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This new age economy, with its attendant paradigm shifts in relation to the h u m a n
capital, in terms of its acquisition, utilisation, development
a n d retention , has placed a heavy demand on todays HR professionals. Today HR is
expected to identify potential talent and also comprehend, conceptualised
implement relevant strategies to contribute effectively to achieve
organisational objectives. Hence a serious concern of every HR manager in
order to survive this War for Talent, is to fight against a
limited and diminishing pool of qualified available candidates
t o r e p l a c e v a l u a b l e employees when they leave, dramatically
underscoring the difficulty to attract, motivate and retain the best
e m p l o y e e s i n a n o r g a n i s a t i o n . T o analyse the reasons, we first need to
understand what TALENT means .People have different views and definitions.
According to Leigh Branham, vice-president, consulting service at Right Management
Consultants and author of the book, Keeping People Who Keep You in
Business, a talent is not rare and precious. Everyone has talent too many to
possibly name all. Talent is b e h a v i o u r , t h i n g s w e d o m o r e e a s i l y t h a n t h e
n e x t p e r s o n . W e s p e a k o f natural born talent but those with a gift, knack,
ability or flair for something c a n r e f i n e a n d d e v e l o p t h a t t a l e n t t h r o u g h
e x p e r i e n c e . T a l e n t , h o w e v e r , cannot be taught. As someone once said, you
can teach a turkey to climb atree, but it is easier to hire a squirrel.Vice President,
HR of Seagram, Mr. Gopi Nambiar, says talent can be best d e s c r i b e d a s a
combination of abilities and attitudes. The real trick is to m a t c h
the right motivated talents to the right role, individually
a n d collectively, harnessing and harmonizing this crucial attribute to achieve
theobjectives of your company.
Today, companies have become fiercely competitive when it
c o m e s t o attracting and retaining talent. Then, what is it that has really
changed? By focusing on productivity, organisations are realising that it is
imperative to hire employees who can do the job andbe successful at it.
OBJECTIVES
1. To identify various upcoming challenges of talent managemen
2. To establish upcoming trends in talent management.
3. To identify the ways to retain the best talent.