Professional Documents
Culture Documents
The final slide of the film inform viewers that 40 countries are working together to put a
stop with the conflicts that comes with trading diamonds. Illegal diamonds are still finding its
way to the market and consumers have the power to stop this. The motion picture suggests that
settling on educated purchase decision is redemptive, and that customers can make amends for
the wrongdoings by dismissing the systemic debasement that has polluted their material comfort.
Reference
Littlejohn, S. (2009). Encyclopedia of Communication Theory. Retrieved from SAGE
Knowledge. http://sk.sagepub.com.contentproxy.phoenix.edu/reference/
communicationtheory/n12.xml
Sharma, R. (2012, December). News on the rocks: Exploring the agenda-setting effects of Blood
Diamond in print and broadcast news. Media, War and Conflict, 5(3). SAGE Journals.
http://mwc.sagepub.com.contentproxy.phoenix.edu/content/5/3/239.full.pdf+html