Professional Documents
Culture Documents
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1. Know when to keep your mouth shut and when not to.
In contrast, Hillary Clintons team kept constantly trying to change her to be someone shes
not and people could see it. Hillary is a very serious person whos determined to win. They
kept trying to get her to be more likable which didnt work. Not because she cant be likable
but because no one is likable when they try to act like someone theyre not.
Hillary and her team by far has more experience when it comes to campaigning, but their
team tried to follow 100% of the strategy that Obama used that worked for him but not for
her.
Theres nothing wrong with that because as an entrepreneur youll have to do that when
launching something that no one believes youre capable of pulling off.
8. Start early and dont slow down. Its all about momentum.
Trump campaigned for 18 months straight and didnt stop a single day.
9. Energy won this election. You need energy to keep going and
going.
Trump may be the real life Energizer Bunny.
10. Stick to one message and keep saying it over and over again.
Trump started his campaign with Make America Great Again and he stuck to it the entire time
until people bought into it. He spoke about the same issues for 18 months and didnt allow
anyone or any media platform to change his ideas.
11. You dont need everyones approval. Some may even HATE you
and thats OK.
This is especially true if you plan on building something that may disrupt an industry.
This is for you to know as the entrepreneur that you dont need everyone to support you. You
need the people that matter the most which are your clients and your team. If you get
support from them, eventually youll win support from the media. But even then you wont
ever win them all.
Anderson Cooper, in the one famous debate asked, Whats the one nice thing you would say
about your opponent? Hillary complimented Trumps kids but Trump complimented Clinton
as someone who just never gave up. That was an opportunity for either to win the people and
Trump won some people with his comments.
20. If you say youre going to make America great again, you
BETTER DELIVER or else.
Trump better deliver or else the world will mock him and even worse, the history books wont
favor him. He will be the laughing stock of the media for a long time, no matter how many
billions of dollars he makes.
If you tell your company, your clients, your sales team, your executives or anyone involved in
your business that youre going to do something you BETTER DO IT or else they will leave you
for someone else who keeps their promises.
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