DIGITAL MARKETING AGENCY

DIGITAL MEDIA KIT

Visit us at www.mainstreethost.com

OVER THE LAST 15 YEARS,

MAINSTREETHOST HAS:

WORKED WITH 20,000+ CLIENTS | MANAGED 5,000+ DOMAINS

DEVELOPED 3,000+ WEBSITES | CREATED 7,000+ SOCIAL MEDIA PROFILES

WRITTEN 15,000+ PIECES OF CONTENT

SOME OF OUR SERVICES INCLUDE:

ENTERPRISE

SOCIAL MEDIA
MARKETING

WEBSITE DESIGN

CONTENT
MARKETING

CONSULTING

OUR ACCREDITATIONS:

FEATURED ON:

WEBSITE
MARKETING

ABOUT MAINSTREETHOST
Mainstreethost is a digital marketing agency oering everything you need to
attain and maintain a successful online presence.
Utilizing eective marketing strategies, weve helped businesses like yours achieve their
goals including increased website trac, attracting new customers, improving search
engine rankings, and publishing attractive content on social networking sites around
the Web.
At Mainstreethost, we only succeed when our customers do, and weve lived by this
motto since we opened our doors in 1999. Today, our operation has grown to employ
over 200 marketing professionals working with more than 4,000 small, medium-sized,
and large businesses.
Our digital marketing services include search engine optimization (SEO), paid search
advertising (Google AdWords, Bing Ads, Facebook Advertising, etc.), social media marketing, and content marketing as well as the implementation of an all-encompassing
inbound marketing strategy proven eective in attracting leads and turning them into
delighted customers.
In addition to our marketing services, Mainstreethost stas a team of talented website
design and development professionals, as well as custom programmers, all versed in
developing stellar experiences for your visitors and users.
The company originally occupied an oce on Ridge Lea before moving in 2011 to its
19,000 square-foot facility at 207 Commerce Drive in Amherst, NY. Mainstreethost also
has a small sales support oce in Las Vegas.
Thank you for considering Mainstreethost as your digital marketing provider.

DIGITAL MARKETING AGENCY SINCE 1999

EXECUTIVE STAFF

Michael Marranca
President & Founder

Christina Hartmayer
Vice President

Ross Marranca
Chief Executive Ocer

Kevin DeVore
Chief Operating Ocer

Russell Marranca
Vice President of
Operations

Paul Marranca
Vice President of Sales

DIGITAL MARKETING AGENCY SINCE 1999

MANAGEMENT STAFF

Craig Kilgore
Inbound Marketing

Tom Seitz
Web Development

Emily DiLonardo
Enterprise Division

Justin Schultz
Customer Service

Dennis James
Search Engine Optimization

Jacob Drager
I. T.

Bryan Hartmayer
Business Development

Mark Dominguez
Operational Sales

Leonard Danilovich
Promotions

John Normandale IV
Quality Control

Erin Shipley
Social Media

Drew Krebuszewski
Human Resources

Philip Smith
Content

DIGITAL MARKETING AGENCY SINCE 1999

Ralph Nero
Vice President Las Vegas

Robert Martin
Las Vegas Sales

IN THE COMMUNITY
At Mainstreethost, were proud of our roots. Giving back to our community
and assisting local charities is very important to us.
For the past two years, Mainstreethost has taken part in the Ride for Roswell,
an annual cycling event that raises money for research and care at Roswell Park
Cancer Institute.
We are also proud to make contributions to Kadens Kisses, Jacquie Hirsch
Foundation, Ellys Angels Foundation, and other eminent causes in the area.

PROUDLY DONATING TO:

DIGITAL MARKETING AGENCY SINCE 1999

WHO WE WORK WITH

We believe our client base of more than 4,000 small, medium, and large
businesses speaks for itself. Weve worked hard to build long-term partnerships
with thousands of clients in many dierent industries across North America.

IR

FO

TI RE

F O XT

Here are just a few satised companies weve serviced:

FOXTIRE

ITALIAN GARDENS
RESTAURANT

Club

Pizza
SINCE 1946

OVER 75 VARIETIES

WHERE ARE OUR CLIENTS?

We take pride in the fact that were founded and operated in the United States. The
majority of our clients share that same trait. From Bualo to California, Las Vegas to
Florida, businesses of all types and sizes reap the benets of Mainstreethosts services.

WA
WA
MT
MT

ME
ME

ND
ND

OR
OR
IDID
WY
WY
NV
NV
CA
CA

WI
WI

SD
SD

MIMI

UT
UT

CO
CO

ILIL

KS
KS

OK
OK

NM
NM

PA
PA

IAIA

NE
NE

AZ
AZ

VT
VT
NH
NH
NY
NY MAMA
CT
CTRIRI

MN
MN

MO
MO

WV
WV

KY
KY

VA
VA
NC
NC

TN
TN

SC
SC

AR
AR
MS
MS

TX
TX

ININ

NJ
NJ
MD
MD
DE
DE

OH
OH

AL
AL

GA
GA

LA
LA

AK
AK

FL
FL

HI

LOW AMOUNT

AVERAGE AMOUNT

ABOVE AVG AMOUNT

HIGH AMOUNT

OUR SERVICES
CONSULTING
With our wide range of consulting services, we can help identify
where to nd new customers and develop a plan to reach them.
User Experience

User Conversion Issues

Site Flow

Content and Graphic Layout

Technical Issues

ENTERPRISE
Our exible month-to-month program is structured to advance
your online marketing strategy and help your business grow.
Month-Month Marketing

SEO Strategies

HubSpot Consulting/Training

Monthly Analysis & Reports

Social Media Strategies

Lead Generation

Content Development

User Experience

SOCIAL MEDIA MARKETING

Well help you develop a strong, successful presence on sites like
Facebook, Twitter, Pinterest, YouTube, and Google+.
Facebook Marketing

LinkedIn Marketing

Google+ Marketing

YouTube Marketing

Twitter Marketing

Reputation Management

Pinterest Marketing

Social Monitoring

OUR SERVICES
WEBSITE MARKETING
Digital Marketing is what Mainstreethost was founded on. Weve been practicing
SEO since 1999, and we have the knowledge and tools to increase your
sites organic rankings.

Search Engine Optimization

Local SEO Campaigns

Conversion Tracking

Image Optimization

Analytics & Reports

Pay-Per-Click Solutions

SEO Focused Site Audits

CONTENT MARKETING
We create and promote interesting, valuable content to both improve
your rankings and keep visitors coming back to your site.

Blog Writing

Video Production

E-Mail Marketing Strategy

Ebook Creation & Design

Website Content

Infographic Design

Press Releases

WEBSITE DESIGN
We sta talented, experienced designers who will create a beautiful
website you can be proud of.

User Experience

Mobile Applications

Responsive Website Design

Custom Programming

E-Commerce Solutions

Logo Design & Branding

OUR SERVICES
INBOUND MARKETING
We help businesses attract qualied leads to their website, turn those leads into
happy customers of their business, and keep those customers delighted.

Strategy

Email Marketing

Search Engine Optimization

Social Media Marketing

Keyword Research

User Experience & Lead Generation

Content Creation

Website Design & Development

USER EXPERIENCE
We look at your entire online presence with a discerning eye, creating an online
marketing strategy and website design that satises your users wants and needs,
and helps them to complete the goals you want them to.

First Impression Analysis

UX Marketing Strategy

Data Analysis

User Experience Design

User Proling & Analysis

DIGITAL MARKETING AGENCY SINCE 1999

Remember, all of Mainstreethosts services and packages can be tailored

to help reach your goals, regardless of budget.

BASIC PACKAGE

Basic
Youre new to online marketing, and your new website has just launched.
Basic search engine optimization (keyword research, meta-data alterations,
and local search optimization) will help attract visitors by becoming more
visible to the search engines.
Search engine optimization may be new to you, but you understand the
importance of marketing for the Web and increasing your ranking within the
search engines. Mainstreethost will implement strategic SEO and digital
marketing services to help lift your business to the next level.
Making sure your website is up to speed with the demands of Google and
other prominent search engines is the rst step to online marketing.

Dedicated Account Manager

& SEO Team

Setup & Implementation of Bing & Google

Webmaster Tools, & Google Analytics

Website Consultation

On-site Content

Branded & Non-Branded

Keyword Targeting

Local Search Setup & Optimization

Keyword Research & Analysis

Social Media Setup & Optimization

Optimization of Website Pages

Implementation/Creation of Blog;
Monthly Blog Posts

Meta-data Alterations

Ranking Statistics & Analysis

Internal Link Modications

Strategy Development

INTERMEDIATE PACKAGE

Intermediate
Youve established some credibility on the Internet, and your website is
either ready for redevelopment or was recently updated. You understand
the importance of having a fully functional, responsive website to appeal
to all your visitors on any device. Youve seen improvement from previous
marketing implementation, but youre ready to invest more heavily with
an inbound approach in mind.
With a solid foundation to work from, Mainstreethost will provide a
broad range of digital marketing services to help continue that growth.
This may include targeting long-tail key phrases (which can garner
overlooked site trac); rectifying any black hat SEO you may have
fallen victim to in the past; content marketing such as weekly or
biweekly blog posts, content editing and rewriting, and consulting
in-house content creators you may be working with; as well as
strategic social media marketing and maintenance.

Dedicated Account Manager

& Optimization Team

Keyword Research & Analysis

Initial Website Consultation

Optimization of Website Pages

Responsive Website Redevelopment

Social Media Marketing & Maintenance

Logo and Favicon Design

Social Media Strategies & Contests

Backlink Analysis & Cleanup

Ranking Statistics & Analysis

Weekly Blog Posts

Meta-data Alterations

On-site Content

Strategy Development

Branded & Non-Branded

Keyword Targeting

Consultation & Training

YouTube Marketing

Internal Link Modications

ENTERPRISE PACKAGE

Enterprise
Enterprise clients need a full-service inbound marketing program that will
both generate high-quality leads and solidify a quality position on search
engines. For this reason, our Enterprise clients have all of our services at
their disposal - including the utilization of HubSpots industry-leading
marketing automation and inbound marketing software.
As an Enterprise client, you will benet from the combined skills of a
team of dedicated marketing experts including search engine optimizers,
backlink analysts, social media specialists, content marketers, website
designers and programmers. Based on your chosen budget, your
marketing team will devise a month-to-month, priority based strategy,
with no restrictions on what services you can choose.

Dedicated Account Manager

& Marketing Team

Competitive Analysis

Month-to-month Marketing Strategies

Optimization of Website Pages

Branding Strategy

Press Releases

Branded & Non-Branded

Keyword Targeting

Ranking Statistics & Analysis

Backlink Analysis & Cleanup

Meta-data Alterations

2-5 Blog Posts per week

Internal Link Modications

On-site Content Redevelopment

Pay-Per-Click Management

Aggressive Social Media Marketing

& Maintenance

Video Production

Social Media Strategies & Contests

Creating landing pages, calls-to-action,

& contact forms

Email Marketing

HubSpot Consultation & Training

YouTube Marketing

On-location Video Shoots

On-location Training

DIGITAL MARKETING AGENCY SINCE 1999

SEO Implementation

On-site SEO work implemented

on designated pages

AFTER
3 WEEKS

Research industry, location,

competitive, etc. keywords

Keyword Research

3 WEEKS

Google Analytics implementation

throughout entire website

Analytics Install

1-3 DAYS

Discuss project details, obtain

business information, and goals

(within 24 hours)

Kick-Off Call

We strive to deliver ecient and eective services and results to every new customer.
Here's what you can expect from our experienced search engine optimization consultants.

WHAT TO EXPECT

CASE STUDIES
No two businesses are alike, and even those that share a common trade have special
needs. Our marketers prioritize whats best for your business and tackle pressing
issues before developing a long-term strategy that will result in long-term benets.
Key metrics are determined by your wants, needs and goals. Our reports tell you
where youve improved, and where you can still improve, using analytics and other
statistics that will help dictate the next step in your online marketing.

INCREASE IN

Nick of Time joined Mainstreethost in 2011

with the primary goal of increasing sales
nationwide. Nick of Time needed to organically
increase product exposure while decreasing
spending on Pay-Per-Click advertising.

Chalet Village needed services that

would better position its website on
search engines to drive more qualied
trac to the site, increase website leads,
and increase reservations.

DIGITAL MARKETING AGENCY SINCE 1999

ORGANIC TRAFFIC

60%

78%
SALES
INCREASE

CHEAP

FABRIC

KEYWORD INCREASE

358%

150% IN SALES over a 2 yr. period

35%

INCREASE IN

NEW VISITORS

INCREASE IN

VISITS

63%

109%
INCREASE IN
UNIQUE
VISITORS

CASE STUDIES
INCREASE IN

To increase quality trac to the website that will

ultimately generate more leads and sales from
those heading to the Charleston, S.C. area for
a destination wedding, elopement or nuptials.

373% VISITS
INCREASE IN 638%
PAGE VIEWS

We sought to grow Artparks Twitter account

by developing an active, engaged community
around Artpark and its summer concert series.
By doing so, Mainstreethost wanted to get
people to talk on social media about the
Tuesday and Wednesday night concert
series, drive visitors to Artpark.net and
increase ticket sales overall.

DIGITAL MARKETING AGENCY SINCE 1999

14%

INCREASE IN

FOLLOWERS

800%
INCREASE IN
UNIQUE
VISITORS

INCREASE IN

7,779%

MENTIONS

RETWEET

TOTAL

INCREASE IN

2,164% REACH

CASE STUDIES

Mainstreethost updated WordPress core

to 3.5.2 and optimized Wordfence plugin
options for speed. We also updated active
plugins, while deleting the inactive ones.
All .jpg and .png images were compressed
to reduce le size, and more.

Mainstreethost started by conducting an

extensive backlink cleanup for Fogco.com,
and eliminated other preexisting domains
that may have tarnished its online presence.
With an inbound marketing strategy in fullswing, Mainstreethost also decided that it
was in Fogcos best interest to redesign the
website into a WordPress responsive, feat.
key user experience elements that drove
visitors to Fogcos most informative pages.

DIGITAL MARKETING AGENCY SINCE 1999

CASE STUDIES

Mainstreethost compressed both .png and .jpg

images, and changed a setting in the sites
Wordfence security.

After updating and altering on-page content and

metadata, the Mainstreethost marketing team
went full-steam ahead with an all-encompassing
inbound marketing strategy.
The marketing team implemented a blog page
that a content marketer consistently updated,
a contact form to obtain leads, Calls-to-Action
to increase conversions, and new web pages
to strengthen the site and user experience.

DIGITAL MARKETING AGENCY SINCE 1999

FAQ
What is SEO/SEM?
SEO stands for Search Engine Optimization, and is the process of
enhancing a websites organic (or unpaid) visibility in search engine results
using a variety of techniques (altering coding, metadata, writing eective
content, etc.) adhering to the specications of the search engines various,
consistently updated algorithms.
SEM, or Search Engine Marketing, is the practice of marketing your
website to perform at its highest potential on the search engines for
specic and non-specic keywords and key phrases.

Does Mainstreethost guarantee key phrase placement?

Mainstreethost is not aliated with any search engines and therefore
does not guarantee any key phrase placement. Doing so would be
unethical and deceptive to potential clients. We encourage those
interested in our services to review our past case studies for an
accurate view of our performance.

What types of results can I expect?

Although Mainstreethost cannot guarantee rst page results, a
successful online presence is comprised of more than just search
engine placement. With a wide range of marketing services including
SEO, website design, content marketing, and social media marketing
available, Mainstreethost works closely with each client to develop a
custom online marketing strategy to meet their needs.
While results vary from client to client, depending on the services
purchased and implemented, clients can expect to see a number of
results, including increased key phrase placement, increased website
trac, increased sales, and increased brand awareness.

DIGITAL MARKETING AGENCY SINCE 1999

FAQ
How quickly will I notice results?
Unfortunately, there is no concrete answer to this question. With constant
algorithm updates and the continuous growth of search results, there are
many factors than can aect the rate at which we see results. One of the best
ways to accelerate results is to implement an all-encompassing online
marketing strategy. With multiple marketing channels working together, there
is a better chance youll see the results you seek earlier.
While many Mainstreethost clients see a positive boost in rankings and trac
within a month of service, depending on the competition of keywords and
phrases, it can take months for your website to reach the rst page, even if
youre implementing all the best practices of digital marketing.

If I do not see results, will I be refunded?

Because we cannot and do not guarantee any key phrase placement or results,
Mainstreethost does not oer refunds based on lack of results. However, because
we strive to build enduring business relationships with each client, our marketing
professionals implement all services purchased in a timely fashion, meeting the
quality criteria we deem central to successful marketing.
Despite timely and quality services, Mainstreethost understands that customers
may become displeased if the services they purchased do not result in specic
goals met such as rst page placement. For this reason, we stress the importance
of incorporating web design, content marketing and social media marketing into
your online marketing plan; taking an all-inclusive approach to digital marketing
increases the probability of seeing a positive result.
At the conclusion of your contract, Mainstreethost will provide a detailed report
of work implemented; this ensures that youve received exactly what you have
paid for.

DIGITAL MARKETING AGENCY SINCE 1999

FAQ
Do you outsource work to freelancers or
other marketing companies?
Mainstreethost stas more than 230 people working in SEO, website
design and development, IT, social media marketing, content marketing,
video production, graphic design and sales. Aside from a small sales oce
in Las Vegas, Mainstreethost operates inside a 19,000 square-foot facility
in Amherst, NY, located 10 miles north of Bualo. All of Mainstreethosts
marketers work full-time, except for a small sta of trusted and experienced
freelance writers who work closely with our content marketing department.
Mainstreethost welcomes and encourages the involvement of each client,
although its not required to achieve optimal results.
Through regular phone calls and email correspondence, Mainstreethost
employees keep their clients up-to-date and informed of completed work
and implemented changes.

What sets Mainstreethost apart from other

SEO companies?
With nearly 15 years of experience and a diverse team of talented and
passionate professionals, Mainstreethost is one of the few digital marketing
companies oering all SEO and marketing-related services in-house.
Our success with thousands of clients proves our ability to evolve in the
ever-changing, highly competitive online marketing industry.

How do I pay for these services?

Mainstreethost accepts checks, PayPal or any major credit card.
Terms and payment plans are negotiable.

DIGITAL MARKETING AGENCY SINCE 1999

DIGITAL MARKETING AGENCY SINCE 1999

ABOUT US
From SEO and web development to complete inbound
marketing solutions, Mainstreethost oers everything you
need to have a successful online presence. Through our proven
marketing strategies, youll turn strangers into vistors, visitors into
leads, leads into customers, and customers into advocates of your brand.
Learn more about us at www.mainstreethost.com

CONTACT US
Corporate Headquarters:
207 Commerce Drive
Amherst, NY 14228

Las Vegas Oce:

8090 South Durango, Suite 106
Las Vegas, NV 89113

Local: (716) 831-9716

Toll Free: (888) 874-3791
Fax: (716) 831-9698

Toll Free: (888) 874-3791

Fax: (702) 222-0852

Visit us at www.mainstreethost.com