Messaging

Leverage Go-to-Marke

Campaign Theme
Key Message - 1
Key Message - 2
Key Message - 3

Social Media

LinkedIn
Twitter
Facebook
YouTube
Vineo
Instagram
Pinterest
Google+

Blog

Company Blog
Guest Blogging
Blog Commenting

Advertising

Print Ads

SEO

RSS Feed

On-Page SEO

Online Ads
Pay Per Click - Google
Pay Per Click - Facebook
Pay Per Click - LinkedIn

SEO
Demand Creation Vehicles
Public Relations

Off-Page SEO
Email Blasts
Direct Mail
Webinars
Seminars
Tradeshows
Contests
Conferences
Executive Events
Website Content
Phone Calls
Press Release
Byline Articles
Media Relations & Editorial Opportunities
Speaking Opportunities
Analyst Relations
Awards
Employee Newsletter
Case Studues

Sales Tools

White Papers
Data Sheets
Solution Brochures
Market Trends
Analyst Reports
ROI & TCO Calculators
Sales Presentation
Demo

Leverage Go-to-Market Planning Templates>>

Calendar: Content Planning

Quarter 1

Harness the Power of Big Data & Analytics

Revenue Acceleration
Operational Efficiencies
Customer Satisfaction
Month
Task 1

Task 2

Task 3

Task 4

Update

Add Photo

Add Posts

Forum Discussion

Tweets

Retweets

DM

Trending

Post

Contest

Share

Comment

Videos

Views

Comments

Share

Videos

Forum

Keywords

Share

Profile

Images

Video

Link

Pin

Keywords

Add URLs

Share

Photos

Link 2 YT

Post

Circles

Top 10, Survey, Best Practice, Examples, Infographics, Links

Experts, Keywords/Trending, Comments, Links
Topic related, statistics, examples, customers
Feedburner

Key Messages,
Trending

Content

Subscribers

Testing

Keywords

Push 2 Social

Syndicate

Conversion

Tags/Meta

Retarget

Links

Content

Backlinks

Author Rank

Link Profile

List Maint

Offer

LP

Conversion

List Maint

Offer

CTA

Conversion

Promotion

Offer

LP

Conversion

Promotion

Offer

Registration

Attendance

Promotion

Offer

Contact

Contact Info

Promotion

Offer

Engagement

Share

Promotion

Offer

Contact

Contact Info

Promotion

Offer

Registration

Attendance

Promotion

Offer

Engagement

Share

List Maint

Offer

Engagement

Qualify

Key Msgs

Pitch

Promote

Share

Key Msgs

Pitch

Promote

Share

Trending

Pitch

Promote

Share

Key Msgs

Pitch

Promote

Share

Key Msgs

Pitch

Promote

Reinforce

Key Topic

Pitch

Promote

Share

Key Msgs

Promote

Share

Reinforce

Key Msgs

Promote

Share

Reinforce

Quarter 2

Harness the Power of Big Data & Analytics

Revenue Acceleration
Operational Efficiencies
Customer Satisfaction
Month
Task 1

Task 2

Task 3

Update

Add Photo

Add Posts

Tweets

Retweets

DM

Post

Contest

Share

Videos

Views

Comments

Videos

Forum

Keywords

Profile

Images

Video

Pin

Keywords

Add URLs

Photos

Link 2 YT

Post

Top 10, Survey, Best Practice, Examples, Infographics, Links

Experts, Keywords/Trending, Comments, Links
Topic related, statistics, examples, customers
Feedburner

Key Messages,
Trending

Content

Subscribers

Testing

Keywords

Push 2 Social

Conversion

Tags/Meta

Content

Backlinks

Author Rank

List Maint

Offer

LP

List Maint

Offer

CTA

Promotion

Offer

LP

Promotion

Offer

Registration

Promotion

Offer

Contact

Promotion

Offer

Engagement

Promotion

Offer

Contact

Promotion

Offer

Registration

Promotion

Offer

Engagement

List Maint

Offer

Engagement

Key Msgs

Pitch

Promote

Key Msgs

Pitch

Promote

Trending

Pitch

Promote

Key Msgs

Pitch

Promote

Key Msgs

Pitch

Promote

Key Topic

Pitch

Promote

Key Msgs

Promote

Share

Key Msgs

Promote

Share

ta & Analytics

tion

ncies

tion

Task 4
Forum Discussion
Trending
Comment
Share
Share
Link
Share
Circles

les, Infographics, Links

omments, Links
Syndicate

Retarget

Links

Link Profile
Conversion
Conversion
Conversion
Attendance
Contact Info
Share
Contact Info
Attendance
Share
Qualify
Share
Share
Share
Share
Reinforce
Share
Reinforce

Reinforce

Leverage Go-to-Market Pl
Owner

Social Media

LinkedIn
Twitter
Facebook
YouTube
Vineo
Instagram
Pinterest
Google+

Blog

Company Blog
Guest Blogging
Blog Commenting

Advertising

Print Ads

SEO

RSS Feed

On-Page SEO

Online Ads
Pay Per Click - Google
Pay Per Click - Facebook
Pay Per Click - LinkedIn

Off-Page SEO

Ex
ec
ut
iv

CE
O

Contnributor

Demand Creation Vehicles

Public Relations

Email Blasts
Direct Mail
Webinars
Seminars
Tradeshows
Contests
Conferences
Executive Events
Website Content
Phone Calls
Press Release
Byline Articles
Media Relations & Editorial Opportunities
Speaking Opportunities
Analyst Relations
Awards
Employee Newsletter
Case Studues

Sales Tools

White Papers
Data Sheets
Solution Brochures
Market Trends
Analyst Reports
ROI & TCO Calculators
Sales Presentation
Demo

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Leverage Go-to-Market Planning Templates>>

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