Professional Documents
Culture Documents
COURSE NAME
CODE NAME
HPC 5013
LEVEL
3 SEMESTER 5
CREDIT UNIT
3.0
CONTACT HOUR
FACE TO FACE :
3.0 HOURS/WEEK
PREREQUISITE
CORE REQUISITE
VOCATIONAL
COURSE OUTCOMES:
Last Edited
Module page
June 2014
1/10
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At the end of the course, the students should be able to :1. Describe the profile, organisation and characteristic of tourism industry
2. Explain the relationship of industry sector, travel motivation, contribution and impact of tourism industry to the economy
3. Understand the importance of employability skills, career and entrepreneurship opportunities in tourism businesses
COURSE DESCRIPTION
FUNDAMENTALS OF TOURISM exposes students to the profile, complexity and interrelation of tourism and hospitality sectors, including the
significance of tourism to the host and global community. Students are also introduced to the career, academic and entrepreneurial prospects
which exist in the industry. The reality of workplace demands and employability skills to ensure success in the tourism and hospitality profession
are also shown.
: TOURISM
June 2014
2/10
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COURSE NAME
CODE NAME
: HPC 5013
CONTACT
HOUR
CONTENT
STANDARD
LEARNING STANDARD
6 HOURS
1. REVIEW THE
CONCEPT OF
TOURISM
PERFORMANCE CRITERIA
: TOURISM
COURSE NAME
Last Edited
Module page
June 2014
3/10
Document Page
CODE NAME
: HPC 5013
CONTACT
HOUR
CONTENT
STANDARD
6 HOURS
2. EXPLAIN THE
SECTORS OF
TOURISM
INDUSTRY
LEARNING STANDARD
2.1 Demonstrate knowledge
and understanding of
sectors within the tourism
industry
PERFORMANCE CRITERIA
2.1.1 Identify sectors within the tourism & hospitality industry
a. transportation
b. accommodation
c. food and beverage
d. attractions
e. recreation and adventure
f. events
g. travel trade
h. tourism services
2.1.2 Describe the importance and contribution of each sector
2.1.3 Describe business operations within each sector
2.1.4 Determine the interrelationship of each sector in the tourism
and hospitality industry
: TOURISM
COURSE NAME
CODE NAME
: HPC 5013
Last Edited
Module page
June 2014
4/10
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CONTACT
HOUR
CONTENT
STANDARD
6 HOURS
3. UNDERSTAND
TRAVEL
MOTIVATION
LEARNING STANDARD
PERFORMANCE CRITERIA
: TOURISM
COURSE NAME
CODE NAME
: HPC 5013
Last Edited
Module page
June 2014
5/10
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CONTACT
HOUR
6 HOURS
CONTENT
STANDARD
4.
EXPLAIN
GLOBAL AND
NATIONAL
TOURISM
ORGANISATION
LEARNING STANDARD
4.1 Demonstrate knowledge and
understanding of the role of
tourism and hospitality
organizations
PERFORMANCE CRITERIA
4.1.1 Describe the role of international organization in
tourism and hospitality industry
a. World Tourism Organization (WTO)
b. International Air Transport Association (IATA)
4.1.2 Explain the role of regional organization in tourism and
hospitality industry
a. Pacific Asia Travel Association (PATA)
4.1.3 Describe the role of national organization in tourism and
hospitality industry
a. Malaysia Tourism Promotion Board (Tourism Malaysia)
b. Ministry of Tourism (Motour)
c. Malaysian Association of Hotel (MAH)
d. Malaysian Association of Budget Hotels (MABH)
e. Malaysian Travel and Tours Association (MATTA)
f. Malaysian Tourist Guide Council (MTGC)
g. Chef Association of Malaysia (CAM)
h. Concierge Association
: TOURISM
COURSE NAME
CODE NAME
: HPC 5013
Last Edited
Module page
June 2014
6/10
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CONTACT
HOUR
CONTENT
STANDARD
6 HOURS
5. DISCUSS
TOURISM
IMPACT TO
THE HOST
COMMUNITY
LEARNING STANDARD
PERFORMANCE CRITERIA
: TOURISM
COURSE NAME
CODE NAME
: HPC 5013
Last Edited
Module page
June 2014
7/10
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CONTACT
HOUR
CONTENT
STANDARD
LEARNING STANDARD
PERFORMANCE CRITERIA
6 HOURS
6. TOURISM AND
HOSPITALITY
CAREER PATHWAY
AND
ENTREPRENEURIAL
OPPORTUNITIES
: TOURISM
COURSE NAME
CODE NAME
: HPC 5013
Last Edited
Module page
June 2014
8/10
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CONTACT
HOUR
6 HOURS
Last Edited
Module page
CONTENT
STANDARD
7.0 CURRENT
TREND AND
ISSUES IN
TOURISM
INDUSTRY
LEARNING STANDARD
PERFORMANCE CRITERIA
7.1 Demonstrate
understanding
towards evolving issues,
trends, future outlook of
tourism industry and their
implications
June 2014
9/10
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