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BUS 475 Capstone Final Examination Part 1

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BUS 475 Capstone Final Examination Part 1 (Latest


- 100% Score)
1. Article 6 of the Treaty on European Union, called the Maastricht Treaty,
states the EU is founded on:
specific performance
stare decisis
private markets
rule of law
1 Which of the following is the path through
which contractionary monetary policy works?
Money down implies interest rate up implies investment up implies
income down
Money down implies interest rate up implies investment down
implies income down
Money down implies interest rate down implies investment down
implies income down
Money down implies interest rate down implies investment up
implies income down
1 Marketing research refers to__________.
the use of information technology to find objective solutions to a
marketing problem
the process of systematically collecting and analyzing information in
order to define a marketing problem

the process of defining a marketing problem and opportunity,


systematically collecting and analyzing information, and
recommending actions
the science of using observable human behavior in order to identify
and solve marketing problems

_____ is the process of converting meaning into messages composed


of words and nonverbal signals.
Translating
Decoding
Encoding
Filtering

1 Sam, a marketing manager, often makes ethical decisions based on


what others feel about those decisions. He often considers opinions
from other managers and employees. Which of the following ethical
systems do Sams decisions follow?
Consequentialism
Utilitarianism
Relativism
Egoism
1 The depreciation of currency will:
improve a countrys comparative advantage.
worsen a countrys comparative advantage.
balance a trade surplus.
have no impact on a countrys comparative advantage.
1 Which of the following is typically included in the drafting stage of
writing an effective business message?
Setting a positive and other-oriented tone
Sending the message to be proofread
Double-checking everything
Identifying the primary message and key points
1 If a population is known to be normally distributed, what can be said of
the sample distribution of the sample mean drawn from this
population?

For a sample size n < 30, the sampling distribution of the sample
mean is normally distributed.
For a sample size n > 30, the sampling distribution of the sample
mean is normally distributed.
For any sample size n, the sampling distribution of the sample mean
is normally distributed.
For a sample size n < 50, the sampling distribution of the sample
mean is normally distributed.

1 Marketing refers to__________.


the activity for creating, communicating, delivering, and exchanging
offerings that benefit its customers, the organization, its
stakeholders, and society at large
the process of identifying target market segments for a product or
service
the activity involved in getting a product or service from the
manufacturer to ultimate consumers and organizational buyers
the production of products or services that will generate the highest
return on investment
1 Lori is using secondary research to develop a business report. How can
she write her report in a way that demonstrates originality in thought?
Cite all her research sources
Use the most current documentation guidelines
Generate her own conclusions and recommendations
Adopt a methodical approach to decision making
1 Annie, an employee who often attributes her team failures to bad luck,
attributes other teams failures to personal shortcomings. Which of the
following cognitive biases do Annies attributions exemplify?
Self-deception bias
Belief bias
In-group bias
Hindsight bias
1 When does the straw man fallacy occur?
When a person tries to disprove a claim based on its source.
When a person falsifies or overstates an adversarys position.

When a person considers only 2 alternatives even when other


options are available.
When a decision maker dismisses an alternative that fails to solve
the issue completely.

1 Which of the following types of unemployment is considered to be the


most controllable through demand-side macroeconomic policy?
Cyclical unemployment
Natural unemployment
Structural unemployment
Frictional unemployment
1 Microeconomics and macroeconomics are:
Interrelated because both are often taught by the same instructors
Interrelated because what happens in the economy as a whole is
based on individual decisions
Virtually identical, though one is much more difficult than the other
Not related because they are taught separately
1 Federal law and business leaders alike favor ____________ as a means of
governing private business ethics.
Self-regulation by companies
Establishment of federal regulators in all private companies to
establish and enforce ethical standards.
Giving the federal government exclusive jurisdiction regarding
ethics and ethics violation enforcement.
Creating uniform statutes of business ethics.
1 Which of the following statements is true of the WARN Act?
It requires employers to give notice to an at will employee that
he/she is being fired.
It requires employers to give notice of a scheduled mass layoff.
It requires employers to give notice to employees that they are
being subjected to polygraph tests.
It requires employers to give notice to employees that an
unscheduled drug test will be conducted for all employees.

1 Alex is playing his music at full volume in his dorm room. The other
people living on his floor found this to be a nuisance, but Alex doesnt
care. Alexs music playing is an example of:
positive externality
normative externality
negative externality
Pareto externality
1 According to the Ajzen model, the strongest predictor of an employees
behavior is/are__________.
social norms
the employees values
the employees attitudes
the employees intentions
1 The interdisciplinary field dedicated to understanding and managing
people at work is called:
management dynamics
management theory
organizational behavior
organizational dynamics
1 Regarding using personality testing as part of the hiring process,
experts have concluded that:
There are many valid instruments available to managers to test for
personality types.
Only the Big Five should be used as predictors of job performance.
The typical personality test is not a valid predictor of job
performance.
The effects of personality on job performance are so large it cannot
be ignored by managers.
1 In the context of developing persuasive messages, which of the
following is most likely to help you demonstrate a voice of
competence?
focusing only on logical appeals
using only emotional appeals in your persuasive messages
developing strong ideas in the interest of your audience

adopting the tone of mass advertising such as over-the-top appeals

1 Identify an example of spontaneous creativity.


Settling a disagreement quickly in a simple way.
Modifying the strategies and procedures of a group.
Establishing win-win relationships with other people.
Organizing annual meetings and get-togethers innovatively.
1 Which of the following is useful advice on conducting business across
cultures with those who have limited English ability?
Speak at your normal, regular pace instead of speaking slowly as
this may be viewed as disrespectful.
Determine a person's level of communication proficiency within the
first few moments of your interactions with them.
Use slang and jargon instead of literal language as much as
possible.
Allow those with limited English ability enough time to process their
thoughts into English.
1 Joyce finds that the members of the project team to which she has
been assignment in her management class are all athletes on the
colleges football and basketball teams. She immediately considers
dropping the class because she thinks her experience with that team
will be negative. Joyce is likely reacting to a__________.
semantic memory
negativity bias
stereotype
self-serving bias
1 According to the Classical growth model, an economy that increases its
saving will grow:
Quickly since the increase in saving will permit more rapid
technological progress.
Slowly because interest rates will fall, causing investment to
decline.
Slowly because consumption and aggregate demand will be
reduced.
Quickly since the increase in saving will permit greater investment.

1 A 911 emergency response service needs operators who are bilingual


in English and Spanish. A few applicants of Spanish origin are rejected
due to poor English-speaking skills. They file a complaint on the
grounds of discrimination based on nationality. Their complaint is
squashed. Here, the defense of the federal government is on the
grounds of:
Circumstantial evidence
Inculpatory evidence
Exclusionary rule
Bona fide occupational qualifications
1 The distinction between flexible and fixed individual
differences__________.
is that managers should hire people based on their attitudes and
emotions
is that managers have little or no impact on fixed differences
has no practical value for managers
is that managers have little or no impact on flexible differences
1 Advertising, personal selling, sales promotion, public relations, and
direct marketing are marketing communications alternatives that make
up a firms __________.
promotional mix
communication source
marketing mix
media strategy
1 What is the main drawback to the Negotiation & Agreement strategy
for overcoming resistance to change?
ineffective
too expensive if others decide to also negotiation for compliance
leads to future problems if people feel manipulated
time-consuming
1 In order to focus your presentation on people, you should______.
avoid using presentation software or other technology
use a lot of "I" statements

1 In

make individuals and groups the subject of your sentences


include as many photographs as possible in your slides
order to summarize qualitative data, a useful tool is a____________.
scattergram
stem-and-leaf diagram
frequency distribution
histogram

1 The product life cycle refers to __________.


a concept that describes the stages a product goes through in the
marketplace introduction, growth, maturity, and decline
the average life span of a product
a concept that describes the stages a product goes through in the
marketplaceearly growth, accelerated development, maturity, and
decline
a concept that describes the stages a new product goes through
from product concept to commercialization
1 The study of similarities and differences among consumers in two or
more nations or societies is referred to as __________.
cross-cultural analysis
international sociographics
market synthesis
transnational anthropology
1 Other things held constant in a competitive labor market, if workers
negotiate a contract in which the employer agrees to pay an hourly
wage of $17.85 while the market equilibrium hour rate is $16.50, the:
Quantity of workers supplied will exceed the quantity of workers
demanded.
Quantity of workers demanded will exceed the quantity of workers
supplied.
Supply of labor will decrease until the equilibrium wage rate is
$17.85.
Demand for labor will increase until the equilibrium wage rate is
$17.85.

1 In which of the following situations is a budget surplus most likely to


occur?
When fiscal policy is expansionary and the economy is contracting
When fiscal policy is contractionary and the economy is expanding
When fiscal policy is expansionary
When the economy is contracting
1

How many parameters are needed to fully describe any normal


distribution?
1
3
2
4

1 Under the regulations of interstate commerce:


Activities affecting interstate commerce do not come under the
power of the deferral government.
Intrastate activities affecting interstate commerce can be regulated
only by the state governments.
Regulation on any activity is appropriate if it aids interstate
commerce.
The states have the exclusive power to commerce that passes that
passes across their lines.
1 Fred takes Betty to dinner at a very expensive and exclusive
restaurant. The menu does not mention prices. The server takes their
order, and both Betty and Fred enjoyed the meal immensely. When the
bill comes, Fred refuses to pay because the menu had no prices and
because he and the server never engaged in language indicating an
offer and acceptance. The server said, Are you ready to order? and
when Fred said Yes, the server merely asked, What may I get you
tonight?
Fred must pay based on a promissory estoppel theory.
Fred must pay based on expressed contract theory.
Fred is correct because no contract was formed.
Fred must pay based on an implied-in-fact contract theory.
1 A monopoly firm is different from a perfectly competitive firm in that:

A monopolists demand curve is perfectly inelastic whereas a


perfectly competitive firms demand curve is perfectly elastic.
A monopolist can influence market price whereas a perfectly
competitive firm cannot.
A competitive firm has a u-shaped average cost curve whereas a
monopolist does not.
There are many substitutes for a monopolists product whereas
there are no substitutes for a competitive firms product.

1 When two regression models applied on the same data set have the
same response variable but a different number of explanatory
variables, the model that would evidently provide the better fit is the
one with a__________.
higher coefficient of determination and a lower adjusted coefficient
of determination
lower standard error of the estimate and a higher adjusted
coefficient of determination
higher standard of error of the estimate and a higher coefficient of
determination
lower standard error of the estimate and a higher coefficient of
determination
1 Suppose farmers can use their land to grown either wheat or corn. The
law of supply predicts that an increase in the market price of wheat will
cause:
farmers to lower the production of corn and wheat.
farmers to substitute wheat for the production of corn.
farmers to substitute corn for the production of wheat.
farmers to raise the production of corn and wheat.
1 The DeBeers company is a profit-maximizing monopolist that exercises
monopoly power in the distribution of diamonds. If the company earns
positive economic profits this year, the price of diamonds will:
Be equal to the average total cost of diamonds.
Exceed the marginal cost of diamonds but equal to the average
total cost of diamonds.
Be equal to the marginal cost of diamonds.

Exceed both the marginal cost and the average total cost of
diamonds

1 Jay stops at the shopping mall to purchase a new pair of jeans from the
Diesel store. He is the ultimate consumer in a pipeline from the
producer through intermediaries, including the clothing store. This
pipeline is actually a__________.
marketing tunnel
consumer market
marketing channel
distribution matrix
1 Your rsum should tell a story of______.
everything you have learned and done in your previous job
the value you can provide to a company
Your educational accomplishments
how you plan to improve your areas of weakness

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