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PLEASE HELP

I LOST MY JOB

Humanitarian Upliftment and


Job Creation program

Through the Establishment


of

Buffalo Beach Entertainment


Reason: Sustainable expansion of upliftment and Job creation throughout
Southern Africa
This program is focused on the HUMANITARIAN UPLIFTMENT and JOB
CREATION through the establishment of indoor water theme parks and
tropical theme hotel accommodation, which will act as:

A work creator
An education center
A transfer of skills hub
A socio-economic enhancement for the region
A small business establisher
A primary health care center establishment

All of above will be achieved through the establishment of Buffalo Beach


Entertainment which will guarantee sustainability and expansion of the
program to be able to reach as many a Southern African as possible in the
most effective manner.
As Work / Job Creator - permanent work positions for more than 300
people per center. This will be established in the later stages of the project.
An Education Center - train people from the local communities in all
needed fields.
A Transfer of skills hub - Through education, in-house training and
knowledge transfer will the needed skills be transferred to the members of
the local populous to empower them to be able to make a positive impact in
their community.
A Socio-economic enhancement for the region - Where job losses are an
order of the day and more people are facing poverty. Buffalo Beach will
create work and opportunities for many desperate in need of income families

A Small Business establisher - All the people who successfully went


through their training courses will be encourage to start their own small
business in the field of their training and skill transferred and under the
umbrella of experienced accountants and supervisors these first time
business owners will be directed and led to manage their business
successful and through that create more work opportunities as all of
them would need workers and assistants.
A Primary Health center establishment - A primary healthcare center will
also be establish to continuously train and educate the local populous on all
the issues surround primary health care and first aid. Response teams will
be trained and employed and equipped with the most modern live saving
equipment to be on standby for any needed situations.

POTENTIAL OF INHOUSE WATER ENTERTAINMENT


We have found that we attract families from a 150 km radius who would
come to our facility solely because of the Flow Rider, Keeling from the USA
said. Often, one or two of the family members will want to ride and the
others come along to experience the rest of what the facility has to offer.
About two-thirds of our visitors come from out of town. Repeat business
from these park goers is usually assured as the Flow Rider takes a while to
master and is very addictive.

EXPECTED RETURNS
The returns are based on a combination of activities and can be seen as:
Entrance fee
Accommodation
Secured car parking
Food and beverage Sales
Retail
Arcade Games
Team Building
Conferences

EMPLOYMENT OF FUNDS
The funds will be used to purchase and build/construct the steel structure,
a 180 rooms tropical theme hotel, luxurious beach bar, hotel furniture and
interia dcor, Conference & Teambuilding facility, Flow Rider, water slides,
Lazy River, all equipment, building of the educating entertainment center.
Most work will be managed by experienced contractors and engineering
consultants and proprietary technology use, therefore substantial value
is added.

Business Detail

2.
3.
4.
5.

Date of Incorporation
Business Tel No
Business Fax No
Address for Correspondence

1. Name of Company
BUFFALO
BEACH
ENTERTAINMENT
GROBLERSDAL (PTY)LTD
06/10/2009
+27 82 221 4786
+27 86 619 9259
PO Box 311 Boleu, 0474,
SA

As only ZAR 600 mill (USD 52mill) is needed to get this exciting venture
up and going, do contact Solomon to discuss participation in equity,
donating funds or loan capital or a combination.

Solomon M K Mafiri
Buffalo Beach Entertainment (PTY)LTD

P O Box 311
Boleu 0474
Mobile: +27 82 221 4786
Fax +27 86 619 9259
Mail: solomonmafiri@yahoo.com

Business Plan
www.buffalobeachentertaiment.co.za

Groblersdal

Reason: Sustainable expansion of upliftment and Job creation throughout

Southern Africa, fun & profit.

~ DISCLOSURE LETTER ~

SUBJECT:

Buffalo Beach ENTERTAINMENT Groblersdal

DATE: 2015
CONFIDENTIALITY AGREEMENT:

THE INFORMATION DISCLOSED IN THIS DOCUMENT IS PRIVATE AND


CONFIDENTIAL

ANY

PERSON

OR

INSTITUTION

PERUSING

THIS

INFORMATION AGREES TO RESPECT THE CONFIDENTIALITY OF THIS


DOCUMENT

AND

USE

THIS

INFORMATION

FOR

THE

PURPOSE

OF

EVALUATING THE COMMERCIAL VIABILITY OF THIS VENTURE AND NOT TO


DISCLOSE ANY PART OF THIS DOCUMENT TO ANY OTHER PARTY WITHOUT
THE EXPRESS WRITTEN AGREEMENT OF THE WRITER.

INTRODUCTION

The Company has:

Access to:
~ Wave technology & Flow Rider technology

~ Live Music
~ Retail
~ Accommodation
~ Arcade Games
~ Gaming
~ Food & Beverage
~ Special Events / Conferences
~ Team Building
~ Corporate & Group Events
With the required funding in place:

the most modern newly developed mechanical Flow Rider technology


together with the most modern concept in combining all of above in
affordable LIFESTYLE ENTERTAINMENT

specialized JOB CREATION programs

BUFFALO BEACH GROBLERSDAL noted that the local populous of


South Africa are deprived from any water sport and or water leisure
activities and this concept actually bring the BEACH & WATERSPORT
ENTERTAINMENT to the populous not able to visit the beach front on a
daily, weekly or even yearly basis

BUFFALO BEACH GROBLERSDAL has taken it upon themselves to


establish an infrastructure to supply the local populous with the
knowledge they require to empower themselves through an apprentice
program and active in service knowledge transfer of skills program.

POTENTIAL OF INHOUSE WATER ENTERTAINMENT


We have found that we attract families from a 180km radius that come to our
facility solely because of the Flow Rider, Keeling from the USA said. Often, one or
two of the family members will want to ride and the others come along to

experience the rest of what the facility has to offer. About two-thirds of our visitors
come from out of town. Repeat business from these park goers is usually assured
as the Flow Rider takes a while to master and is very addictive. See case study
Appendix 1.

EXPECTED RETURNS
The returns are based on a combination of activities and can be seen as:

entrance
accommodation
secured car parking
food and beverage
retail
arcade games
conferencing & teambuilding

EMPLOYMENT OF FUNDS
The debt - capital will be used to purchase and build/construct the steel
structure, a 180 rooms tropical theme hotel, luxurious beach bar, hotel
furniture and interia dcor, Conference & Teambuilding facility, Flow Rider,
water slides, Lazy River, all equipment, building of the educating
entertainment center.
Most work will be managed by experienced contractors and engineering
consultants and proprietary technology use, therefore substantial value
is added.

WORK / JOB CREATION


BUFFALO BEACH GROBLERSDAL PTY (LTD) have taken it upon themselves
to establish an infrastructure to supply the local populous with the
knowledge they require to empower themselves through an apprentice
program and active in service knowledge & transfer of skills program. See
Appendix 2.

Fields Covered in Work Creation Program


The aim of the program is to train people from the local community in the
following fields:
1.
2.
3.
4.

Reception
Hospitality
Ticketing
Food Stall:
Chicken
Pizza
Pasta
Boere Wors
Chicken Livers
T-Bone & Rump
Ribs
Pies
Rolls
5. Beverage Stalls
Water
Cold Drinks
Tizers
Energizers
6. Beers
7. Ciders
8. Private Bars
9. Cocktails
10.
Rides Operators
11.
Life Guards
12.
Merchandise
13.
Kiddies Rides
14.
Games
15.
Medical Assistance
16.
Grounds Crew

INDEX

PAGE

1. INTRODUCTION

Objectives
Vision
Mission
Executive Summary
2.

OUTLINE OF BUSINESS

11

The Product Overview


The location of the premises
3

OUTLINE OF TRAINING COURSES FOR THE LOCAL POPULOUS


12

o
o
o
o
o
o
o
o
o
o
o
o
o
4.

Admissions cashier & Ticket taker


Dry Rides Operator
All related security aspects
Logistic support
Food Service
Lifeguards
Primary Health Care
Retail / Merchandise
Water Ride Operator
Grounds Crew
Rides Operator
Games Arcades operator
Basic Computer Literacy and operation
PERSONAL PROFILES OF THE DIRECTORS

17

5.

MARKET RESEARCH

18

5.1
5.2
5.3
5.4
5.5

6.

Specific target market market profile and trends


Potential customers in broad terms (total market)
Elements of the market structure
Industry analysis of source
Various risks
5.6Competitors analysis
5.7
SWOT analysis
5.8
Marketing plan
5.9
Channels of distribution
FINANCIAL HISTORY
20

6.1Financial goals and targets


6.2Expected capital expenditure budget
6.3Cash Flow Projections
Basic Assumptions
Comparisons
Graphs
6.4Securities available

7.

OTHER RESOURCES

21

7.1Operational plan
7.2Project Plan
7.3Anticipated Facilities & Equipment needed

8.

APPENDIXES

22

1.

INTRODUCTION

The
main
activities
of
BUFFALO
BEACH
ENTERTAINMENT
GROBLERSDAL PTY (LTD) will be the creation of an in-house water
sport, a tropical theme hotel and water entertainment activities and
work opportunities through the development and expanding of the
BUFFALO BEACH WATERPARK AND WATERSPORT CONCEPT in
Groblersdal.
The secondary activities will be the establishment of a training school to
train the staff members.
As a result of this business plan BUFFALO BEACH ENTERTAINMENT
GROBLERSDAL PTY (LTD) see itself not only as a producer of unique water
entertainment but as a creator of opportunities for the exploited population
of the past. With the knowledge and experience of the management it will be
used as a BBBEE vehicle in Groblersdal, to transfer skills and create work
opportunities for many of the local population that was excluded from this
sector of the entertainment industry and retail markets.
1.1

Objective

The main objective of BUFFALO BEACH ENTERTAINMENT GROBLERSDAL


PTY (LTD) will be the creation of the most sought after Water Park and
tropical hotel accomodation in the most cost-effective manner.
The company invests in the growth of human capital within its community
and the broader society.
1.2

Vision

To create the most sought after water based entertainment center and a
tropical hotel & educate the local populous in skills deprived from them in
so a many years:
~

Whilst acting with integrity in everything done

Valuing our employees and their diversity

Establishing long term relationships with our customers

Creating value for our shareholders

And become a model organisation in the community in which we


operate

1.3

MISSION
It is BUFFALO BEACH ENTERTAINMENT GROBLERSDAL PTY (LTD)
mission:

1.4

To create opportunities for our previously dis-advantaged


communities, which will be work related and new business
venture opportunities.

To transfer the necessary skills and assist to start ventures to


uplift individuals as well as communities with economic and
intellectual empowerment.

EXECUTIVE SUMMARY

1.4.1 History

The local populous has been deprive from the right to have access to
water based sports and entertainment; let alone be able to travel at
least

once

year

to

the

ocean

therefore

BUFFALO

BEACH

ENTERTAINMENT GROBLERSDAL PTY (LTD) has taken it upon


themselves to bring an experience of the ocean paradise to the people.
1.4.2 Activities
The

main

activities

of

BUFFALO

BEACH

ENTERTAINMENT

GROBLERSDAL (PTY) LTD will be the establishment of the biggest


water entertainment centre and the tropical theme hotel in South
Africa and Africa
1.4.2 The Market & Opportunities
As this is a unique concept in South Africa which is focused on the
local populous and tourist market, there are other competitors and as
the

market

opens

for

BUFFALO

BEACH

ENTERTAINMENT

GROBLERSDAL (PTY) LTD with unmentionable Opportunities.


Our target markert is brought, but we are establishing a family
oreintaited entertainment center. Our income range will be from the
lowest earning income of R1200 00 up to the highest income
bracked. As we have the lowest costing accommodation for sleep overs
and the most expensive suites will be available.
Our target groups will also be from different provinces, but our stats
shows, that our province will be able to provide a sustainable market
for the project as we have a population of about 5 439 600 in our
sarounding provinces.
Our two nebouring provinces, which is Gauteng province has a
population of 11 191 700 people and Umpumalnga with a population
of about 3 617 600. With an estimated figure of about 10% of this
stats, our project will be sustainable and a return on investment can
be realized within a period of five years.

1.4.4 The Company

A company ZARGOTONE(PTY)LTD has been registered and a name


change to BUFFALO BEACH ENTERTAINMENT GROBLERSDAL
(PTY)LTD has been registered
A

Business Detail
Name of Company
Business Address
Under the laws of
Date of Incorporation
Nature of Business
Business Tel No
Business Fax No
Address for Correspondence
Bankers

1.4.6

BUFFALO BEACH ENTERTAINMENT


GROBLERSDAL (PTY)LTD
97 Government Square, Marble Hall
South Africa
06/10/2009
Water Theme Park, Accommodation,
Hospitality and entertainment
+27 82 221 4786
+27 86 619 9259
PO Box 311 Boleu, 0450,
SA
First National Bank, Marble Hall

Financial Highlights
As it is a new Company there would be no historical highlights, only
futuristic highlights can be talked about.
The first highlight would be seen when there is an attendance rate of
100% capacity on the first day of opening with a 100 110%
attendance the rest of the year.

1.4.7

The Owners Contribution

With their extensive experience in managing hospitality operations


Solomon has developed a unique water entertainment sport concept, a
tropical hotel theme, which ensure security and safety in a total
controlled environment.

The property was secured by signing a 50 year lease agreement with a


roll over for another 50 years by Buffalo Beach Entertainment
Groblersdal, with the Municipality of Elias Motswaledi Local
Municipality on the 15th December 2011.
Utilising the most modern newly developed mechanical Half Tube,
Slide & Wave generating technology FUN and PROFITS are
GUARANTEED
Most work is managed by experienced consultants and proprietary
technology use, therefore substantial value is added.
1.4.8 Market positioning
Although the group is small and dynamic, it is and will be well placed
in the market. The Company through the combined practical
experience of research and development has the upper hand in the
water leisure, sport and accommodation technology.
Our project is positioned in a small town of Groblersdal, in the
Limpopo provence. We are about 200 km from Johhanesburg Or
Tambo Air port and we 180 km from the Union Buildings in the
capital city of Pretoria. We are 170 km from Emalahleni [ Wit-Bank]
and we are 180 km from Nelspruit both in the Umpumalanga
Provence.
We are 160 km from Polokwane in the Limpopo Provence. We have a
favourable wheather condition for a project like this in this small
town, as 80 % of year has an average of above 28c0 cell catious of
weather conditions.
Groblersdal is the perfect sport, it is the center of all the above
mentioned major cities, and the center point for the three fastest
growing economic provences of our country.

2.

OUTLINE OF BUSINESS

THE CONSEPT

Affordable Lifestyle Entertainment


Our prices will be affordable for our local market. We will also have
day visitors who will be allowed to bring in soft drinks into the park
and we will also have a braai area where cleints can bring in their
meat and chicken to braai on their own.

Lifestyle Entertainment Sport


We will have surfing as a sport within the park and also offer
swimming lessons to our local schools, which will be identified by our
management team.
Affordable Retail
We will have retail out-lets that will sell swimming clothing at a
reasonable prices and other companies that will sell lotions and sun
screens.

Affordable Food & Beverage


We will have restaurant like the kfc, mac-donalds, steers and other
family orientaited franchise outlets. This offers affordable meals for
both individuals and family meals.

Take all the above place it under one roof and you get BUFFALO
BEACH ENTERTAINMENT GROBLERSDAL PTY (LTD)

THE LOCATION OF THE PREMISES


Our project is positioned in a small town of Groblersdal, in the
Limpopo provence. We are about 200 km from Johannesburgs, Or
Tambo Air port and we are about 180 km from the Union Buildings in
the capital city of Pretoria. We are 170 km from Emalahleni [ WitBank] and we are 180 km from Nelspruit both in the Umpumalanga
Provence.
We are 160 km from Polokwane in the Limpopo Provence. We have a
favourable weather condition for a project like this in this small town,
as 80 % of year has an average of above 28c0 cell catious of weather
conditions.
Our premises are on the road which is normaly used by taxis from
Gauteng provence, who will be driving pass by our entrance. There is
availability of transport to the facility. The premises are exceble from
different directions, which will be easy for our cleints, to reach their
detination.
Groblersdal is the perfect sport, it is the center of all the above
mentioned major cities, and the center point for the three fastest
growing economic provences of our country.

At the entrance of Groblersdal. See Appendix 4

Outline of training Courses for the local Populous


Buffalo Beach Entertainment Groblersdal Party Team Members'
number one responsibility is safety, and their number one job is
guest service. We will consistently strive to deliver a safe, clean,
family friendly environment in which the guest is always number
one. It is our Team Members' job to do all they can to deliver our
valued guests a fun-filled day! Join our Team, make friends, gain
experience, and make money! We are looking for High-School

Students,

College

Students,

Teachers,

Retired

Adults,

and

everyone in between to add to our great staff! See Appendix 5

4. PERSONAL PROFILES
The Directors:
Solomon M K Mafiri
and senior management have experience in the business of:

5.
5.1

Hospitality Trade
Clubbing
Live Entertainment
Gaming
Retail
Food and Beverage
Special Events
Conferencing
Teambuilding

MARKET RESEARCH
SPECIFIC TARGET MARKET MARKET PROFILE AND TRENDS

Although available to a broad demographic that ranges from 5 years to


70+, the attraction is a challenge to ride and more so to watch as it is
more fun sometimes for the spectators than for the participants.
5.2

POTENTIAL CUSTOMERS IN BROAD TERMS (TOTAL MARKET)

A broad demographic that ranges from 2 years to 80+, with a


guaranteed repeated business as the FlowRider takes a while to

master and is very addictive not to mention the water slides and the
artificial ocean.
Taken into consideration that an attraction like this Indoor Water Park
will attract people within the 200 km radius as well as the Gauteng
workers which include for the Groblersdal Park with annual mid-year
estimates from Statistics South Africa in July 2010:

5.3

Gauteng with 11 191 700


Limpopo with 5 439 600
Mpumalanga with 3 617 600 people. See Appendix 16 hereto

ELEMENTS OF THE MARKET STRUCTURE


The most important market structure elements that influence water
based activities are the weather and the economic climate.
The Park therefore has been designed all to be under one roof without
losing the feel of being on a tropical beach having fun round the
clock.

5.4

INDUSTRY ANALYSIS OF SOURCE


With only one WAVE HOUSE Concept in Durban focused on the
tourist market BUFFALO BEACH ENTERTAINMENT GROBLERSDAL
PTY (LTD) take a piece of paradise to the people in the form of flow
riding, lazy river and water slides.
The populous are guaranteed to have fun and profits are to be made

5.5

VARIOUS RISKS
The greatest risk for Water based Entertainment is the weather.

To overcome the above BBE POL through, Buffalo Beach will be the
first in the Southern Hemisphere to have all under one roof in a
controlled environment where safety and security are guaranteed
Thus the entertainment water adventure will be fully operational
throughout the year.
5.6

COMPETITORS ANALYSIS

It is important to know about the magnitudes and


strategies of competitors before considering a marketing
plan. We scrupulously investigate what emphasis other
competitors place on each of the components of the
marketing mix namely:

Price
Product
Place
Promotion

It is always better to have competitors vibrating on the


same frequency with us than to have an unchallengeable
giant in the market .We establishing both negative and
positive features of services offered by competitors and
develop relationships with our customers and its because
a good marketing strategy the correct market ,
competitors` weak points and choosing the correct
marketing strategy .

As this will be a first of its kind in South Africa we, will still have
competitors.
The

closest

in

reasonable

similarity

to

what

Buffalo

Beach

Entertainment GROBLERSDAL intended to do is:

Sun City with its open air artificial ocean. The sun city is about
300 km away from our park. Their prices are very expensive, it
has very limited activities within the park, with very limited

space, which cannot even accommodate 30 000 people. In this


park they dont promote any water sporting activities like ours.
For us sun city will be taken as a second option, especially after
a client can visit our exclusive park.

5.7

Ushaka Marine in Durban with its open air water slides. This
park is about 400km away from our park and it caters for
middle class and high income group earners. Our local target
market cannot even afford to travel to that destination, never
mind the entrence fee, which is very expensive for our local
market.

Aventura Bela Bela with its open air three slides, one kiddies
pool, swimming pool and open air wave pool. This park is about
180km away from our park, with very good reputation, but very
limited activities within the park. There is not even enough
restaurant within this park, never mind the expensive entrance
fee they charge.

Loskop Dam Aventura has only two swimming pools, a picnic


area, braai place, a hotel , a conference facility with very limited
space that cannot even cater for 2000 people. It still attracts
very negative vibes with relation to racism around our local
market. It is still considered to be a white area, which gives us
more advantage.

Sethabiseni which is about 60km from our park, but only offers
one swimming pool, a braai area and a picnic area. The park
has a bat reputation of drawnings.

MARKETING PLAN
There is a marketing plan needed as there are such a need for water
based entertainment and well controlled sport in South Africa, with
an attendance of minimum 8 000 people that are expected per day.
SWOT ANALYSIS
Strength:

Our strength is that in radius of about 200km, we dont have a project


like ours. Which will be the only water park entertainment place of it
kind. This gives us more advantage, because in most instances our
cleints whould have no choice but to visit this park. But even though
its their only choice, exclusive service is our major strength.
Weakness:
This is our first project of this nature, and we still have to go through
the learning curves, will running the project at the same time. The
other thing is that our local populous, have no experience in this kind
of life style, so we also have a responsibility not only to introduce them
into this type of sport and entertainment, but also we running at a
risk drawnings. So we are going to have to educate our local populous
about this new life style change in their area.
Opportunity:
It is a greate and magnificent opportunity for us, as this project will
the first of its kind in our provence of Limpopo. Not for entertainment
only, but in the whole of Sekhukhune area there are no conference
facilities, so this is an opportunity not to be missed.
Threats:
The fact that this project is based in land is a threat, as we dont have
expect life saving guards in land, but we going to have to out from the
costal areas, which will be expensive for us. The supply of water is
also going cost us, as we will need more water to sustain the vaibilty of
the project.
The fact that there are already excisting jaints in the market, with
serious financial muscles, plays a major role. We will be competing
against the best in the market, which will keep us always on our toes.

MARKETING PLAN & STRATEGY


The focus here is to choose the correct strategy to bring
our name and services to the attention of the identified
markets, considering as well time and cost .The services
we offer as well as the profile off the park, play an adjust

and implement new and necessary marketing methods.


We apply attention of the market e.g.
MARKETING MIX
We have learned that strategies should not be used in
isolation. An advert may be effective in itself, and the
service should be of a suitable standard to support it.
Therefore we stress that the information envied to the
public must be supported by all means, such as the quality
other product or services offered by the advertiser.
COMPOSITION OF THE MARKETING MIX
PLACE
THE LOCATION OF THE PREMISES
Our project is positioned in a small town of Groblersdal, in the
Limpopo provence. We are about 200 km from Johhanesburg Or
Tambo Air port and we are about 180 km from the Union Buildings in
the capital city of Pretoria. We are 170 km from Emalahleni [ WitBank] and we are 180 km from Nelspruit both in the Umpumalanga
Provence.
We are 160 km from Polokwane in the Limpopo Provence. We have a
favourable weather condition for a project like this in this small town,
as 80 % of year has an average of above 28c0 cell-catious of weather
conditions.
Groblersdal is the perfect sport, it is the center of all the above
mentioned major cities, and the center point for the three fastest
growing economic provences of our country.
The availability of water in this area also plays an important role. Our
water park needs more than 1000 galloons of water, on a monthly
basis and we will have a stable supply from our Sekhukhune district.
With three major sources of water supply in our area, the Loskop
dam, the flag boshielo dam and die hoop dam, we will defenetly have
enough water supply for our water park.

PRODUCT/SERVICES

Our main product is water sport and entertainment. This is


a unique product in the sense that excellent service is our
main to attract daily visitors. The minimising of drawnigs,
also will be an added advantage to the park, by hiring
experienced swimmers and out sourcing of experienced
companies in life guard services, who will be life guards
around the parks and future training of our locals, by
offering swimming lessons.
PRICING
Our prices will valued by auditing consultants, so that
when we value our entrance fees, and other fees, we know
that the prices are not fluctuated or infiltrated in any way,
as the markets history is also taken into account before
any transaction can be finalized .As people have different
understanding for meanings of the value of money , it is
always expected that clients should get the best value for
their money. All that is done with a view of making it
possible to cement friendship with clients and culminate a
repeat in business .
PROMOTION
We do our utmost to promote our company, we advertise
so that companies can view the exclusive work we are
doing and distribute fliers and brochures .The company
applies direct and indirect marketing strategies .
We will advertise by using the following local and national
radio stations, which are more familiar to our target
market, radio Thobel which covers almost a radious of
about 900km from polokwane, radio Metro which is also a
national radio station, Capricon Fm which is one of the
fasted growing radio stations in our country, and our local
radio, Moutse fm and Sekhukhune fm, which will be cost
effective for our project.
Advertisements on buses, we will do branding on our
buses that are used to transport staff, cleints and our local

commuters. Local taxis will also be used for branding and


promoting the park.
Bill- Boards will placed in major cities around the country
eg. Pretoria, Johannesburg, Polokwane, Witbank, Nelspruit.
With the latest technology being used, we will even feture
the contruction progress before the park even opens, to
make sure that on the day of opening our will be 100% full
to capacity.
Presentations will done with local radio stations and some
of the national radio stations.
Internet is the world latest technology, with the social networks eg. The face-book, twitter etc. This will be the
place to be at.
All major advertising channels will be utilized to bring this unique
concept home to the local populous.

5.8

CHANNELS OF DISTRIBUTION
BUFFALO BEACH ENTERTAINMENT GROBLERSDAL PTY (LTD) will
make use of all forms of marketing to bring it to the heart of the
community.

6.

FINANCIAL PLAN
In this document financial investment / debt is sought after as per the
cash flow projection herewith.
The purposes of the Funding are:
To fund the capital requirements for the establishment of the water
theme park;
To fund the capital requirements for the acquisition of the
equipment needed for the establishment of Buffalo Beach
Entertainment Groblersdal water theme park;

To afford institutional investors and business associates the


opportunity to participate directly in equity and future growth of
the company;
6.1

FINANCIAL GOALS AND TARGETS


To improve return on investment

6.2

EXPECTED CAPITAL EXPENDITURE BUDGET


As per anticipated capital expenditure. See Appendix 6

6.3

CASH FLOW PROJECTION


Basic assumptions.

Income Assumptions. See Appendix 7


Expense Assumptions. See Appendix 8
Anticipated Cash Flow. See Appendix 9
Anticipated Balance Sheet. See Appendix 10
Anticipated Best Case. See Appendix 11
Anticipated Worst Case. See Appendix 12

Comparisons
See Appendix 13

Financial Graphs
See Appendix 14

6.4

SECURITIES AVAILABLE

All assets acquired can be utilised as security for the funding as most
work is managed experienced consultants and proprietary technology
use, therefore substantial value is added.

7.

OTHER RESOURCES

7.1

OPERATIONAL PLAN

7.1.1 SECURING OF FUNDS


It is the intention of the Company to secure all the necessary funding
and place firm orders with the suppliers as soon as possible to be able
to open the Gates to the Park ASAP.
7.1.2 ERRECTION OF STRUCTURES
We will require the service of experts companies to errect the
structures to avoid shaddy jobs. All this companies will be requested
to provide surety for their job. The shortest as possible period will be
utilized

to

build

the

structure

after

finalization

of

required

documentation with the intention to open for the public ASAP.


Registered engeneering firms, who are registered with the civil
engeneering board of S A, the construction industry board, will be
considered for the project and professional project management
companies will be hired to manage the project during the construction
face.
7.2

PROJECT PLAN LAYOUT

The project plan will be more descriptive once the capital is obtained
and will be submitted to the Board.
7.3

ANTICIPATED FACILITIES & EQUIPMENT


See Appendix 15

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