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Tyre Manufacturer Questionnaire:

1. How many Green tyres/Silica Reinforced tyres does your company


manufacture annually?
(in Millions)
2. Do you expect a rise in demand for Green tyres/Silica Reinforced tyres
from car manufacturers (as Original Equipment) as a measure to conform
to Bharat Stage 6 by 2020?
3. How much do expect demand for Green tyres to increase by (%)?
4. What is the companys outlook towards Green tyre technology?
a) Increase investment in R&D pre-emptively
b) Wait for car manufacturers to express interest
5. Do you currently provide Green tyres as OE to car manufacturers? If yes,
Please mention the tyre models.
6. What is the % split of sales revenue between OE and After-market for
your tyres?
7. Do you expect sales revenue of Green tyre to cover cost of R&D? If yes
then in how many years?
8. How will Chinese imports affect sales in the next 5 years (1=not affected,
10 =severely reduce sales)?
9. Do you expect Tyre labelling regulation to help reduce Chinese
competition?
10.Would you support tyre labelling legislation in India?
11.How well educated is the Indian car owner about Bharat Stage 6 and
Green Tyre technology?
12.Assuming your current level of Green tyre technology marketing to be at
level 5 (on a scale from 1 to 10),to what level would you be willing to
increase your marketing effort?
13.To what level will better road conditions/infrastructure affect the switch of
demand from Conventional radial or Bias tyres to Green tyres ? (on a scale
of 1 to 10 . Assuming current position at 5)

Car Manufacturer Questionnaire:


1. On a scale of 1 to 10, how well prepared are you to conform to Bharat
Stage 6 (2020) regulations?
2. Would you consider Green technology / Silica reinforced tyres as a
significant factor in meeting BS6 regulations?
3. How strictly do you expect BS6 to be implemented (On a scale of 1 to 10)?
4. Would you consider including Green tyres as OE in future car models as
part of BS6 compliance measures?
5. Do you currently us Green tyres in any of your car models? If yes, Please
name the car models.
6. Who is your current partner (tyre manufacturer original equipment)
supplier?
7. Would you be interested in partnering with tyre manufacturers to develop
Green tyres for your cars?
8. What % of your R&D budget would you be willing to allocate towards
Green tyre technology?

Tyre Distributors/ After-market dealers questionnaire:


1. Which Green tyre/Silica reinforced tyres do you keep stocked? (list will be
provided, dealer will have to tick mark against options)
2. What types of cars normally purchase such (Green tyres)? ( Price range &
Brand/company will be provided in questionnaire)
3. How many Green tyres do you sell in a year?
4. Has there been an increase in car owner interest for Green tyres?
5. How aware are car owners about Green tyres? (on a scale of 1 to 10)

Car owner questionnaire:


1.
2.
3.
4.

Are you aware about green tyre /silica reinforced tyre technology?
Have you driven a car with Green tyres before?
Are you aware of Bharat Stage 6 norms/regulations?
What would be a deciding factor for you while buying tyres?
a. Mileage improvement
b. Safety (Tyre Grip)
c. Cost
5. With knowledge that Green tyres reduce pollution and increase mileage,
would you be willing to pay a premium for them?
6. If your car comes with Green tyres as original equipment would you
purchase Green tyres again upon need for replacement? Or would you go
for cheaper substitute?

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