G10 Economics

15 December 2016
Shark Tank Business Presentation

* Watch Shark Tank

Objectives:
To learn about planning a business
Understand marketing, budgeting, and allocation of resources
To practice presentation, speaking, and writing skills

Directions:
You and your partner are entrepreneurs. You are looking for a new product to add to the market. In

order to do this, you will need to research and write a business plan. After you do this, you will need to find

investors G10 Shark Tank.

Working with your partner, you should answer completely and fully all the questions within this packet.

It will be used to create a presentation using Power point to gain investment interest from your classmates.

The choice of the particular product/service is yours. I do expect you to keep the product realistic, as

though you are actually going to start this business.

After you have completed this packet, with complete and correct English sentences, you will create a

presentation. The presentation should use pictures of the product/service, have all budget information on it,

and should explain why this is a good investment.

This project is due 4 January 2017

All questions should be directed to our class Wechat board.

I. Idea Complete Tools A,B, and C before answering questions 1 & 2

1. What is your big idea? Is it a product? Is it a service?

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2. What makes your idea unique? What do existing products/services not offer that yours will? Why will
people buy your service?
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Tool A: Find an idea - Use this to generate ideas for your product or service

Concept Questions to Ask Yourself Your Idea

Swap Can you swap part of the
service/product for something else to
make an improvement?
Combine Can you add something to an
existing product to make it more
appealing?
Adapt What idea can we alter or adapt for a
new product or service?

Modify Can you make the product bigger,

smaller, change the shape or color?

Repurpose How can you put the product to a

different or another use?

Eliminate What elements of the product or

service can be eliminated?

Rearrange What can be rearranged in some

way improve efficiency or quality?
Tool B: Evaluate Your Idea - Now that you have ideas for a product or service, evaluate your idea by asking
the following questions.
1. Is our idea practical?
2.
3.
4. Can it be make/completed easily?
5.
6.
7. Is it safe?
8.
9.
10. Will it cost too much to make, use, or start?
11.
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13. Will it withstand use, or will it break easily?
14.
15.
16. Is our idea similar to something else?
17.
18.
19. Will people really use our product/service? Why?
20.
21.
22. Do we have expertise/skills to make the product?
23.
24.
25. Do we need to get permission from anyone to sell this product?
26.
27.
28. Are there any problems we cant ignore?
29.

30. Tool C: SWOT Analysis Answer these questions about your chosen product/service.
31.
II. Marketing
32.
1. Who will be your primary customers?
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2. Where do these people live?
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3. Do they have enough money to buy your product/service?
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4. Describe your ideal/perfect customer with as much detail as you can.
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5. Where will you sell your product or service? Online? Store? Door to Door?
37. ____________________________________________________________________________
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6. How will you let people know about your business? Will you use Wechat? Advertising?
39. ____________________________________________________________________________
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40.
7. What is the name of your business? What does this name say about your business? Is it
unique? Memorable? Easy to pronounce?
41. ____________________________________________________________________________
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42.
III. Finances Use Tool D before answering questions 1 and 2.

43. STARTUP COSTS

1. How much will it cost to start your business?

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 44.
2. What will you need to buy before you can get started? Materials? Equipment? How much will
those things cost? The amount of money you need to launch your business is called the
startup cost.
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45. Tool D: Creating a Budget and Deciding Price Use the Costs and add your own to establish total
startup costs. Then decide price per unit/service.

46. Costs 47. Value

48. Equipment 49.
50. Travel 51.
52. Materials 53.
54. Employee Wages 55.
56. Rent 57.
58. Utilities 59.
60. Information Technology 61.
62. 63.
64. 65.
66. 67.
68. 69.
70. 71.
72. 73.
74. 75.
76. 77.
78. 79.
80. Total Costs 81.
82. Number of units (products only) 83.
84. Total Costs per unit (product minimum 85.
price)
86. Customer Price 87.
88. Net Profits after Costs 89.
3. What will you do with the money you make?
90.____________________________________________________________________________
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