T Rawls College of Business MGT4380 Strate: Management Texas Tech University Cy all: meats ad M-W-F 9:00 am-9:50 am January 19, 2017 - May 16, 2017 Professor: Brad Rogers Phone: 806.720.7352 External email: bradley.rogers@ttu.edu Office Hours: Mondays 1:45-2:45 PM and by Appointment Description: This course is designed to develop a basic understanding of why some firms or organizations are more successful than others. Strategic management explores how firms achieve competitive advantage (which leads to long-term success) in the context of single and multi-business firms. Drawing upon key strategic management theory, students will learn the essence of strategic analyses and decision-making in a competitive setting. This course is intended to be an integrative learning experience focusing on broad-level aspects of business and administration. Learning Objectives: The principle concern of managers in a business environment is the relationship between the organization, its strategy, and the environment—at both economic and industrial levels. This relationship is both very complex and dynamic. ‘Successful organizations find ways to adapt to and/or manipulate this relationship in order to remain successful through the development of sustainable competitive advantage. This class examines this basic concept by demonstrating the different aspects of strategic decision-making that facilitate competitive advantage. After completing this course, students should be able to:1, Develop thinking skills of practicing managers when evaluating key strategic decisions. 2. Provide the student with an appreciation for the strategic perspective and its complexity 3. Develop recognition and understanding of: * Situations where strategy can be a comprehensive element of competitive advantage, Strategic implications of decisions made by top managers, and Tactical implications of decisions made by both top managers and mid- level managers. Text(s) and Resources Title: Crafting and Executing Strategy Author: Thompson, Peteraf, Gamble, and Strickland Publisher: McGraw-Hill Ed/Year: 20" 1/20/2015 ISBN-13: 9780077720599 Instructional Methods: The course is structured around class notes, text chapters and cases, and supplemental materials. Students are expected to have taken basic courses in all of the major functional areas such as accounting, finance, marketing and statistics as well as other management and organizational analysis courses. Additionally, a key component of this course will involve collaboration with others as a part of a team; approximately 1/3 of the course will be group-based. The remaining points are derived from exams/quizzes and any other individual assignments. Course Participation You are encouraged to access this course a minimum of three times per week. By doing so you will be able to actively participate in the discussion forums, complete your assignments and access announcements in a timely manner. Assignments are to be submitted by the due date listed on the course schedule. Late assignments will be penalized.Grading: Your grade will be determined by your performance on the following, totaling 100 possible points in the course: Grade | °° OF Tota! A | 90-100% B 80-89% c 70-79% D 60-69% F | Below 60% Assignments: peers Percent of Total rd Discussion Questions 32% Weekly Assignment 16% Individual Papers (2) Due Week 4 and Week 8 (From Case Studies 16% in the Text Team Paper 18% (Final) Team Presentation PowerPoint 18% Total 100% iscussion Questions-There will be 16 Discussion Questions to be submitted into Blackboard by Friday Night. (Instructions will be on the assignment in Blackboard) Weekly Assignment-There will be 16 Weekly Assignments to be submitted into Blackboard by Sunday Night. (Instructions will be on the assignment in Blackboard) Individual Papers-Choose 2 of the Cases in the Textbook and Submit 2 different Papers (See Instructions Below). 1. Analyze and understand the organizations history and growth. (150 Words) 2, Determine the Organizations Mission, Vision, and Goals. (150 Words) 3. Determine and Discuss the (SWOT Analysis) Strengths, Weaknesses, Opportunities, and Threats. (No Word Limit) SWOT Analysis Samples4. Identify Business Level Strategy i.e. (Competitive Strategy, Marketing, and other areas that drive the organization.) (250 Words) 5, Recommendations for Improvement (150 Words) Team Paper Assignment -Divide into Teams (Teams will be equally divided at the beginning of the 2nd Week of Class). It will be submitted as an assignment and by only 1 Team Member. The Submitter of the assignment must make sure to Display the names of the teams members into the 1* Page. Instructions for the Team Paper are Below. (Final) Team Presentation-This will be a presentation of the Team Paper and will also serve as the Final. It will be submitted as an assignment and by only 1 Team Member. The Submitter of the assignment must make sure to Display the names of the teams members into the 1* Slide Team Paper: * General industry environment + Competition * Corporate structure (e.g., extend of diversification, SBUs, level of internationalization), and + Other similar details This abstract must also contain the: Names of all team members Web site address and relevant internet information Organizational headquarters address and contact information, and Reasons for choosing this particular organization (i.e., why is it interesting?). Written Paper Grading Rubric (Individual and Team Papers): ‘A The paper is clear, engaging, original, and focused; ideas and content are richly developed with details and examples. Organization and form enhance the central idea and theme; ideas are presented coherently to move the reader through the text. The voice of the writer is compelling and conveys the writer's meaning through effective sentence structure and precise word choices. The student successfully moves the paper through academic constructs and experiential documentation to critical analysis. The paper demonstrates a clear balance of these three components.B The paper is reasonably clear, focused, and well supported; ideas are adequately developed through details and examples. Organization and form are appropriate, and ideas are generally presented coherently. The voice of the writer contributes to the writer’s meaning through appropriate and varied sentence structure and word choices. Surface features do not interfere with understanding or distract from meaning. The student has clearly brought the reader through properly cited academic constructs and experiential documentation, but has not fully developed the area of critical analysis. C The paper has some focus and support; ideas and content may be developed with limited details and examples. The writing may be somewhat disorganized or too obviously structured. The voice of the writer is generally absent; basic sentence structure and limited vocabulary convey a simple message. Surface feature errors may reduce understanding and interfere with meaning. The content areas of academic constructs are limited and large generalizations are made. Critical analysis is all but absent from the Paper. D The paper has little focus and development; ideas and content are supported by few details and examples. There is little discernible shape and no direction. The writer’s tone is flat. Awkward sentence structure and inadequate vocabulary interfere with understanding. Limited control of surface features makes paper difficult to read. Demonstrated critical analysis is absent and often long portions of the paper are given to rambling of life experience without academic context. Course Policies: LATE WORK: Unexcused late work will receive a 50% penalty. Late work is viewed as very unprofessional in the corporate world: “Sorry Mr./Ms. Vice President, I just did not get the work done in time for our meeting today.” That will be the last time your manager gives you the opportunity to “shine” in front of a VP. Work submitted after the due date will receive an automatic 50% deduction and then 10% per day each subsequent day until it becomes a Zero. ATTENDENCE: “Responsibility for class attendance rests with the student. Regular and punctual attendance at all scheduled classes is expected. . . .” (Texas Tech University OP 34.04, Academic Regulations Concerning Student Performance) Excused absences (e.g., university approved trips, documented illness, religious observance) will pot be penalized as long as you notify me appropriately (i.e., before the class in question if possible and with the correct evidence). Otherwise, plan now to schedule your trip to Galveston during breaks and/or at the end of thesemester. More than 2 unexcused absences will result in a loss of attendance points ACADEMIC INTEGRITY: (from the Texas Tech Student Handbook, 2005-2006, Code of Student Conduct, Part IX, Section B, item number 3) "Academic dishonesty includes, but is not limited to, cheating, plagiarism, collusion, falsifying academic records, misrepresenting facts, and any act designed to give unfair academic advantage to the student (such as, but not limited to, submission of essentially the same written assignment for two courses without the prior permission of the instructor) or the attempt to commit such an act.” Academic honesty is an important standard of every academic institution and is expected of every student in this class. As academic dishonesty is also a crime against the university, violators will be reported and adjudicated as prescribed by the Student Code of Texas Tech University, Should you have any doubt as to whether or not an action of yours constitutes academic dishonesty, consult your professor before engaging in it. Bottom Line - don’t cheat! CIVILITY IN THE CLASSROOM: Students are expected to assist in maintaining a classroom environment that is conducive to learning. Please be respectful of others who are trying to get the most from their college experience. ADA STATEMENT: The University is committed to the principle that in no aspect of its programs, shall there be differences in the treatment of persons because of race, creed, national origin, age, sex, or disability, and that equal opportunity and access to facilities shall be available to all. If you require special accommodations in order to participate, please contact me at bradley.rogers@ttu.edu, Students should present appropriate verification from the AccessTECH office (335 West Hall, 806- 742-2405). No requirement exists that accommodations be made prior to completion of this approved university process. CHANGES TO SYLLABUS: I treat the Syllabus as a contract between me and the student. However, there may need to be a change from time to time, it is your responsibility to check Blackboard and listen to the announcements made about changes in class. Announcements in class take precedence over any other communication. "You must have mentioned that on the day I was absent,” will not be acceptable as an excuse for missed assignments, not knowing about changes in assignments, etc. I will update Blackboard with any changes so you should check this periodically, TTU Resources for Discrimination, Harassment, and Sexual Violence: Texas Tech University is committed to providing and strengthening an educational, working, and living environment where students, faculty, staff, and visitors are free from gender and/or sex discrimination of any kind. Sexual assault, discrimination,harassment, and other Title IX violations are not tolerated by the University. Report any incidents to the Office for Student Rights & Resolution, (806)-742-SAFE (7233) or file a report online at titleix.ttu.edu/students, Faculty and staff members at TU are committed to connecting you to resources on campus. Some of these available resources are: TTU Student Counseling Center, 806-742-3674, https: //www.depts,ttu.edu/scc/ (Provides confidential support on campus.) TTU Student Counseling Center 24-hour Helpline, 806-742-5555, (Assists students who are experiencing a mental health or interpersonal violence crisis. If you call the helpline, you will speak with a mental health counselor.) Voice of Hope Lubbock Rape Crisis Center, 806-763-7273, voiceofhopelubbock.org (24-hour hotline that provides support for survivors of sexual violence.) The Risk, Intervention, Safety and Education (RISE) Office, 806-742-2110, rise.ttu.edu (Provides a range of resources and support options focused on prevention education and student wellness.) Texas Tech Police Department, 806-742-3931, http://www.depts.ttu.edu/ttod/ (To report criminal activity that occurs on or near Texas Tech campus). Reading and Prep for Class (Textbook) = 25 Hrs Total for Course Individual Research Papers = 30 Hrs Total for Course Team Paper (Group Work) = 25 Hrs Total for Course ‘Team Paper (Individual Work) = 15 Hrs Total for Course ‘Team Presentation (Group Work) = 25 Hrs Total for Course ‘Team Presentation = 15 Hrs Total for Course Weekly Reflections = 8 Hrs Total for Course Weekly Assignments = 8 Hrs Total for the Course ‘Total Time = 151 Hrs