Presidents Piece
By Katarina DeFelice, AJF-PRSSA President
PRomo
I've been dedicated to becoming
president of PRSSA since my freshman
orientation, and it's been a wonderful ride.
While I can't relish the thought of
walking away from PRSSA, I am
absolutely confident in Colleen and
couldn't hand my most prized college
We welcome Colleen Scott as
Anthony J. Fulginiti
PRSSA Chapter Newsletter
next years president of PRSSA!
President-Elects Piece
By Colleen Scott, AJF-PRSSA President-Elect
Hi everyone!
My name is Colleen Scott and I am
the President-Elect for our PRSSA
chapter for the 2017-2018 school year. I
look forward to this opportunity.
Over the next few months, I will
shadow our current President, Katarina
DeFelice. Katti and I will work through
this transition together to ensure that
the chapter will be off to a great start
next year.
I believe that a key focus for
our chapter over the next year will
be continuing to grow our membership.
Tips for Living a Healthful Lifestyle
By Marisa Rugel, Junior PR/Ad Major, Journalism Minor
College can be really stressful at
times. What we often forget is to take
care of our health along the way.
From the cafeteria food, to always
going out to eat, college students face
February 2017 many temptations. First, never forget
Ready, Set, Prioritize to eat breakfast. I know this is clich,
but breakfast really is the most
important meal of the day.
Everyone has those late night
cravings, but try healthier alternatives.
memory to anyone more deserving.
Colleens leadership and academic
experience has prepared her well for
this position, and I know she will
continue the great work of the
2016-2017 board!
We have had
great momentum
this year, and I
look forward to
seeing this
continue. In Colleen Scott
addition to this, I look forward to
finding and learning more about new
opportunities for our chapter to get
involved in to help with
professional development.
I cant wait to see what lies ahead
for us as a chapter!
For example, try eating carrots with
your hummus instead of wheat thins
or crackers. Next, trying to fit in
exercise into your schedule is
difficult. Exercising doesnt mean
you have to go to the gym to work
out. Walking to class is an easy way
to exercise without much effort.
Every little thing you do counts!
See Lifestyle, page 2

Ready, Set,
Prioritize
Its easy to put off a task
that you dont have to do
right away, especially if
youre a procrastinator.
The issue with this,
though, is that
procrastination can
make you fall behind on
tasks. This can ultimately
lead to unwanted stress.
So dont wait until later
to do an assignment,
exercise or eat healthy.
The time is now!
2
Lifestyle, from page 1
Most college kids fail to get
enough sleep. We are always busy
either doing homework or going
out with our friends so that we
forget that we need to rest our
bodies every once in awhile.
College students should get
about 7-9 hours of sleep every
night.Lastly, you should drink lots
Member of the Month
By Samantha Richmond, Director of Recruitment
The AJF-PRSSA chapter
congratulates Jennifer Bell as the interested in content creation, Jen
February Member of the Month!
A junior PR major,
Jen began her PRSSA
story in the 2016 fall
semester by immediately
joining the organization
after her orientation. She
then joined multiple
committees and attended
her first National
Conference in Indianapolis. Jennifer Bell Jen also hopes to be the new
Her network
experience with peers from
order to further flex her social
across the country and attendance
of workshop sessions solidified
her PR path. Along with her
professional and dedicated
commitment to National
Conference, her commitment to
tasks within her account manager
position on the For Dignity
PRaction account, continue to
highlight her strong work ethic.
During her time at Atlantic
Cape Community College in the
communications program, Jen
fell in love with PR and
developed a vested interest in
of water. Water keeps your body
hydrated and full. Always choose
water and drink it with every meal.
Follow these tips to have a more
healthful lifestyle in college. You can
achieve anything if you set your mind
on it. Living a healthy lifestyle will
make you a happier person overall.
digital marketing. Particularly
has an attraction to the fast paced
social media industry for
its adaptability and
versatility. She loves
everything related to
social media and hopes
to work in a digital media
agency in either New
York or Philadelphia,
upon graduating in 2018.
director of communication
for PRSSA's 2017-2018 eboard in
media muscles.
Forever an adventure enthusiast,
Jen loves taking road trips. In fact,
she often takes trips across the
country to visit family in Oklahoma.
Jen also enjoys slapstick comedy
and even got to see the full cast of
Monty Python live.
PRSSA congratulates Jennifer
on her involvement with the
organization. We look forward to
seeing how her amazing
contributions will continue to
support our chapter!
 Profs Corner
By Bridget Mertrud, Publications Chair
Ringing in the New Year, Rowan
University continues to provide its
students, and the public, with ground-
breaking additions to the community.
After months of long construction
days, Glassboro is proud to introduce its
new restaurant, Chickies and Petes, to
the community. In walking distance of
Rowan Universitys main campus, the
Philadelphia-based crab house and sports
bar opened its 15th restaurant at 220
Rowan Boulevard in mid January. The
sports bar chain sits on the first floor of a
six-story building, sharing space with
Inspira Cooper Health Systems, Tony
Lukes and South Jersey Federal Credit
Union. Chickies and Petes proudly
serves as a place for Glassboro residents
and Rowan students to watch sporting
events, while enjoying classic food that
hits close to home.
In addition to the brand new sports
bar, Rowan Universitys business students
now have a place to call home. On the first
Why Grad School Makes Sense
By Michael McDevitt, Junior PR Major, Advertising Minor
As a junior in college, I understand
now is the time to start thinking about
life after graduation. Naturally, when
we graduate we will all take different
directions entering the professional
world. One question to ask yourself
is, how can attending graduate
school directly after undergrad be
beneficial to me?
Although a break from school
seems peaceful, continuing with the
next level of education has plenty of
benefits. Right after completing an
undergraduate program, your brain will
most likely still be in school mode. If
you have yet to take a year off from
day of classes this semester, university #MyPRSSAstory
officials introduced the Rohrer College
of Business to all of its students and
Brenna Jones
professors at the university. The
four-story building has 23 collaboration
rooms, available for anyone to use.
Students, in particular, now have a
place to do homework and projects, hold
group meetings or simply hang out
together. In addition, the building has
several areas devoted to improving the
student experience, including: the Hatch
House that promotes entrepreneurship,
the Center for Professional Development
This spring, Brenna returns
to prepare students for the job market and
to Rowan for her second
the Center for Responsible Leadership
semester after transferring to
that encourages sustainability.
Rowan this past fall. A junior,
University president, Dr. Ali
Brenna declared a major in
Houshmand, established an aggressive
PR and a minor in advertising.
10-year plan for the growth of the
She wanted to get involved on
university, including doubling
campus to meet new people
undergraduate business enrollment.
and better understand her
For more information, visit:
http://www.rowan.edu/home/business.
major, so she immediately
joined PRSSA. This
organization has become a
huge part of Brennas college
success. Currently, Brenna is
interviewing for a job with the
Phillies stadium, Citizens
Bank Park in Philadelphia. For
school, continuing your education
fun, Brenna enjoys playing
following undergrad will make
volleyball, and spending time
completing the graduate program that
with friends and family.
much easier. With all the distractions
following graduation, it can be easy
to lose your motivation to learn and
never return to school.
Another benefit of continuing
your education is that grad school can
increase your chances to land a
promising and rewarding career.
According to the U.S. Bureau of
Labor Statistics, each step up in
education means higher salaries and
better job security. Before starting
See Grad School, page 4 3

#YouKnowYoure
aPRMajorWhen...
You enjoy PR related
activities outside of
the classroom.
PRSSA members converse with
one another during a chapter
meeting in February.
PRomo Quote of
the Month:
It takes 20 years to
build a reputation and five
minutes to ruin it. If you
think about that, you'll do
things differently.
Warren Buffett
4 In a given day, I can write an
Grad School, from page 3
your graduate program, conduct
research to see if the investment will
be worthwhile in the future in relation
to your career field of choice.
Be sure that if you decide to
attend grad school following
undergrad, that you are not just doing
so to avoid the real world. To be
Alumni Advice
By Amy Dennis, Senior PR Major, Journalism Minor
Greg Richter graduated from
Rowan University in 2010 with a
masters degree in Public Relations.
After completing four internships
and a graduate assistantship in
Rowans Media and Public
Relations office, Greg was
well-prepared to take on the
real-world of PR. But according
to Richter, he is learning new
things every day.
I use more statistics than I
imagined I would, said Richter,
Interpreting some research
findings and translating studies for
a lay audience is sometimes a
challenge, but I learn as I go and
trust in the researchers.
In the press officer role,
Richters responsibilities include
publishing press releases,
contributing to Penn Medicines
news blog, magazine, and
newsletters, garnering media
coverage and facilitating media
events, to name a few. He also
contributes to Penn Medicines
social media platforms. But as is
true with most PR professionals,
Richter says every day is different.
overeducated and under-experienced
will put you at a disadvantage when
looking for a career.
While attending grad school, it is
important to equally balance
professional experience; moreover,
continue to look for ways to build your
resume outside of your education.
article about a hospice team granting a
patients last wishes during his/her
final days, write about new treatments
for sleep apnea, and plan with a video
crew about an upcoming filming at
one of the hospitals, Richter said.
Healthcare PR is not always a
walk in the park and many of
Richters clients often deal with
sensitive cases.
Its a very vulnerable
population, Richter says, You want
to make sure youre not exploiting
patients for the brand and keep their
best interests first. Its critical to
respect patients and why theyre
there above everything.
At the end of the day though,
Richter finds the job rewarding.
Its kind of an honor for me to
be able to help share these stories in
a way that the patients and their
family members can appreciate,
Richter said.
Richter advises students and
aspiring PR professionals to get as
much internship and real-world
experience as possible and to never
stop learning.
Public relations, marketing, and
journalism overlap now more than
 ever, said Richter. So if you have
skills in photography, photo
and/or video editing, and other areas
that may not seem to be traditional
PR skills, that can also be
especially helpful.
Richter cites his own
involvement with PRSSA,
PRaction, Rowans PR Masters
program and unique course projects
as examples of valuable real
world experience.
Richter welcomes your
questions/thoughts by email at:
greg.richter@uphs.upenn.edu.

Greg Richter
AJF-PRSSA Grad

Letter from the Editor

By Brittany Eifert, Publications Editor

50
The month of February is the Taught by Dr. Richard Fopeano,
n Unive
time employers begin recruiting this course explores the advantages wa
college students for internships and and disadvantages of stress, how our

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said, its important to begin use to manage it. If youre looking to

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updating your resume, adding to fill an elective, I highly recommend YEARS

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your portfolio and expanding your this course! Stress management is an

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network, as soon as possible. important skill for everyone to have.
Whether youre an As college students, sometimes
underclassman or a senior, staying we get run down with classes, work
organized and getting your priorities and extracurricular activities;
in order are the best ways to avoid moreover, its important to make time
unneeded stress. When I was for yourself. Connect with Rowan PRSSA!
planning out my courses for this Try to devote at least a small
semester, I wanted to take portion of your day to relaxation, Twitter:
something outside of my major that exercise or a phone call (not texting) @RowanPRSSA
would be beneficial for me as a with a family member or friend. @RowanPRaction
senior in my last semester. I These tactics may sound small, but Facebook:
discovered the stress management they can have a truly positive impact facebook.com/RowanPRSSA
course and I could not be happier on your overall health. facebook.com/RowanPRaction
that I chose it as an elective.
Instagram:
PRSSA: rowanprssa
PRaction: rowanpraction
Interested in joining the Publications Committee? Website:
m PRomo: PRSSA's award winning newsletter. www.rowanprssa.com
b Gives insights on aspects of the PR world www.rowanpraction.com
b Updates members on PRSSA's upcoming activities. Email:
b Provides you with great portfolio pieces ajfprssa@gmail.com
If interested in joining this committee please contact:
Brittany Eifert at eifertb9@students.rowan.edu
5

Team Building
PRSSA members test their reexes
with President Elect Colleens
orientation game, catch me if
you can!
About PRomo
The Anthony J. Fulginiti
Chapter of the Public
Relations Student Society of
America publishes PRomo as
a monthly newsletter.
Editors:
Brittany Eifert, Molly Brusser
and Bridget Mertrud
Contributing Writers:
Katarina DeFelice, Colleen
Scott, Marisa Rugel, Samantha
Richmond, Bridget Mertrud,
Michael McDevitt, Amy
Dennis, Brittany Eifert, Nicole
Baglivo and Dana Maconi
Advisors: Dr. Novak, Dr. Fitz-
Gerald, Dr. Basso, Professor
Schoenstein, Professor Lynn
and Gloria Barone
6
The Top Ways to Land an Internship
By Nicole Baglivo, Junior PR & Advertising Dual Major
If you ever have the opportunity
to complete an internship, take it.
Internships allow you to test your skills
in a real life environment. Additionally,
you can gain essential experience
within your field of study. While there
are many different paths to take within
the public relations and advertising
fields, internships can help you
determine which path you may prefer
to take following graduation.
The search for internship
opportunities can be intimidating, but
its important to not become
discouraged. There are many tools
available to you, which can pave the
way to various opportunities.
First, utilize your relationships
with professors and academic advisors.
These professionals may lead you
toward a path, or particular company.
Second, check your email. Job search
engines, academic advisors and clubs
How PRSSA Guided Me to My Dream
Career Path
By Dana Maconi, Junior PR Major
In Fall 2016, I transferred to
Rowan University as a junior
from the University of Tampa and I
could not be happier with my
decision. I joined PRSSA right
away and started event planning
with the Special Events
Committee. Additionally, I became
a member of the Live Events
Committee of the Student
University Programmers here on
campus. For as long as I can
remember, my friends have turned
to me to plan all our trips and
vacations; moreover, I knew I had
like PRSSA typically share internship op-
portunities to students with a direct link to
applications, and a contact person.
Third, network and network some
more. In the past few years, networking
became a huge outlet for students to find
worthwhile internships. Be sure to always
carry your business card with you and to
be open to start conversations wherever
they may lead. You never know who you
will meet and what connections someone
may have; moreover, initiating
relationships with professionals may lead
to an internship offer with their company.
It is also important to stay in touch
with your connections and build on these
relationships because an internship
opportunity may not be available
immediately; rather, one may open up
down the road. Finally, do not be afraid to
put yourself out there in the professional
world. You never know what kind of
opportunity may present itself.
the talent and passion for event
planning. I spent most of last semester
helping Vice President Thomas Logue
plan our chapters 40th Annual
Induction Brunch. This assured me
that I am more than capable of
planning special events and that I am
on the right career path. I also
discovered that organization and detail
comes naturally to me. I now manage
my time much better due crucial time
management in event planning. The
most rewarding feeling comes when
you successfully organize an event,
and achieve your end goal of making
 your client or audience happy. In
event planning, getting people
excited about an event and looking
forward to those positive moments
makes all the hard work worth it.
Joining PRSSA at Rowan, and
getting involved with other campus
organizations and events helped me Interested in
unveil my passion for event writing for PRomo?
Contact
planning and head in the right
direction towards my dream career.
Publications Editor
Brittany Eifert at:

Organ Donor Day

eifertb9@students.rowan.edu

Organ Donor Day (ODD) seeks to raise awareness and discussion in society,
specifically in families, about the need for organ and tissue donation. Founded in
1993, the event commemorates the Rowan PRSSA Chapter founder, Anthony J.
Fulginiti, who received a life-saving kidney transplant from his sister.
ODD creates an opportunity for the student body to give love by making the
pledge to be an organ donor, educates students about the importance of becoming
an organ donor, and celebrates those who have received an organ donation and
those who already are organ donors. Members of the ODD PRaction group work
to plan, prepare, organize and advertise this event each year. The purpose of ODD
is to raise awareness of the importance of organ donations, and to have Rowan
students register to become organ donors.

Save the Date

This years ODD will take place on the Chamberlain Student Center Patio on Organ Donor Day ribbon
Thursday, April 6 from 10 a.m. to 6 p.m.
If you are not on the ODD PRaction committee, but would like to take part in the
ODD event, contact Katarina DeFelice at defelicek0@students.rowan.edu or
Colleen Scott at scottc7@students.rowan.edu.

#PRSSAThrowbacks
This year, AJF-PRSSA celebrates its 40th anniversary, the ruby year. In
honor of Organ Donor Day (ODD) quickly approaching, PRSSA throws it back
to the 2008 ODD event.

Organ Donor Day

Lifesaver logo

April 2008: AJF-PRSSAs founder, Tony Fulginiti, and Rowan PRSSA members
pose for a picture in front of the ODD ag.
7
 PRomo Photo of the Month

New PRSSA members (left) and Dr. Novak (right) get to

know each other during a friendly game.

Looking Ahead...
m February
Feb. 21: - PRSSA l Student Center Room 127 l 5 p.m.
- Devils Media Night l 7 p.m.
Feb. 22: - PRaction l Student Center Room 221 l 5 p.m.
m March
March 1: - PRSSA & March 8: - PRaction
l Student Center Room 221 l 5 p.m.
March 29: - Professional Speed Networking
l Shpeen Hall l 4:30 p.m.

Cant get to Bozorth or High Street? Not able to make a meeting? Visit our website
@ www.rowanprssa.com & click on PRomo for our digital newsletter!