Rick Long

San Diego, CA 92130

619-980-8456 or 858-481-8769
www.linkedin.com/in/ricklong2009
rlong@rlsolutionsgroup.com
Professional Summary
I am a top-performing executive with a 15 plus year career in driving operational success via
strategic financial management activities. I have a keen focus in identifying opportunities for
improvement and enhancement, while also seeking out new avenues for business development
and growth. I have a BS in Accounting and a diverse background in technology services, travel,
and property management fields. I am experienced with online business as well. I served as Vice
President of Embly Ranch and CEO and Chairperson for 1st Cyber Communications.
Skills

Financial Management
Forecasting &
Reporting
Strategic
Planning/Analysis
Negotiation Skills

P&L Responsibility
C-Level Partnerships
Process Improvements
Team Leadership

Budgeting Cost
Control
Property Management
Investor Relations
Regulatory
Compliance

Professional Experience
Curtis Drilling
San Diego, CA
Chief Financial Officer (CFO)
2014-2016
Led the financial strategy for the operation with annual revenue of $14MM and 3 staff
members
Managed financing, insurance, IT, audit, legal and regulatory compliance, financial
strategy, and return-on-investment (ROI) initiatives
Saved $500MM a year via refinancing and insurance savings actions
Achieved sales growth of 30% for three years by improvements in bidding metrics
RL Solutions Group
San Diego, CA
Chief Executive Officer (CEO) Advisor
2003- Present
Played an instrumental role in the successful startup of an Office 365 / SharePoint
consultant business.
Managed the development for an organization with three team members and less than 75
accounts/customers
Increased revenue to $200k in less than three years
Moved into an advisory role in 2013

Chocolate Mountain Ranch

San Diego, CA
President
2009-2012
Developed strategy and implementation of all land development efforts with
jurisdictional agencies, consultants and sub-contractors on all types of construction
management projects
Managed all of the details of project management, including due diligence, entitlements,
permits, budgets, scheduling, and contract management
Developed three separate turn-around property development strategies for marketability
and maximize return of property.
Achieved successful development approval and sale of property in less than three years
GovisitCostarica.Com
San Diego, CA
Chief Executive Officer (CEO)
2004-2009
Drove the successful launch of an online travel company, with a team of three and an
annual budget of $200K
Implemented key business development strategies that identified target audience
conversion factors into measurable results
Created, managed and developed online advertising and sponsorship programs for key
accounts including Hilton, Occidental and Best Western hotels, Avis, and Sansa Airlines
Developed compelling and clear value propositions to customers utilizing email
campaigns, and personal selling with decision makers
Pointivity
San Diego, CA
Vice President of Business Development/ Client Services
2000-2004
Overhauled $100MM business-to-business (B2B) companies websites
Expanded online sales from $750k to $2.6MM (250%) for a major account
Created, managed and developed online marketing programs that won accounts with
Fortune 500, Cendant, midsized businesses, National Pen, nonprofits, Volunteers of
America and local, San Diego Convention Center
Created new business development and P&L for a provider of enterprise solutions to
small and midsized commercial accounts
Education
California State Polytechnic University, Pomona, CA
Bachelors of Science in Business Administration Accounting

1973-1978