Gentle Touch Baby Shampoo

SH-0048(EU)

This clear shampoo perfectly and gently cleanses babys hair. Carbopol* Ultrez 20 Polymer provides viscosity as well as good clarity in this
sulfate-free system formulated without any PEG-modified ingredients.

A.

B.

C.

INCI Name, Trade Name

Weight %

Function

1.

Deionized Water

58.53

Diluent

2.

Acrylates/C10-30 Alkyl Acrylate Crosspolymer,

Carbopol* Ultrez 20 Polymer

0.35

3.

Glycerin

4.

Product Properties:
Appearance

Green Clear Shampoo

Rheology Modifier

pH

5.3 5.7

Viscosity (mPas)*****

2,000 3,500

5.00

Humectant

Sodium Hydroxide (18%)

1-10

0.15**

Neutralizer

Yield Value (dyn/cm)

5.

Sodium Cocoyl Glutamate (36% TS)***

5.60

Surfactant

Turbidity (NTU)******

10-20

6.

Cocamidopropyl Betaine (40% TS)***

May be substituted with Chembetaine* CAD
Surfactant (35% TS)+

7.70

Surfactant

7.

Sodium Cocoamphoacetate (31% TS)***

9.40

Surfactant

8.

Lauryl Glucoside (53% TS)***

7.80

Surfactant

9.

Deionized Water

3.50

Diluent

10.

Disodium EDTA,
Edeta BD

0.05

Chelating Agent

11.

Phenoxyethanol, Methyl-, Ethyl-, Butyl-, Propyl(and) Isobutylparaben,

Phenonip

0.50

Preservative

12.

Fragrance,
Tartine Baby # 3348011

0.15

Fragrance

13.

Blue 1 (0.1%),
FD&C Blue 1

0.06

Dye

14.

Yellow 10 (0.1%),
D&C Yellow 10

0.07

Dye

15.

Acid Citric (50%)

1.14****

Acidifier

Stability: Passed 3 weeks @ 55C, 2 months @ 45C (ongoing),

5 cycles Freeze / Thaw
*****Brookfield RVT or DV-II @ 20 rpm, 25C, #4 spindle, measured at 24
hours
****** HF Scientific, Inc. Micro 100 Turbidimeter

Supplier References:
Lubrizol Advanced Materials, Inc. (2, 6)
Protameen (3)
BASF (10)
Clariant (11)
Essential Compositions (12)
+Note: Formulation developed in Europe with locally
available ingredients. Alternative ingredient suggestions
are indicated. Use levels and concentrations may need to
be adjusted to achieve indicated formulation properties.

**Typical amount, qs pH to ~ 4.5

***This formulation was developed using regionally supplied surfactants. The specific surfactants used may
impact formulation properties.
**** Typical amount, qs to pH 5.5
Procedure:
1.
2.
3.
4.
5.
6.
7.
8.

Sprinkle Carbopol* Ultrez 20 Polymer on the surface of deionized water. Wait until
it is totally wetted.
After the polymer is thoroughly wetted, mix at low speed for at least 10 minutes.
Pre-Neutralize batch to pH 4.5 with Sodium Hydroxide (18%).
Add ingredient 5-8 in order to batch with mixing. Mix until uniform.
PART B: In a separate vessel, prepare PART B by dissolving Disodium EDTA in
Deionized Water at 50C.
Add PART B to the batch. Mix until homogenous.
Add ingredients 11 - 14 in order to batch with mixing. Mix until uniform.
Adjust final pH of the formulation to 5.5 with citric acid (50%).

SH-0048(EU)
Edition: December 5, 2012
Previous Editions: 4/26/2010, 5/22/2008, 4/28/2008,
3/13/2008
Reference #: LLN-012-06, 080206-1 (mmu)
Original Edition: March 13, 2008

Lubrizol Advanced Materials, Inc. / 9911 Brecksville Road, Cleveland, Ohio 44141-3247 / TEL: 800.379.5389 or 216.447.5000

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Materials, Inc. ("Lubrizol") cannot guarantee how any
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in combination with other substances or in Users

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and equipment used commercially in processing these
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