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Paper Presentation Schedule

03.11.2016 (1430 1600 Hrs.) Auditorium I


ENTREPRENEURSHIP - I
Session Chair

Dr. Sumaira Rehman, Superior University, Lahore

Page No.

The Eect of Self-condence Level on Relation of Percived Formal Support and Entrepreneurial Intentions
Saba Shaukat
University of the Punjab, Lahore, Pakistan.

02

Perceived Personality of a Rare Breed: Social Entrepreneurship


Ubaid-Ur-Rahman

02

Talent, Leadership and other HR Issues in the Emerging Innovative and Entrepreneurial
Markets of Pakistan
Ms. Nigar Fatima Arif
Institute of Management Sciences, Lahore.

03

Factors that Inuence Entrepreneurial Intention of Undergraduates, Evidence from Four


Public Universities of Lahore, Pakistan
Hina Anwar, Muhammad Rizwan, Muhammad Saeed Aas Meo
Peak Solution College, Lahore, Punjab University, Superior University

03

Women Empowerment through Entrepreneurship in Pakistan


Unsa Mushataq, Dr. Rana Muhammad Ayyub and Dr. Arsalan Mujahid Ghouri
University of Veterinary and Animal Sciences, Lahore, Pakistan, Iqra University (Karachi)

04

Factors Inuence Women s Entrepreneurial Performance: An Empirical Evidence from


Lahore.
Bushra Zahid
Lecturer, Qurban Girls College

04

Impact of Entrepreneurial Practices on Entrepreneurial Intention


Kaif Talat
Superior University

05

Impact of emotional intelligence on student s entrepreneurial intentions


Lubna Safdar
Superior University

05

03.11.2016 (1430 1600 Hrs.) Auditorium II


ENTREPRENEURSHIP - II
Session Chair

Dr. Melati Anuar, Universiti Teknologi, Malaysia

Page No.

Gender specic barriers of female Entrepreneurship


Maria Hussain
Superior University

07

Impact of Entrepreneurial Intention on Youths Transformation Trend in Private Universities


in Lahore
Kiran Salamat
Head of International Education, FC College Lahore

07

How dierent factors eect a person s decision making to start a new entrepreneurial business
Sufyan ali
Assistant Merchandising Manager, Style Textile Pvt. Ltd

08

Organisational Resources and Their Role in Long Term Entrepreneurial Orientation


Saqib Mahmood Awan
Superior University Lahore.

08

Factors Aecting Business Success Among Small & Medium Enterprises (SMES)
Hina Tariq
Superior University Lahore.

09

Factors aecting the performance of women entrepreneurs in SMES in Lahore, Pakistan


Danish Ahmd Absar
Manager Operations, Absar Packages

09

FACTORS AFFECTING ENTREPRENEURIAL INTENTION AMONG UNIVERSITY STUDENTS


Adil Nawaz Khan
Relationship ocer at The Benitoz

10

03.11.2016 (1430 1600 Hrs.) Auditorium III


BANKING AND FINANCE - I
Session Chair

Dr. Shaukat Ali Raza, Department of Business Education, University of the Punjab

Page No.

Role of Micronance in Poverty Alleviation: A case of District Chiniot- Pakistan


Shairbaz Bhatti, Ahsan Nazir, Dr. Rab Nawaz Lodhi
University of Engineering & Technology, Lahore, Pakistan

12

Operational Challenges To Islamic Banking A managerial perspective


Kashif Islam, Dr. Muqqadas Rehman, Dr. Muhammad Ilyas,
Superior University Lahore

12

Operational Risk Exposure to Islamic Banks operating in Pakistan


Syed Ubaid Ali, Tahir Alam, Ishaaq Ahmed
Bank of Khyber, Head Oce, Peshawar, Riphah International University, Lahore Campus,
University of Management & Technology, Lahore

13

Organisational commitment dierences in group level in the banking sector of Pakistan


Rafay Ahmad, Danial Faheem, Muhammad Ibrahim, Junaid Malik, Fahad Mustafa
Superior University Lahore

13

Dierence level of Perceived Organisational Support in the Banking Sector of Pakistan


Fatima Farooq, Sana Waheed, Bisma Dilawar
Superior University Lahore

14

An Empirical Study On Internet Banking: Pakistani Perspective


Haz Naseer Hamza, Naveed Ahmad, Anam Gill
University of Veterinary and Animal Sciences Lahore.

14

Acceptability Of Leasing In Culture Of Pakistan


Saira Naeem , Sadam Hassan and Rana Muhammad Ayyub
University of Veterinary and Animal Sciences

15

Promoting Customer Reliance on Islamic Banking Performance in Pakistan


Dr. Salman Masood Sheikh, Ali Sajjad
Superior University Lahore

15

03.11.2016 (1430 1630 Hrs.) Auditorium IV


INNOVATION AND CREATIVITY - I
Session Chair

Dr. Kamariah Binti Ismail, Universiti Teknologi,


Malaysia.

Page No.

Commercialisation Barriers of New Technology Products: A Case Study in UTM


Kamariah Ismail
Department of Business Administration, Faculty of Management, Universiti Teknologi
Malaysia
Azlin Abd Jamil
Innovation And Commercialisation Centre, Universiti Teknologi Malaysia

17

Predicting Service Innovation through Customer Relationship Management Practices


(CRMP): An Evidences from Telecommunication Sector of Lahore.
Evidences from telecommunication sector of pakistan
Naveed Ahmad1, Rabia2, Ishfaq Ahmed3
Lahore Leads University, Pakistan

18

Organisational Factors: Inuencing Innovative Communication in Water and Sanitation


Agency in Lahore, Pakistan.
Waseem Ahmad
Assistant Director HRM, WASA LDA

18

Innovation Practices as Path to Business Growth Performance


Jawwad Muhammad Anjum
Superior University, Lahore

19

Innovative Practice and its Implications in Small and Medium Enterprises (SMEs)
Haza Sadaf Safdar
Accounts Ocer, Aurat Foundation

19

Innovation s Eect on Performance of Small and Medium Enterprises; A Case Study of SMEs
in Lahore
Syed Khurram Ali Naqvi
Accounts Ocer, Bulleh Shah Paper Mill

20

03.11.2016 (1430 1600 Hrs.) Room 1


CORPORATE GOVERNANCE - I
Session Chair

Dr. Muhammad Naveed, Ripha International University, Islamabad

Page No.

Relationship between Firm s Pattern of Shareholding and Distribution to Shareholders:


An Evidence from Non-Financial Sector of Pakistan
Amer Shakeel, Muhammad Gulzar, Burhan Rasheed, Taha Fraz and Zohair Farooq Malik
University of Management & Technology

22

An Intermediary Perspective of Corporate Governance with Firm Performance and Economic Growth: Do Ownership Structure Initiates in Reforming Public Sector?
Nadia Zubair Ahmed Khan, Aizza Anwar
COMSATS Institute Information Technology Lahore, Pakistan, University of Management
and Technology, Lahore Pakistan

22

Impact of Risk Management Policies on Perceived Business Growth


Rana Ali Shaharyar
Assistant Marketing Manager, Union Paper Mill

23

The Eect of Corporate Governance Mechanism on Firm Protability (Evidance from Pakistani Firms)
Shaista Tanveer
Lecturer Qurban Degree College, Lahore

23

How Corporate Social Responsibility and Electronic Word of Mouth eect on Perceived
Quality: Mediating Role of Brand Image
Maryem Abdul Sittar
Shaista Sarwar
University of sargodha, gujranwala

24

Role of Corporate Governance Mechanisms on Banks Performance (An Empirical Study


Based on Banks Listed on KSE)
Asma Raque Chughtai
Fatima Raque Chughtai
Lecturer, Department of Management Sciences, Virtual University of Pakistan
Senior Relationship Manager Assets, Habib Bank Ltd- CBG

24

03.11.2016 (1430 1600 Hrs.) Room 2


Information Technology - I
Session Chair

Dr. Suleman Aziz Lodhi, Knowledge Convergence


Consulting Group.

Page No.

How Communication Technologies Inuence Students Eective Learning


Saima Aziz
Superior University, Lahore

26

The Impact of Factors Competition, Technology Change and Government Policies in Perceived on Banking Performance in Pakistan
Saqib Asif
Superior university Lahore

26

Determinants of Adoption of Green Technology: A Case of Small Medium Enterprises in


Lahore
Wajahat Shaq
Superior University, Lahore

27

03.11.2016 (1430 1600 Hrs.) Room 3


Marketing - I
Session Chair

Dr. Muqqadas Rehman, Hailey College of Commerce, University of the Punjab.

Page No.

Moderating Eects of Food Neophobia on Consumer Animosity and Racism Towards Halal
Food Purchase
Sobia Sadiq
Faculty of life sciences and business management
Uvas Business School
Rana Muhammad Ayyub
University of Veterinary and Animal Sciences Lahore

29

Perception of Islamic Consumer Behavior: Evidence from Pakistan


Farah Yasser
Assistant Professor, School of Commerce and Accountancy,
University of Management and Technology, Lahore Pakistan

29

Factors Aecting the Customer Retention in the telecommunication sector of Pakistan


Muhammad Usman (Corresponding Author)
Superior University Lahore
Umar Aziz
Superior University Lahore

30

The Impact of Service Quality on Customer Satisfaction in Restaurant Industry


Iqra Burhan
Superior University, Lahore
Kamran Riaz
Hailey College of Commerce, University of Punjab, Lahore, Pakistan
Sana Tanveer
Superior University, Lahore
Kiran Ashraf
Superior University, Lahore

30

The Inuence of Brand Personality, External Prestige, and Reputation on Student Supportive
Attitude Towards Business School
Danish Khan & Rana Muhammad Ayyub
UVAS Business School

31

A Comparison of Microwave Popcorn Brands A Case Study of Popitas and Kernel Pops
Muhammad Moeen1 , Mueen-ud-Din Azad2, Muhammad Farooq3and A. F. Siddiqi4
Assistant Prof. Department of Quantitative Methods UMT Lahore. 2- Assistant Prof. Department of Quantitative Methods UMT Lahore, 3- S.O. Soil Survey of Pakistan 4- Professor &
CoD Department of Quantitative Methods UMT Lahore.

31

Measuring Student s Expectations from Higher Education Institutes: a SERQUAL Analysis of


Public Vs Private Sector
Saad a Shiekh
Stratigic Communication Specialist, Engineerig Consultancy Services Punjab

32

The impact of E-service Quality, Customer Satisfaction on Customer Loyalty with Moderating Eect of Customer Perceived Value in Pakistan.
Saad Shakeel
Area Sales Manager, Electrolux

32

03.11.2016 (1430 1600 Hrs.) Room 4


HRM - I
Session Chair

Dr. Aashi Zeeshan, University of the Punjab.

Page No.

Five factors model and employees responses to job dissatisfaction: A conceptual framework
Rashid Saleem
The Superior University, Lahore
Fatima Aleem
University of Education, Lahore
Nausheen Shakeel
University of Education, Lahore

34

The Inuence of Job Satisfaction and Organisational Justice on Employee Turnover Intention in Pakistan
LAIBA IDREES BUTT (Corresponding Author)
Superior University Lahore
MAHEEN MUNIR
Superior University Lahore
TAYYABA SHAHID
Superior University Lahore

34

The Impact of Job Role Ambiguity and Role conict on Job satisfaction in Pakistan
RAHEEL RASHEED
Superior University Lahore,
TALHA TARIQ
Superior University Lahore,
MUAZAM HUSNAIN
Superior University Lahore,
MUHAMMAD AHMAD
Superior University Lahore,

35

The Impact of Person-Organisation Fit on Employee s Performance in Pakistan


Ayesha Shahnaz (Corresponding Author)
Superior University Lahore,
Zainab Fatima Tuz Zahra
Superior University Lahore,
Fizza Ishfaq
Superior University Lahore,

35

The Impact Of Cyber Loang On Employees Performance In Pakistan


Shanza Rashid (Corresponding Author)
Superior University, Lahore
Saman Rasheed
Superior University, Lahore
Nida Tahir
Superior University, Lahore

36

Impact of Reward and Recognition on Job Satisfaction and Motivation: An Empirical Study
from Pakistan
Dr. Rana Muhammad Ayyub
Chairman, Faculty of life and management sciences, UVAS Business School
Awais-ur-Rehman
University of Veterinary and Animal Sciences, UVAS Business School Lahore, Pakistan

36

Human Resource Management (HRM) Practices and its impact on Perceived Organisational
Performance: Evidences from Rescue 1122 Punjab.
Ahsan Ullah
Lahore Leads University, Lahore

37

Exploring The Eect of Work-Life Balance on Women s Personal Life in Banking Sector
Aniqa Soban and AmanUllah
University of Veterinary and Animal Sciences, Lahore, Pakistan

37

03.11.2016 (1430 1600 Hrs.) Room 6


Organisational Behaviour - I
Session Chair

Dr. Melati Anuar, Universiti Teknologi, Malaysia.

Page No.

The Relationship between Demographic Variables and Open Innovation Activities in Malaysian Furniture Manufacturing SMEs.
Mohd Khairuddin Ramliy, Melati Ahmad Anuar, Kamariah Ismail, Khairiah Soehod
Faculty of Management, Universiti Teknologi Malaysia, Malaysia.

39

Destructive Consequences of Organisational Injustice in the Workplace: Evidence From


Public Sector Organisations
Usman Aslam, Dr. Muhammad Ilyas

39

Resistance to Change in Public Organisation: Reasons and Solutions


Ayesha Amjad
Superior University, Lahore

40

The Inuence of Organisational Justice on Organisational Citizenship Behaviour: A Case of


Pakistan
Kinza Ramzan, Hijab Saleem, Sumaira Shahzadi, Haram Ehsan
Superior University Lahore

40

Impact of Organisational Morality on Aective Organisational Commitment: Mediating Role


of Organisational Pride
Ayesha Arshad
Comsats Institute of Information Technology, Lahore, Pakistan

41

The Inuence of Organisational Justice on Organisational Commitment in Manufacturing


Sector of Pakistan
Obaid Ur Rehman, Sami Ullah Sajid , Muhammad , Bilal Butt, Muhammad Aftab Usman
Superior University, Lahore

41

Exploring the Multi-Facets of Bullying in Pakistani Organisations


Fiza Malik
University of Vetenary & Animal Sciences

42

Linking Employee s Empowerment and Capability Developmentwith Employee s Innovative


Behaviour: Testing a Moderating Model of Creative Self-Ecacy
Abdul Saboor, M. Ilyas

42

Organisational Factors and Organisational Commitment: Mediating Role of Innovative Work


Behaviour. (A Study Based On IT Based Sector Of Pakistan)
Muhammad Usman Amin
Superior University Lahore

43

Impact of Organisational Culture, Leadership style and Family Support on Entrepreneur


Performance in Large Scale Enterprises.
Sehrish Kanwal
Superior University, Lahore

43

04.11.2016 (0900 1030 Hrs.) Auditorium I


HRM - II
Session Chair

Dr. Muhammad Ilyas, Superior University, Lahore.

Page No.

The Inuence of Workplace Incivility on Employee s Job Stress and Turnover Intentions by
Moderating Role of Psychological Capital: A Descriptive Study on Banking Sector in Gujranwala, Pakistan.
Farzana Riasat, Qasim Ali Nisar
University of Sargodha Gujranwala campus

45

The Inuence of HRM practices towards Knowledge sharing behavior: mediating role of
aective commitment and aect-based trust
Ayesha Naeem, Neelam Hannan Mirza and Rana Muhammad Ayyub
University of Veterinary and Animal Sciences, Lahore, Pakistan,
UVAS Business School, Lahore

46

Emotional Labor and Job Satisfaction among College Teachers in Pakistan


Muhammad Gulraiz, Shazia Nauman
Department of Business Administration, Lahore Leads University, Pakistan

46

The Eect of Organisational Innovation on Employee s Productivity on The Basis of Job


Satisfaction
Hina Pervaiz
HR Ocer, Zoom Petrolium

47

The Impact of Employee s Engagement on Job Performance: Mediating Eect of Organisational Citizenship Behaviour
Adeel Hassan
HR Ocer, Hospitality INN, Lahore

47

Impact of Human Resource Practices on Employee Performance in Private Education Sector


of Okara, Pakistan.
Muhammad Sohail Wattoo
Superior University, Lahore

48

The Mediating Eect of Life Satisfaction on Relationship Between Social Support and Job
Performance.
Momina Rasheed
Superior University, Lahore

48

Impact of Green HR Practices on Organisational Commitment


Muhammad Ehsan Bari
Superior University, Lahore

49

04.11.2016 (0900 1030 Hrs.) Auditorium II


Management - III
Session Chair

Dr. Khairiah Soehod, Universiti Teknologi,


Malaysia.

Page No.

Relationship between Open Innovation Activities and Firm s Innovation Performance of


Small and Medium Enterprises in the Malaysian Furniture Manufacturing Sector
Mohd Khairuddin Ramliy, Khairiah Soehod, Kamariah Ismail, Melati Ahmad Anuar
Faculty of Management, Universiti Teknologi Malaysia.

51

Eect of Paternalistic Leadership Style on Commitment in Teachers of Higher Education


Institutes (H.E.I s) of Lahore using Culture as a Mediator
Makhdoom M. Aamir Duryab Hashmi
Deputy Director (Admin.), Directorate of Sta Development, Lahore

51

An Empirical Investigation of Role of Shared Leadership in Creating Taking Charge Behaviours: A Case of Public Sector Higher Educational Institutions
Tehreem Fatima

52

Impact of Leader s Perceived Emotion Regulation Strategies on Employees Job Performance and Job Retention: Mediating role of Job Satisfaction.
Aizza Anwar
UMT
Aqifa sana
Ayesha Arshad
Dr.Asma Imran
COMSATS

53

Impact of Customer Relationship Management Practices (CRMP) on Service Innovation.


Evidences from Telecommunication Sector of Pakistan
Naveed Ahmad
Ashfaq Ahmad
Rabia
Lahore Leads University

54

Relationship between knowledge management, Organisational learning, Organisational


innovation and Organisational performance: empirical investigation on manufacturing rms
Noor ul Ain Khan
Senior Executive Academics, University of South Asia, Lahore

55

How to Stimulate R&D Commercialization Activities In Malaysia: Case Study of UTM


Azlin Binti Abd Jamil, Kamariah Binti Ismail, Amran Bin Md Rasli, And Kamarulazam Bin
Ismail
Innovation And Commercialisation Centre, Universiti Teknologi Malaysia, UTM
Department of Business Administration, Faculty of Management, UTM
Department of Mechatronic, Faculty Of Mechanical Engineering, UTM

55

The Impact of SDP on Speaking Skill of Students in Superior University


Areeba Tayyab
Lecturer, English Language Department, Superior University, Lahore
Fatima Sadaf
Lecturer, English Language Department, Superior University, Lahore

56

04.11.2016 (0900 1030 Hrs.) Auditorium III


Marketing - II
Session Chair

Dr. Sikander Khan, Superior University, Lahore.

Page No.

Impact of Stealth Marketing on Sustainable Development with the Mediating Role of Culture in Punjab, Pakistan
1 Dr. Irfan Sabir
COMSATS Institute of Information Technology
2Muhammad Usman
COMSATS Institute of Information Technology
3Muhammad Bilal Majid
COMSATS Institute of Information Technology

58

Impact of Online Learning on Learners Satisfaction


Ifra Nadeem

58

Eect Of Value Added Services On Brand Loyalty In Telecommunication Industry Of Pakistan


M. Shoaib, W. Altaf, Muhammad Ilyas
Institute of Business Management, University of Engineering & Technology, Lahore

59

Customer of satisfaction through family takaful operators, A case study of Pakistan


Farazay Javaid

59

Consumers Resistance to Eco-Innovation: Investigating the Behavior of Pakistani Consumers towards Adoption of Solar PV-Systems
DR. RAJA IRFAN SABIR
Assistant Professor, Department of Management Sciences
COMSATS Institute of Information Technology, Sahiwal, Pakistan.
Hamid Mehmood
MS Scholar; Department of Management Sciences
COMSATS Institute of Information Technology Sahiwal, Pakistan

60

The Inuence of Student Co creation and Satisfaction on the Student Loyalty in Pakistan
Hamid Ali Rehmat (Corresponding Author)
Superior University Lahore
WaqarulHusnain
Superior University Lahore

60

Eect of Value Perception on Brand Loyalty: Moderation & Mediation Analysis in Telecommunication Sector of Pakistan
Fatima Rasool
Superior University, Lahore

61

The Eect of Airline Service Quality on Passenger Behavioural Intention


Hassan Raza
Superior University, Lahore

61

04.11.2016 (0900 1030 Hrs.) Auditorium IV


HRM - IV
Session Chair

Dr. Basharat Naeem

Page No.

The Impact of Knowledge Management Practices on Organisational Performance in SME`s


of Pakistan
Faheem Ur Rehman
Superior College of Accountancy, Superior University Lahore, Pakistan
Yasir Hussain
Superior College of Accountancy, Superior University Lahore, Pakistan
Muhammad Mohsin Nawaz
Superior College of Accountancy, Superior University Lahore, Pakistan

63

Job Characteristics Model Aecting Job Satisfaction


Mirza Muhammad Shaban
Deputy Manager Export/Import, Cotton Web Ltd.

63

Impact of Stress on Employee Performance: A study of Employees in Banking Sector of


Pakistan
Muhammad Kashif
Trade Finance Executive, Meezan Bank

64

Impact Of Trustworthiness Towards Lessening Turnover Intentions And Increasing Performance Moderating Job Satisfaction
Noor Ul Ain

64

Impact Of Work Life Balance On Busses Hostess Performance Mediating Role Of Motivation
In Pakistan
Sabhat Marcus

65

Factors Aecting Safety Performance In Aviation Industry Of Pakistan


Aqsa Saher Khan

65

Eect Of Work-Family Practices Support On Employee Retention: Mediating Roles Of Job


Satisfaction & Employee Motivation.the Empirical Evidence From Educational Institutions Of
Pakistan
Adnan Javed
Assistant Director, Lahore Development Authority

66

04.11.2016 (0900 1030 Hrs.) Room 1


MANAGEMENT - I
Session Chair

Dr. Ali Sajid, Lahore School of Management

Page No.

An Exploration of Women Leadership and Mentoring Role towards the Career Development
of Women
Sumaira Khalid
The Superior University, Lahore

68

The Relationship Between CEO Ethical Leadership And Firm Performance


YASIR HUSSAIN(Corresponding Author)
Superior University, Lahore, Pakistan
Muhammad Mateen Tahir
Superior University, Lahore, Pakistan

68

The Mediating Role Of Trustbetween Leader Political Skill And Employee Creativity
Rashid Ahmad
Superior University Lahore, Punjab, Pakistan
Dr. Muhammad Ilyas sab
Professor& Dean Superior University Lahore,

69

Higher Education And Eectiveness Of Leadership


At Departmental Level Evidenced From Lahore, Pakistan
Imran Aslam

69

The Inuence of Leadership Style on Organisational Commitment: Mediating Role of POP


(perceived organisational politics)
AYESHA SHAMIM (Corresponding Author)
Superior University, Lahore
ANAAM RIAZ
Superior University, Lahore
FARIAL SALEEM
Superior University, Lahore

70

The Impact of Servant Leadership on Employee s Performance in the Telecommunication


Sector of Pakistan
MOHTASHIM ALI KHAN (Corresponding Author)
Superior University Lahore,
ALI GUL
Superior University Lahore,
ADNAN TARIQ
Superior University Lahore,
NOUMAN ABBAS
Superior University Lahore,

70

The Impact of Ethical Leadership on Employee Creativity in Pakistan


NOUMAN ABBAS (Corresponding Author)
Superior University Lahore,
FAHAD IQBAL
Superior University Lahore,
MOHSIN RAFIQUE
Superior University Lahore,

71

Eect of Followers Transformational Leadership Perceptions on Followers Emotional


Engagement and Followers Attitudes
Aleena Shuja. Aleema Shuja
University of Management Technology
University of Lahore

71

04.11.2016 (0900 1030 Hrs.) Room 2


HRM - III
Session Chair

Dr. Aalia, National College of Business Administration & Economics

Page No.

The Eect of Job crafting on Job creativity mediated by Job Engagement; A case of Banking
Sector of Vehari, Pakistan
Haz Muhammad Muneeb
Superior university Lahore.

73

Relationship Between Career Adaptability And Career Plateau; Mediating Role Of Person Job
Fit (Banking Sector Of Pakistan)
Sobia Shabeer
Superior University Lahore.

73

The Eect of Compensation Management on Teacher s performance using employee s


satisfaction as mediator and qualication as moderator in the Private Education Sector in
Lahore.
Zubia Rashied
Superior university Lahore.

74

Factors aecting Job Satisfaction in Manufacturing Industry of Private Sector in Pakistan.


Haz Ali Jawad
Sales and Marketing Representative, Al-Fatah Group

74

The Eect Of Human Resource Management Practices on Employee Performance in Education Sector Of Pakistan
Shahid Majeed
Superior University, Lahore.

75

Eect of Work Load, Job Stress And Compensation Management On Employee Turnover In
Banking Sector Pakistan.
Muhammad Ali
Manager Opertaions, The Bank of Punjab

75

Impact Of Work Family Conict On Employees Outcomes: Moderating Role Of Social Organisational Support
Faiza Akhtar
Visiting Lecturer, University of Central Punjab
Superior University Lahore.

76

The Inuence Of Perceived Organisation Politics On Work Engagement In The Education


Sector Of Pakistan
Laila Khalid (Corresponding Author)
Superior University Lahore,
Omaima Ejaz
Superior University Lahore,

76

04.11.2016 (0900 1030 Hrs.) Room 4


Media and Communication - I
Session Chair

Dr. Enric Ordeix Rigo, Ramon Llull University


(Barcelona)

Page No.

Framing of Honour Killing by Pakistani Media


M Adnan Khalid
M Umer Latif
Jawad Raque
Superior University, Lahore

78

Sensationalism in Facebook Pages of Urdu News Websites


Anam Ahsan

78

Eect of Income Level on Ethical Decision Making: The Case of Electronic and Print Media
Reporters
Syed Amjad Hussain Bukhari
Superior university Lahore, Pakistan

79

Eect Of Smartphone Usage On Interpersonal Communication Among The Youth Of Lahore


Raazia Ejaz Butt
Superior University Lahore, Pakistan

79

PTV Sports Role in Revival of Sports in Pakistan


A study of selected Programs of PTV Sports Game On Hai
Muhammad Fayyaz Bhatti
Muhammad Mehrban Mohsin
Superior University, Lahore

80

Operationalising Passive Facebook Usage among Online Users in Lahore


Mudassar Hussain
Academic Coordinator for MPhil Mass Communication Management, Superior University,
Lahore

80

Change in Cultural Values through Pakistani Drama


Comparison of DhoopKinary and MaanMayal
Asjad Ghani Tahir
Aniqa Irfan
Superior University, Lahore

81

Social Media s Role in Spreading Global Consumer Culture: A Quantitative Study of Media
Students in Lahore Pakistan
Ali Rizwan Hashmi
Superior University Lahore, Pakistan

81

04.11.2016 (0900 1030 Hrs.) Room 6


BANKING AND FINANCE - II
Session Chair

Dr. Shahid A. Zia (IAS, University of the Punjab)

Page No.

Factor That Eect Growth Of Islamic Banking Takaful In Pakistan


Faiza Nasir
Superior University Lahore.

83

Service Quality, Customer Satisfaction In The Islamic Banking Window System In Pakistan
Shoaib Ali
Banker, Bank-Al-Habib, Multan

83

The Impact Of Capital Structure & Liquidity Management On The Protability Of The Paper
& Board Industry Of Pakistan
Haseeb-Ur-Rehman
Estate Ocer, Comsats Institute of IT Lahore

84

Performance Of Islamic Banks; A Comparative Analysis Of Pakistan And Malaysia


Muhammad Salman Yousaf
Superior University Lahore.

84

Banking Sector Can Grow up Under The Adoption Of Electronic Banking


M. Arslan Asghar
Public Relations Manager, National Bank of Pakistan

85

Organisational Culture Eecting Employee Performance: A Study Of Banking Sector Of


Pakistan
Hassan Amanat
Superior University Lahore.

85

Factors For Attaining Sustainability And Competitive Advantage Of Financial Sector In


Pakistan
Saba Rasheed
Superior University Lahore.

86

Determinants Of Capital Structure


Sadia Azia
Superior University Lahore.

86

04.11.2016 (1100 1230 Hrs.) Auditorium I


ENTREPRENEURSHIP - III
Session Chair

Dr. Khairiah Soehod, Universiti Teknologi,


Malaysia

Determinants Of Entrepreneurial Intention Among Business Students Of Pakistan


Muhammad Rizwan
Superior University Lahore

Page No.
88

Entrepreneurial Culture On Entrepreneurial Intentions Of University Graduates Of Pakistan


Ali Zain
Procurement Planing Ocer, Innovative Biscuits Pvt. Ltd
Impact Of Innovation Types And Innovative Management System On Business Performance
Muhammad Umar
Superior University Lahore

89

The Impact Of Leadership Behaviour On Business Growth With Organisational Innovation


And Managerial Practices (Textile Sector Of Pakistan)
Kashif Bilal Majeed
Superior University Lahore

89

Knowledge Processes And Firm Performance: The Mediating Eect Of Employee Creativity
Muhammad Kashif Imran
Superior University Lahore, Pakistan

90

Impact Of Entrepreneur s Charactristics And Innovation On Performance Of SME s


Saqib Manzoor
Accounts Manager, Four Brothers Group

90

Success In Entrepreneurship Through Continuous Improvement, Decision Making And


Entrepreneurial Education
Muhammad Tayyab
Superior University, Lahore

91

The Role Of Entrepreneurial Culture On Entrepreneurial Intentions Of University Graduates


Of Pakistan
Razaa Ali
Quality Evaluator, PTCL

92

04.11.2016 (1100 1230 Hrs.) Auditorium III


Management - III
Session Chair

Dr. Sikander Khan, Superior University, Lahore.

Page No.

Factors aecting Passengers Satisfactions: Mediating Role of Perceived Value: A Study on


Airlines Passengers Satisfaction
Maira Tahir
Superior University Lahore

94

Service Quality as an Antecedent of Customer Satisfaction and Loyalty in Retail Banking Sector of Pakistan: The Moderating Role of Gender
Abdul Haseeb Ahmad
Superior University, Lahore

94

A Comparison Of Quality Assurance Between Public And Private Hospitals In Pakistan


Asim Saleem
Senior Manager HR, Rashid Latif Medical College

95

Factors Aecting Consumers Attitude To Purchase Fashion Counterfeits: An Empirical


Investigation With Special Reference To Consumers In Pakistan
Muhammad Adeel
Assistant Lecturer, University of Gujrat

95

Relationship Of Factors Of Impulse Buyhing Behavior: A Case Study Of Students Enrolled In


Business Studies Departments Of Punjab University
Mudassir Latif Rawn
Assistant Professor, IBA, University of the Punjab

96

Impact Of Trade Rebate On Sales In Fmcg Sector In Lahore


Saud Farooq
Area Sales Manager, Engro Foods Ltd

96

Determining the Factors of Logistics Strategies to Enhance the Volume of Import and Export
Coupled with Gross Domestics Product for SAARC Countries.
Mubashir Hussain
Superior University Lahore

97

04.11.2016 (1100 1230 Hrs.) Auditorium III


Management - II
Session Chair

Dr. Faisal Qadeer, University of Lahore.

Page No.

Impact of Participative Leadership on Job Satisfaction, Innovative Work Behavior and Employee Performance: Mediating Eect of Leader-Member Exchange (LMX)
(Evidences from Telecom Sector, Pakistan)
Adeel Mateen Khan
Najia Ilyas
Riphah International University, Islamabad

99

TRANSFORMATIONAL LEADERSHIP USE SPIRITUAL INTELLIGENCE AS SUPPORT FOR OrganisationAL CHANGES


Ali Akbar Khan
Imperial College of Business Studies, Lahore, Pakistan
Muhammad Zia Ullah Khan
Superior College, Lahore, Pakistan.
Dr. Syed Salman Hassan
Virtual University, Lahore, Pakistan

99

To investigate the relationship between Knowledge Management, Total Quality Management and Organisational Performance in the automobile industry
Mahnoor sarwer
Institute of quality and technology management

100

04.11.2016 (1100 1230 Hrs.) Room 1


ECONOMICS - II
Session Chair

Dr. Muhammad Shahbaz, COMSATS Lahore

Page No.

Perception of Non-Muslims towards Halal Food in America: A Structural Equation Modeling


Approach
Huma Farooq, Dr. Rana Muhammad Tayyab, Sobia Sadiq
UVAS Business School, Lahore

102

Behavior of people toward savings mobilization through municipal authorities in Pakistan


Anam gill, Naveed Ahmad, Bilal Aziz, Tahir Mahmood
University of veterinary and animal sciences, Lahore, Pakistan

102

Monetary policy, ination, and economic growth nexus in Pakistan


Mansoor Ahmad
Superior University Lahore.

103

The Impact of Trade Openness and Foreign Direct Investment on Human Capital: (A Panel
Data Study
Zeeshan Shaque
Superior University Lahore.

103

Impact of Agglomeration Economies on Urban Quality of Life: A Case Study of Lahore City.
Naghmana Ghafoor
Superior University Lahore.

104

04.11.2016 (1100 1230 Hrs.) Room 2


ECONOMICS - I
Session Chair

Dr. Haz Khalil Ahmed, University of the Punjab.

Page No.

Factors Aecting Growth of Large Scale Manufacturing Industry in Pakistan: A New Dimensions
Robina Kouser

106

Factors aecting students intensions to study at Universities of Pakistan


Muhammad Imran Khalid, Muhammad Nasir Chattha, Tayyaba Mehmood
Superior University Lahore

106

Dynamics of Balance of Trade in Pakistan: The Role of Trademarks and Patents


Muhammad Raza Aftab
Superior University, Lahore

107

Misconception regarding poultry meat and its products in general public: an empirical
study based on Punjab, Pakistan
Rana Muhammad ayub, Jehanzeb Aslam, Saira Naeem
University of veterinary and animal sciences

107

Green Economy in the Emerging Markets Renewable Energy Role in Sustainable Development of Emerging Markets National Security in Green Age: A Non Traditional Way to
Secure Future
Attiq ur Rehman
National University of Modern languages

108

The Inuence of Socialization Agents on Pestering Power a Study on the Urban Areas of
Pakistan
Mutee ur Rahman, Muqqadas Rehman
University of the Punjab Lahore, Pakistan

109

Emotional Labor and Emotional Exhaustion in Emergency Medical Service Employees,


Pakistan
Waqas Bilal, Dr. Shazia Nauman, Ayesha Zahid
Lahore Leads University, Pakistan

110

Consumer ethnocentric tendencies towards importing food items from non-Muslim countries
Irfan ishaq, Dr. Rana Muhammad Ayyub
UVAS Business School, Lahore

111

04.11.2016 (1100 1230 Hrs.) Room 3


BANKING AND FINANCE - III
Session Chair

Dr. Shahid A. Zia (IAS, University of the Punjab)

Page No.

Impact Of Working Capital Managment On Firms Performance. (Food Manufacturing Sector


Of Pakistan)
Asif Iqbal
Superior University Lahore.

113

Impact Of Sources Of Finance On Business Success


Muhammad Afzal
Superior University Lahore.

113

Comparative Financial Performance Analysis Of Islamic Banks And Conventional Banks In


Pakistnan
Muhammad Bilal Naeem

114

Impact Of TRA Model On Isalmic Home Financing Customers Intention With Moderating
Role Of Government Support In Pakistan
Sajjad Hussain
Lecturer, Govt. Postgraduate College, Jhang

114

Lecturer, Educators College, Gujranwala

Investigating The Role Of External Debt On Pakistan s Economics Growth


Ayesha Iftikhar
Superior University Lahore.

115

Financial Sophistication, Portfolio Management And Stock Market Participation: Theory And
Evidence
Muhammad Akhtar, Dr. Faqir Muhammad
Riphah International University, Air University Islamabad

115

04.11.2016 (1100 1230 Hrs.) Room 4


Media and Communication- II
Session Chair

Dr. Enric Ordeix Rigo, Ramon Llull University

Page No.

Understanding the Impact of Media on Stress: Moderating Eect of Higher Educational


Institutes in Lahore, Pakistan
1Raja Irfan Sabir; 2Nabila Sadiq; 3Mohsan Amin
COMSATS Institute of Information Technology, Sahiwal, Pakistan

117

Advertisement Exposure: Eects Body Image Dissatisfaction Mediated by Appearance


Related Social Comparison And Thin Ideal-Internalization
Asad Ur Rehman

117

The Mediating Eect Of Life Satisfaction On Relationship Between Social Support And Job
Performance.
Momina Rasheed

118

The Impact of Online Media on Consumer Complicity toward Brand Piracy


Al Saud Razzaq
Superior University, Lahore

118

Honour Killing of Women: Causes and its remedial measures in Pakistan.


Abida Abdul Khaliq
Superior University, Lahore.

119

04.11.2016 (1100 1230 Hrs.) Auditorium IV


HRM - V
Session Chair

Dr. Basharat Naeem, COMSATS Lahore

Page No.

Eect of HR Practices on Behavioural Outcome with Mediating Role of Organisational Aective Committment in Banking Sector of Pakistan
Iqra Farooq
Relationship Manager, Regional Head Quarter, HBL

121

Predictors of Job Satisfaction in Female Teachers of Public Sector Universities in Pakistan


Syed Intasar Hussain Kazmi
Superior University Lahore

121

Impact of Layo on Survivor s Productivity: Evidence from Telecom Sector of Pakistan


Ali Hassan
Superior University Lahore

122

Exploring Work Place Harassment and Job Issues: A Study on Women Productivity in Pakistan.
Usman Khadim Malik
Floor Manager, PTCL Contact Center

122

Occupational Stress & its Eects


Mamoona Masood
Lecturer, USA, Lahore

123

Exploring the Multi-Facets of Bullying in Pakistani Organisations


Fiza Malik
Aman-U-Llah
UVAS business school

123

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