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experience

magazine

www.Longos.com

harvest

traditions

fresh flavours & ideas for fall


fall 2010
1
free issue

a fresh tradition
Anthony Longo
President & CEO

Welcome to our Fall edition of Longos Experience magazine. It is


not uncommon to hear people say that this time of year is their
favourite. And its no wonder as it is ripe with spectacular colour,
fresh beginnings and treasured traditions. And that is exactly
what we have in store for you in this issue.
We genuinely appreciate the patronage of our existing customers
and we look forward to welcoming new ones. We invite you to
come and see why thousands of families shop with us each and
every week, sometimes even several times a week! Our goal is to
make your life easier. We know you value your time just as much
as your money, which is why we have lots of great time-saving,
budget-boosting ideas in store for you.
Look for some quick and easy mealtime solutions in our Family
Weeknight Crunch feature (pg 39). Falls most popular family
event has to be Thanksgiving there is no better time to slow
down and gather your loved ones around your table to enjoy
our local bounty. For this occasion, youll enjoy our Thanksgiving feature (pg 9) starring our incredible Longos Signature fresh
turkey, guaranteed to be moist and juicy. Youll also find exotic
cultural flavours in our Travel Through Taste Buds feature (pg 17),
some spooky treats in our Halloween Howl (pg 31) and more.

ments as we unveil A
Fresh Tradition (see pg 6
for more information). We
are committed to being a
partner and resource for
our customers to help create new traditions, cherish existing
ones and be there when you need us, day in and day out
all within your food budget. I hope you enjoy many of the
exciting new solutions, offerings and services that we have in
store for you. You can shop confidently knowing that we are
committed to offering you the best shopping experience at a
competitive value each and every day.
We are also very excited to announce that later this month
we will be opening our newest flagship location, a 50,000
sq.ft. one-stop shop just steps from Torontos Air Canada
Centre at 15 York Street. Longos Maple Leaf Square will be a
cant miss destination for any serious foodie who ventures
into the city. Well share more about that in our next issue.
From my family to yours, have a safe, happy and delicious
Fall season.

And there is more in store for you too. Throughout all of our
stores right across the GTA, you will notice some enhance-

Longos locations
Aurora
Aurora [905] 726.7928
650 Wellington St. East, at Bayview Ave.

Brampton

Burlington
Fairview [905] 637.3804
1225 Fairview St. at Maple Ave.
Walkers Line [905] 331.1645
2900 Walkers Line at Hwy. 5

Markham

Richmond Hill [905] 770.7029


10870 Yonge St. at Elgin Mills Rd.

Winston [905] 828.0008


3163 Winston Churchill Blvd. at Laird Rd.

Rutherford [905] 850.7013


5283 Rutherford Rd. at Clarence St.

Oakville

Woodbridge [905] 850.6161


8401 Weston Rd. at Langstaff Rd.

Burloak [905] 825.8989


3455 Wyecroft Rd. at Burloak Dr.

The Market by Longos

Oakville [905] 257.5633


338 Dundas St. East at Trafalgar Rd.

Bloor Street East [416] 922.4797


100 Bloor St. East at Park Rd.

Thornhill

Brookfield Place (BCE) [416] 306.1881


181 Bay St., Brookfield Place,
Concourse Level

Bayview [905] 882.4646


7355 Bayview Ave. at Laureleaf Rd.

Toronto
Maple Leaf Square OPENS FALL 2010
15 York St. on west side of Air Canada Centre

Elizabeth [416] 597.9005


111 Elizabeth St. at Dundas St.
1 block West of Bay

York Mills [416] 385.3113


808 York Mills Rd. at Leslie St.

First Canadian Place [416] 304.1147


100 King St. West, First Canadian Place,
Concourse Level

Markham [905] 479.8877


3085 Hwy. 7 at Woodbine Ave.

Vaughan

Info Line

Mississauga

Bathurst [289] 304.9520


9306 Bathurst St. at Rutherford Rd.

1-800-9LONGOS (1-800-956-6467)

Glen Erin [905] 567.4450


5636 Glen Erin Dr. at Thomas St.

Maple [905] 417.0207


2810 Major Mackenzie Dr. at Jane St.

Boxgrove [905] 209.7655


98 Copper Creek Dr. at 9th Line

Longos Freshness Delivered


Right to Your Door

www.grocerygateway.com

www.Longos.com

experience magazine

Brampton [905] 455.3135


7700 Hurontario St. at Ray Lawson Blvd.

Ponytrail [905] 629.8583


1891 Rathburn Rd. at Ponytrail

featured recipes
10 Longos Signature turkey
and gravy

TM

13 chocolate pumpkin squares


with maple whipped cream

table of contents
9

24

14 roasted garlic and veggie


moons
15 pumpkin cannelloni with
sage tomato cream sauce
19 German potato salad
20 chickpea and potato curry
21 fresh corn and sage bread
25 chocolate almond cornmeal
cake with balsamic drizzle

31

41

26 balsamic and pesto


marinated chicken salad
33 marvelous marble cake
34 monster cheese quesadillas
34 sweet potato and black
bean chili
41 chunky chicken minestrone
41 bean barley soup
43 spicy shredded beef tacos

Go to Longos.com and click


on the magazine cover icon
for these great recipes:

Premium Organic Meadow Ice Cream

Now Available at Longos!

17 lemon ricotta blintz


casserole

7 balsamic roasted pear


2
wedges with prosciutto
5 orange cheddar cheese
3
fondue
9 Thai coconut curry salmon
3
linguine

experience magazine

15 42 beef
20 and tomato gnocchi
stew

25

30

look for this icon for


quick & easy
recipes prepared in
30 minutes or less!

17

travel through
taste buds

24

balsamic
vinegar

look for this icon to


see suggested
wine pairings

Halloween
howl

39 family

weeknight
crunch

48 it pays to

be a Longos
shopper

50

foods to boost
immunity

Wine pairings by
Lesley Martin, Longos
Certified Sommelier.

Recipes by Emily
Richards, Professional
Home Economist &
Cookbook Author.
Nutritional tips by
Sandra Saville, Longos
Registered Dietitian.

cover recipe

Local. Organic. Farmer-Owned.

a classic
Thanksgiving

31

chocolate
pumpkin
squares with
maple whipped
cream page 13

Meet Emily Richards at these


Loft Cooking Classes where
you will enjoy a selection of
recipes from this magazine
that she will bring to life.
Only $20!
7:00pm 9:00pm
September 2 Boxgrove
October 20
Burloak
October 26
Bathurst
November 4 Richmond Hill

www.Longos.com

12 make-ahead scalloped
potatoes

18 Spanish tomato
and shrimp tortas

info@organicmeadow.com 1-866-767-9694

we have
reinvigorated
our customer
commitment

11 pear and chestnut stuffing

Created with only the purest of Natures organic ingredients starting with certified organic milk
from our Ontario family farms, Organic Meadow Ice Cream is sure to become your favourite
treat! Look for our Ice Cream and other Organic Meadow products in your local Longos store.

www.organicmeadow.com

Space limited. Call or visit


these stores
to register.

we have

reinvigorated our
customer commitment

It has been a long-standing tradition of Longos to deliver fresher, better quality food, offer great
value on everyday shopping needs, provide friendlier, more personal service and provide time-saving
meal solutions. A Fresh Tradition is honouring our traditions of the past and introducing exciting
new changes for the future.

fresh and unique


Since 1956, we have been supporting local farmers, many for three generations, and we are proud of the
reputation we have earned by providing the highest-quality fruits and vegetables. We have expanded
our fresh offerings by committing to at least 100 organic varieties available everyday. You must try
our famous, authentic cannolis, now filled to order while you wait to ensure optimum freshness.
Chocolate tempering machines are in all Bakery Departments to provide the ultimate chocolate-dipped
experience. Hand-dipped chocolate strawberries are available everyday. Did you know that we custom
roast coffee beans in the Aromat Caf at select Longos locations? These beans, roasted to perfection
in small batches, are now available at all locations.

everyday value

services for ease

We know you value your time as much as your money. Longos.com has been redesigned so its easier
to build shopping lists. As well, searching your favourite recipe has never been easier. Longos
Experience Magazine continues to provide healthy, affordable meal ideas and now includes wine
pairings by our expert sommelier to make dinner planning that much easier. When its 5 pm and you still
dont know whats for dinner, we have you covered. Longos Kitchen now has $6 meals, which include
an entre and your choice of two sides just heat and eat! And if that isnt enough, Wednesday night is
now Chicken Night, Done Right Longos fresh BBQ chicken only $6.99 hot from the oven!
These are just some of the changes in store. We look forward to creating new traditions with you for
years to come.
1.

2.

3.

4.

Longos Team Members provide legendary service which is validated weekly by positive customer feedback. If you cannot locate that last item on your shopping list, ask one of our friendly Team Members who
will gladly walk you to the product. If you are intrigued by that odd-looking fruit and want to try before
you buy, just ask and we will cut you a sample. And on the weekends between 10 am and 4 pm in
the Produce Department, we have knowledgeable Team Members conducting Why not try informational tastings on new and unique items. Try before you buy sampling is available in the Deli and
Longos Kitchen as well.

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experience magazine

For years, we have checked our competitors prices on the items you buy everyday to ensure you get the
best value. We have expanded the list of checked items and customized them by location to reflect
the unique needs of each neighbourhood and then adjust prices accordingly. We check so you dont have
to! We also have thousands of Low Price Alerts throughout the store. These great prices are locked
down for the season on the products you are buying right now. Look for the bright yellow signs
throughout the store to save even more. And dont forget our Thank You Rewards program. It is free to
join and you earn points on every purchase plus there are hundreds of opportunities for earning bonus
points throughout the store. Update your profile at Longos.com, provide your email address and you
will receive exclusive seasonal offers, advance notices and money-saving ideas tailored just for
you directly to your inbox.

time-saving meal ideas

1. Shirley - Seafood Dept. Manager 2. Victor - Meat Dept. Manager 3. Pia - Cheese Master & Deli Dept. Manager 4. Kostas - Produce Dept. Manager

a classic
Thanksgiving

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experience magazine


hanksgiving. A long

weekend. A holiday. The

midway point in the fall
schedule. Time to take a break and
enjoy family and friends at a communal meal of traditional, heirloom
family favourites. Longos has exactly
what you need for your fall feast.

fresh

flavours & ideas

Pairing: Thanksgiving dinner is the


perfect occasion for both white and
red wine lovers. Enjoy the season with
Flat Rock Cellars Chardonnay or Clos
Jordanne Village Reserve Pinot Noir,
both from the Niagara Peninsula.

Longos Signature turkey and gravy


Longos strives to bring our customers the best, and
this Signature fresh turkey cant be beat. Whether
you stuff it or not, the gravy will cover your turkey
along with any accompanying side dishes. A perfect Thanksgiving dinner that cant be beat.

10

1

1
1 each
6 cups
1 cup


1/3 cup
1 tbsp

1/2 tsp

Longos Signature Fresh Turkey


(about 20 lb)
small onion, halved
carrot and stalk celery, halved
water
chicken or turkey stock (approx.)
Pear and Chestnut Stuffing
(recipe online)
Longos butter, softened
chopped fresh Longos sage leaves
or 1 tsp dried sage
each salt and pepper

Gravy:
1/2 cup
1 cup
1
1

Western Family all purpose flour


dry white wine
large shallot, finely chopped
clove garlic, minced

Remove neck and bag of giblets from inside of


the turkey and rinse under cold water. Place
giblets in large saucepan and add onion, carrot,
celery and water. Bring to a boil. Reduce heat to
low and skim off fat; simmer for 2 hours. Strain
into measuring cup. Add enough of the stock to
make 3 cups. Set aside.

Place turkey in 400F oven for 45 minutes. Reduce


heat to 325F; cover turkey and cook for about
3 hours or until meat thermometer inserted into
thigh reads 180F and stuffing reads 165F. Remove
from oven and let stand covered for 20 minutes
before carving.
Gravy: Remove turkey from roasting pan and
skim off fat from pan juices. Place roasting pan
over medium heat; add shallot and garlic to juices
and cook for 2 minutes or until softened. Whisk
flour into pan and cook, whisking for 1 minute.
Add wine and reserved stock. Bring to the boil and
cook, stirring for about 10 minutes or until thickened. Strain through sieve into gravy boat. Gravy
yields about 4 cups.

pear and chestnut stuffing


Visit Longos.com for recipe.

serve up a Signature Thanksgiving


We are thrilled with the success of our new Longos Signature Turkey. Weve searched for many years
to find a fresh turkey so superb that we are proud to put the Longos name on it. Our turkey had a
test drive last Christmas and those consumers who tried it raved about it. The Longo family
and our team of food experts recognized that this bird far surpasses
any turkey theyve tasted in 54 years in the premium food business. It
is perfect for your holiday feast AND its a local find! Its raised right here in Ontario. The taste of this
turkey is incredible moist, juicy, tender and succulent. Our turkeys come from a three generation,
family-owned farm where the personal care, cleanliness and attention to detail are second-to-none.
For the best results, we encourage you to follow the simple preparation instructions that come with
your Signature Turkey. But be prepared for a crowd next holiday your family and friends will be
looking for you to host every family gathering once they taste this incredible bird.

Spoon out stuffing into serving dish and carve


turkey. Serve with gravy.
Makes 16 servings, plus leftover meat.
Per serving of 6 oz turkey meat and skin, cup (50 mL)
gravy and 1 portion of stuffing: 560 calories; 51 g protein;
23 g fat; 34 g carbohydrate; 3 g fibre
Excellent Source of Zinc; Good Source of Vitamins B2,
B3 and B12; Good Source of Iron; Source of Vitamin B1;
Source of Vitamins C and E; Source of Magnesium

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experience magazine

Preparation Time: 1 hour (including


making stuffing and gravy)
Cook Time: 4 hours

Rinse turkey and pat dry. Turn bird upside down


and fill neck cavity with stuffing if using. Turn
turkey over and place in large roasting pan. Bring
neck skin up to cover opening and close with
skewer. Loosely fill body cavity of turkey with stuffing. Combine butter and sage and rub all over outside of turkey and sprinkle with salt and pepper.

Be sure to pre-order your Fresh


Longos Signature Turkey
Visit the Longos Meat Counter and place your order to ensure
that you wont be disappointed!

11

effortless entertaining
Long before the appetizers are even served, your holiday
table will make a stunning first impression on your guests.
Fruit place cards: Use small pears, crab apples or jack-be-little pumpkins
as place cards. Tie paper name tags punched with holes to colourful fall fruit with
ribbon or twine.
The right garnish adds incredible style to your table:
bring the outdoors in by surrounding your turkey with bay leaves and cranberries
decorate your stuffing, salads or side dishes with the brilliant red-jewelled seeds
of the pomegranate

divine

Sleek hurricane glasses filled with fallen leaves show off colours that contrast with the
otherwise monochromatic palette. The clear glass of the goblets keeps the look clean.
A quick trip to Longos will yield this fall centrepiece: an informal arrangement of
kumquats, squash and a bell pepper in a ceramic compote bowl. Use whatever orange fruits and vegetables
you find baby pumpkins, carrots, persimmons or oranges.
Tip: You can also use hollowed out mini pumpkins for individual servings of cranberry sauce its one
less thing to keep passing around the table!

a wise choice
Turkey meat is naturally low in fat, and a 5-ounce serving provides almost half of the recommended daily allowance of folic acid. Its a good source of vitamins B, B1, B6, zinc and potassium. Leftover turkey meat makes
excellent soup, sandwiches and salads. Make sure youve got a Longos fresh baguette and local greens on hand
to enjoy the remains of your meal the next day. That is, if your family hasnt gobbled it all down!

did you know? Etymologists claim that the expression get a lucky break initially applied to the
person winning the larger half in a wishbone tug-of-war.

15

20

thanksgiving ends

chocolate pumpkin squares


with25
maple whipped
cream
30
Chocolate and pumpkin are the perfect finale to your Thanksgiving meal. With these
squares
5 you can cut larger servings if guests
have room or smaller ones for just a sweet
taste to finish your meal.
Preparation Time: 15 minutes
Cook Time: 30 minutes

12

Visit Longos.com
for recipe.

2 cups
1/2 tsp
1/2 cup
1/2 cup
3/4 cup
1 can

2
1 tsp
1/2 cup
1/2 tsp

1/4 tsp

chocolate cookie crumbs


Longos ground cinnamon
Longos butter, melted
cream cheese, softened
packed brown sugar
(14 oz) Western Family
100% pure pumpkin
eggs
vanilla extract
Western Family all purpose flour
each ground cinnamon
and nutmeg
ground cloves

Maple Whipped Cream:


3/4 cup 35% whipping cream
1/4 cup Longos pure maple syrup
In bowl, combine cookie crumbs and cinnamon. Drizzle butter over top and stir to
combine well. Press crumb mixture into bottom of parchment paper lined baking pan.
Bake in 350F oven for about 10 minutes or
until set. Let cool.

Maple Whipped Cream: In a bowl, whip


cream and maple syrup until slightly firm
peaks form. Cut into bars and serve each
with some of the whipped cream.
Makes 18 servings.
To make sugared pumpkin garnish as in
photo: Using a vegetable peeler; peel small
strips from a fresh peeled pumpkin piece
and thinly slice. Toss with some granulated
sugar and place on parchment paper lined
baking sheet and bake in 350F oven for
3 to 5 minutes or until soft. Let cool completely before using.
Per serving: 230 calories; 3 g protein;
13 g fat; 26 g carbohydrate; 2 g fibre

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experience magazine

makeahead
scalloped
potatoes

Meanwhile, in large bowl, using electric


mixer, beat cream cheese and sugar until
fluffy. Beat in pumpkin, eggs and vanilla
until combined. Add flour, cinnamon,
nutmeg and cloves and beat on low until
just combined. Pour mixture over chocolate base and return to oven for about 20
minutes or until tester inserted in centre
comes out clean and top is firm to the
touch. Let cool completely. Cover and
refrigerate for up to 2 days.

Pairing: Experience pure


decadence by pairing these
squares with the Inniskillin
Riesling Ice Wine from Niagara.

13

roasted garlic and veggie moons


Perfect as an appetizer but also fitting to enjoy as a
side dish. With crisp flaky pastry,15
these vegetable-filled
20
crescent moons are truly addictive. Roasting the garlic
softens the flavour which is only heightened from
Longos roasted butternut squash dip.
Preparation Time: 30 minutes
Cooling Time: 30 minutes
Cook Time: 1 hour
8 oz
1
1/2
1
2 tbsp
2 tbsp
1 tbsp
1/4 tsp
1 tub

1 pkg
1

25

30

Yukon Gold potatoes, diced


large carrot, diced 5
red onion, diced
large head of garlic
Longos extra virgin olive oil
chopped fresh parsley
chopped Longos fresh thyme
each salt and pepper
(8 oz) Longos roasted butternut
squash dip and spread
(500 g) puff pastry, thawed
egg, lightly beaten

In a large bowl, combine potatoes, carrots and onion.


Trim top head of garlic to expose cloves; set aside.
Add oil, parsley, thyme, salt and pepper to potato
mixture and toss to coat well. Spread on parchment
paper lined baking sheet and add garlic head cut side
down. Roast in 425F oven for about 30 minutes or

Pairing: There isnt a better match


for sage than Riesling. For this
dish, try a slightly sweet Riesling
to complement the sweetness of
the pumpkin, like Niagaras Cave
Spring Cellars Off-dry Riesling.

until vegetables are golden and tender and garlic is soft


when squeezed.
Squeeze garlic into a bowl and mash with fork. Stir in
butternut squash dip and scrape in roasted vegetables.
Stir well to coat; let cool to room temperature, about
30 minutes.
1. Meanwhile, cut pastry in half and roll out one
half to a 9 x 18 inch rectangle on a lightly floured
surface. Cut out eight 4-inch circles. Repeat with remaining pastry. 2. Divide roasted vegetable mixture
among centre of circles. 3. Brush edge with some
beaten egg and fold over dough to make half circles
(moons). Place on parchment paper lined baking
sheet and brush with more egg. Discard remaining
pastry and egg. Bake in 400F oven for about 25
minutes or until golden brown and crisp. Let cool
slightly before serving.
Makes 16 moons.
Tip: Cover and refrigerate for up to one day. Before
serving warm in 350F oven for about 10 minutes to
heat through.
Per 1 piece serving: 180 calories; 3 g protein; 13 g fat;
14 g carbohydrate; 1 g fibre
Source of Vitamin C; Source of Iron

Pairing: Impress your guests


by choosing an aperitif wine
to match your appetizers.
Try these flavourful little
moons with the Trumpours
Mill Gamay Noir from Prince
Edward County.

15

25

1.

20
pumpkin cannelloni with
sage tomato cream sauce

30

Rich squash filling makes these cannelloni mouth watering and a perfect first course or vegetarian offering
during the holidays. Using egg roll wrappers makes for
a fast pasta-type wrapper with no precooking required.

14

2.

2 tbsp
1
3
2 tbsp
2 cups

1/2 cup
1 cup
1/3 cup
1/2 cup
1/4 tsp
12

Longos butter
onion, finely chopped
cloves garlic, minced
chopped fresh Italian parsley
diced Longos fresh cut and peeled squash
or pumpkin
vegetable stock
diced cream cheese
freshly grated Parmesan cheese
Longos seasoned dry breadcrumbs
each salt and pepper
egg roll wrappers

Sage Tomato Cream Sauce:


3 tbsp
Longos butter
1 tbsp
chopped Longos fresh sage leaves or 2 tsp

dried sage leaves
1 can
(540 mL) stewed tomatoes
1/2 cup
35% whipping cream

roasted garlic
and veggie moons

Sage Tomato Cream Sauce: In saucepan, melt butter over medium heat and cook sage for 2 minutes
until fragrant and golden. Add tomatoes and mash

3.

Meanwhile, in large nonstick skillet, melt butter


over medium heat and cook onion, garlic and
parsley for 3 minutes or until softened. Add
pumpkin and stock and bring to a simmer. Cover
and cook for about 5 minutes or until pumpkin is
tender and almost all of the stock has evaporated.
Remove from heat and stir in cream and Parmesan
cheeses. Add breadcrumbs, salt and pepper and
stir until well combined.
Spoon 3 tbsp of the filling along one side of egg roll
wrapper and roll up. Place in greased baking dish.
Repeat with remaining filling and wrappers, nestling each other close together. Pour Sage Tomato
Cream Sauce over top cannelloni; cover with foil
and bake in 350F oven for about 30 minutes or
until pasta is tender and sauce is bubbling.
Makes 12 cannelloni.
Tip: Use the remaining wrappers in the package to
make other pasta ideas, like ravioli, or cut it into
strips for a fresh pasta dish another weeknight.
Per serving: 290 calories; 7 g protein; 17 g fat;
28 g carbohydrate; 2 g fibre
Excellent Source of Vitamin C; Good Source of Vitamin
B1; Good Source of Folate; Source of Vitamins B2, B3,

B12 and E; Source of Calcium, Iron and Magnesium

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experience magazine

Preparation Time: 25 minutes


Cook Time: 40 minutes

with potato masher. Add cream and bring to the


boil; set aside.

15

travel

through
taste buds

16

lemon ricotta
blintz casserole
Visit Longos.com for recipe.

expand your world one meal at a time


Around the world, cultures celebrate the fall harvest in unique ways. September points to the end of
summer and the beginning of Autumn. Keep the vacation going and have a little fun with your evening meal by adding some dishes with international flair to your family favourites. By adding one new
dish to a meal of stand-by favourites, youll broaden your familys horizons and experiences as well as
your own. Enjoy your culinary safari you might find the addition of a new dish makes your mealtime a
more dynamic exchange of ideas and conversation. Many cultures have fall celebrations and your family
can be part of them all when you create these delectable, ethnic inspired recipes and take your taste
buds on a world tour!

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experience magazine

Are you looking for a little international flavour? Be sure to take


advantage of the cornucopia of global fare available right at your local
Longos. Its easy to enjoy the bounty of fall and visit a different exotic
locale each night without leaving the cozy comfort of your own kitchen!

17

15

harvest occasions around the world


Rosh Hashana/Yom Kippur/Sukkot The fall brings a series of holidays in the Jewish
tradition the new year, the Day of Atonement and the harvest holiday of Sukkot. Yom Kippur,
the Day of Atonement, is a fast day which ends in a meal to break the fast. Families often serve a
lighter, dairy meal and our Lemon Ricotta Blintz Casserole is a delicious way to do that!
Dia De La Raza/Columbus Day On the second Monday in October, Americans
honour Columbus Day commemorating Christoper Columbuss arrival in the New World in 1492. The
holiday is about the multi-cultural Latin American identity. Celebrate this day with Spanish Tomato and
Shrimp Tortas.
Oktoberfest Oktoberfest is a 16-day festival held each year in Munich, Germany. It runs from
late September to early October. It is one of the most famous events in Germany and the worlds
largest fair, with some six million people attending every year! The Oktoberfest, which celebrates the
harvest, is an important part of Bavarian culture. Harvesting the barley and corn eventually results in
the production of beer which pairs well with our German Potato Salad a vital part of the holiday!
Diwali The Hindu, Sikh and Jain holiday Diwali, also known as the Festival of Lights, is an
important five-day festival. Inner light outshines all darkness and awakens the individual to ones
true nature as the unchanging, infinite and transcendent reality. This brings Ananda inner joy and
peace. For a taste of this holiday we suggest Chickpea & Potato Curry.
Mabon Mabon, an Aboriginal holiday, celebrates the fall equinox approximately September 2123. Harvesting the crops reminds us of the imminent approach of winter and the need to take stock and
prepare for the future. Try our Fresh Corn and Sage Bread, a perfect pairing for any hearty soup.

Spanish tomato and


shrimp tortas
Visit Longos.com for recipe.

20
German potato salad

25
5

Potato salad is a perfect accompaniment to


enjoy with
30 Oktoberfest sausages and other
German delicacies. Within every German
household, there is a unique recipe to share
with family and friends. This recipe takes favourite flavours and combines them to create
a delicious and tasty salad.
Preparation Time: 25 minutes
Cook Time: 30 minutes
2 lbs

1 tbsp
12
2
1
1/2 cup
1/3 cup
1/2 cup
1/4 cup
3 tbsp

Yukon Gold potatoes


(about 6 potatoes)
caraway seeds
thick slices bacon
stalks celery, finely sliced
onion, finely chopped
diced dill pickles
chopped fresh Italian parsley
Western Family cider vinegar
Western Family light mayonnaise
Longos extra virgin olive oil

Bring potatoes to boil with caraway seeds in


large pot of salted water. Boil for about 20 minutes or until tender. Drain in fine mesh sieve and
let cool slightly. Slice into 1/2 inch thick slices and
place in a large bowl.
Meanwhile, cook bacon in large skillet for
about 8 minutes or until crisp. Remove bacon
to paper towel lined plate and set aside.
Add celery, onion, pickles and parsley to potatoes. In another bowl, whisk together vinegar,
mayonnaise and oil. Pour over potatoes and
fold gently to coat. Chop bacon and sprinkle
on top. Cover and refrigerate for at least 2
hours or for up to 2 days. Bring to room
temperature before serving.
Makes 6 to 8 servings.
Per each of 8 servings: 310 calories; 10 g protein;
16 g fat; 31 g carbohydrate; 4 g fibre

18

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experience magazine

Excellent Source of Vitamin C; Source of Fibre;


Source of Vitamins B1, B3 and B12; Source of
Vitamin E; Source of Iron, Magnesium and Zinc

19

fresh corn and


sage bread

chickpea and potato curry

20

30

A gravy-like sauce coats the vegetables in this curry. A


traditional potato curry is custom in many homes during Diwali and, with the addition of chickpeas in this
dish, the protein is a great vegetarian delight.
Preparation Time: 20 minutes
Cook Time: about 35 minutes
1
2
1 inch

1
1 tbsp
1 tbsp
3 cups
1 1/2 lbs

1 can

1 1/2 tsp
1/4 cup

onion, halved
cloves garlic
piece fresh ginger, peeled and roughly
chopped
small hot chili pepper, halved and seeded
Western Family canola oil
mild curry powder or paste
water
Yukon Gold potatoes, peeled and cubed
small (about 4 potatoes)
(19 oz) Western Family chickpeas, drained
and rinsed
garam masala
roughly chopped fresh coriander

In food processor or mini chopper, pure onion, garlic,


ginger and chili pepper into a paste.

In a large deep skillet or saucepan, heat oil over medium heat and cook onion paste for about 5 minutes
or until softened. Stir in curry powder and cook for
1 minute. Add 2 cups of the water and stir to make
a gravy consistency. Add potatoes; cover and cook,
stirring occasionally for about 20 minutes or until potatoes are tender but firm. Add chickpeas, garam masala
and remaining water and cook for 10 minutes or until
thickened and potatoes are very tender. Sprinkle with
coriander before serving.
Makes 4 servings.
Tip: Serve with warm naan bread or over cooked
basmati rice.
Bean Substitute: Use 1 can (19 oz) Western Family
6 Bean Mix, drained and rinsed, for a variety of colour
and textures of beans.
Per serving: 230 calories; 7 g protein; 4 g fat;
40 g carbohydrate; 6 g fibre
Low in Fat (17% Calories by Fat); Very High in Fibre; Excellent
Source of Vitamin C; Good Source of Iron; Source of Vitamins
B1 and B3; Source of Vitamin E; Source of Folate; Source of
Calcium, Iron and Magnesium

harvest

fresh corn and sage bread

15

20

Preparation
30 Time: 10 minutes
Cook Time: about 35 minutes
1/3 cup
1
1
2
1 tbsp
4
2 cups
1 1/2 cups
4 tsp
1 1/2 tsp
1 1/2 cups
2

Longos butter, melted


onion, chopped
stalk celery, chopped
jalapeo peppers, seeded and chopped
chopped Longos fresh sage or 1 tsp dried sage leaves
cobs of corn, shucked
Western Family all purpose flour
cornmeal
baking powder
salt
milk
eggs

In a nonstick skillet, add 1 tbsp of the butter with onion, celery,


jalapeo and sage over medium heat and cook for about

7 minutes or until softened. Set aside to cool.

Using chefs knife, cut kernels off of corn cobs and set aside.
Meanwhile, in large bowl, combine flour, cornmeal, baking
powder and salt. In another bowl, whisk together milk, eggs
and remaining melted butter. Add milk mixture to flour mixture
along with cooked onion mixture and stir to combine. Stir in
corn kernels until well-combined. Pour into six 5 3/4 x 3 1/4 inch
parchment paper lined loaf pans and smooth tops. Bake in 375F
oven for about 30 minutes or until cake tester inserted in centre
comes out clean.
Makes 6 loaves.
Cheese Option: Divide 3/4 cup shredded cheddar over top of
cornbread before baking.
Cornbread Muffins: Divide batter among 12 greased muffin
tins and bake for about 20 minutes.

Per half-loaf serving: 240 calories; 7 g protein; 7 g fat;


38 g carbohydrate; 2 g fibre
Low in Fat (27% Calories by Fat); Good Source of Folate; Source of
Vitamins B1, B2, B3 and B12; Source of Iron

www.Longos.com

experience magazine

25

Celebrate the Fall solstice with the harvest abundance of corn,


20peppers and sage. Corn is sweet and creamy and fills every
onions,
pocket of this bread. On its own or alongside a chili or stew, this
bread can be enjoyed by all. Any leftovers will make a delicious corn
bread stuffing to enjoy with turkey or chicken during the fall feasts.

21

Sunrise Peach Smoothie


Preparation Time: 5 minutes|Makes: 3 cups (750 mL)
(250 mL) Europes Best Sun Ripe
Harvest Peaches, frozen
cup (125 mL) peach yogurt
1 cups (375 mL) peach juice or cocktail
1 cup

1. Combine all ingredients in blender until smooth.


Thin with additional juice to desired consistency.

we only freeze the best

//MD Europes Best Inc.

22

www.Longos.com

experience magazine

europesbest.ca

look for all the delicious varieties in-store

23

chocolate almond cornmeal cake


with balsamic drizzle

How does an unassuming vinegar come to

15

reap such high praise?


25

Balsamic vinegars have been around for over

Longos balsamic vinegar aged in wooden barrels has


a sweet
20thick syrup quality that is most exquisite drizzled on top of cheeses and meats. It works perfectly
in this recipe to enhance the rich taste of chocolate
and make this dessert decadent beyond compare.
Preparation Time: 10 minutes
Cook30
Time: 40 minutes

Tradizionale. Authentic balsamic has been

1 cup
1/4 cup
1/3 cup
6 oz
1/3 cup
3
2/3 cup
1 tsp
3 tbsp

1 tbsp

water
cornmeal
Longos ground almonds
bittersweet chocolate, chopped
Longos unsalted butter, cubed
eggs, separated
granulated sugar
vanilla extract
Longos Signature Premium Aged
Balsamic Vinegar
each icing sugar and amaretto liqueur
Longos Madagascar Vanilla Ice Cream
(optional)

wood barrel aged to produce the deep,

Longos Signature Premium Aged


Balsamic Vinegar (optional)

complex and delicious flavour we so enjoy.

Line bottom of a 9 inch springform pan with parchment paper and set aside.

900 years but are enjoying a renaissance of


their own. There are three types of balsamic
vinegars, but the authentic traditional artisan
balsamic vinegar is the only kind that may
legally be described as Aceto Balsamico

Divide egg yolks and egg whites into two separate


bowls. Using an electric hand mixer, beat egg yolks with
half of the sugar and vanilla until pale yellow in colour.
Beat egg whites with remaining sugar until stiff but
moist peaks form. Stir egg yolk mixture into cornmeal
mixture until combined. Fold egg whites into mixture
until no streaks remain. Scrape batter into prepared
pan. Bake in 350F oven for about 35 minutes or until
set. Let cool slightly.
In a bowl, combine balsamic vinegar, icing sugar and
liqueur. Using a skewer or toothpick, poke cake all over.
Pour vinegar mixture all over cake and let cake cool
completely.
If desired, serve with ice cream and drizzle ice cream
with more balsamic vinegar.
Makes 16 servings.
Per serving: 170 calories; 3 g protein; 10 g fat;
17 g carbohydrate; 1 g fibre
Source of Vitamin B12; Source of Vitamin E;
Source of Omega-6 Fatty Acids

balsamic
T

vinegar

he finest balsamic vinegars are born in the lovely rolling hills of Modena, between the Secchia and
Reno River valleys in the provincial northwest of Italy where resinous barrels give fine balsamic vinegars
their unique flavour. The process begins with gently crushing the wine grapes and concentrating their
juices over an open flame. The liquor is transferred to barrels made of various aromatic woods. Unlike
the sharp tastes we usually associate with vinegar, the balsamics present a rich, dark, complex mixture
of sweetness and intrigue.
Longos is excited and proud to present our Balsamic Vinegars from Modena, Italy. These two new
products are the best and finest authentic balsamic available a study in balance and contrast sweet
and sharp, spicy and mellow.

24

Add chocolate and butter and stir until both are melted
and smooth; set aside.

Pairing: An intensely rich dessert like


this needs something with bubbles. Try
the Peller Estates Ice Cuvee sparkling
and fresh with a hint of sweetness.

www.Longos.com

experience magazine

In small saucepan, bring water to boil. Whisk in


cornmeal and cook, stirring for about 5 minutes or

until thickened and starting to become smooth. Stir in


ground almonds and cook for 1 minute.

25

balsamic roasted pear


wedges with prosciutto
Visit Longos.com for recipe.

Pairing: Forget what you were taught


about serving white wine with white meat.
This balsamic-marinated chicken is screaming out for red. Try it with the Southbrook
Cabernet Merlot Shiraz from Niagara.

a simple drizzle with huge impact


15

balsamic and pesto


marinated
chicken salad
20

25

Marinating chicken in balsamic vinegar gives it a


deep colour and delicious flavour. Using aged balsamic vinegar adds sweetness like no other vinegar
and balances the tang of the vinegar itself.

26

1/4 cup

1/4 cup
2 cloves
3 tbsp
2 tbsp
1/4 tsp
1 lb

1 pint
2 cups
1/4 cup

Longos Signature Aged


Balsamic Vinegar
Longos fresh basil pesto sauce
garlic, minced
chopped fresh Italian parsley
Longos extra virgin olive oil
each salt and pepper
boneless skinless chicken breasts
(3 to 4 breasts)
grape tomatoes, halved
chopped romaine lettuce
shaved fresh parmiggano reggiano
cheese

Place chicken breasts on greased grill over


medium-high heat; close lid and grill for 6
minutes, turn and grill for about 6 minutes or
until chicken is no longer pink inside. Remove
to platter.
In a bowl, combine grape tomatoes, romaine
and cheese with reserved marinade. Serve
with chicken.
Makes 4 servings.
Per serving: 260 calories; 28 g protein; 13 g fat;
7 g carbohydrate; 2 g fibre
Excellent Source of Vitamin B3; Good Source
of Vitamin C; Good Source of Folate; Source of
Vitamins B1, B2 and B12; Source of Calcium, Iron,
Magnesium and Zinc

Our Signature Premium Aged Balsamic Vinegar has been aged longer and is very thick and dense. Its
excellent for appetizers, meats, salads, cheeses and fruit. Try it over fresh fruit and ice cream or spill a few
drops over delicious chunks of parmiggiano reggiano and mortadella for a truly delicious antipasto. Just a
few drops on your steak, eggs or grilled fish will elevate your everyday meals. Entertain with goat cheese
drizzled with balsamic for an elegant appetizer. A little balsamic vinegar goes a long, long, way!

balsamic vinegar did you know?


by Sandra Saville, Longos Registered Dietitian
Researchers have found that traditional and commercial balsamic vinegars are rich in polyphenols and antioxidants; these are concentrated during the aging process to levels much higher than in the original grape
must. These nutrients may protect the body from damage by disease causing free radicals. Compared to
red wine, which is often touted for its polyphenol and antioxidant content, balsamic vinegar has a higher
content. Balsamic vinegar - for your health!

www.Longos.com

experience magazine

30

Preparation Time: 15 minutes


Marinating Time: 1 hour
Cook Time: 12 minutes

In a large bowl, whisk together vinegar, pesto,


garlic, parsley, oil, salt and pepper. Remove
3 tbsp of the marinade and set aside. Add
chicken breasts to remaining marinade and
turn to coat well. Cover and refrigerate for at
least 1 hour or for up to 4 hours.

Our Signature Aged Balsamic Vinegar lends itself well to a stunning vinaigrette, but may find its highest
expression in distinctly un-vinegar-like roles. Why not try it on roasted vegetables or spooned over thinly
sliced prosciutto. You can use vinegars sparingly in simple dishes where the balsamic vinegars complex
taste is highlighted. Enhance scallops or shrimp, or even simple pastas or risottos. Splash a little balsamic
in your spaghetti sauce, or a few drops over your grilled salmon or bruschetta. Dinner will sing with the
addition of this rich, dark, liquid.

27

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WEIGHT WATCHERS and POINTS are the registered trademarks of Weight Watchers International, Inc. and are used under license by Heinz Canada. 2010 All rights reserved.

28

7/26/10 11:27 AM

Reckitt
Benkiser
1/2 page

Ad Number:
HOS_SUP_P025014
Publication(s): Longos Experience Magazine
This ad prepared by: SGL Communications for BBDO Toronto 2 Bloor St. West, Toronto, Ontario phone 416.413.7495 fax 416.944.7883
File Location:
SGL_A-M:Volumes:SGL_A-M:Hostess-SHO:Frito Lay:P03159-SustainabilityMagazine:HOS_SUP_P025014

This proof was produ


by the following depar

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FONTS & PLACED IMAGES

Client:
Frito Lay Canada
Creative Name: Sun Chips
Agency Docket #: HOS SUP P03159
Main Docket #: SHO SUP P03159
Art Director:
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Copy Writer:
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Print Production: Kathie Hintsa
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None
Live:
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Trim:
8 x 5.125
Bleed:
8.25 x 5.375
Artwork Scale: 1:1
Print Scale:
100%

File Name:

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Style

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INKS:

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InDesign Version: CS3
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SQ

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SIGNOFFS:

Creative:
Production:
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GRAPHIC PRODUCTION:

Operator:
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Account:

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Client:

www.Longos.com

experience magazine

f02 9163 SmartOnes_LongosAd.indd 1

29

Halloween
howl
Black cats, pointy hats, masked avengers and
creepy critters anything goes when its
Halloween. Whatever the age of your Hallows Eve
revellers, this annual tradition spells fun for all
ages and tasty treats are definitely the order of
the day.
for kids...
Halloween is all about fun and creativity both in food and
decor. Families with kids will enjoy all things ghoulish
spiders, skeletons, jack-o-lanterns, witches, outrageous
costumes and supernatural food and treats. Candy is the
order of the day and its very possible to do some Halloween
baking that incorporates all sorts of fun elements. Try orange
carrot muffins decorated with black licorice, or pumpkin cupcakes with brown candy eyes! These are all great options for
your childrens classroom celebrations.

7 Cups (1.89 L) Ocean Spray


Diet Cranberry Pomegranate
3 cups (750 mL) sparkling wine
or ginger ale
Frozen cranberries (optional)

and for adults...


The costume aspects of Halloween lend themselves easily to
a more sophisticated masquerade party. Consider using black
coloured sugar to rim glasses for orange coloured drinks.
Hollowed out pumpkins in various sizes add decor to your
home and your table. Place large ones with twinkly lights in
them outside, lining the path to your party. Medium ones act
as serving vessels for your meal or coolers for your wine and
the mini ones serve as individual place markers at the table.

Combine Diet Cranberry Pomegranate


and sparkling wine or ginger ale in a
pitcher or punch bowl.
Garnish with frozen cranberries if desired.
Makes 10 servings

Tastes Good. Good for You.


30 Ocean Spray is a registered trademark. 2009 Ocean Spray International, Inc.

For more recipe ideas


visit www.Oceanspray.ca

www.Longos.com
www.Longos.com

experience magazine

SPARKLING
PARTY PUNCH

31

fright night
fun for all

marvelous
marble cake

marvelous marble cake

15

marvelous
marble cake

20

This cake can be made in a 9 x 13 cake pan


or two 9-inch rounds. Whatever the shape,
the flavour will be a hit with everyone!

For spider web cake design


visit www.Longos.com

Preparation Time: 20 minutes


Cook time: 30-40 minutes

25
5

30

1/3 cup
1/3 cup
4 cups
4 tsp
1/2 tsp
1 cup
1 1/2 cups
4
1 tbsp
1 1/2 cups

hot water
unsweetened cocoa powder
Western Family all purpose flour
baking powder
Longos salt
Longos salted butter, softened
granulated sugar
eggs
vanilla extract
milk

Add hot water to cocoa powder and whisk


until smooth. Set aside to cool. In bowl,
whisk together flour, baking powder and
salt; set aside.
In a large bowl, using an electric beater, beat
butter until light. Beat in sugar until fluffy.
Beat in eggs, one a time, until combined.
Beat in vanilla. Stir in flour mixture in three
additions, alternating with two additions of
milk until smooth and well combined. Remove 1 cup of batter into another bowl and
beat in cocoa powder mixture until smooth.
Divide vanilla batter evenly among two
greased and parchment paper lined 9-inch
baking pans. Spoon chocolate batter on top
of each and, using a knife, swirl the chocolate
mixture around to create a marble effect.
Bake in 350F oven for about 30 minutes
(two 9-inch rounds) or 40 minutes (9 x 13
inch cake pan) or until cake tester inserted
in centre comes out clean. Let cakes cool
completely before icing with Buttery Icing.

marvelous
marble cake

cake decorations
spider gummies
licorice
food colouring
coloured sugar
licorice shoelaces

Makes 24 servings.
Per serving: 430 calories; 4 g protein; 24 g fat;
49 g carbohydrate; 1 g fibre
Source of Vitamins B1, B2 and B12;
Source of Folate; Source of Iron

Tip: To make a bewitching pattern on your


cake, use an exacto knife to cut a stencil on
waxed paper, place it over your cake and
dust with icing sugar.

experience magazine

cake
decorations
licorice
food colouring
coloured sugar
Fuzzy Peaches

32

licorice shoelaces
coloured coconut
amaretti cookies
melted chocolate
Oreo Cookie Crumbs

www.Longos.com

Buttery Icing
Preparation Time: 10 minutes
1 1/2 cups Longos unsalted butter,

softened
2/3 cup
35% whipping cream
2 tsp
vanilla extract
4 cups
icing sugar
In a bowl and using an electric mixer, beat
butter until light. Slowly beat in cream and
vanilla. Beat in icing sugar 1 cup at a time
until fluffy and smooth.
Makes 4 cups.
Chocolate Icing option: Beat 1 cup
unsweetened cocoa powder into icing.

33

monster cheese
quesadillas
monster cheese quesadillas

15

easy and impressive solutions

20

Dont have time to whip up a Halloween treat? Longos in-store bakeries offer a myriad of cakes, cookies
and seasonal dessert options. For a fresh and healthy alternative to a traditional dessert, be sure to visit our
award-winning produce department. How about a platter of all orange fruit...mango, cantaloupe, passion
fruit and oranges garnished with dark chocolate chips or coffee beans? If you are looking for something
special, be sure to talk to our fully trained in-store Team Members for solutions to your entertaining needs.

This mild and cheesy quesadilla for kids has monster appeal
with creamy Muenster cheese. For adult guests, chop up a
jalapeno pepper and add to the mix before cooking.
Preparation Time: 15 minutes
Cook Time: 15 minutes
2 cups
1 cup
1/2 cup
1/2 cup
1/4 cup
5
1

25

30

chopped Longos rotisserie chicken meat


shredded Muenster cheese
5
Longos Artichoke and Asiago Dip
shredded carrot
shredded apple, squeezed dry
Longos large whole wheat tortillas
jalapeo pepper (optional)

Halloween feng shui decor sparkling mystery


According to the rules of feng shui, orange and black are on opposite ends of the energy spectrum. Orange is
a very lively, happy colour the colour of fall bounty and warming fires. Orange is often called the social colour and creates the energy to promote lively conversations and good times in your home. Black, on the other
hand, is the colour of mystery and void the colour of a space with no beginning and no end; a space with an
infinite energy incomprehensible to the human mind. It holds mystery and sophistication. It holds the energy
of power and protection. Orange and black together are a perfect combination for Halloween.

In a bowl, combine chicken, cheese, dip, carrot and apple


until well-combined. Lay the tortillas out on work surface
and spread chicken mixture on half of each tortilla. Fold
tortilla over in half to cover and press down to seal.
Heat a large nonstick skillet or grill pan over medium high
heat and place two tortillas at a time in pan. Cook, turning
once for about 6 minutes or until golden and crisp. Repeat
with remaining tortillas.
Cut each into 4 wedges to serve.
Makes 20 pieces.
Per 1 piece serving: 120 calories; 6 g protein; 6 g fat;
9 g carbohydrate; 1 g fibre
Source of Magnesium

sweet potato and black bean chili

sweet potato
and black bean chili

Chock full of orange colour and black beans, this chili is


perfect for Halloween night before heading out for candy.
Or enjoy your trick-or-treating and then head in for a
warm, cozy dinner. This chili is tasty with the Fresh Corn
and Sage Bread on page 21.

1
2
1 tbsp
2 tsp
3 tbsp
2 cups
3/4 cup
3

2
2 cans

15
large onion, chopped
cloves garlic, minced
chili powder
ground cumin
Western Family Organics tomato paste
25
Longos tomato and basil pasta sauce
vegetable broth
sweet potatoes, peeled and cubed
5
(about 3 lbs)
orange peppers, chopped
(19 oz each) Western Family black beans,
drained and rinsed

In slow cooker, stir together onion, garlic, chili powder and


cumin. Whisk tomato paste into pasta sauce and stock.
Pour into slow cooker. Add sweet potatoes, peppers and
beans; stir to combine. Cover and cook on Low for 4 to
6 hours or on High for 3 to 4 hours. Season with salt and
pepper to taste.
Makes 8 to 10 servings.
Tip: Garnish with shredded cheddar if desired.
Per each of 10 servings: 220 calories; 8 g protein; 1 g fat;
43 g carbohydrate; 9 g fibre

34

Low in Fat (5% Calories by Fat); Very High in Fibre; Excellent


Source of Vitamin C; Good Source of Iron; Source of Vitamins
B1 and E; Source of Folate; Source of Calcium and Magnesium

20

30

did you know the story of stingy Jack?


Jack-o-lanterns trace back to an old Irish tale about a man
named Stingy Jack. Unable to enter heaven because of his
stingy ways and turned away by the Devil, Stingy Jack wandered
the world searching for a resting place. To light his way, he used
a piece of burning coal placed inside a hollowed out turnip.
Hence the name Jack-o-lantern! When the story crossed the
ocean, the turnip became a pumpkin!

orange cheddar
cheese fondue
Visit Longos.com for recipe.

www.Longos.com

experience magazine

Preparation Time: 15 minutes. Slow Cooker Time: 3 to 6


hours (depending on Low or High setting)

35

Thank Goodness!
Janes is ready when you are. Serve your family
Janes Battered Haddock or Breaded Chicken Breast strips
with this easy to make smoky

Bacon & Red Pepper salsa.

slices bacon, finely chopped

1 cup/250mL

frozen corn kernels

3/4cup/175mL

chopped roasted red pepper

2 tbsp/30 mL

smoky barbecue sauce

1/4 tsp/1 mL

ground cumin or paprika

1/4 cup/60 mL

chopped green onion

1 tsp/5 mL

lime or lemon juice

Janes Chicken Breast Fillets/Janes Battered Genuine scottish Haddock


Lime or lemon wedges
1. Set a nonstick skillet over medium heat. Add the bacon; cook for 5 minutes or until crisp.
Drain off excess fat. Add the corn, roasted red pepper and barbecue sauce.
Cook for 2 minutes or until heated through.
2. Remove from heat and stir in green onion and
lime juice. Serve with Janes Chicken Breast Fillets
and/or Janes Battered Genuine scottish Haddock
and lime wedges.
Visit www.janesfamilyfoods.com for more recipes.

Janes_longos_ad_FINAL.indd 1

7/13/10 3:15:38 PM

eliciously Simple

NE
W

Thin Sliced Chicken Breast


Pecan Parmesan Chicken

experience magazine

With the addition of finely chopped pecans, these chicken slices take on a great new taste and
crunchy texture. The addition of fresh herbs makes this a scrumptious and flavourful dish for your family.
Skill Level: Basic
Serves : 3

INGREDIENTS:
1/2 cup (125 mL) Finely chopped pecans
1/3 cup (75 mL) Seasoned dry breadcrumbs
1/3 cup (75 mL) Freshly grated Parmesan cheese
1 tbsp (15 mL) Chopped fresh Italian parsley
1 tsp (5 mL) Chopped fresh thyme or tsp (2 mL)
Dried thyme leaves

1 Clove garlic, minced


1 Egg
Pinch each salt and pepper
1 (375 g) Package of MAPLE LEAF Prime
Thin Sliced Chicken Breast
3 tbsp (45 mL) Canola oil

STIR together pecans, breadcrumbs, cheese, parsley, thyme and garlic in a shallow bowl. In another shallow bowl,
lightly whisk egg with salt and pepper. Dip each chicken slice into egg mixture and let excess drip off. Dredge with
pecan mixture evenly on both sides and place on plate. Repeat with remaining chicken slices.
HEAT 2 tbsp (30 mL) of the oil in a large nonstick skillet, over medium high heat and panfry chicken slices,
in batches and adding more oil if necessary for about 10 minutes, turning once or until golden and crisp.
Remove to platter to serve.
Tip for Picky Eaters: For family members who may
not like the crunch of pecans, you can substitute 1/3 cup
(75 mL) ground pecans, walnuts, almonds or hazelnuts for
the finely chopped pecans.
If you would like to grind your own pecans, measure
cup (50 mL) pecan pieces and grind with 1 tbsp (15 mL)
of all purpose flour until finely ground. This will make
1/3 cup (75 mL).

www.Longos.com

36

Preparation Time: 10 minutes


Cook Time: 10 minutes

It tastes that good!

TM

Find us in the meat section.


For more recipes visit mapleleaf.com

37

chicken night
done right!

wednesdays

* Times may vary per location.


Visit the store nearest you
for hours of offer.

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$6.99

chicken
1k g

healthy, affordable meals

s September arrives, we resume our fall activities and we all face the

challenge of preparing healthy weeknight meals in the time crunch that our

family crunch

busy schedules present. Keep creativity up and your expenses down with
these seasonal, budget-friendly recipes perfect for everyday meals and
casually elegant entertaining this autumn.

www.Longos.com

experience magazine

from 4:00p.m.*

BBQ

crunch

family weeknight

Thai coconut
curry salmon linguine
Visit Longos.com for recipe.
cost per serving $3.78*
* Price per serving based on the cost of the main recipe
ingredients, not including pantry items.

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15

25

Kids Culinary Community

40

Kids Culinary Community (KCC) is designed to introduce kids to the joys of cooking, eating and
sharing those experiences with family and friends. The partnership between Longos and Julia is the
perfect recipe. At Longos, we strongly believe that there is no better way
to share quality time than by eating a meal together. Together with Julias
expertise and ability to get kids excited about eating good food, we can bring more awareness to
our mission of Inspiring Healthy Families about the simplicity of enjoying fresh food, and the joy that
comes with connecting with one another over a good meal. For more information, please visit
www.kidsculinary.ca.

bean barley soup

cost per serving $1.61*

cost per serving $0.67*

20

30

chunky chicken minestrone

bean barley soup

Pick up a chicken from Longos Kitchen and create a new


dinner for your family. Full of chicken, beans and greens,
this minestrone is a hearty bowl of soup that will warm
your tummy and your heart during a busy week. There will
be enough for leftovers for lunch tomorrow!

Heres a thick and hearty soup that is a vegetarian delight.


For a milder version, use mild salsa or to add a super
kicked up spice, use the hot salsa. The15
6 bean mix adds
20 a
variety of colour and texture to the soup as well. Toast a
Longos artisan baguette to enjoy alongside with dinner.

Preparation Time: 15 minutes


Cook Time: 15 minutes

Preparation Time: 5 minutes


Cook Time: 30 minutes

1
1 can

1 can

3 cups
3/4 cup

Longos rotisserie chicken, about 1 kg


(28 oz) Western Family Organics Chunky
Crushed Tomatoes with Basil
(19 oz) Western Family 6 bean mix,
drained and rinsed
Frozen Cookin Greens Designers Mix
small pasta such as baby shells or
tubetti/ditali

Remove meat from chicken and chop coarsely. Discard


bones and skin of chicken. Place in large soup pot. Add
tomatoes and beans and 4 cups of water. Bring to the boil.
Add greens and pasta and simmer for about 12 minutes
or until pasta is tender and flavours have developed.
Season with salt and pepper to taste.
Makes 8 to 10 servings.

1 tbsp
4
1 jar

1/2 cup
2 cans

1 1/2 cups

25

30

Longos extra virgin olive oil


cloves garlic, minced
(430 mL) Western Family exquisite
5
medium salsa
pearl barley
(19 oz each) Western Family 6 bean
mix, drained and rinsed
Western Family frozen corn

In soup pot, heat the olive oil over medium-low heat


and cook garlic for about 1 minute or until starting to
become golden. Add salsa and stir to combine. Add
4 cups of water and barley. Bring to the boil and add
beans and corn. Reduce heat to simmer, and cook for
about 30 minutes or until barley is tender. Season with
salt and pepper to taste.

Tip: If there are leftovers of the soup, be sure to stir


in some more water before warming up as the pasta
tends to absorb the liquid as it sits.

Makes 8 servings.

Per each of 10 servings: 210 calories; 21 g protein; 4.5 g fat;


22 g carbohydrate; 5 g fibre

Low in Fat (10% Calories by Fat); Very High in Fibre; Good


Source of Vitamin C; Good Source of Iron

Low in Fat (18% Calories by Fat); High in Fibre; Excellent


Source of Vitamin C; Source of Folate; Source of Calcium;
Source of Iron

Per serving: 220 calories; 10 g protein; 2.5 g fat;


40 g carbohydrate; 8 g fibre

www.Longos.com

experience magazine

Longos understands the demands of time-starved families and the need to put healthy food on the
table, fast. In partnership with Julia Hanna, Oakville chef, restaurateur and creator of Kids Culinary
Community (a not-for-profit initiative for children and families currently participating in community
social programs), we are proud to offer a unique series of cooking classes.

chunky chicken minestrone

41

spicy shredded
beef tacos

discover the benefits of family meals

cost per taco $1.48 *

by Sandra Saville, Longos Registered Dietitian


Meals eaten together with the family provide an opportunity to spend quality time together. Research
has shown that family meals lead to better physical and mental health for
children. Children and adolescents who eat with their family have been shown to have a lower risk
of being overweight and obese, have better intake of various nutrients, including vitamins B6, B12, C, E,
calcium, fibre, folate and iron, and have a decreased intake of saturated and trans fats.
During family meals, children observe parents attitudes towards food. This is an opportunity to broaden
the variety of foods consumed by the entire family. When meals are prepared and served at home, there is
more control over the portions and nutritional quality of the meals.
Family meals are an opportunity to teach children valuable life skills while cooking and preparing meals
together. Share family food traditions, and be open to trying new foods and cooking methods. Shared
conversations can strengthen family ties. Though schedules can be hectic, encourage the family to share
mealtime together as often as possible.

family crunch

Busy families can enjoy family meals by selecting simple, quick and easy-to-prepare dishes. Use
shortcuts, including many of Longos healthy ready prepared items so
meal preparation is quick. Cook extra servings for a quick reheated meal the next day, or
prepare extra meals on the weekend to freeze and reheat during busy weekdays. Use kitchen
conveniences like the microwave oven and slow cooker to make it easier to prepare.

beef and tomato


gnocchi stew
Visit Longos.com for recipe.
cost per serving $2.27*

15

25

20

30
spicy shredded beef tacos
Have the meat ready for when you get home from work
to fill hard or soft shell tacos for a kids favourite. The
beef has great flavour with few ingredients; leftovers
can be enjoyed for another nights dinner, used as a
topping for salad or even another appetizer.
Preparation Time: 5 minutes
Slow Cooker Time: 3 to 8 hours (depending on Low or
High setting)
2 tbsp
1

2 tbsp
1 jar
2 pkgs

1 cup

Western Family canola oil


certified Angus Boneless Sirloin Tip Roast,
about 1 kg
Longos Peri Peri Spice Mixture
(700 mL) Longos tomato basil pasta sauce
(133 g each) hard taco shells or 2 bags
(340 g each) Longos small flour tortillas
sour cream

In a small bowl, combine the canola oil with spice


mixture and rub half all over roast.

42

Heat a large nonstick skillet and brown roast on all

Remove roast from juice and let stand for 10 minutes.


Using two forks, pull roast apart and return to slow
cooker and stir into sauce to combine. Season with salt
and pepper to taste.
Fill taco shells with about 1/3 cup of the meat mixture and top with sour cream, chopped tomatoes and
chopped avocados.
Tip: For our photo we added chopped tomatoes and
avocados for great colour and added flavour to the
tacos. You will need about 1 each large tomato and
avocado, diced.
Makes 18 tacos or about 8 servings.
Per each of 8 servings made with hard taco shells: 480 calories;
30 g protein; 28 g fat; 28 g carbohydrate; 2 g fibre
Excellent Source of Vitamin B12; Good Source of Vitamin B3;
Good Source of Vitamin C; Source of Vitamin B2; Source of
Vitamin E; Source of Iron and Magnesium

www.Longos.com

experience magazine

sides. Place in slow cooker. Add pasta sauce and any


remaining spice mixture to skillet and bring to the boil,
scraping up brown bits. Pour into slow cooker. Cover
and cook on Low for 6 to 8 hours or on High for 3 to 4
hours or until meat is very tender. (If possible, turn meat
2 or 3 times to be submerged in the liquid so exposed
side will not dry out.)

43

SMART FIESTA
look for:

whole grains
fibre
less sodium

a smart twist on mexican!

for recipes go to...

smartfiesta.ca

*Trademarks/marques dposes of/de Pet Inc. 2010 General Mills

Cashew Chicken
Fried Rice

STIR FRY
medley

2 tsp (10 mL) vegetable oil


1 lb (500g) boneless, skinless chicken
breasts or thighs, cut into bite-sized pieces 1/2 cup (125 mL) whole cashews
1 pkg (400 g) Green Giant* Valley
2 tbsp (25 mL) soy sauce
Selections* Vegetable Fried Rice
2 tsp (10 mL) minced ginger

VEGETABLE
RICE
PRIMAVERA

Combine chicken, soy sauce and ginger. Let stand 15 to 30 minutes. Heat oil in large
non-stick skillet over medium- high heat. Add chicken; cook and stir until chicken is
browned on all sides and is no longer pink in centre. Stir in cashews and cook 1 minute. Stir
in Vegetable Fried Rice; cover and cook 3 to 4 minutes or until vegetables are heated
through, stirring frequently.

www.Longos.com

experience magazine

brings you new blends from the Valley

Prep Time: 20 min Total Time: 30 min Servings: 4

VEGETABLE FRIED RICE


44

*Trademarks/marques dposes of/de Pet Inc. 2010 General Mills

45

experience magazine

www.Longos.com

46

47

it pays

Longos Fruit Dip & Topping


Longos Fruit Dip & Topping is the only tropical flavoured
fruit dip on the market. Inspired by a favourite Longo family
recipe, this dip is a delicious combination of pineapple and
coconut with a hint of vanilla. Enjoy it with fresh fruit or use
it as a topping for any dessert or pie.

to be a Longos shopper
500

At Longos we genuinely appreciate your patronage, which is why when we designed our exclusive Thank You Rewards, our goal was to develop a program as rewarding as your Longos

100

shopping experience. One that makes you our customer feel special. Simply by shopping,
youll earn 50 points for every $25 you spend, and those points can be redeemed for great
rewards including cash back! Plus, with 1000s of great bonus points opportunities available

Yummy Dough

throughout our stores, reaching your rewards faster is easy to do. Provide us with your email
address when you register online and well send you offers customized specifically for you.
Boost your Thank You Rewards points this month by adding these great bonus points
items to your fall shopping list:

300

Longos Killer Brownies


Everything about this divine treat screams generous! Imagine multiple
layers of chocolate brownie layered with rich, buttery caramel and
chopped pecans and thats just our original! Our exclusive, multi-layer
brownies come in four tempting varieties. Theyre extra big, extra moist
and extra rich the ultimate treat for the most discriminating chocoholic.

*25 bonus points on singles, 150 bonus points on 4-packs,


300 bonus points on party trays

Bring your edible universe to life! Yummy Dough


cleverly combines two favourite childhood pastimes: baking with a favourite adult and creating
fun shapes and designs with playdough. Mixed
with water, Yummy Dough powder turns into
smooth, kneadable, shapeable dough that can be
baked and eaten (safe to eat raw or baked).

Hidden Rose Apples

25

Treasured for its stunning vivid flesh, these


crunchy, organic heirloom apples have a texture
similar to a Granny Smith and taste remarkably like strawberry lemonade. Hidden Roses
are grown only in Oregon and these beautiful
gems are available exclusively at Longos.

48

Europes favourite style of ham, Black Forest Ham is


traditionally salt-cured and has a distinctive flavour
with universal appeal. It is a great, nutritious solution
for back-to-school lunches.

100

200

Longos Maple Leaf


Pasta Shapes in a Light
Tomato Sauce
Made locally right here in the GTA, these fun, seasonal pasta designs generously surrounded with delicious
vine-ripened tomato sauce will be loved by everyone
in your family. Traditional and at the same time so
exquisitely unique, these fun-shaped ravioli available
in Longos Kitchen will put a smile on your face.

apple-icious is back

bigger and better


This October, were bringing the
orchard to you with fun food ideas,
great deals and fresh delicious
apples right off the tree.

www.Longos.com

experience magazine

Longos Black Forest Ham

Saturday, October 2nd


& Sunday, October 3rd
Check out www.Longos.com
for more details.

49

for cold and flu prevention

N
EW

immunity
foods to help boost your

Create

your own

Bistro

by Sandra Saville, Longos Registered Dietitian

With cold and flu season upon us, you can boost your immunity by eating a healthy diet and ensuring adequate intake of important nutrients.
Plan your meals to include servings from each of the four food
groups listed in Canadas Food Guide. Choose healthy whole grains,
lean meat and alternatives, milk and alternatives and plenty of colourful fruits and vegetables.
Research has shown that antioxidants such as vitamins C and E,
carotenoids, selenium and zinc may help to boost immunity and
reduce the risk of illness.

stonemills

Garlic, onions and shallots contain ingredients that


have shown antimicrobial and antiviral activity in the
lab setting. Garlic and onions also contain sulphur compounds that
boost immunity. Garlic has been used to prevent colds and illnesses,
dating back to ancient Egyptian times. Onions, garlic and shallots can
be added to soups, salads, various baked goods, stir-fries, casseroles
and meat dishes.
Research has shown that cultured friendly lactic acid bacteria may
help to prevent colds and boost immunity. Fermented milk products
such as yogourt and kefir include active cultures. Other food products
containing probiotics are available at Longos.
Researchers are investigating the role that various dietary fibre (prebiotics) and vitamin D may play in potentially protecting against the flu.

50

Keep well-hydrated. Drink adequate water, milk, 100% juices, soups and
broths. Even tea with a bit of honey and a slice of lemon counts.
Wash your hands often, and remind your children to wash their hands.
Use hand sanitizers or wipes if you cannot wash your hands.
Check out Longos hand sanitizer stations and buggy wipes in-store.
Boost your immunity and relieve stress through regular physical activity.

www.Longos.com

experience magazine

tips to stay healthy

Theres something about an intimate, elegant bistro that makes


everything taste better, including the fresh breads they serve.
Panifico lets you bring the scrumptious taste of Bistro bread
home with you.

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experience magazine

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