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This commentary will attempt to analyse the various literary and

linguistics features in the traveler review Fantastic, leisurely way to


see a big city of the British Airways London Eye. The text follows
the written discourse of a travel review guide on the popular
traveler review site TripAdvisor. The reviewer focuses the analysis
of his experience on the London Eye and is bias towards explaining
the positive aspects of his/her experience with his/her accomplice,
therefore indirectly advertising the London Eye as an excellent
tourist destination.
The graphologoy of the article is unique as its structure is one that
would rarely be seen anywhere but on a travel review website. The
structure, for example with the use of a list-like format at the
beginning to provide details regarding the review, allows for easier
reading. The graphology allows for listing to take place, for example
in the subheading Activities: dining, city sightseeing, getting
married. Note that lisiting of possible activities helps the writer and
therefore the tripadvisor website to advertise the location as it
overemphasizes the potential locations visitors can visit. Note that
the bolded typography is common in this article as it complements
the unique graphological structure. The bolded font, at numerous
points, allows the text to be more easily readable as through
subheadings key information is provided in a brief and concise
manner.
The review begins with an title that immediately grabs the readers
attention. The headline Fantastic, leisurely way to see a big
city is bolded and hosts an enlarged font size to make it
immediately stand out to readers. The fact that it is in quotation
marks meaning that it has been said by a person who has actually
experienced the London Eye makes the review seem all the more
trustworthy as it implies less bias. Moreover, the first word of the
headline is a premodifier with a very positive denotation to enhance
the impact of the title on the reader. It acts as a hook and is
effective in capturing the readers attention. The premodifier big
in the subordinate clause leisurely way to see a big city
symbolizes the idea and image of the London Eye towering over the
worlds largest, complicated cities. This implies that the London
Eye is a must-see tourist attraction for anyone who plans to visit the
United Kingdom.
The language used by the write is relatively informal and colloquial,
allowing the conveyance of a more easy to comprehend threeparagraph-review. The use of the pronoun this in the abstract
noun-phrase this incredible sight allows for a more informal and
conversational tone to be established. The use of subjective
premodifiers such as incredible reinforce this idea of a
conversational tone and approach being used. Rough facts and
figures are also provided to provide detail, as seen in the adverbial
phrase since 2000 and in the parenthesis {5 minutes), to make

the review more trustworthy and believable. Superlatives such as


largest to describe the relative size of the London Eye to other
ferris wheels around the world are used in an attempt to
overemphasise the significance of the London Eye and how it is a
must see location for any tourist. The fact that they are
approximations and no precise dates are given makes the style
more friendly, easy to read and conversational. Idiomatic
expressions such as earned a place on the skyline of London are
used to give a sense of presence of the reviewer, as it is almost as if
he/she is simply dictating the review to readers rather than formally
writing it. The informal approach allows for mutual trust to develop
between the reader and writer and is important in making the
passage more convincing and influencing. The siblance in the main
clause One can scarcely imagine the South side creates a
connection between the South side of the thames without the
London Eye, showing it to be almost synomous with the vibrant city.
The use of collective pronouns allows the adoption of a first person
point of view. The use of the pronouns we and the possessive
pronoun our repeatedly. Subjectivity is too a key aspect of the
review, for example when the writer describes the price of the
tickets to the London Eye with the abstract noun phrase fairly
decent price. Colloquial language, for example with the subjective
modifier fairly allows for a more personal and conversational
approach to be taken to the review.

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