SME / PREPAID RATE CARD

Pack Name

No. of Messages (Credits)

Rate per message (Rs.) inclusive of

interconnect charges

Service Tax (10.3%)

Rate per message +

Service Tax (Rs.)

Pack Cost (Rs)

Validity

Regular Promotional

Commissions for sales as per

Rate Card (Commission shall be
paid on net Pack Value i.e. Pack
Cost less Service Tax)
Reseller

Commissions for sales for

Customised Packs
Reseller

Regular Promotional 1 Lakh

100,000

0.082

0.008

0.090

9,000

1year

15.00%

5.00%

Regular Promotional 2 Lakhs

200,000

0.080

0.008

0.088

17,700

1year

15.00%

5.00%

Regular Promotional 5 Lakhs

500,000

0.077

0.008

0.085

42,500

1 year

15.00%

5.00%

Regular Promotional 10 Lakhs

1,000,000

0.075

0.008

0.083

82,700

1year

15.00%

5.00%

Regular Promotional 25 Lakhs

Regular Promotional 50 Lakhs

2,500,000
5,000,000

0.072
0.070

0.007
0.007

0.079
0.077

198,500
386,000

1year
1 year

15.00%
15.00%

5.00%
5.00%

Reseller

Reseller

0.035

3,500

1year

25.00%

10.00%

TAL Regular Promotional

TAL Regular Promotional 1 Lakh

100,000

0.032

0.003

TAL Regular Promotional 2 Lakhs

200,000

0.030

0.003

0.033

6,600

1year

25.00%

10.00%

TAL Regular Promotional 5 Lakhs

500,000

0.027

0.003

0.030

14,900

1 year

25.00%

10.00%

TAL Regular Promotional 10 Lakhs

1,000,000

0.025

0.003

0.028

27,600

1year

25.00%

10.00%

TAL Regular Promotional 25 Lakhs

TAL Regular Promotional 50 Lakhs

2,500,000
5,000,000

0.024
0.023

0.002
0.002

0.026
0.025

66,200
126,800

1year
1 year

25.00%
25.00%

10.00%
10.00%

Reseller

Reseller

Premium Promotional
Premium Promotional 50 k

50,000

0.120

0.012

0.132

6,600

1 year

15.00%

5.00%

Premium Promotional 1 lakh

100,000

0.110

0.011

0.121

12,100

1 year

15.00%

5.00%

Premium Promotional 3 lakhs

300,000

0.100

0.010

0.110

33,100

1 year

15.00%

5.00%

Premium Promotional 5 lakhs

500,000

0.090

0.009

0.099

49,600

1 year

15.00%

5.00%

Reseller

Reseller

10.00%

Regular Transactional
Regular Transactional 1 Lakh

100,000

0.045

0.005

0.050

5,000

1 year

25.00%

Regular Transactional 2 Lakhs

200,000

0.040

0.004

0.044

8,800

1 year

25.00%

10.00%

Regular Transactional 5 Lakhs

500,000

0.037

0.004

0.041

20,400

1 year

25.00%

10.00%

Regular Transactional 10 Lakhs

1,000,000

0.035

0.004

0.039

38,600

1 year

25.00%

10.00%

Regular Transactional 25 Lakhs

Regular Transactional 50 Lakhs

2,500,000
5,000,000

0.030
0.025

0.003
0.003

0.033
0.028

82,700
137,900

1 year
1 year

25.00%
25.00%

10.00%
10.00%

Reseller

Reseller

0.110

11,000

1 year

25.00%

10.00%

Premium Transactional
Premium Transactional 1 lakh

100,000

0.10

0.010

Commissions for sales as per Rate

Card (Commission shall be paid on
net Pack Value i.e. Pack Cost less
Service Tax)

Community (Permission Marketing)

Pack Name (Msg Vol)

Opt-in 1 lakh
If communities are setup for customers Opt-in 5 lakhs
Opt-in 10 lakhs
own database

Rate per message (Rs.) inclusive

of interconnect charges

Service Tax (10.3%)

Rate per message +

Service Tax (Rs.)

Pack Cost (Rs)

Validity

100,000

0.08

0.008

0.0882

9,000

3 months

25%

500,000

0.07

1,000,000

0.06

0.007
0.006

0.0772
0.0662

38,000
66,000

6 months
1 year

25%
25%

Recredit Policy
Daily, automatic

Message Limits
3 lakh per day

Support on
Delivery Reports
Yes

Daily, automatic
Daily, automatic

1500 per minute

1500 per minute

Yes, premium
Yes, premium

Daily, automatic

1500 per minute

Yes, premium

No. of Messages (Credits)

Reseller

Note: Rate deviations will be

approved on a case to case
basis by Deepak/Ravi.

POLICY
Promise / Customer Expectation
Delivery time from
Broadcast
Recredit Warranty
Pack Type
Yes, if later than 2-hours
Regular Promotional
Within 1-hour
Yes, if later than 10minutes
Premium Promotional
Within 5-minutes
Yes, if later than 1-hour
Regular Transactional
Within 30-minutes
Yes, if later than 3minutes
Premium Transactional
Within 1-minute

Warranty