Professional Documents
Culture Documents
23
2000 SMAANZ
Peter Taylor
University of Sheffield
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different settings. However, many of these important theoretical and empirical works
underline an inherent conflict and frustration experienced by researchers when seeking
to determine a set of criteria to measure effectiveness (Cameron, 1986a; Cameron &
Whetten, 1983; Zammuto, 1984). The difficulties associated with studying the
construct have both conceptual and practical dimensions.
Traditionally, conceptions of organisational effectiveness have tended to be
rationalistic in nature because theorists were bounded by principles such as goal
attainment, resource attraction or the optimisation of internal procedures. Predominant
examples of these conceptions are the goal attainment (Price, 1968), the systems
resource (Yuchtman & Seashore, 1967) and the internal process (Steers, 1977) models
of effectiveness. These models, although extensively used by various researchers to
develop sets of criteria and to measure effectiveness in different organisational settings,
have suffered from a number of conceptual and practical difficulties (Cameron, 1986b;
Hannan & Freeman, 1977). Awareness of these problems renders the above models
either less applicable or quite restrictive.
Specifically, the application of the goal model (Etzioni, 1960; Price, 1968)
for assessing the effectiveness of organisations requires the assumption that
organisations have clearly stated objectives to pursue which do not come into conflict
with each other. However, many theorists claim that organisations are complex entities
and their goal determination process is inherently enigmatic (Kanter & Summers,
1987; Katz & Kahn, 1966). Also goal attainment is difficult to assess in organisations
with multiple goals, goals which are vaguely defined, or goals that are not equally
recognised by every participant. As a result, the goal model is less useful in assessing
whether an organisation is effective or not.
The systems resource approach introduced by Yuchtman and Seashore (1967)
distinguishes effective from ineffective organisations in terms of their ability to secure
resources from their environment. However, as Chelladurai (1985) points out, although
the logic of this framework is meaningful (because resource acquisition is inherently
linked with acceptability of outcomes), publicly funded organisations often have
guaranteed minimum amounts of critical inputs from governmental agencies. Thus,
in the case of externally funded organisations, the utility of this model is of limited
value in providing evidence of effectiveness.
Finally, the process model of effectiveness (Steers, 1977) focuses on the
internal procedures of organisations. According to this model, organisations that can
provide a harmonious and efficient internal environment are viewed as effective
operations. However, the shortcomings of this model lie not only in the one-sided
view of effectiveness (as important aspects such as resources, outputs and satisfaction
of clienteles or participants are ignored), but also in identifying the valued internal
processes and in developing methods to measure them.
Notwithstanding the above concerns, another problem that is common to the
goal attainment, systems resource, and internal process model of effectiveness is
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criteria for assessing the construct. The competing values approach, although allowing
for value articulation, represents a shared construct which reflects the limits of the
Campbell list and the panelists common exposure to prior writings and research
(Lewis & Minton, 1986, p. 522). Further, its empirical application restricts the selection
of effectiveness measures to those incorporated into the four suggested models of the
competing values approach. Since the multiple constituency model does not impose
any particular set of effectiveness criteria, it overcomes the criticism related to criteria
choice. Nevertheless, the outcomes of the present study could be incorporated into
the competing values approach in future studies.
Given the matters reviewed above, it becomes apparent that an overall
statement about the effectiveness of an organisation is neither valuable nor desirable.
Furthermore, universally acceptable, objective, stable and transferable measures of
effectiveness are less apparent in the recent literature on organisational effectiveness
(Cameron & Whetten, 1983; Chelladurai, 1987; Zammuto, 1984). Given that the
criterion problem of effectiveness remains complex, the study of the construct may
benefit from a research reorientation that focuses on a specific organisational setting
and the perspectives of the coalitions associated with its function.
The purpose of this work is to apply the strategic constituency approach to
NSOs by investigating whether multiple constituency-related expectations concerning
the functioning and outcomes of NSOs demonstrate diversity and incongruence. Three
questions particularly germane to this approach are investigated:
1) What constituencies exist for the Hellenic national sports organisations
environment?
2) What is the dimensional structure of the commonly accepted effectiveness
criteria presented by strategic groups of the Hellenic NSOs?
3) Are the constituencies of the NSOs differentiated in terms of their effectiveness
ratings?
Over the past decade, several organisation theorists have defined effectiveness
in terms of interests and expectations (cf. Cohen, 1993; Herman & Renz, 1997;
McKenna, 1999), but few have undertaken empirical investigations to identify and
compare the strategic sets of interests influencing the internal environment of
organisations. This is a significant oversight in the study of effectiveness. If there is
evidence that the strategic constituencies differ in the way they perceive organisational
effectiveness, then the construct may need to be defined and studied by focusing on
single groups. However, if there is considerable convergence among the effectivenessrelated views of strategic constituent groups, this indicates that there may be one
widely acceptable set of procedures and outcomes on which a sport organisation
should focus.
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research into organisational effectiveness has been carried out in non-sport settings.
As a result, little clear evidence is available for the psychometric properties of multiconstituent sources for defining effectiveness in sporting settings, such as NSOs.
Thus, the task of determining whether a multi-constituent approach would improve
effectiveness assessment in a sporting context needs further exploration.
Method
Research Site
In terms of their mission, Hellenic NSOs are not dramatically differentiated from
NSOs (which in other countries are sometimes called National Federations or
National Governing Bodies). As members of their respective international federation
(IF), NSOs have been formed to fulfil two objectives: (1) to promote a particular
sport within the nation, and (2) to advance national sport teams in international
competitions. Although, previous researchers have commented on the conflicting
nature of the two particular objectives (Chelladurai, 1985; Chelladurai & Haggerty,
1991), the Greek government (represented by the General Secretariat of Sports) seems
to give greater rewards to those sports organisations which aim to ensure that talented
Greek athletes are supported and motivated by high standards of technical and
administrative assistance in order to improve the nations competitive level in
international competition. This, in combination with a lack of resources, has
contributed to a shift in the strategic focus of the NSOs towards the high performance
sector, relying heavily on voluntary local sports clubs to promote and develop the
sport at the grassroots level. The activity of NSOs in the developmental sector, though
vital for the growth of the sport that each governs, is limited to fragmented funding
and educational programs for voluntary local clubs, depending on the resources
available. Nevertheless, given the instrumental role of the NSOs in the Hellenic sport
delivery system, the concept of organisational effectiveness is of particular interest
to them. From another perspective, a large number of voluntary board members,
technical staff (i.e., officials, coaches, medical and scientific staff) and paid
administrative employees are all contributing to the operation of these NSOs. However,
to what extent this effort results in effective operation, both for internal groups and
the elite athletes has not been investigated by either academics or practitioners.
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Sample of NSOs
The sample of organisations for this study consisted of 20 Hellenic NSOs which
have a permanent office location and employ at least two paid administrative staff.
All the organisations sampled are controlled and managed by powerful boards of
directors and most of their financial resources are generated from the General
Secretariat of Sports (GSS), the Greek government agency responsible for sports
policies and legislation. The size and age of these NSOs varies from long-established
operations with up to 50 full-time administrative staff, to small, recently formed
organisations, which employ fewer than 10 paid administrative staff. Many of the
organisations sampled operate with the assistance of at least one full-time national
coach and one scientific consultant. The latter constitutes the link between the coaching
staff and the administrative personnel, and provides sports science advice which helps
the NSOs advance the competitive level of elite Greek athletes internationally.
Constituency Identification
In order to obtain data for the first objective of the study, which was to identify the
relevant constituencies of NSOs, the general manager of each NSO was interviewed
to report groups that he/she had interacted with previously in connection with matters
related to the organisation. The question asked was formulated as follows: The NSOs
are operating with the assistance of a distinct number of groups. Below is a list of
such interest groups. Based on your experience, circle the groups that you have dealt
with previously to carry out organisational activities. General managers were
encouraged to mention all the different groups that they had associated with on a
regular basis.
Data obtained from the general managers of the NSOs were compiled into a
list of organisational constituencies, along with the frequency number indicating how
many managers reported them. Eleven different constituent groups were reported as
having associated with the operation of the Greek NSOs. These comprise board
members, paid administrative staff, national coaches, officials (international and
national), scientific staff, high performance athletes, the GSS, the Greek Olympic
Committee, the National Centre for Sports Research (NCSR), the IFs, and private
sponsors. Six of the eleven reported constituent groups were further investigated in
this study for effectiveness-related perspectives with respect to the operation of the
NSOs. These were: board members, national coaches, scientific staff, elite athletes,
international officials, and paid administrative staff.
The boards of directors were included in the sample because of their critical
and direct role in the leadership and management of these organisations (i.e., policy
development, decision-making, staffing). The paid administrative staff were examined
because they exert influence on the performance of these organisations by sustaining
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their day-to-day operation and implementing board decisions. The national coaches,
scientific staff and elite athletes were considered because they serve a particularly
distinctive function in terms of these organisations delivery of high performance
national teams. High performance results at the national and especially international
level influence the ability of sporting organisations to attract more media exposure,
participants, resources and legitimacy. Finally, officials were examined for
effectiveness-related perspectives because of their indispensable role in the
implementation of the NSOs competition programs. However, due to difficulties
obtaining accurate sampling frames for national officials, only internationally qualified
officials were surveyed for this study.
It is important to note that two constituent groups, although influential for the
operation of the Greek NSOs, were excluded from the sample of this study. These
were the GSS and the IFs . The General Secretariat of Sports denied provision of data
on the effectiveness of the NSOs, while the IFs were excluded because in the case of
smaller Hellenic NSOs they represented a constituency with which the NSO only
collaborated on an ad hoc basis. Furthermore, the remaining three constituent groups
(i.e., the Greek Olympic Committee, the NCSR, and private sponsors) were not
explored further in this study because only occasionally do they influence the operation
of the sports organisations. Specifically, the NSOs are required to cooperate with the
Greek Olympic Committee for only a short period of time in advance of the Olympic
Games. The NCSR appeared to be an external constituent group that has established
some working relations with only eight NSOs. Private sponsors were reported by
only seven NSOs. The exclusion of these three constituent groups was based on the
general mangers assertion that each has only infrequent interaction with the NSOs,
and weak impact on their functioning.
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Respondents
Stratified random sampling was employed to identify the respondents to be used in
this study. This approach was suitable because it ensured that the different constituent
groups and sport organisations were sufficiently represented in the total selected
sample. Therefore, two stratification factors were used in conjunction: organisational
position and sport. A uniform fraction was maintained across all 20 NSOs. As regards
stratification by position, large numbers of elite athletes, paid administrative staff
and board members, necessitated the selection of one in two. The remaining constituent
groups (i.e., international officials, coaches, scientific consultants) were included as
populations.
As a result, 748 postal questionnaires were addressed to 140 board members,
150 paid administrative staff, 128 national coaches, 26 scientific consultants, 144
international officials, and 160 national team athletes. A total of 423 completed
questionnaires were returned and considered appropriate for analysis a response
rate of 56.5%. The representation of the six constituent groups in the final sample
was: board members 19.4% (n=82), paid administrative staff 22.5% (n=95), national
coaches 14.2% (n=60), scientific consultants 3.3% (n=14), international officials
10.2% (n=43), and national team athletes 30.4% (n=129). For the analysis, the coaches
were combined with the scientific consultants because of the noticeably small number
of scientific consultants. The combination was supported by conceptual analysis and
by statistical analysis, which found that the two group and comparable mean scores
on the effectiveness items.
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Results
Factor Analysis
Exploratory factor analysis was employed to delineate the underlying dimensional
structure of the 40-item inventory of effectiveness. A combined factor solution based
on the data of all groups pooled together was necessary in order to enable betweengroup comparisons. However, in an initial stage of determining the number of factors
to be extracted, principal components analysis with varimax rotation was performed
on two subsets of the total data, and the results (though not reported in this paper)
were also considered for screening items. The first subset of respondents consisted
of the technically oriented groups of athletes, and coaches including scientific
consultants (n=203), while the remaining constituent groups provided the
administrative-related subset of data (n=220). International officials joined the second
subset because they demonstrated similar variance to the administrative group in the
majority of effectiveness items. These preliminary factor analyses of the scale
suggested a five-factor solution, which was interpretable and identifiable in both
subsets. However, seven original variables showed either loading complexity or low
communalities and had to be discarded.
Following the preparatory analysis, the final factor analysis resulted in
identifying five effectiveness factors, which were based on 33 effectiveness variables
and the entire set of data. Principal components extraction and varimax rotation were
used. All extracted factors were interpretable, and together accounted for 66% of the
original variance in the data. Table 1 presents the factor structure and loadings of the
33-item inventory, as well as the internal consistency estimates (Cronbachs alpha)
for each factor. The naming of the new factors, or composite effectiveness variables,
is based on the content of the statements included in the respective factors.
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F1
F2
F3
F4
F5
.216
.252
.229
.189
.190
.113
.298
.164
.287
.256
.214
.009
.422
.407
.368
.006
.406
.168
.242
.005
.348
.276
.263
.004
.246
.248
.345
.235
.169
.296
.206
.285
.219
.381
.223
.283
.147
.371
.182
.281
.115
.526
-.113
.218
.309
.226
.196
.202
.299
.242
.133
.253
.377
.507
.313
.240
.004
.421
.319
.694
.750
.221
.244
.182
.112
.147
.163
.196
.719
.113
.143
.244
.257
.711
.008
.260
.223
.460
.528
.293
.229
.163
Continued
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Items
FACTOR 3: Internal Procedures
The administrative responsibilities of the NSO are
assigned appropriately
The NSO has the necessary technology to
operate properly
The staff of the NSO know how to perform
their task well
The routine problems of the NSO find quick and
efficient solutions
The NSO communicates promptly and adequately
with all external interested parties
The board members and the paid administrative staff
of the NSO collaborate harmoniously
FACTOR 4: Long-term Planning
The NSO has explicit long-term plans for the
development of the sport
The NSO has stated long-term objectives for the
high performance sector
The NSO has developed particular programs to
achieve its objectives
The NSO evaluates and improves the efficiency of
its programs periodically
FACTOR 5: Sports Science Support
The NSO provides medical cover for the national
teams
The national teams of the NSO enjoy a high
standard of training conditions
The NSO collaborates with the NCSR for the
sufficient scientific support of the national teams
The NSO shows interest in conducting or
participating in research projects which benefit the
represented sport
Cronbachs Alpha
F1
F2
F3
F4
F5
.433
.202
.582
.245
.004
.009
.001
.697
.267
.151
.241
.147
.673
.100
.191
.160
.271
.619
.203
.003
.326
.248
.650
.179
.152
.444
.107
.565
.172
.117
.309
.217
.242
.761
.184
.318
.312
.228
.684
.202
.270
.214
.232
.774
.152
.393
.247
.310
.614
.155
.007
.571
.005
.165
.518
.272
.333
.171
.148
.520
.228
.269
.138
.008
.775
.241
.114
.259
.274
.616
.94
.90
.87
.91
.78
the set of univariate F-tests was controlled for inflated Type I error rate by the
Bonferroni inequality technique. Thus, the univariate F-tests were conducted for
significance at an alpha level of .01 (.05/5) and the univariate tests for each pairwise
test were performed at the .01(.05/5) level of significance.
The five strategic groups associated with the operation of the Hellenic NSOs
share effectiveness-related perspectives which reflect various organisational attributes.
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Table 2: Means and Standard Deviations for Each Group on the Five
Effectiveness Factors
Constituent Groups
Variables
Calibre of Board & M
SD
External Liaisons
Interest in Athletes M
SD
Internal Procedures M
SD
Long-term Planning M
SD
Sports Science
M
SD
Support
n
Total
F (4, 414)
.639
.845
.305
.673
.359
.870
.344
.845
.113
1.04
82
-.005
1.03
.504
.780
-.004
1.11
-.251
.938
.010
1.03
95
-.223
.966
-.002
1.09
-.165
.933
-.003
1.11
-.177
1.03
74
.169
.909
.228
.922
.316
.806
.181
.911
.411
.876
43
-.281
.934
-.606
.975
-.195
.938
-.007
.986
-.162
.914
129
-.008
1.00
1.25
1.00
-.001
1.00
-.002
1.00
-.005
1.00
423
13.37**
25.49**
5.69**
4.69**
3.70*
(1) Board Members; (2) Paid Administrative Staff; (3) Technical Staff; (4) International
Officials; (5) National Team Athletes.
*p<.05
** p<.001
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1vs4
Hotellings T2
= .01
.000** .000** .030
1vs5
2vs3
2vs4
2vs5
3vs4
3vs5
4vs5
.000** .010*
.003*
.000** .001*
.013
.000**
1.00
-.708
1.00
.090
Calibre of
Board
.000** 1.00
Interest in
Athlete
1.00
.261
.000** 1.00
.000** .000**
Internal
Procedures
.079
.008** 1.00
.001** 1.00
.600
1.00
.125
1.00
.043*
Long-term
Planning
.001** .196
1.00
.027*
1.00
.212
1.00
1.00
1.00
1.00
Sports
Science
Support
1.00
1.00
.472
.718
.957
.498
.027*
1.00
.015
1.00
.664
.358
(1) Board Members; (2) Paid Administrative Staff; (3) Technical Staff; (4) International
Officials; (5) National Team Athletes.
* p< .05
** p< .01
Discussion
The findings from the factor analysis substantiate the general premise that
organisational effectiveness is a multi-dimensional construct. However, the five
effectiveness factors extracted in the context of the Hellenic NSOs are only partially
consistent with previous measures suggested by Chelladurai et al. (1987), Chelladurai
and Haggerty (1991), Morrow and Chelladurai (1992) and Vail (1985) in reference
to Canadian NSOs. For example, previous studies have described process
characteristics (e.g., work flow, personnel relations, resources, programming, planning,
etc.) of NSOs as contributing to effectiveness. This was also found in the present
study. However, the investigation of the Hellenic NSOs reveals two additional factors
that have not been noted in the Canadian work. These reflect the critical role of the
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voluntary boards and the satisfaction of national team athletes expectations and
requirements while participating in the preparation of national teams. The preliminary
interviews also showed that these two broad effectiveness factors reflect strongly the
contemporary preferences of the NSOs constituent groups, thus influencing
effectiveness ratings.
From a theoretical perspective, the five-factor effectiveness model proposed
for the NSOs provides some substance for the conclusions of Kanter and Summers
(1987). They suggest that organisational performance measures for a non-profit
organisation, which are based on the principle of multiple interests, serve three main
functions: institutional, managerial, and technical. The first factor of the presented
model, calibre of the board and external liaisons, supports the notion of effectiveness
characterised by measures reflecting renewal of legitimacy. The leadership of NSOs
ensures institutional support by engaging in activities, which link the organisations
to their strategic environment (i.e., public relations, promotion, collaboration, external
communication). These measures embody primarily the interests and expectations
of the board members who hold most responsibility for these activities in NSOs.
The third and fourth factors of the model, internal procedures and long-term
planning, facilitate managerial functions (i.e., structure, expertise, resource allocation,
planning and programming) and represent the immediate interests of paid
administrative staff and technical staff who work within the internal environment of
the NSOs. Finally, the second and last factors, interest in athletes and sports science
support, depict performance measures which provide information on how well sports
organisations deliver their services and programs in relation to national teams. These
measures serve the interests of athletes who participate in these teams as well as the
technical staff who engage in the supervision and technical support of these teams.
The acknowledgement of numerous interests and perspectives in the definition
of organisational effectiveness may result in contradictions between effectiveness
measures (Quinn & Cameron, 1983; Cameron, 1986b). In the present model competing
expectations are apparent between the effectiveness items of the first and the third
factors (calibre of board and internal procedures). A few items in the first factor
encourage emphasis on external relationships (e.g., awareness of developments and
collaboration with the government and other external parties), whereas effectiveness
measures in the third factor reflect internal relationships (e.g., internal efficiency,
responsiveness to problems and developments, and prompt decision-making). In other
words, the effectiveness achievement, in the terms described by these two factors
together, is contingent on the extent to which Hellenic NSOs raise standards of internal
management and, at the same time, comply with external institutional rules.
Similarly, organisations operating in a scarce resource and uncertain
environment, like that of Hellenic NSOs, may encounter serious difficulties in
balancing expectations in the second factor, interest in athletes, with interests in the
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third and fourth factors, internal procedures and long-term planning. This is contrary
to the assertion that the interests of athletes are served better by a well co-ordinated
internal environment. However, it is not uncommon for Hellenic NSOs to operate
without the necessary technology or to delay training of administrative staff in order
to generate resources for training camps and travel of national teams. Equally, activity
evaluation and proper planning are constantly neglected to generate resources for
rewarding outstanding sports performance. This implies that in order to obtain positive
ratings of the effectiveness model from more than one constituency, Hellenic NSOs
need to be able to balance competing expectations in their strategies and programs.
Since competing expectations derive from the different perspectives of different
constituencies, this is a feature of NSO administration that is likely to be found in
NSOs of other nations.
Another interesting finding from this study is the relationship among the
effectiveness ratings of the different constituent groups. Previous findings have been
equivocal in this respect. On the one hand, Friedlander and Pickle (1968) and Tsui
(1990) provided evidence of significant differences across job categories in
effectiveness perceptions. On the other hand, Cameron (1978), Chelladurai et al.,
(1987) and Morrow and Chelladurai (1992) reported similar effectiveness ratings
across job categories. The findings of the present study are in contrast to the latter
group because they clearly demonstrate lack of consensus in the effectiveness
perceptions of different interest groups associated with Hellenic NSOs. This implies
that little agreement can be reached between the groups about what constitutes a
desirable level of effectiveness for the specific organisations. In this case, the multiple
constituent model in studying and measuring the effectiveness is particularly
advantageous because it enables a focus on the perceptions of varied constituent
groups. This may be useful insomuch as it assists attainment of a minimal level of
satisfaction for each constituent group, and the continuity of its transaction with the
organisation.
Different groups affiliated with the Hellenic NSOs have very different views
on how well the organisations manage their processes and services at the present
time and what should be the desired outcomes in both administrative and technical
activities. One reason for the relative dissatisfaction by some constituencies may be
that Hellenic NSOs have operated for years in a scarce resource environment (due to
falling public financial assistance). This has imposed tight limits on the ability of the
organisations to meet expectations by introducing modern managerial procedures,
and expanding activities. Hellenic NSOs are also restricted by a legislative framework
that legitimises a direct, though inconsistent, government involvement in their
administration and programs.
The finding that voluntary board members and paid administrative staff may
have different perceptions regarding the effectiveness of NSOs has been supported
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by the work of Chelladurai and Haggerty (1991). As they explain, these perceptual
differences are a direct result of the nature and degree of involvement by the two
groups of administrators (p. 132). The fact that board members introduce policies
and processes in NSOs but are less frequently involved in the implementation of
decisions and programs no doubt causes more favourable views compared to those
of paid administrative staff who are obligated to make these policy decisions work.
Another interpretation could be that the different perceptions of effectiveness reflect
conflicting views on the way Hellenic NSOs should be structured and operated. The
long involvement of paid administrative staff in the Hellenic NSOs functioning may
have strengthened the perception that their effectiveness hinges on the extent to which
the efforts of both groups are harmoniously coordinated, in a structure which balances
their contribution.
The results reveal also that there were some significant differences in the
effectiveness-related ratings given by the technical staff and voluntary board members.
Table 2 shows that coaches and scientific consultants (i.e., technical staff) perceive
the NSOs to be less effective in all the effectiveness variables extracted, compared to
the more favourable perceptions expressed by the board members. These perceptions
may signify another set of different expectations regarding the priority concerns of
the Hellenic NSOs and the best practices to support results in the technical and
administrative sector. The fact that coaches and scientific staff are involved primarily
in the technical activity of the NSOs predisposes these groups to be more interested
in an NSO, which responds effectively to administrative aspects affecting the technical
domain. However, the comparably low ratings by the technical group for all five
effectiveness factors indicate a more general disagreement between the two groups
in a number of organisational attributes: decision-making processes, programming,
evaluation, internal procedures, athlete assistance, and scientific support.
Furthermore, the differences in the effectiveness perceptions observed between
the board members and the elite athletes have managerial implications. They also
suggest an important theoretical dilemma. On the one hand, the relatively favourable
ratings of the voluntary NSO boards show that the organisations, based on the power
perspective (Pfeffer & Salancik, 1978), manage well to secure continued support
from the most powerful constituency. On the other hand, the less favourable ratings
by the elite athletes, if the prime beneficiary approach is used (Chelladurai, 1987),
indicates the difficulties of the same organisations in meeting the needs of the very
constituency group whose continuity in participation legitimises the existence and
public support of the NSOs.
Realistically, it is reasonable that the expectations of the athletes and board
members diverge. Elite athletes care about programs, expertise and assistance in
order to be able to improve their performance; whereas board members struggle to
maintain power by responding to expectations from various external and internal
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factors indicate that these two constituent groups did not view their sports organisations
as being particularly effective in exploring needs and accomplishing outputs. This
means that the expectations of these groups seem not to have been met in terms of
board functionality, planning, attention to elite athletes problems, quality
programming, and a scientific approach to technical activities. It is important to note,
as the interviews reveal, that the technical staff and elite athletes contribute
considerably to the effectiveness outcomes of NSOs. The competitive performance
of elite athletes, which is supervised by the technical staff, enhances the sports image,
and the boards prestige, which can lead to higher resources for the NSO. Therefore,
if an NSO does not address these constituencies expectations successfully, it will be
decreasingly effective which, in essence, reduces the legitimacy of its claim to public
subsidy.
The paid administrative staff gave moderate effectiveness ratings in terms of
the composite variables. These can be interpreted as indicating that this group is
generally caught between and has sympathy with both extremes. However, for the
factor interest in athletes the ratings by paid administrative staff are significantly
more favourable and approach the ratings of the board, which reinforces the concerns
expressed earlier regarding the relative dissatisfaction of technical staff and athletes.
In this important dimension of effectiveness, paid administrative staff may not be
acting as mediators between board members and athletes. For the remaining
effectiveness factors, paid administrative staff exhibit lower scores than board
members, implying different priorities and expectations and more of a mediator
position.
Concluding Comments
The findings of this study provide substantial support for the application of the multiple
constituency approach to measuring organisational effectiveness. The results provide
a framework to assess the effectiveness of Hellenic NSOs. Furthermore, they
strengthen the theoretical assumption which dominates the more recent literature
that organisational effectiveness is a multi-dimensional and multi-perceptual construct.
The general managers of NSOs reported a number of constituent groups in
which it had interacted to carry out NSO-related matters. Some of these constituent
groups (i.e., board members, paid admininistrative staff, coaches, scientific
consultants, and officials) are linked with the NSOs by task dependence. Other groups,
such as athletes, government agency and international governing bodies, are linked
by resource and service dependence.
The multi-dimensional nature of the effectiveness construct is demonstrated
by the five-factor model, which was extracted from measures presented by the five
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Finally, it is important to note that this studys findings share two important
limitations. The first is that the five-factor model of effectiveness reflects the
perceptions of the five constituencies included in the study. Besides these five interest
groups, it may be useful to increase understanding about the demands and
effectiveness-related perceptions of additional constituencies (i.e., the GSS, the Greek
Olympic Committee, and the IFs) in the internal and external task environment of
the NSOs. This will enable the sampled organisations to maintain good working
conditions with these groups, and to face uncertainty emanating from their interests.
The second limitation relates to the comparative approach of selecting criteria
and measuring effectiveness, followed in this research endeavour. Sampling many
NSOs for comparative purposes limits the value of these findings for identifying
ways to improve the effectiveness perceptions of a specific sport organisation. It is
understandable that a case study approach to a single NSO may lead to a different
picture of effectiveness in terms of its technical environment and strategic activity.
Such a research endeavour may provide further insights into the different sets of
effectiveness perceptions influencing a sport organisation. This can enhance our
understanding about the strategies followed to satisfy these sometimes-competing
demands.
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