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VijaySingh

AREASOFEXPERTISE
Corporatecommunication
Publicrelations
BrandBuilding
Advocacy
Marketing
ProjectBudgeting
Editorialjudgment
Crisismanagement
Peoplemanagement

PERSONALSKILLS
Creativeandimaginative
Leadership
Assertivecommunication
Negotiation
StrongProblemsolving
andOrganizationalskills
PERSONALDETAILS
VijaySingh
H115,SouthCity2,
Sector50,
Gurgaon
Haryana122018
M:+919999869449
E:vijay_singh@aol.com

ACADEMIC
QUALIFICATIONS
BA(Programme)
DelhiUniversity2004
2007

PERSONALSUMMARY
An innovative, competent and successful Marketing & Communication professional with
experienceinPRstrategies,branding,corporatecommunication,andoverseeingcommunication
layouts.Flexibleintheabilitytoadapttochallengeswhentheyarisewhileremainingawareof
professional roles and boundaries. Excel at the ability to manage and develop staff whilst
balancinganychangingandpotentiallyconflictingdemandsonresources.
Nowseekinganewandchallengingprofessionalrole,onethatwillmakethebestuseofmy
existingskillsandexperienceandalsofurthermydevelopment.
KEYRESPONSIBILITIES

Managingcorporatecommunication(bothinternalandexternal)

Ensuring that the Media and PR team work together to effectively deliver thematic
messagesandpartnerwiththecorporateaffairsteamonadvocacyagenda

Communitymanagementandengagement
Buildingknowledgeaboutindustryissuesandcreatehouseviewsonthoseforsharingwith
media

Creatingtalkpointsandpresentationsforexternalevents
DevelopingproactiveandreactivePRstrategicplanswhichcomplementandamplifythe
overallcorporateandbrandobjectivesfortheorganization

Writingpressreleases,mediaresponses,authoredarticlesonbehalfofseniormanagement

ConceptualizesuccessfulPRcampaigns

Coordinatingeditorialproceduresandmaintainingeditorialstandards.Reading&reviewing
publisheditemstoensuretheyareofthehighestquality

Workedonorganizationssocialmediastrategiestoimproveitsvisibilityonallchannels

Assistinginthedevelopmentandimplementationofproductionschedules

Actingasafaceoforganizationduringindustryevents
EMPLOYMENTHISTORY
CIMGlobalIndiaPvt.Ltd.(February2016Currentlyworking)
SeniorManagerMarketingandCommunication
Marketing&Projectmarketing
Corporatecommunication(InternalandExternal)
PublicRelations
Branding
BrandPlacement
SocialMediaStrategy
MediaManagement
Contentgenerationandediting
NIITLimited

ManagerCorporatecommunication&Marketing|May2014January2016
Developedanexternalcommunicationsplantoshareandpromotecorporateandfunctional
messages to develop a positive image of the organisation amongst various external
stakeholders.
ProvidedsupporttotheHeadofcorporatecommunicationsindevelopingahighleveland
well integrated external communications plan based on the organisation strategy and
positioningthatwillcoverallaspectsofpubliccommunicationsandoutreach,including
mediarelations.
MaintainedthePRandMediateaminsynctodeliverthematicmessagesandworktogether
onadvocacyagenda
Analyzedcommunicationbarriersandoptimizeduseofdifferentchannelslikecorporate
mails,intranetportals,socialnetworkingsitesandteameventsforF2Fcommunication.
ConductedsuccessfulPRandmarketingcampaignsfortheorganization.
ResponsibleforhandlingInternalCommunicationContentwriting,internalnewslettersand
media management, project Memorandum/Notifications, Project Newsletters, Employee
engagementcommunicationetc.
ResponsibleforsocialmediamonitoringanddigitalPR
Involvedinclientcommunicationandbusinessdevelopment.
GaussianNetworksPvt.Ltd.
AssistantManagerCorporatecommunication&Marketing|January2011April2014
DeliveredoptimumresultswhilerunningPRcampaignsandhandlingtheentirebusiness
communicationfortheorganization.
Obtained positive media coverage for various promotions, events, initiatives, financial
performanceandproductandserviceofferings
Managedandliftedthepresenceoforganizationonsocialnetworksandwasresponsiblefor
thenewsportaloftheorganization.
Developmentcontentwhichincludeddraftingandeditingpressreleases,developinginternal
newsletters,housejournals,features,pressandothercommunicationmaterialsformedia
andvariousstakeholders
Monitored the media for opportunities & collating, analyzing and evaluating media
coverage,maintaininganupdatedmediadatabaseandpreparingmonthlyreports.
Updatedthenewsportaleverydayandensureditsoutreachtothetargetedaudience.
ChildrensBookTrust
AssistantEditor|January2010December2010
Workedasalineeditor.Editing,proofreading,writingandfinalizingthestorybooksand
magazinebeforetheygoforproduction.
Workedcloselywiththemarketingandsalesteam.
KEYSKILLSANDCOMPETENCIES
Excellentnegotiating,organizingandtimemanagementskills.
Abilitytoprioritizeworkeffectively.

Abilitytothink&viewfromaclientsperspective.
Encouragingoriginality&inspiredthinkingfromallemployees.
ExcellentattentiontodetailandPRskills.

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