POST GRADUATE PROGRAM IN PLANNING AND ENTREPRENEURSHIP

END SEMESTER PROJECT

MAY 2010
STRATEGIC MANAGEMENT

TITLE

Marketing strategy of Air India to manage its funds

FACULTY

Ms. R. Hemalatha

GUIDELINES FOR PROJECT FORMULATION

History of the sector and why Air India is an important part of Indian Aviation industry.

OBJECTIVES

Students should understand the need for an organisation to strategise when there are
problems.

TYPE OF PROJECT

Individual
 POST GRADUATE PROGRAM IN PLANNING AND ENTREPRENEURSHIP
END SEMESTER PROJECT
MAY 2010
PROJECT EVALUATION AND IMPLEMENTATION

TITLE

Project management effectiveness in different organizational conditions

FACULTY

Mr. Raman Sachdeva

OBJECTIVES

To understand the whole idea and intricacies of starting and implementing a

project in practical.

TYPE OF PROJECT

Individual
 POST GRADUATE PROGRAM IN PLANNING AND ENTREPRENEURSHIP
END SEMESTER PROJECT
MAY 2010
LIFE SKILLS

TITLE
The relationship between leader core self-evaluations & team performance

FACULTY
Ms. Anupma Sharma

GUIDELINES FOR PROJECT FORMULATION

[The project report has to be formulated keeping in mind the specific demand of
Corporate World. Give specific examples of how environmental accounting has
benefited the environment.]

OBJECTIVES
The relationship between leader core self-evaluations., leader efficacy,
Team feedback, team efficacy, team goals
Transformational leadership, , team action and transition processes, and team
performance.

TYPE OF PROJECT
Individual

NOTE: Student is required to submit a spiral bound hard copy together with a
softcopy of report
 POST GRADUATE PROGRAM IN PLANNING AND ENTREPRENEURSHIP
END SEMESTER PROJECT
MAY 2010
ADVERTISING AND SALES MANAGEMENT

TITLE
Real Estate Promotional Strategy

FACULTY
Mr. Sandeep Srivastava

GUIDELINES FOR PROJECT FORMULATION

Company data base in Excel Format separately.
If copied from Internet, it will be rejected with out review.
Source of data collection has to be mentioned for verification.
It is an individual project and copied projects will get zero marks for all the students
submitting the same.

OBJECTIVES
Find out list of Real Estate companies in NCR region with complete details.
List out all the affordable projects launched in last two years in NCR with complete detail. Select
any company out of them and explain its promotional Strategy of Affordable and Luxury
apartments separately.

TYPE OF PROJECT
Primary Research
 POST GRADUATE PROGRAM IN PLANNING AND ENTREPRENEURSHIP
END SEMESTER PROJECT
MAY 2010
SERVICE MARKETING

TITLE

ROLE OF SERVICE MARKETING.

FACULTY

Ms. Radhika Malhotra

GUIDELINES FOR PROJECT FORMULATION

Student has to carry a primary research (Survey in the form of Questionnaire) for
Question No-3
Attach the Questionnaire.

OBJECTIVES

The project will orient the students to the practical aspects and the changing role of the
various service industries in totality

TYPE OF PROJECT

1. Discuss the importance of Promotions for a hill resort during off-season. Also
identify the possible sales promotion schemes it can offer.
2. Identify and discuss the various product support services that an automobile
manufacturer can offer to its customers in order to gain competitive advantage.
3. Taking the example of a hotel you are familiar with; discuss the various elements
of its physical evidence. Can you suggest some improvements in its physical
evidence strategy?
 POST GRADUATE PROGRAM IN PLANNING AND ENTREPRENEURSHIP
END SEMESTER PROJECT
MAY 2010
CONSUMER BEHAVIOUR

TITLE
Analysis of Consumer Behaviour towards cause related marketing in FMCG product
category

FACULTY

Ms. Gunjan A Rana

GUIDELINES FOR PROJECT FORMULATION

The students are expected to take any product from FMCG sector. Mention the category
of the product in the title of the project. Formulate a questionnaire to find out whether
there is any different in the purchase behaviour when it is supported by a cause. The
overview of the market has to be done from Indian perspective. The sample should not be
less than 50. The analysis should consist of statistical tools.

OBJECTIVES

The objective of the project is to make the students, understand the effect of cause related
marketing on the consumer behaviour. The students will be able to understand whether in
actual terms it has any effect or it has no effect on the consumer behaviour it is just a
marketing strategy of the corporate.

TYPE OF PROJECT

The project needs to be a combination of Primary and secondary research

 POST GRADUATE PROGRAM IN PLANNING AND ENTREPRENEURSHIP
END SEMESTER PROJECT
MAY 2010
FINANCIAL SERVICES

Project: What are the main characteristics of Indian Treasury Bill market and
who are the main players in the T- Bill market collect data on the same.

TITLE

Indian T-Bills Market

FACULTY

Dr. Bindu Agrawal

GUIDELINES FOR PROJECT FORMULATION

[Students should collect the information about the T-Bills and their types. Information
from the RBI documents and its site are reliable.]

OBJECTIVES

[The objective of the project is to update the students about Indian T-Bill market, who are
the main players in market and how it works?]

TYPE OF PROJECT

[The project is to be done individually .]

 POST GRADUATE PROGRAM IN PLANNING AND ENTREPRENEURSHIP
END SEMESTER PROJECT
MAY 2010
SECURITY ANALYSIS AND PORTFOLIO MANAGEMENT

TITLE

Investment implications in the pharma industry of India

FACULTY
Ms. Jasjit Bhatia

GUIDELINES FOR PROJECT FORMULATION

1. The report should have a detailed analysis of the trends in the pharma industry
of India using Industry lifecycle analysis, SWOT etc
2. Take example of at least 2 companies( pharma industry) and analyse their
investment implications using fundamental information

OBJECTIVES

To know the investment opportunities in the pharma stocks

TYPE OF PROJECT

Individual assignment.

GUIDELINES FOR PROJECT REPORT FORMULATION

1. The first page should contain the name of the project
2. Second should have acknowledgements
3. 3.Third page should start with the introduction
4. Various references should be mentioned at the end of the project.
5. .Tables should be formulated and numbered properly.
6. All pages should contain 1.25" margin on the left and 1" margins elsewhere.
Normal Body Text: Font Size: 12, Times New Roman, 1.5 Spacing, Justified.

Paragraph Heading Font Size: 14, Times New Roman, Underlined, Left
Aligned.
Chapter Heading Font Size: 20, Times New Roman, Centre Aligned.
 POST GRADUATE PROGRAM IN PLANNING AND ENTREPRENEURSHIP
END SEMESTER PROJECT
2010
MANAGEMENT OF FINANCIAL INSTITUTIONS

TITLE

Micro Finance in India

FACULTY

Ms. Aditi Dhool

OBJECTIVES

To understand micro finance and micro credit in India and its scope

TYPE OF PROJECT

Group of 2
 POST GRADUATE PROGRAM IN PLANNING AND ENTREPRENEURSHIP
END SEMESTER PROJECT
MAY 2010
ORGANIZATIONAL DEVELOPMENT

TITLE

Developing Learning Organization

FACULTY

Ms. Shobhna Grundy

GUIDELINES FOR PROJECT FORMULATION

1. In this project as an OD practitioner, you would devise steps for turning an

ordinary organization into a learning organization.
2. A clear link should be explained between each step.
3. You can refer to various model and interventions used in OD.

OBJECTIVES

The object of this project is to make the future HR professional realize the need for
continuous growth and development for an organization and its employees.

TYPE OF PROJECT

This is an individual project.

 POST GRADUATE PROGRAM IN PLANNING AND ENTREPRENEURSHIP
END SEMESTER PROJECT
MAY 2010
HUMAN RESOURCE DEVELOPMENT

TITLE

Visit any two SMEs. Compare and contrast their HRD practices.

FACULTY
Mr. Jatinder Singh

GUIDELINES FOR PROJECT FORMULATION

1. The length of the Project Report may be about 30-40 pages.

2. Project report should adequately explain the research methodology adopted and
the direction for future research.
3. Cover page should contain the name of the project work, student name, Roll
No./Regn No., Guide name and Institute name.
4. Certificate from the organization, coordinator, Guide, declaration and
acknowledgement from the student should be included in the Report.
5. Chapter- I should contain introduction, scope, and objective of the study, method
of data collection, limitations and characterization.
6. Chapter II should contain detail introduction about the topic.
7. Chapter- III should contain introduction about the organization relating to the
topic.
8. Chapter IV should contain the analysis of the questionnaire.
9. Chapter-V should contain conclusion.
10. Chapter VI & VII should contain annexure and bibliography.

OBJECTIVES

The objective of the project work is to help the student develop ability to understand
dynamics of HRD in Indian SMEs.

TYPE OF PROJECT
Individual
 POST GRADUATE PROGRAM IN PLANNING AND ENTREPRENEURSHIP
END SEMESTER PROJECT
MAY 2010
INDUSTRIAL RELATIONS AND LABOUR LAWS

TITLE

Voluntary Arbitration as method of Industrial Dispute resolution A Critical

Anaysis

FACULTY

Mr. U.S.Wahie

GUIDELINES FOR PROJECT FORMULATION

The project report is an extremely important aspect of the project. It serves to show what
you have achieved and should demonstrate that:

You understand the wider context by relating your choice of project, and the
approach you take, to existing products or research.
You can apply the theoretical and practical techniques taught in the course to the
problem you are addressing and that you understand their relevance to the specific
area of concern.
You are capable of objectively criticising your own work and making constructive
suggestions for improvements or further work based on your experiences so far.
As a management professional, you can explain your thinking and working
processes clearly and concisely to third parties who may not be experts in the field
in which you are working.
In order to get the balance right you should consider that the aim of the project is
to produce a good report. Don't make the mistake of leaving the write-up to the
last minute. Ideally you should produce the bulk of the report as you go along and
bring it together into a coherent document.
Title page This should include the project title and the name of the author of the
report. You can also list the name of your supervisor if you wish.

Abstract The abstract is a very brief summary of the report's contents. It should
be about half a page long. Somebody unfamiliar with your project should have a
good idea of what it's about having read the abstract alone and will know whether
it will be of interest to them.
 Acknowledgements It is usual to thank those individuals who have provided
particularly useful assistance, technical or otherwise, during your project.

Contents page This should list the main chapters and (sub) sections of your
report. Choose self-explanatory chapter and section titles and use double spacing
for clarity

Introduction This is one of the most important components of the report. It

should begin with a clear statement of what the project is about so that the nature
and scope of the project can be understood by a lay reader. It should summarise
everything you set out to achieve, provide a clear summary of the project's
background, relevance and main contributions.

Background The background section of the report should set the project into
context by relating it to existing published work which you read at the start of the
project when your approach and methods were being considered. When referring
to other pieces of work, cite the sources where they are referred to or used, rather
than just listing them at the end.

Body of report The central part of the report usually consists of three of four
chapters detailing to work undertaken during the project. The structure of these
chapters is highly project dependent. They can reflect the chronological
development of the project, e.g. design, implementation, experimentation,
optimization, evaluation etc. although this is not always the best approach.

Conclusions and Future Work The project's conclusions should list the things
which have been learnt as a result of the work you have done.

Bibliography/References * This consists of a list of all the books, articles,

manuals etc.used in the project and referred to in the report. You should provide
enough information to allow the reader to find the source.

OBJECTIVES

The individual project is by far the most important single piece of work in the
degree programme. It provides the opportunity for you to demonstrate
independence and originality, to plan and organise a large project over a long
period, and to put into practice some of the techniques you have been taught
throughout the course. Whatever is your level of academic achievement so far,
you can show your individuality and inspiration in this project. It should be the
most satisfying piece of work in your degree.

TYPE OF PROJECT

The Project Report should be tidy and well laid out.

 POST GRADUATE PROGRAM IN PLANNING AND ENTREPRENEURSHIP
END SEMESTER PROJECT
MAY 2010
INFORMATION TECHNOLOGY

GUIDELINES FOR PROJECT FORMULATION

The Project work constitutes a major component in most professional programmes. It needs to be
carried out with due care, and should be executed with seriousness by the students.

OBJECTIVES

The objective of the project is to help the student develop the ability to apply
theoretical and practical tools / techniques to solve real life problems related to
industry, academic institutions and research laboratories. After the completion of
this project work, the student should be able to:

Describe the Systems Development Life Cycle (SDLC).

Evaluate systems requirements.
Complete a problem definition.
Evaluate a problem definition.
Determine how to collect information to determine requirements.
Perform and evaluate feasibility studies like cost-benefit analysis, technical feasibility, time
feasibility and Operational feasibility for the project.
Work on data collection methods for fact finding.
Construct and evaluate data flow diagrams.
Construct and evaluate data dictionaries.
Evaluate methods of process description to include structured English, decision tables and
decision trees.
Evaluate alternative tools for the analysis process.
Create and evaluate such alternative graphical tools as systems flow charts and state
transition diagrams.
Decide the S/W requirement specifications and H/W requirement specifications.
Plan the systems design phase of the SDLC.
Distinguish between logical and physical design requirements.
Design and evaluate system outputs.
Design and evaluate systems inputs.
Design and evaluate validity checks for input data.
Design and evaluate user interfaces for input.
Design and evaluate file structures to include the use of indexes.
Estimate storage requirements.
Explain the various file update processes based on the standard file organizations.
 Decide various data structures.
Construct and evaluate entity-relationship (ER) diagrams for RDBMS related projects.
Perform normalization for the unnormalized tables for RDBMS related projects
Decide the various processing systems to include distributed, client/server, online and others.
Perform project cost estimates using various techniques.
Documentation requirements and prepare and evaluate systems documentation.
Perform various systems testing techniques/strategies to include the phases of testing.
Systems implementation and its key problems.
Generate various reports.
Be able to prepare and evaluate a final report.
Brief the maintenance procedures and the role of configuration management in operations.
To decide the future scope and further enhancement of the system.
Plan for several appendices to be placed in support with the project report documentation.

TYPE OF PROJECT

The students are expected to prepare a project preferably in some industry / Educational
Institution / Software Company. Students are encouraged to work in the areas of IT
covered in their 3rd & 4th Semester. The student can formulate a project problem and
submit the project on the same.

PROJECT REPORT FORMULATION

The project should clearly state the project objectives and the environment of the
proposed project to be undertaken. The project should contain complete details in the
following form:

1. Title of the Project

2. Introduction and Objectives of the Project

3. Project Category (RDBMS/OOPS/Networking/Multimedia etc.)

4. Analysis (DFDs, ER Diagrams/ Class Diagrams etc. as per the project requirements).

5. A complete structure which includes:

Number of modules and their description to provide an estimation of the students

effort on the project.
Data Structures as per the project requirements for all the modules.
Reports generation.

6. Tools / Platform, Hardware and Software Requirement specifications

7. Security mechanisms
8. Future scope and further enhancement of the project.
The project documentation may be about 70 to 100 pages The project documentation
details should not be too generic in nature. Appropriate project report documentation
should be done, like, how you have done the analysis, design, use of testing
techniques / strategies, etc., in respect of your project. To be more specific, whatever
the theory in respect of these topics is available in the reference books should be avoided
as far as possible. The project documentation should be in respect of your project
only. The project documentation should include the topics given below. Each and every
component shown below carries certain weightage in the project report evaluation.
Table of Contents / Index with page numbering
Introduction / Objectives
System Analysis
Identification of Need
Preliminary Investigation
Feasibility Study
Project Planning
Project scheduling

Software requirement specifications (SRS)

Software Engineering Paradigm applied
Data model, Control Flow diagrams, State Diagrams / Sequence
diagrams ERDs / Class Diagrams/ CRC Models / Collaboration Diagrams
/ Use-case Diagrams/ Activity Diagrams depending upon your project
requirements
System Design
Modularization details
Data integrity and constraints
Database design / Procedural Design / Object Oriented Design
User Interface Design

Testing
Testing techniques and Testing strategies used

System Security measures (Implementation of security for the project

developed)
Database / data security
Creation of User profiles and access right
Cost Estimation of the Project
Reports
Future scope and further enhancement of the Project
Bibliography
Appendices (if any)
Glossary.
 POST GRADUATE PROGRAM IN PLANNING AND ENTREPRENEURSHIP
END SEMESTER PROJECT
MAY 2010
INTERNATIONAL FINANCIAL MANAGEMENT

TITLE

Global Aspects of Financial management

FACULTY

Mr. Vikram Saxena

GUIDELINES FOR PROJECT FORMULATION

Project would include two sections A, and B
In [section A] you need to illustrate finance as a function in a multinational firm of your
choice, compile a detail report of all the sections responsible to regulate finances of any
company of your choice. You need to specify the details of the company and also its
international business
In [section B] you need to collect information regarding working capital management of
any multinational company of your choice. You need to specify the important aspects of
international working capital management

OBJECTIVES

The objective of the project is to develop an understanding about all the relevant aspects
of international financial management

TYPE OF PROJECT

The project report is to be submitted in a hard spiral binding and a soft copy of the same
to be mailed to vikram.saxena@rbs.edu.in with subject to the mail <name>, <sem &
university, subject>
 POST GRADUATE PROGRAM IN PLANNING AND ENTREPRENEURSHIP
END SEMESTER PROJECT
MAY 2010
FOREIGN TRADE POLICY AND PROMOTION

TITLE

Review of APEC economies

FACULTY

Mr. Vikram Saxena

GUIDELINES FOR PROJECT FORMULATION

Project would include three sections A, B and C
In section A Compile a comprehensive report, for all 21 countries of APEC with the help
of website: www.cia.gov You need to study all the 21 countries for all the sections
mentioned in the world fact book of the website and evaluate each sections for its
potential and give points to all the sections Introduction, Geography, People,
Government, Economy, Communication, transportation, military.
In section B you need to give reasons for your personal evaluation of points out of 10 for
each of the 8 sections via Introduction, Geography, People, Government, Economy,
Communication, transportation, military for all the 21 member countries of APEC
In section C you need to compile an xls sheet with 21 countries in 21 columns and 8
sections via Introduction, Geography, People, Government, Economy, Communication,
transportation, military in 8 rows. And display the evaluation done by you.

OBJECTIVES

The objective of the project is to develop an understanding about all the relevant fields
from the point of view of international trade potential

TYPE OF PROJECT

The project report is to be submitted in a hard spiral binding and a soft copy of the same
to be mailed to vikram.saxena@rbs.edu.in with subject to the mail <name>, <sem &
university>
 POST GRADUATE PROGRAM IN PLANNING AND ENTREPRENEURSHIP
END SEMESTER PROJECT
MAY 2010
INTERNATIONAL BUSINESS ENVIRONMENT

TITLE

Role of Regional Trade Agreements in International Trade

FACULTY

Mr. Sumesh Kumar

GUIDELINES FOR PROJECT FORMULATION

1) What are Regional Trade Agreements? Comment on the need of the Regional
Trade agreements in present day scenario.
2) Explain any four Regional Trade agreements, their role, functions and number of
members and show its impact on Member Countries.
3) Explain how Regional Trade agreements are boosting the international trade?

OBJECTIVES

As there are various regional trade agreements in the world the objective of this project is
to find out how these agreements are affecting the international trade.

TYPE OF PROJECT

Individual
 POST GRADUATE PROGRAM IN PLANNING AND ENTREPRENEURSHIP
END SEMESTER PROJECT
MAY 2010
RETAIL MANAGEMENT

TITLE

Contribution of Different Sectors to Indian Organized Retailing Industry

FACULTY

Ms. Smriti Sharma

GUIDELINES FOR PROJECT FORMULATION

3. Content should contain a list of various sectors.

4. Discuss about Organized retail and How is it different from unorganised retail
5. A detailed description of Various sectors and their importance in the industry.
6. If possible, discuss about the retail players and the diversification by these players because of
the contribution of different sectors.

OBJECTIVES

To discuss about role of various sectors and their importance and contribution in the
development of organised retail in India.

TYPE OF PROJECT

Individual
 POST GRADUATE PROGRAM IN PLANNING AND ENTREPRENEURSHIP
END SEMESTER PROJECT
MAY 2010
LOGISTICS AND RETAIL INFORMATION (LRI)

TITLE
Logistical Analysis of [Put name of Retail organisation] based in Delhi

FACULTY
Ms. Preeti Nigam

GUIDELINES FOR PROJECT FORMULATION

You are required to prepare a Project on the analysis of Logistics of any Retail outlet in Delhi.
This Project should be within 5000 words and submitted in hardcopy. This project should cover
all the units given in your syllabus for e.g. Unit 1- participants in the distribution channel, should
be given in your report. Plus, you may also include the items from below
Company Profile & Report
Introduction & Importance of Transportation
Modes of Transport
Advantages & Disadvantages of Different Modes of Transport
SWOT Analysis
Indian Transportation Sector
Challenges Faced
Key Government Strategies
Funding etc
Conclusion
Recommendation and Future Action

OBJECTIVES
A critical review of Logistics, of any Retail Company based in Delhi.

TYPE OF PROJECT
This project is based on secondary data research and should be submitted individually.
GUIDELINES FOR PROJECT REPORT FORMULATION

The Project Report should be prepared as per the given format. Each Student has to incorporate the
following
Title Page
Declaration by candidate
Acknowledgement
Executive Summary
Table of Contents
CHAPTER 1
CHAPTER 2 Can vary depending upon the topic
CHAPTER 3
CHAPTER 4
CHAPTER 5
Bibliography
Glossary
Annexure

The following suggested guidelines must be followed in preparing the Final Project:

1. Each project must be typed, Subject oriented, appropriately footnoted and with an
approved style of bibliography.
2. Good quality white executive bond paper A4 size should be used for typing.
3. The work done should not be copied and the content should be original in nature. Any
two projects having similar content would stand cancelled.
4. The report should be written through a word processor that allows the manuscript to be
saved in the form of a Microsoft Word for Windows document.
5. BIBLIOGRAPHY : (EXAMPLE)
1. D.L. Carney, J.I. Cochrane, The 5ESS Switching System: Architectural Overview, AT&T
Technical Journal, vol. 64, no. 6, July-August 1985, pp. 1339-1356.
2. A. Stevens, C++ Database Development, MIS Press, New York, 1992, p. 34.
3. J. Martin, Computer Data-base Organization, Prentice -Hall, Englewood Cliffs, NJ, 1977, p.
53.
4. www. Ibm.com/in
5. www.intel.com/india
6. All pages should contain 1.25" margin on the left and 1" margins elsewhere.
Normal Body Text: Font Size: 12, Times New Roman, 1.5 Spacing, Justified.
Paragraph Heading Font Size: 14, Times New Roman, Underlined, Left Aligned.
Chapter Heading Font Size: 20, Times New Roman, Centre Aligned.