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Group Displacement Summary

User Instructions
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All fields highlighted in yellow on the setup page should be populated if data is available.
Use Hotel's P&L statement to determine average profit margins for rooms (and catering if F&B is applicable).
Input Hotel name and total available inventory.
Input the arrival date for the prospective Group lead being analyzed.
If you have a day by day forecast available at the market category level, input your forecast for your highest yield individual segment
in addition to your total Transient forecast. If you do not have a day by day forecast available for your highest yield individual segment,
simply enter the total day by day Transient forecast for your Hotel.
Input day by day comp room expectation as well as any out of order rooms forecasted for the dates covered.
Enter any current Group definites.
Enter the name of the prospective Group lead being analyzed, and the day by day rooms and ADR flow.
Enter any potential F&B revenue associated with the prospective Group program. If you Hotel uses an outside vendor, enter the
Hotel's portion of the F&B revenue in the resource line.
Review the outcome tab with your Sales team or appropriate Hotel leadership to determine the best course of action for the lead.

Hotel Name:

Waterfront Plaza Hotel


Forecast Setup
Average Rooms Profit
Margin
143
69.9%
Forecast Start Date
Average Banquet Profit
(Group arrival date)
Margin
11.5%
Total Available Hotel
Inventory

High Yield Ind Segment

All Other Transient

Rooms
ADR
Revenue

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

Rooms
ADR
Revenue

0
$0.00
$0

0
$0.00
$0

0
$0.00
$0

0
$0.00
$0

0
$0.00
$0

0
$0.00
$0

0
$0.00
$0

0
$0.00
$0

0
$0.00
$0

0
$0.00
$0

0
$0.00
$0

0
$0.00
$0

0
$0.00
$0

0
$0.00
$0

0
$0.00
$0

0
$0.00
$0

0
$0.00
$0

0
$0.00
$0

0
$0.00
$0

0
$0.00
$0

0
$0.00
$0

0
$0.00
$0

0
$0.00
$0

0
$0.00
$0

0
$0.00
$0

0
$0.00
$0

0
$0.00
$0

0
$0.00
$0

0
$0.00
$0

0
$0.00
$0

0
$0.00
$0

$0
0
0

$0
0
0

$0
0
0

$0
0
0

$0
0
0

$0
0
0

$0
0
0

$0
0
0

$0
0
0

$0
0
0

$0
0
0

$0
0
0

$0
0
0

$0
0
0

$0
0
0

$0
0
0

$0
0
0

$0
0
0

$0
0
0

$0
0
0

$0
0
0

$0
0
0

$0
0
0

$0
0
0

$0
0
0

$0
0
0

$0
0
0

$0
0
0

$0
0
0

$0
0
0

$0
0
0

Rooms
ADR
Revenue
Input Comp Rooms
Input Out of Order Rooms
Rooms
ADR
Group Definites
Room Revenue
Total Transient
Forecast

Forecasted Ttl Hotel Occ

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

0.0%

0.0%

0.0%

0.0%

0.0%

0.0%

0.0%

0.0%

0.0%

0.0%

0.0%

0.0%

0.0%

0.0%

0.0%

0.0%

0.0%

0.0%

0.0%

0.0%

0.0%

0.0%

0.0%

0.0%

0.0%

0.0%

0.0%

0.0%

0.0%

0.0%

0.0%

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0
0
$0.00
$0
0
0
$0.00
$0
0
0
$0.00
$0

$0
0
$0.00
$0
0
0
$0.00
$0
0
0
$0.00
$0

$0
0
$0.00
$0
0
0
$0.00
$0
0
0
$0.00
$0

$0
0
$0.00
$0
0
0
$0.00
$0
0
0
$0.00
$0

$0
0
$0.00
$0
0
0
$0.00
$0
0
0
$0.00
$0

$0
0
$0.00
$0
0
0
$0.00
$0
0
0
$0.00
$0

$0
0
$0.00
$0
0
0
$0.00
$0
0
0
$0.00
$0

$0
0
$0.00
$0
0
0
$0.00
$0
0
0
$0.00
$0

$0
0
$0.00
$0
0
0
$0.00
$0
0
0
$0.00
$0

$0
0
$0.00
$0
0
0
$0.00
$0
0
0
$0.00
$0

$0
0
$0.00
$0
0
0
$0.00
$0
0
0
$0.00
$0

$0
0
$0.00
$0
0
0
$0.00
$0
0
0
$0.00
$0

$0
0
$0.00
$0
0
0
$0.00
$0
0
0
$0.00
$0

$0
0
$0.00
$0
0
0
$0.00
$0
0
0
$0.00
$0

$0
0
$0.00
$0
0
0
$0.00
$0
0
0
$0.00
$0

$0
0
$0.00
$0
0
0
$0.00
$0
0
0
$0.00
$0

$0
0
$0.00
$0
0
0
$0.00
$0
0
0
$0.00
$0

$0
0
$0.00
$0
0
0
$0.00
$0
0
0
$0.00
$0

$0
0
$0.00
$0
0
0
$0.00
$0
0
0
$0.00
$0

$0
0
$0.00
$0
0
0
$0.00
$0
0
0
$0.00
$0

$0
0
$0.00
$0
0
0
$0.00
$0
0
0
$0.00
$0

$0
0
$0.00
$0
0
0
$0.00
$0
0
0
$0.00
$0

$0
0
$0.00
$0
0
0
$0.00
$0
0
0
$0.00
$0

$0
0
$0.00
$0
0
0
$0.00
$0
0
0
$0.00
$0

$0
0
$0.00
$0
0
0
$0.00
$0
0
0
$0.00
$0

$0
0
$0.00
$0
0
0
$0.00
$0
0
0
$0.00
$0

$0
0
$0.00
$0
0
0
$0.00
$0
0
0
$0.00
$0

$0
0
$0.00
$0
0
0
$0.00
$0
0
0
$0.00
$0

$0
0
$0.00
$0
0
0
$0.00
$0
0
0
$0.00
$0

$0
0
$0.00
$0
0
0
$0.00
$0
0
0
$0.00
$0

$0
0
$0.00
$0
0
0
$0.00
$0
0
0
$0.00
$0

Group Displacement Analysis


Group Name

Total Best Case

Worst Case

Middle Ground

Rooms
ADR
Room Revenue
Possible Incremental
Food and Beverage
Resource
Rental
Grand Total Revenue
Rooms
ADR
Room Revenue
Rooms
ADR
Room Revenue
Rooms
ADR
Room Revenue

Group Displacement Summary


Hotel:

Waterfront Plaza Hotel


Group Name
0

Incremental F&B Revenue


Start
Date

End Date

Rooms

ADR

$0.00

Room
Revenue
$0

Rooms

Catering

F&B

Resource

Rental

Total

$0

$0

$0

$0

Top Line Rooms Impact


Revenue
Displacement/Incremental Gain
Best Case
Worst Case
Middle Ground

Rooms

Revenue Profit Line

$0

$0

$0

Total Bottom Line Impact


$0
$0
$0
Break Even ADR (rooms only - no F&B)
Best Case
Worst Case
Middle Ground

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