Scribd Logo
Upload

Welcome to Scribd!

  • D T Lesson 3 - Canvas Marketing Tim Tams

    Uploaded by

    api-322246315
    19 views1 page

    Original Title

    d t lesson 3 - canvas marketing tim tams

    Copyright

    © © All Rights Reserved

    Available Formats

    DOCX, PDF, TXT or read online from Scribd

    Did you find this document useful?

    Is this content inappropriate?

    Report this Document

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    19 views1 page

    D T Lesson 3 - Canvas Marketing Tim Tams

    Uploaded by

    api-322246315

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 1

    Extension activity: Marketing and advertising

    Tim Tams
    Read the following article about Arnotts Tim Tams and answer
    the questions below
    http://www.smh.com.au/business/secret-strategy-to-keep-tim-tams-tip-top20130725-2qkvy.html?_sm_au_=iHVpn6StqQHJHq7M
    1 Explain why and how Arnotts created a new marketing
    campaign for Tim Tams.
    2 The Tim Tams line extension comes in smaller, lunchbox-size
    packets. Explain this marketing strategy. What consumer
    need is Arnotts targeting?
    3

    Considering Tim Tams were first introduced in 1964, how


    important is it for Arnotts to launch new marketing
    campaigns and why is it important?

    You might also like