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. Today, the concept of learning curve effect is widespread and important in both the
private and public sectors. In strategic management, for example, the existence of such
learning curve effect can provide the rationale for a pricing and marketing strategy in
which producers initially price low in order to expand sales and gain market penetration
rapidly, thereby quickly accumulating experience and exploiting cost-reducing effects of
such learning (Spence, 1981). The effect of learning curves on optimal pricing policies,
make-or-buy decisions and consumers' welfare are being modelled and analyzed (see
for example, Majd and Pindyck 1989, Young 1991)
" Li and Rajagopalan (1998) and Serel et al. (2003) consider deterministic models in
which the firm benefits from learning by doing and process- and-quality improvement
efforts.
" Zhu et al. (2007) investigate whether the buyer or the supplier should invest in the
suppliers quality improvement and how that affects the lot-sizing decisions.
< Poor quality products decrease customer satisfaction, reduce efficiency and increase
the cost of business operations.
< Rosenblatt and Lee (1986) formulated and analyzed a similar model that considers
investment in process improvements. In a subsequent paper, Lee and Rosenblatt (1987)
considered the use of process inspection during a production run so that the shift to out-
of-control state can be detected and restoration made earlier.
< Porteus (1989) refined Porteus original work to allow smaller investments over time
with potential process improvement of random magnitude. Chand (1989) validated
Porteus model when learning effect is present in setups and process quality.
< Hong et al. (1993) established the relationship between process quality and
investment.
< Chen and Tsou (2003) developed a static financial model on quality investment with
Taguchis perspective of poor quality in a production system.
< In this paper, based on the study of Chen and Tsou (2003), we propose a quality
improvement model with asymmetrical truncated loss function to analyze the cost on
quality improvement in a production system.