a) 20-30
(d) 46-54
(b) 31-36
(e) 55>
(c) 37-45
(d) business
(b) household
(c) other
(e) doctor
No
(d) newspaper
(e) other
A. Late possession
B. Low quality
C. Rate revised
D. A & B Both
(d) likely
(b) unlikely
(c) neutral
Ques-15 Rank following real estate players on basis of their online presence on scale of 1-5,
Where 1= top & 5= bottom rank.
1
10
14
9
11
8
Rank
2
3
8
9
6
3
12
3
8
7
10
7
LIST OF RESPONDENTS
SR No.
NAME OF RESPONDENTS
CONTACT
No.
4
2
3
3
2
3
5
1
4
3
2
2
1.
2.
3.
4.
5.
6.
7.
8.
9.
10.
11.
12.
13.
14.
15.
16.
17.
18.
19.
20.
21.
22.
23.
24.
25.
26.
27.
28.
29.
30.
Rohan singh
Raj Srivasatava
Vinay Giri
Ranjit Pandey
Prakash Dubey
Harish Rastogi
Heeralal Rathore
Rajeev Hiwarkar
Vijay Pawale
Rakesh Aggarwal
Motilal
Sanjulika Rastogi
Renu pawar
Rajesh Thakur
Umesh Choudhary
Subham Nagar
Sonu Singh
Nitin Rai
Pawan Dixit
Piyush Maurya
Chetan Thakre
Nirali Roy
Poornima Soni
Vinay morey
Abhijeet Rai
Akash Divedi
Sibbal Khan
Tej Pratap Singh
Naina shukla
Sarwar Ali
9044744567
9175109951
8237506254
8237294751
8446104613
7058040793
7769056066
9415226111
8625440897
9175408840
9004583125
8945236258
8421526236
8237526421
9061478254
7768542164
7058021365
8446452138
9175521498
8237546249
9075849243
9889293801
9044260691
8004579642
7458612895
8574123684
8808458264
8874584213
9889265413
8937568423