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  • Your Business Idea: (Exercise)

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    Eka Darmadi
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    This document provides questions to evaluate business ideas by identifying problems solved, customer willingness to pay, branding value, reasons for success or failure, competitive advantages, and alternative ideas. The seven questions prompt reflection on key factors such as customer needs, pricing, differentiation, competition, and flexibility. Asking questions helps focus critical thinking when developing business ideas.

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    Exercise Idea

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    Exercise Idea

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    This document provides questions to evaluate business ideas by identifying problems solved, customer willingness to pay, branding value, reasons for success or failure, competitive advantages, and alternative ideas. The seven questions prompt reflection on key factors such as customer needs, pricing, differentiation, competition, and flexibility. Asking questions helps focus critical thinking when developing business ideas.

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    © All Rights Reserved
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    75 views1 page

    Your Business Idea: (Exercise)

    Uploaded by

    Eka Darmadi
    This document provides questions to evaluate business ideas by identifying problems solved, customer willingness to pay, branding value, reasons for success or failure, competitive advantages, and alternative ideas. The seven questions prompt reflection on key factors such as customer needs, pricing, differentiation, competition, and flexibility. Asking questions helps focus critical thinking when developing business ideas.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
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    Your Business Idea (Exercise)

    After brainstorming some ideas, evaluate each one them by answering the following
    questions:
    1. What is the problem to be solved, the need to be fulfilled or the value to be provided?
    .....................................................................................................................................................

    2. Are people really willing to pay for the idea?


    .....................................................................................................................................................

    3. What is the hidden value provided (for branding)?


    .....................................................................................................................................................

    4. Why this idea should work (make a list)?


    ...............................................
    ......................................................................................................
    ......................................................................................................
    ......................................................................................................
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    5. Why it should not (make a list)?


    ...............................................
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    ......................................................................................................
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    6. If there are any competitors, how this idea is going to stand out?
    .....................................................................................................................................................

    7. Are there any related ideas that you can pivot to, in case this one does not work?
    .....................................................................................................................................................

    Note: By asking yourself questions, you direct your mind in a way that increases
    the level of focus to look for specific answers, and you can adopt the questionand-answer way of thinking throughout this course to apply the knowledge to your
    business idea.

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